Kunes Chevrolet Cadillac of Delavan

What Kunes Chevrolet Cadillac of Delavan does

Kunes Chevrolet Cadillac of Delavan is a privately held automotive dealership located at 1231 Geneva St in Delavan, Wisconsin. Opened in 2004 as the second store in the Kunes family of dealerships, it is a dual-franchise outlet selling new Chevrolet vehicles (principally the Silverado truck lineup) and new Cadillac vehicles (Escalade and Escalade ESV), alongside a diversified inventory of used cars, trucks, and SUVs. The store serves individual consumer buyers across a mix of personas, including first-time buyers, credit-challenged buyers, luxury buyers, and truck buyers, drawing from southern Wisconsin and the broader Kunes Auto Group Midwest footprint.

Revenue is generated across four primary streams: new and used vehicle sales (one-time unit transactions), financing and lending (transaction-fee F&I revenue, including the Fresh Start Financing program for non-prime borrowers), a service and parts operation with certified technicians, and a certified pre-owned program branded as No Fear Certified Vehicles that bundles a 125-point inspection with a lifetime powertrain warranty. Ancillary revenues come from the CermaPlate graphene ceramic coating service, body shop work, and trade-in transactions priced via Kelley Blue Book and Motive. Go-to-market is a traditional brick-and-mortar direct-to-consumer dealership model, augmented by a digital layer that includes Capital One pre-qualification, Credit Acceptance's CAPS credit decisioning, Foureyes behavioral analytics, and Google-powered search and remarketing.

The dealership operates as a subsidiary of Kunes Auto Group, a diversified dealership group founded by Gregg Kunes in 1996 that today spans 40+ locations across Wisconsin, Illinois, Iowa, and Minnesota, employs more than 2,000 people, and sells approximately 23,000 vehicles per year. The group has been named to Automotive News' Best Dealerships to Work For list 52 times over the past 12 years, and Gregg Kunes has been recognized as Wisconsin's Dealer of the Year by TIME. The Delavan store itself employs 51-100 staff across sales, finance, service, parts, and body shop functions.

Name

Kunes Chevrolet Cadillac of Delavan

Legal name

Kunes Chevrolet Cadillac of Delavan

Website

https://kuneschevrolet.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Kunes Chevrolet Cadillac of Delavan is a privately held dual-franchise auto dealership in Delavan, Wisconsin, selling new Chevrolet and Cadillac vehicles, used cars and trucks, and offering financing, certified pre-owned, service, parts, and body shop services to individual consumer buyers across the Midwest.

Ownership category

akta.pro rank

Headquarters

HQ city

Delavan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Vehicle Sales: Sale of new Chevrolet and Cadillac vehicles, as well as used cars, trucks, and SUVs from various makes and models
2. Financing and Lending Services: Finance department works with lenders to provide competitive rates and flexible terms for vehicle purchases, including Fresh Start Financing for credit-challenged buyers
3. Service and Parts: State-of-the-art service center with certified technicians providing routine maintenance, repairs, tire services, and genuine OEM parts sales
4. Certified Pre-Owned Program: No Fear Certified Vehicles with lifetime powertrain warranty, 125-point inspection, and additional coverage options
5. CermaPlate Protection Services: Graphene infused ceramic coating application services for vehicle exterior protection

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Kunes Chevrolet Cadillac of Delavan is a full-service franchised car dealership selling new Chevrolet (including Silverado trucks) and new Cadillac (Escalade, Escalade ESV) vehicles, along with a wide selection of pre-owned cars, trucks, and SUVs. The dealership provides in-house financing through partnerships with Capital One and Credit Acceptance, a state-of-the-art service and parts center, body shop, trade-in valuation, and specialty programs such as No Fear Certified Pre-Owned and Fresh Start Financing for credit-challenged buyers.

Product overview

Kunes Chevrolet Cadillac of Delavan operates as a traditional car dealership offering a platform of vehicle sales and related automotive services. The core offerings include new Chevrolet trucks (Silverado series) and new Cadillac luxury SUVs (Escalade), alongside a diverse selection of used vehicles (cars, trucks, SUVs). Financing services are integrated through partnerships with Capital One, Credit Acceptance Corporation, and proprietary programs like Fresh Start Financing for credit-challenged buyers. The No Fear Certified Pre-Owned program adds certified vehicle inspection and warranty coverage. Service and parts operations provide maintenance, repairs, genuine GM parts, tire services, and the CermaPlate graphene ceramic coating product. Trade-in and sell-your-car services use Kelley Blue Book and Motive valuation tools.

Differentiator

Problem solved

Functional benefit

Brands

• No Fear Certified Vehicles: Certified pre-owned vehicle program featuring complimentary lifetime powertrain warranty, 125-point certified inspection, and Day One Mile One coverage.
• Fresh Start Financing Program
• CermaPlate

Products and services

• New Chevrolet Vehicles Sale of brand-new Chevrolet vehicles including the Silverado truck lineup (1500, 2500HD, 3500HD, 4500HD, 5500HD, 6500HD, 1500 LTD) and other Chevrolet models, targeted at retail consumers seeking new full-size trucks and SUVs.
• New Cadillac Vehicles Sale of new Cadillac luxury vehicles including the Escalade and Escalade ESV models with advanced infotainment systems, driver-assistance features, and premium materials, targeted at luxury vehicle buyers.
• Used SUVs Pre-owned sport utility vehicles ranging from compact crossovers to spacious family SUVs, each undergoing thorough inspection for quality and reliability.
• Used Trucks Pre-owned pickup trucks and work vehicles that undergo thorough inspection to ensure performance and dependability for work, hauling, or personal use.
• Used Cars Pre-owned sedans and passenger vehicles with transparent inspections and knowledgeable sales staff assistance for budget-conscious buyers.
• Budget Friendly Vehicles Pre-owned vehicles priced under $20,000 targeted at budget-conscious individual buyers.
• No Fear Certified Pre-Owned Program Certified pre-owned vehicle program featuring a 125-point inspection, complimentary lifetime powertrain warranty (120 months/100,000 miles), Day One Mile One coverage, 3-day exchange policy, and guaranteed financing regardless of credit history.
• Fresh Start Financing Program Special financing program for credit-challenged buyers, accepting alternative documentation (Social Security, self-employed/1099, ITINs, matriculas) with options including no money down and no credit check.
• Capital One Pre-Qualification Online pre-qualification tool for vehicle financing through Capital One that allows customers to check eligibility without impacting their credit score.
• Vehicle Service Center State-of-the-art service facility staffed by certified technicians offering oil changes, tire rotations, major engine repairs, transmission replacements, performance tuning, and custom exhaust work for all makes and models.
• Parts Department Genuine OEM parts and accessories for vehicle maintenance and repair with competitive pricing and fast delivery.
• Tire Finder & Installation Wide selection of tires from Michelin, Goodyear, and Bridgestone with professional mounting, balancing, rotation, and repair services.
• CermaPlate Graphene Ceramic Coating Graphene-infused ceramic coating service providing full body protection including UV block, automotive body protection, glass protection, chrome protection, plastic molding protection, rubber trim protection, and hydrophobic finish.
• Sell Your Car / Trade-In Vehicle trade-in and direct sale service using Kelley Blue Book and Motive-powered valuation tools to determine fair market value for customers looking to sell or trade their vehicles.
• Service Specials Discounted service offers including a Tire Price Match Guarantee and promotional tire bundle deals with installation.
• Body Shop Collision and body repair services offered through Kunes Auto Body Delavan, with body shop management and estimation capabilities.

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered supporting.

• Kelley Blue BooksupportingTechnology or IntegrationKelley Blue Book pricing used to determine trade-in vehicle values, ensuring customers receive fair market value for their vehicles.
• Motive (Trade Valuation Tool)supportingTechnology or IntegrationMotive-powered trade-in valuation tool provides instant vehicle value estimates in under 20 seconds based on real local market data. Used throughout the selling and trade-in process.
• Foureyes AnalyticssupportingTechnology or IntegrationFoureyes analytics and reporting system tracks website visits, customer interactions, and generates marketing communications based on customer site behavior.
• Google (Advertising & Analytics)supportingTechnology or IntegrationGoogle Analytics tracks website usage and navigation patterns. Google advertising products including AdSense, AdWords, DoubleClick, and remarketing are used for online marketing campaigns.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AutoNation: Largest U.S. automotive retailer with new/used vehicle sales, financing, service, and parts across 200+ stores nationwide — comparable full-line dealership model but at vastly greater scale and geographic reach.
• Sonic Automotive: Public U.S. dealer group offering new/used vehicle sales, financing, service, parts, and an EchoPark used-vehicle banner — comparable full-stack offering with both franchise and used-car standpoints.
• CarMax: Largest U.S. used-vehicle retailer with standardized no-haggle pricing and in-house financing — overlapping used-car and F&I value propositions, though operating at much larger national scale.
• Group 1 Automotive: Public U.S./U.K. automotive retailer with new/used vehicle sales, F&I, service, and parts — comparable franchise dealer model operating at public-company scale with similar revenue mix.
• Lithia Motors: Large U.S. dealer group with broad new/used vehicle, F&I, service, and parts operations across multiple states — comparable end-to-end auto retail model but public-company scale and acquisition-driven growth.

Emerging players

• Carvana: Digital-first used-vehicle retailer with home delivery and in-house financing — partial overlap as a used-car competitor and indirect threat to traditional dealership F&I economics and customer acquisition.

Direct peers

• Russ Darrow Group: Wisconsin-based family-owned dealer group with new/used vehicle sales, financing, service, and parts across multiple franchises — directly comparable given overlapping Wisconsin footprint and similar product/service breadth.
• Bergstrom Automotive: Family-owned Midwest automotive dealer group offering new and used vehicle sales, financing, service, and parts across multiple franchises — highly comparable to Kunes in scale, geography, and operating model.
• Other Kunes Auto Group dealerships: Sibling dealerships within the same parent group (Kunes Auto Group), operating the same business model, brand mix, and shared back-office functions across the Midwest — the most direct operational comparables.
• Boucher Auto Group: Wisconsin-headquartered dealer group offering new/used vehicles, service, parts, and financing across multiple brands — closely comparable Midwest peer with similar customer segments and franchise mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/KunesAutoGroup
• Facebookfacebook.com/kunescountrycc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kunes Chevrolet Cadillac of Delavan