What FONDS Professionell Multimedia does

FONDS Professionell Multimedia GmbH is an Austrian private limited company headquartered in Vienna that publishes professional financial journalism and event content for the fund and investment industry in the DACH region. Its core product is the fondsprofessionell.at digital platform, which delivers news, analysis, and editorial content aimed at fund managers, financial advisors, and other investment professionals, with a dedicated premium subscription tier called PUR priced at 27.99 EUR per month on annual billing that strips out advertising, tracking, and third-party scripts.

The company's product portfolio spans a website with advertising-supported and ad-free tiers, print magazine and E-Paper subscriptions, and a recurring events business built around the annual FONDS professionell Kongress in Vienna and the FONDS professionell Kongress Mannheim, supplemented by certified seminars. The underlying technology stack is a standard digital publishing setup hosted on Hetzner infrastructure, with Google services (Analytics, Fonts, AdSense, Maps, YouTube, Cloud), INFOnline for audience measurement, AdSpirit for ad serving, and LEGALWEB.IO providing GDPR consent management. The PUR tier is differentiated by the absence of these third-party tracking and ad components.

The business model combines four revenue streams: recurring PUR digital subscriptions, advertising sold against the non-PUR audience, print and E-Paper subscriptions, and event/conference and seminar fees. Ownership is family-controlled, with Gerhard Führing and Dr. Gabriele Pankl each holding 50% through Führing und Pankl GmbH, alongside additional managing directors Mamdouh El-Morsi, Maged El-Morsi, and Merwat Ratheiser; no external institutional or venture capital backing is indicated. The company does not have a mobile app, discloses no API, and reports no public revenue figures.

Name

FONDS Professionell Multimedia

Legal name

FONDS professionell Multimedia GmbH

Website

https://fondsprofessionell.at

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

FONDS Professionell Multimedia GmbH is a Vienna-based private media company that publishes professional financial journalism and runs industry congresses for fund managers and investment professionals across the DACH region via its fondsprofessionell.at platform, PUR subscription, print/e-paper editions, and Vienna and Mannheim events.

Ownership category

akta.pro rank

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue (PUR): Premium ad-free, tracking-free subscription offering called 'PUR' priced at 27.99€ per month with annual billing. Provides access to the website without advertising or data tracking.
2. Advertising Revenue: Digital advertising space sold on the website to third parties as a financing source. Uses targeted advertising technologies including Google AdSense and AdSpirit GmbH.
3. Print and E-Paper Subscription: Subscription services for print magazine and E-Paper versions of the publication.
4. Events and Conferences: Revenue from congresses, seminars, and similar events including the FONDS professionell Kongress Wien and Kongress Mannheim.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

FONDS professionell Multimedia GmbH publishes professional financial journalism and investment news for the Austrian and German-speaking fund industry through its digital platform fondsprofessionell.at. The company offers both an advertising-supported free website and a premium PUR subscription (€27.99/month, annual billing) that provides ad-free and tracking-free access. It also operates print and e-paper subscriptions and runs professional congresses in Vienna and Mannheim.

Product overview

FONDS Professionell Multimedia operates a professional fund and investment information platform available as both an advertising-supported website and a premium PUR (ad-free, tracking-free) subscription. The company also offers print and e-paper subscriptions, and organizes professional events including the FONDS Professionell Kongress in Vienna and Mannheim, along with seminars. The core offering centers on independent financial journalism for professional investors, with the PUR tier designed specifically for privacy-conscious readers.

Differentiator

Problem solved

Functional benefit

Brands

• FONDS professionell PUR: Premium ad-free subscription product without data tracking for independent journalism

Products and services

• FONDS professionell Website (fondsprofessionell.at) Professional fund and investment information portal offering news, analysis, and editorial content for finance professionals in the Austrian and German-speaking market. Available in both advertising-supported (free) and ad-free PUR subscription tiers.
• FONDS professionell PUR Premium Subscription Premium subscription offering ad-free, tracking-free access to fondsprofessionell.at content, designed for privacy-conscious finance professionals. Removes third-party scripts, social media plug-ins, and non-essential data processing.
• Print and E-Paper Subscription Subscription services for the print magazine and E-Paper versions of the FONDS professionell publication, covering professional fund and investment content.
• FONDS professionell Kongress Wien Annual professional congress held in Vienna featuring certified educational sessions, seminars, and professional networking for the fund and investment industry.
• FONDS professionell Kongress Mannheim Annual professional congress held in Mannheim featuring recorded lectures, presentations, and audience engagement documentation for fund industry professionals.
• Seminars and Educational Events Professional seminars and educational events for the fund industry, with registration handled via double opt-in and participant data shared with event sponsors and partners.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• HetznercoreTechnology or IntegrationWeb hosting provider for fondsprofessionell.at. Provides server infrastructure for website hosting, monitoring, and technical function. Data processor under GDPR.
• Google Ireland LimitedcoreTechnology or IntegrationProvides multiple services: Google Analytics (web analytics), Google Fonts (webfonts), Google AdSense (remarketing), Google Maps (embeddings), YouTube (video content), and Google Cloud (infrastructure).
• AdSpirit GmbHcoreTechnology or IntegrationAdvertising technology partner providing ad delivery, targeting, and measurement services for personalized advertising on the platform.
• LEGALWEB.IO (legal web GmbH)coreTechnology or IntegrationConsent management tool provider. Hosts the cookie consent management platform used for GDPR compliance on the website.

Recent moves6 records

Expansion highlights4 records

Direct peers

• BörseExpress: Austrian financial news portal covering funds, equities, and capital markets — overlapping Austrian editorial territory and finance professional readership.
• Der Aktionär: German/Austrian financial magazine and digital platform focused on stock market, funds, and investment strategy — directly comparable print + digital subscription model and DACH professional investor audience.
• wallstreet:online: Leading German financial news and community platform covering investing, funds, and capital markets — direct overlap in DACH finance professional/retail investor audience and digital subscription model.
• GoingPublic Media: German-language media group focused on capital markets, listed companies, and finance professionals — overlapping editorial niche, subscription/event model, and DACH audience with FONDS professionell.
• €uro am Sonntag: Weekly German personal finance and investment magazine with print and digital subscriptions — comparable audience of retail and professional investors in DACH.

Broad incumbents

• Reuters: Global financial news and information provider — broad incumbent serving the same finance professional audience with overlapping editorial coverage and subscription offerings.
• Morningstar: Global investment research and media firm with strong German-speaking market presence — overlaps in fund analysis, professional investor audience, and subscription-based research products.
• Manager Magazin: Established German business and finance magazine covering broader business news, capital markets, and executive readership — overlaps DACH professional audience but at a wider business scope than fund-focused journalism.
• Capital: Major German business and personal finance magazine with print, digital, and subscription offerings — comparable format mix and DACH professional audience at a broader editorial scope.
• Bloomberg: Global financial news, data, and subscription media company — broader scale incumbent targeting the same finance professional segment, increasingly expanding into DACH subscription bundles.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/fprofessionell
• Facebookfacebook.com/fondsprofessionell
• LinkedInlinkedin.com/company/fonds-professionell-multimedia-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FONDS Professionell Multimedia