Round Top

What Round Top does

Round Top (roundtop.com) is a privately-held Texas publishing company operated by WD-50 LLC that produces lifestyle media for the biannual Round Top Antiques & Design Show and the surrounding 'Roundtopolis' region. The company's core products are the Round Top Antiques & Design Show Guide (published three times per year — Spring, Fall, and Winter), a bimonthly Round Top Magazine covering antiques season and events outside the two major shows, and the free weekly email newsletter 'Round & Around.' The Round Top brand is anchored by its cross-promotion relationship with PaperCity Houston, PaperCity Dallas, and the Austin-based Tribeza title, which extends editorial reach into adjacent Texas metro markets. Distribution is multi-channel and heavily physical: newsstand racks and direct placement across chambers of commerce, hotels and motels along I-10, Highways 71 and 290, county-level businesses in Fayette, Austin, Lee, Washington, Bastrop, and Colorado counties, and hundreds of local businesses in Round Top, Brenham, La Grange, Burton, Carmine, and Fayetteville; complemented by paid direct-mail subscriptions, newspaper insertions into some of Texas' largest newspapers, online flipbook archives on PaperCity's Uberflip platform, and Instagram (@roundtopguidebypapercity) and Facebook social channels.

Name

Round Top

Legal name

WD-50 LLC

Website

https://roundtop.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Round Top (roundtop.com), operated by WD-50 LLC, is a Texas lifestyle publishing company that produces the Round Top Antiques & Design Show Guide, a bimonthly Round Top Magazine, and the free weekly 'Round & Around' email newsletter for visitors and locals navigating the biannual Round Top antiques shows and regional events.

Ownership category

akta.pro rank

Product category

Regional Lifestyle Publishing

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro primary industry

Home, Garden & DIY Magazines (MPAJAEAG)

akta.pro secondary industries

Local & City Guide Content Aggregators (MPACAKAJ), Lifestyle, Home & Garden Shows (MPAGAFAB)

Keywords

• Antiques show guides
• Lifestyle magazines
• Regional event publishing
• Local travel newsletters
• Print subscription publishing

Headquarters

HQ city

Round Top

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Pricing tiers

Distribution channels5 records

Marketing channels6 records

Core offering

Round Top publishes a print show guide (Spring, Fall, and Winter issues of the Round Top Antiques & Design Show Guide), a bimonthly Round Top Magazine, and a free weekly e-newsletter (Round & Around), all centered on the Round Top, Texas antiques shows and surrounding regional lifestyle content. The publications provide maps, vendor guides, dining, lodging, and event listings, and are supported by an events calendar and digital archives on roundtop.com for individual consumers, shoppers, designers, and visitors.

Product overview

Round Top is a publishing company operating roundtop.com that produces multiple magazine and newsletter products covering events, antiques shows, shopping, dining, and lifestyle content in Round Top, Texas. The company's core offerings consist of the Round Top Antiques & Design Show Guide (published 3x yearly - Spring, Fall & Winter), Round Top Magazine (bimonthly), and the free weekly Round & Around newsletter. These publications work together to serve as the definitive guide for visitors and locals navigating the Round Top area's antiques shows and year-round events.

Differentiator

Problem solved

Functional benefit

Products and services

• Round Top Antiques & Design Show Guide Print show guide published three times per year (Spring, Fall, and Winter) with 200,000+ copies distributed per issue. Helps shoppers navigate the Round Top Antiques & Design Show through maps, vendor listings, insider tips, dining and lodging recommendations. Targets individual antiques enthusiasts and design-conscious consumers.
• Round Top Magazine Bimonthly print magazine functioning as an urban reader's guide for planning Round Top trips, covering antiques season content and year-round events outside the two major shows. Sold as part of the $30/year annual subscription package.
• Round & Around Newsletter Free weekly e-newsletter published every Monday (skipping Christmas/New Year's weeks) featuring things to do, places to visit, stay, and eat in the Round Top area. Targets individual readers seeking year-round updates on local events, dining, and lodging.

Quantifiable outcome

• 200,000+ copies distributed of the Round Top Antiques & Design Show Guide

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Others

• 1stDibs: Online marketplace for high-end antiques, vintage furniture, and design. Comparable audience and advertiser ecosystem (antique dealers, interior designers) but operates as a transactional platform rather than editorial media; relevant for understanding the digital competitive context.

Direct peers

• Tribeza: Austin-based lifestyle and culture magazine covering design, dining, events, and local culture. Comparable as a Texas city-level lifestyle magazine; also a cross-promotion partner extending Round Top's reach into Austin.
• PaperCity Magazine: Houston- and Dallas-focused regional luxury home, design, and lifestyle magazine. Closely comparable as a Texas regional home/lifestyle publication with overlapping advertiser base; also operates as a cross-promotion partner to Round Top.
• Antiques and The Arts Weekly: National trade publication covering antiques shows, auctions, and dealers. Comparable in subject-matter specialization (antiques events and dealers) but differs in being a national B2B trade paper rather than a regional consumer guide.

Regional players

• D Magazine: Dallas-based city magazine covering business, lifestyle, design, and dining. Comparable as a Texas city-level lifestyle publication serving advertisers and readers in a major metro adjacent to Round Top's footprint.
• Texas Monthly: Long-established statewide Texas general-interest magazine covering culture, politics, travel, and food. Comparable as a Texas-rooted editorial brand with regional subscriber base and advertiser mix, though broader in editorial scope than Round Top.

Broad incumbents

• Country Living: National home, antiques, and lifestyle magazine owned by Hearst. Comparable in subject matter (antiques, home décor, rural lifestyle) but operates at national scale and does not focus on a single event or region.
• Architectural Digest: Condé Nast flagship design and architecture magazine. Comparable for design and high-end antiques content but targets a national/international luxury audience rather than a single regional event.
• Southern Living: Time Inc./Dotdash Meredith regional lifestyle magazine covering home, travel, food, and culture across the U.S. South. Comparable in regional home/lifestyle positioning and advertiser categories, though broader in geographic scope.
• Better Homes & Gardens: Meredith/Dotdash mass-market home, garden, and DIY magazine. Comparable in the home/DIY/antiques content vertical but operates at national scale across many categories outside Round Top's niche.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Roundtoptx
• Instagraminstagram.com/roundtopguidebypapercity

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Round Top