NECBB
NECBB is a family-owned, AABB-accredited private cord blood and cord tissue bank in Marlborough, MA that uses Sepax2 processing and LN2 cryogenic storage to preserve newborn stem cells for expectant parents, serving clients across 20+ countries via international marketing agents.
- Company typePrivate
- Founded1997
- HeadquartersMarlborough, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What NECBB does
New England Cord Blood Bank, Inc. (NECBB) is a privately held, family-owned cord blood and cord tissue banking service founded in 1997 and headquartered in Marlborough, Massachusetts. The company collects, processes, and cryopreserves umbilical cord blood and cord tissue stem cells for expectant parents, serving as a biological insurance product for potential future treatment of more than 80 diseases including cancers, genetic conditions, blood disorders, and immune deficiencies. Its primary customer segment is individual expectant parents, supported by a direct-to-consumer sales motion with website and phone enrollment, educator sessions, and a Refer-a-Friend program.
NECBB operates an integrated laboratory and cryogenic storage facility under one roof (tanks located less than 100 feet from the processing laboratory) using Sepax2 automated processing technology and LN2 liquid nitrogen storage systems with backup generators, independent temperature controls, and 24/7 surveillance. The company holds AABB accreditation (the only such lab in New England), FDA registration, CLIA certification, and state licenses in California, Maryland, Massachusetts, New Jersey, and New York, plus Health Canada registration.
The revenue model combines one-time processing/collection fees (Cord Blood $699, Cord Blood + Tissue $899), recurring annual storage fees ($160/year), and prepaid long-duration plans (20-Year from $3,339, Lifetime from $5,439). NECBB extends its reach through a network of international marketing agents operating in 20+ countries across Latin America, Europe, and the Middle East, with domestic distribution supplemented by a community/educator-led referral motion. Differentiators include the $80,000 Engraftment Guarantee, Best Price Guarantee, and interest-free financing. Joe Rizza serves as CEO.
NECBB firmographics
Firmographics- Name
- NECBB
- Legal name
- New England Cord Blood Bank, Inc.
- Website
- https://cordbloodbank.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NECBB is a family-owned, AABB-accredited private cord blood and cord tissue bank in Marlborough, MA that uses Sepax2 processing and LN2 cryogenic storage to preserve newborn stem cells for expectant parents, serving clients across 20+ countries via international marketing agents.
- Ownership category
- akta.pro rank
NECBB industry classification
Industry- Product category
- Cord Blood and Tissue Banking Services
- NAICS
- Blood and Organ Banks (621991)
- akta.pro industry
- Cell & Tissue Banking (biobanking, cord blood/tissue)Sample Logistics, Biorepository & IVD Kit Management (Trial Support)Healthcare & Life Sciences/Life Science Tools & Services (CRO/CDMO/Lab Services)/Central Labs & Clinical Diagnostics Services (Trial Support)
Keywords
Where NECBB is headquartered
LocationHeadquarters
- HQ city
- Marlborough
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
NECBB business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Initial Processing and Collection: One-time fees for cord blood and/or tissue collection kit, processing, and initial cryopreservation. Cord Blood Total $699, Cord Blood and Tissue Total $899.
- Annual Storage: Recurring annual storage fees for continued cryopreservation of cord blood and/or tissue samples. Annual storage fee is $160 for cord blood.
- Long-term Storage Plans: Pre-paid 20-year or lifetime storage plans offering discounted rates compared to annual payments. 20-year Cord Blood $3,339, Lifetime Cord Blood $5,439.
- Interest-free Financing: Internal financing program with zero interest charges and no credit check, allowing families to spread payments over time without third-party involvement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Cord Blood Only - Initial |
| One time/ perpetual license | Pay-as-you-go | Cord Blood and Tissue Bundle - Initial |
| Subscription | Annual | Annual Storage - Cord Blood |
| One time/ perpetual license | Multi-year contract | 20-Year Storage Plan - Cord Blood |
| One time/ perpetual license | Multi-year contract | 20-Year Storage Plan - Cord Blood and Tissue |
| One time/ perpetual license | Multi-year contract | Lifetime Storage Plan - Cord Blood |
| One time/ perpetual license | Multi-year contract | Lifetime Storage Plan - Cord Blood and Tissue |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
NECBB product offering
Product offeringCore offering
New England Cord Blood Bank (NECBB) collects, processes, and cryopreserves umbilical cord blood and cord tissue stem cells for private family storage. The company offers initial collection kit, processing, and first-year storage as a one-time service, followed by annual or prepaid long-term storage plans. Processing is performed using Sepax2 automated technology and samples are stored on-site in LN2 liquid nitrogen tanks at its Marlborough, Massachusetts laboratory.
Product overview
NECBB (New England Cord Blood Bank) offers a comprehensive private cord blood and tissue banking service for families. The core offerings include Cord Blood Banking and Cord Tissue Banking, with both available as standalone or combined storage options. Additional products enhance the core banking service: 20 Year and Lifetime Storage Plans for long-term preservation, the $80,000 Engraftment Guarantee for quality assurance, Interest Free Financing for payment flexibility, a Best Price Guarantee for pricing protection, and a Refer a Friend program for client rewards. The company positions itself as a family-owned, affordable alternative to larger cord blood banks, with processing performed using Sepax2 technology and storage in onsite LN2 liquid nitrogen tanks.
Differentiator
Problem solved
Functional benefit
Products and services
- Cord Blood Banking Private cord blood banking service that collects, processes, and cryopreserves stem cells from umbilical cord blood at birth for potential future medical use in treating over 80 diseases. Targeted at expectant parents seeking biological insurance for their newborn and family.
- Cord Tissue Banking Private cord tissue banking service that collects and cryopreserves Mesenchymal Stem Cells (MSCs) from umbilical cord tissue for potential future regenerative medicine applications. Targeted at expectant parents who want to preserve tissue stem cells alongside or separately from cord blood.
Quantifiable outcome
- 80+ diseases treatable with cord blood stem cells
- +3 more outcomes
Companies that use NECBB
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
NECBB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
NECBB partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Save the Cord FoundationminorSave the Cord Foundation is a 501c3 non-profit organization that promotes awareness of life-saving benefits of cord blood. Organizer of World Cord Blood Day. NECBB participated as an Official Participant in World Cord Blood Day 2019.
- Quick Specialized Healthcare LogisticsminorOfficial sponsor of World Cord Blood Day 2019. Recognized leader in medical shipping and logistics, safely transporting human organs, tissue, cord blood, and bone marrow 24/7/365.
- Cord Blood Association FoundationcoreNECBB pledges to donate a portion of proceeds from each new cord blood banking enrollee to the Cord Blood Association Foundation starting March 1, 2018. The foundation supports clinical research for cord blood and cord tissue use in hematopoietic therapies and regenerative medicine, as well as scientific and educational programs.
- Cord Blood AssociationcoreActive and contributing members of AABB, AAB and CBA (Education Committee and Task Force). NECBB participates in committees supporting educational and scientific initiatives.
- Be the Match (NMDP)minorInspiring Partner for World Cord Blood Day 2019. National marrow donor program organization.
- World Marrow Donor Association (WMDA-Netcord)minorInspiring Partner for World Cord Blood Day 2019. International organization supporting bone marrow and cord blood donation.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
NECBB competitors and assessment
Company assessmentDirect peers
- Americord Registry: US private cord blood and tissue bank offering comparable products (cord blood, cord tissue, placenta tissue banking) with similar pricing model and AABB accreditation. Direct peer competing on price, technology, and customer experience.
- ViaCord (Revvity): Major US private cord blood bank now operating under Revvity (formerly PerkinElmer), offering cord blood and tissue banking with integrated processing and storage. Closest large-scale direct peer competing for the same expectant-parent customer.
- StemCyte: Hybrid public/private cord blood bank with AABB accreditation and US processing facilities. Comparable in regulatory standing and product offering; competes for transplant-quality and family-banking clients.
- FamilyCord: US private cord blood bank offering cord blood and cord tissue storage with similar processing technology and direct-to-consumer marketing model. Closely comparable in size and positioning.
- Cryo-Cell International: One of the largest US private cord blood banks, publicly traded, offering cord blood and menstrual stem cell storage with comparable processing and annual storage business model. Direct competitor for expectant-parent enrollment.
- LifebankUSA: Private cord blood and placenta-tissue bank with comparable product line and direct-to-consumer sales approach. Direct competitor for elective family banking customers.
- Cord Blood Registry (CBR) / Parent's Guide to Cord Blood Banks: Long-established US cord blood bank historically operating as the largest private bank in the category. Direct competitor for direct-to-consumer family cord blood banking enrollments.
Broad incumbents
- Be The Match (NMDP): National Marrow Donor Program operating the largest public cord blood inventory in the US. Not a direct commercial competitor but competes conceptually for parents choosing between public donation and private family banking.
Others
- Quick Specialized Healthcare Logistics: Industry logistics partner for human tissue, cord blood, and bone marrow transport. Comparable through industry-overlap rather than competition — a NECBB operational partner and fellow World Cord Blood Day sponsor.
Regional players
- Cells4Life: UK-based private cord blood and tissue bank operating in a different primary geography but offering directly comparable cord blood banking services with similar processing and storage technology.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
NECBB social profiles
Digital presenceNECBB compliance and trust
Trust signalCompliance4 records
NECBB financial estimates
Financial estimateRevenue estimate
Valuation estimate
NECBB leadership team
Management profileNumber of profiles
Profiles1 record
NECBB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NECBB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NECBB
What does NECBB do?
New England Cord Blood Bank (NECBB) collects, processes, and cryopreserves umbilical cord blood and cord tissue stem cells for private family storage. The company offers initial collection kit, processing, and first-year storage as a one-time service, followed by annual or prepaid long-term storage plans. Processing is performed using Sepax2 automated technology and samples are stored on-site in LN2 liquid nitrogen tanks at its Marlborough, Massachusetts laboratory.
Is NECBB a public or private company?
NECBB is a private company. It is classified as family owned and is currently operating.
When was NECBB founded?
NECBB was founded in 1997. It employs 11 to 50 people.
Where is NECBB based?
NECBB is headquartered in Marlborough, United States, in the North America region.
How does NECBB make money?
Four revenue lines are on record. Initial Processing and Collection is the primary driver. The others are annual Storage, long-term Storage Plans and interest-free Financing.
Who are NECBB's main competitors?
Direct peers on record are Americord Registry, ViaCord (Revvity), StemCyte, FamilyCord, Cryo-Cell International, LifebankUSA and Cord Blood Registry (CBR) / Parent's Guide to Cord Blood Banks. Be The Match (NMDP) is listed as a broad incumbent. Quick Specialized Healthcare Logistics is listed as an others. Cells4Life is listed as a regional player.
Does NECBB have an API?
No public API is recorded for NECBB.
What industry is NECBB in?
NECBB's product category is Cord Blood and Tissue Banking Services. Its primary akta.pro industry code is HLAAAGAE, Cell & Tissue Banking (biobanking, cord blood/tissue), with a secondary code of HLAGAEAI, Sample Logistics, Biorepository & IVD Kit Management (Trial Support). Its NAICS code is 621991.