Sense Living Spaces

What Sense Living Spaces does

Sense Living Spaces is a privately held Spanish real estate management company founded in 2020 during the COVID-19 pandemic by Sara Cantelar Coello. The company operates and consults on luxury flex living, community living, and housing-as-a-service projects, primarily across Spain and Luxembourg. Its core operating asset is The Central Luxembourg, comprising 115 fully equipped serviced apartments across two buildings (Kirchberg with 86 units and City with 30 units) targeting digital nomads, corporate/expatriate clients, and quality tourism travelers. A 50-apartment project, Eurogreen Smart Valdemarín in Madrid, is under construction with a December 2026 target launch. The company also markets residential developments for sale in Alicante (Noa Garden, 8 villas; Almunia Hills, 37 townhouses).

The central technology platform is the Sense App, a proprietary Proptech application available on iOS and Android that provides digital key access, pre-check-in, service booking (massage, personal training, private chef, babysitting, cleaning), common area reservations, community connection features, and a Sense Club loyalty program. Smart home/domotics integration (including Amazon Alexa) is deployed across managed apartments. The service ecosystem is extended through strategic partnerships with Technogym (fitness), Rituals (amenities), LuxRelo (relocation services), and Expat Language School. The company has a stated goal of achieving WELL Certification for new build projects.

Sense Living Spaces generates revenue through four streams: short/medium/long-term rental income from operated properties (subscription/recurring), usage-based in-home services booked via Sense App, transaction fees from marketing partner new-build developments (Noa Garden, Almunia Hills), and managed-services consulting/operating fees paid by property developers and landlords. Distribution is direct-to-consumer through the company website (no public booking engine; reservations via inquiry form) and through B2B corporate agreements with companies and agencies for recurring occupancy. The company is registered as SENSE LIVING SPACES, SL (Sociedad Limitada) in Madrid, Spain, with operations supported by a core team of approximately 10 members.

Name

Sense Living Spaces

Legal name

SENSE LIVING SPACES, SL

Website

https://senselivingspaces.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Sense Living Spaces is a privately held Spanish property manager operating luxury flex-living serviced apartments, primarily at The Central Luxembourg (115 units) with a 50-unit Madrid project launching December 2026, serving digital nomads, corporate clients, and tourists via its Sense App Proptech platform.

Ownership category

akta.pro rank

Product category

Serviced Apartments / Flex Living

NAICS

Other Traveler Accommodation (72119), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury serviced apartments (premium) (THAMACAE)

akta.pro secondary industries

Corporate serviced apartments (business-focused) (THAMACAC), Mixed-use / residential-hotel serviced apartments (condo-hotel style) (THAMACAJ)

Keywords

• Serviced apartment rentals
• Flex living management
• Property management services
• Build-to-rent consulting
• Luxury coliving operations

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Short/Medium/Long-term Rental Income: Revenue from renting fully-equipped luxury apartments in operated properties (The Central Luxembourg, Eurogreen Smart Valdemarín). Flexible stays from 2 days to 9 months or longer.
2. In-home Services Revenue: Additional revenue from services including wellness treatments, professional services, transfers, laundry, personal shopper, room service, and experiences in the city. Services are booked through the Sense App platform.
3. Property Sales Commission: Revenue from marketing new-build real estate projects for partners, including Noa Garden and Almunia Hills properties in Alicante.
4. Investor/Operator Consultancy: Consulting and operating fees from property developers and landlords seeking successful operations and maximized profitability through the company's operating model.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Sense Living Spaces operates luxury serviced apartment properties across Europe under a Flex Living, Community Living and Housing-as-a-Service model. The company currently manages 115 apartments at The Central Luxembourg (two buildings in Kirchberg and the City), is developing the 50-unit Eurogreen Smart Valdemarín in Madrid (launch December 2026), and also markets new-build residential developments (Noa Garden villas, Almunia Hills townhouses) in Alicante. A proprietary Proptech platform called Sense App enables digital key access, pre-check-in, on-demand home and wellness services, common-area reservations, community connection, and a Sense Club loyalty program.

Product overview

Sense Living Spaces operates a unified luxury flex living and community living model combining physical real estate with technology-enabled services. The core offering consists of Sense Living Spaces property management services paired with the Sense App Proptech platform for guest access, service booking, and community connection. The company operates The Central Luxembourg (115 apartments across two buildings) and Eurogreen Smart Valdemarín (50 apartments, December 2026 launch), while also marketing residential developments for sale such as Noa Garden in Alicante. Apartment types include studios, 1-bedroom, and 2-bedroom smart apartments with integrated home automation, eco-friendly furnishings, and access to common areas including pools, gyms, spas, coworking spaces, and rooftop terraces.

Differentiator

Problem solved

Functional benefit

Brands

• Sense app: Proprietary Proptech platform providing personalized in-home services, home automation control, community connection, and city experiences for guests. Available via mobile app and web portal at senseapp.senselivingspaces.com

Products and services

• Sense Living Spaces (Flex Living Property Management) Luxury flex living and community living property management service operating serviced apartments across Europe; consults, advises, and operates real estate projects including The Central Luxembourg and Eurogreen Smart Valdemarín, offering fully equipped smart homes with integrated home automation and access to personalized services.
• Sense App Proprietary Proptech platform that serves as the central nervous system of Sense Living Spaces properties, providing guests with digital key access, pre-check-in, home service bookings (massage, personal trainer, private chef, babysitter, cleaning), common-area reservations (spa, gym, coworking), city experiences, community connection, notifications, and the Sense Club loyalty program.
• The Central Luxembourg Luxury serviced apartment complex in Luxembourg City combining the Kirchberg building (86 apartments) and the City building (30 apartments), offering studios, 1-bedroom, and 2-bedroom units (30-80 m²) with common areas including coworking, game room, terrace, fitness, wellness, and private parking.
• Eurogreen Smart Valdemarín 50-unit tourist apartment complex in Madrid featuring smart apartments with eco-friendly furniture, rooftop infinity pool, gym, spa (sauna, Turkish bath, jacuzzi), coworking with urban garden, yoga/meditation room, and gastro bar.
• The Central Luxembourg City 30 fully equipped apartments (30-80 m²) in central Luxembourg, including studios, 1-bedroom, and 2-bedroom units with Family Duplex options; designed by architect Mauro Doro.
• The Central Luxembourg Kirchberg 86 apartments (65 studios and 21 one-bedroom units, 30-50 m²) near Avenue John F. Kennedy in Luxembourg's Kirchberg district, featuring Technogym fitness access, 24/7 self check-in kiosk, multilingual concierge, and Sense App integration.
• Noa Garden Residential Development Marketing and sale of 8 newly built luxury single-family villas in Alicante, between Altea and Benidorm, each with private garden of native plants, outdoor pool, and solarium terrace; prices start from €1,150,000.
• Investor / Property Operator Consultancy Consulting and operating services for property developers, landlords, and investors (promotores y propietarios) who seek successful flex living operations; offers build-to-rent, flex living, and housing-as-a-service models to maximize investor profitability with professionalized operations and recurring corporate demand.

Quantifiable outcome

• Luxury residential rental market characterized as counter-cyclical, serving as a safe haven for investors with returns not only per €/m² but also per €/service.
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• TechnogymcoreTechnology or IntegrationFitness equipment provider for common areas. The Central Luxembourg properties feature Technogym fitness rooms, with free access for guests. Partnership provides wellness infrastructure as part of the integrated living experience.
• LuxRelominorStrategic or Co-development PartnerRelocation services partner providing expatriate support services. Strategic agreement supporting the corporate/expatriate target segment with comprehensive relocation assistance.
• Expat Language SchoolminorStrategic or Co-development PartnerLanguage services partner providing private language classes to guests. Part of the professional services ecosystem offered through Sense App to corporate travelers and expatriates.
• RitualsminorOthersBath product supplier providing Rituals amenities in apartments. Welcome packs include Rituals bath products as part of the sensory/wellness experience.
• WELL Certification (pursuing)coreOthersInterest in achieving WELL Certification for new build projects. The certification focuses on 7 wellness concepts that Sense Living Spaces fulfills, aligning with the company's wellness philosophy.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Sonder Holdings: Tech-enabled serviced apartment operator with app-managed stays in apartment-style units across multiple countries. Comparable on technology-first operating model and luxury urban serviced apartment product, though at materially larger scale.
• Citadines Apart'hotel (Ascott): Ascott's serviced residence brand with hundreds of properties across Europe and globally. Comparable in apartment-style product and corporate/expat guest base, but materially larger and more diversified.

Emerging players

• Limehome: Digital serviced apartment operator (DACH + expanding in EU) with fully contactless check-in and a tech-led guest experience. Comparable as a younger, app-driven aparthotel competitor entering EU markets.
• Bob W: Tech-enabled serviced apartment operator in Europe offering app-managed stays in design-led apartments. Highly comparable on the digital-first, no-front-desk, Proptech-driven operating model Sense Living Spaces aspires to.
• Numa Group: Berlin-based digital hospitality operator running fully app-managed serviced apartments across major European cities. Comparable on Proptech-first operating model and target segment of urban business/leisure travelers.
• Habyt: European flex-living and coliving operator offering monthly and longer stays to professionals and digital nomads. Comparable on flex-living positioning and target customer overlap (expats, digital nomads, corporate).

Direct peers

• SACO / Locke by SACO: Serviced apartment and aparthotel operator with UK and EU presence (Locke brand), targeting extended-stay corporate and leisure guests with design-led apartments. Direct comparable on product, length of stay and target customer.
• Adagio Aparthotels: Accor's aparthotel brand operating serviced apartments across Europe with on-site services and flexible stays. Closest scaled analog to Sense Living Spaces' luxury serviced apartment model in EU cities.
• Staycity Aparthotels: European aparthotel operator (Staycity and Wilde brands) offering short-to-long-stay serviced apartments with kitchenettes and 24/7 reception. Direct comparison for build-to-rent serviced apartment operations in urban EU markets.

Regional players

• Room Mate Hotels: Spanish design-led boutique hotel chain with apartment-style and family-friendly configurations in Madrid and other Spanish cities. Comparable regional competitor in the Spanish luxury short-stay segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Senselivingspaces
• LinkedInlinkedin.com/company/sense-living-spaces

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sense Living Spaces