What Ozujsko does

Ozujsko is a Croatian brewery founded in 1892 and headquartered in Zagreb, Croatia, that manufactures a variety of beers. The company operates under the Ožujsko brand and is structured as a privately held for-profit enterprise. Its product line consists of beer variants, which are distributed through consumer retail and on-trade channels typical of the beer industry, though no specific distribution, pricing, or marketing channel information is documented in the available data.

The business model follows standard consumer packaged goods economics: Ozujsko manufactures beer at its Zagreb-based production facilities and generates revenue through volume-based sales of branded beer products. As a privately held company, it does not disclose financial metrics publicly, and the input data contains no revenue, headcount, customer count, or pricing information. No subsidiaries, parent company relationships, investors, or ownership structure details are documented in the supplied sources.

Material data gaps should be noted: the company's primary web presence (ozujsko.com) returned only a loading/verification page during data collection, yielding no substantive product, operational, or corporate information. No management team, partnerships, certifications, M&A activity, funding history, or geographic footprint data are available. As a result, any analysis beyond the basic firmographic facts is constrained by the absence of primary-source disclosure.

Name

Ozujsko

Website

https://ozujsko.com

Company type

Private

Founded year

1892

Short description

Ozujsko is a Croatian brewery founded in 1892 and headquartered in Zagreb, manufacturing a variety of beers for the Croatian and regional consumer market as a privately held company.

Ownership category

akta.pro rank

Product category

Brewery / Beer Manufacturing

NAICS

Breweries (312120), Breweries (31212)

SIC

Beverages (2080)

akta.pro primary industry

Regional & National Breweries (THAFALAD)

Keywords

• Beer brewing
• Croatian brewery
• Lager production
• Alcoholic beverages
• Beverage manufacturing

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Core offering

Ozujsko is a Croatian brewery founded in 1892 and headquartered in Zagreb that manufactures a variety of beer. The company's fundamental business is the production and sale of its own branded beer products to consumers.

Differentiator

Problem solved

Functional benefit

Products and services

• Ozujsko beer

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Anheuser-Busch InBev: World's largest brewer (Stella Artois, Beck's, Budweiser); competes with regional breweries globally with premium positioning and aggressive marketing budgets across European markets.
• Carlsberg: Large multinational brewer with a strong Danish and CEE footprint; competes directly with regional brewers like Ozujsko via owned and licensed brands and broad multi-market distribution.
• Heineken: Global brewing incumbent with broad international distribution; a major player across CEE including Croatia and a likely peer/parent-of-record for several regional Croatian brands, offering overlapping beer portfolios at scale.
• Löwenbräu: Long-established German regional/legacy brewery brand with mainstream lager portfolio; serves as a useful analogue for valuing Ozujsko's heritage brewing model and SKU strategy.

Regional players

• Pivara Trebinje: A Balkan regional brewer operating in neighboring Bosnia & Herzegovina with a similar product mix of mainstream lagers; comparable in scale, distribution model, and regulatory environment to a Croatian regional brewery.
• Birra Peroni: Italian mainstream lager brewer with similar heritage positioning and SKU range, now owned by Asahi; useful comparator for valuing a legacy regional lager brand in a Mediterranean European market.
• Pilsner Urquell (Plzeňský Prazdroj): Czech heritage lager brand from a Central European regional brewer with strong domestic and export positioning; close geographic and category analogue to a Croatian regional brewer.
• Bernard (Rodinný pivovar Bernard): Czech family-owned regional brewer with a diversified lager and specialty portfolio; useful peer for benchmarking a heritage Croatian brewery's brand-building and premiumization strategy.

Direct peers

• Zagrebačka pivovara: Zagreb-based brewery operation that is closely associated with the production and distribution of mainstream Croatian lagers including Ozujsko — the most direct operational peer in the same city and market.
• Karlovačko: Another leading Croatian regional brewer headquartered in Karlovac, directly competing with Ozujsko across the same domestic on-premise and off-premise channels with similarly positioned mainstream lagers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ozujsko