Vespo

What Vespo does

Vespo BV is a privately held, family-owned Dutch textile trading company headquartered in Eindhoven, Netherlands, founded in 1960 by Joop Veelenturf and his wife Tilly under the name 'de Textielbeurs' (later Vespolino, then Vespo from 2009). The company operates across two main verticals — home textiles (bed, bath, kitchen) and workwear — and serves retailers, supermarkets, chemists, petrol-station networks, e-commerce platforms, and loyalty-programme operators primarily across the Benelux, with international supplier reach through local purchasing offices in Pakistan, India, Turkey, Egypt, Portugal, Bangladesh, and China.

Its commercial offering combines an own-brand portfolio (Walra, Byrklund, Santino, Custom Choice, B&C Collection, Matterhorn, Dindi Home, CLYR) with B2B services including private-label development, custom workwear (minimum 250 pieces under Custom Choice), loyalty-campaign design and fulfilment (a capability it pioneered in the 1970s), retail replenishment from stock, and e-tail supply with fast delivery in volumes ranging from tens to hundreds of thousands of units. Go-to-market is sales-led through dedicated account managers organised by Private Label and Brands divisions, supported by in-house design teams and a five-language corporate website.

The company monetises via transaction-based B2B sales across own brands, white-label/private-label manufacturing, and loyalty/reward-programme supply; pricing is quote-driven with disclosed minimum order quantities for custom workwear. Sustainability positioning — Oeko-Tex Standard 100, GRS, GOTS, BCI, and Amfori BSCI/BEPI memberships — is embedded across the product range, supporting procurement compliance at major European retailers. Ownership and direction remain with the Veelenturf family, with Ed Veelenturf serving as director/owner since 1997.

Name

Vespo

Legal name

Vespo BV

Website

https://vespo.nl

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

51–100 employees

Short description

Vespo is a Dutch family-owned textile trading company, founded in 1960 and based in Eindhoven, supplying home textiles and workwear as own brands and private label to retailers, supermarkets, chemists, petrol-station networks, and e-commerce platforms across the Benelux.

Ownership category

akta.pro rank

Product category

Home textiles and workwear

NAICS

Piece Goods, Notions, and Other Dry Goods Merchant Wholesalers (424310)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Workwear, Uniforms & Corporate Apparel Wholesale (CRAOADAF)

akta.pro secondary industry

Commercial & Hospitality Home Textiles Retail (Bulk Linens for Hotels, Spas, Restaurants) (CRAIALAJ)

Keywords

• Home textiles
• Workwear manufacturing
• Private label textiles
• Textile distribution
• Custom workwear

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Own Brand Products: Sale of proprietary brands (Walra, Byrklund, Dindi, Santino, Matterhorn, Custom Choice) to retailers and end consumers. Transaction-based B2B and B2C sales.
2. Private Label / White Label: Custom textile products manufactured for retailers under their own brands. Full-service offering from design to delivery.
3. Loyalty Programs: Development and supply of textile products for retail loyalty/reward programs. Clients include supermarkets, chemists, and petrol stations. Since 1970s.
4. E-commerce / E-tail: Supply of textile products to online retailers and e-commerce platforms. Products always in stock, fast delivery for tens to hundreds of thousands of items.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Vespo is a Dutch textile trading and supply company that designs, sources, and distributes home textiles (bed, bath, kitchen) and workwear through its own brand portfolio (Walra, Byrklund, Santino, Custom Choice, B&C Collection, Matterhorn, Dindi Home, CLYR) and B2B service lines. The company supplies major retailers, supermarkets, chemists, petrol stations, and e-commerce platforms across Benelux and internationally, with private label development, loyalty campaign fulfillment, and full supply chain management capabilities from production countries including Pakistan, India, Turkey, Egypt, Portugal, Bangladesh, and China.

Product overview

Vespo is a Dutch textile trading company offering a portfolio of own brands and B2B services. Its home textiles portfolio includes Walra (bed, bath, kitchen with basic designs and natural tones), Byrklund (affordable home basics for loyalty programs), Dindi Home, and CLYR. The workwear division comprises Santino (workwear since 1990), Custom Choice (custom-made workwear from 250 pieces), B&C Collection (apparel for promotions), and Matterhorn (outdoor work clothing). Beyond branded products, Vespo offers Private Label development (custom textile design and production), Loyalty Program development (campaign coordination since the 1970s), and Retail and E-tail B2B partnership services. The company operates primarily in the Benelux market and serves customers from stock with optional full supply chain management.

Differentiator

Problem solved

Functional benefit

Brands

• Walra: Home textiles brand making daily luxury accessible to everyone. Bed, bath and kitchen textiles characterized by basic designs, natural tones and soft high-quality materials.
• Santino
• Byrklund
• Custom Choice
• B&C Collection
• Matterhorn
• Dindi Home
• CLYR

Products and services

• Walra Home textiles brand offering bed, bath, and kitchen textiles characterized by basic designs, natural tones, and soft high-quality materials, positioned to make daily luxury accessible.
• Byrklund Affordable home basics brand in fresh designs, with products frequently used in loyalty rewards schemes operated by retailers.
• Santino Workwear brand manufacturing clothing for construction workers, waiters, and retail staff, offering an extensive range of dependable basics continuously updated with current trends.
• Custom Choice Custom workwear brand offering made-to-measure products for clients ordering 250+ items, translating customer wishes into customized products or entire collections.
• B&C Collection Workwear and apparel collection offering an extensive range of styles including t-shirts, polo shirts, and jackets, designed for promotional use.
• Matterhorn Comfortable outdoor clothing for work and leisure, made of high-quality materials with timeless designs and multifunctional across seasons.
• Dindi Home Home textiles brand under Vespo's portfolio offering curated home textile products.
• CLYR Home textiles brand under Vespo's portfolio.
• Private Label / Own Brand Development B2B service where Vespo creates bed, bath, and kitchen textiles with custom designs, fully customized to client needs from design to finished product, with full supply chain management.
• Loyalty Programs Service for developing and coordinating loyalty campaigns since the 1970s, including product development, in-house design, marketing advice, logistics, and full supply chain management for supermarkets, chemists, and petrol stations.
• Retail Partnership B2B partnership providing high-quality home textiles and workwear to major retailers, with services including supply from stock, concise ordering process, and optional full supply chain takeover.
• E-tail / E-commerce Partnership Online sales partnership providing products for e-commerce platforms, with easy ordering systems, fast delivery, products in stock (tens to hundreds of thousands), and full supply chain options.

Quantifiable outcome

• Products found in almost every household in the Netherlands
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• AmforicoreStrategic or Co-development PartnerVespo is a member of the Amfori network, a global business association creating open and sustainable trade for retailers, importers, brands and associations from forty countries. As an active member, Vespo contributes to improving working conditions and environmental standards among suppliers.
• Better Cotton Initiative (BCI)coreStrategic or Co-development PartnerPartnership between development organizations, environmental organizations and the business sector setting requirements for environmentally friendly cotton production and decent work for farmers. Vespo sources significant volumes of BCI cotton, contributing to training of farmers and fair pricing.
• Remokey (Recycle Movement)minorStrategic or Co-development PartnerIndependent organization tracking all steps in the textile production process until products reach shelves. Provides transparent environmental impact information to consumers through product labels.
• Oeko-Tex AssociationcoreStrategic or Co-development PartnerAll Vespo products carry the Oeko-Tex Standard 100 certification, tested for harmful substances that could affect health such as allergic reactions.
• Global Recycle Standard (GRS)coreStrategic or Co-development PartnerCertification indicating products contain at least 50% recycled materials. Vespo uses recycled cotton blended with PET bottles in many products.
• Global Organic Textile Standard (GOTS)coreStrategic or Co-development PartnerInternational standard setting requirements for organic fibre production. Products with at least 70% organic materials labeled 'made with organic'; over 95% labeled 'organic'.

Scale indicators5 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Tricorp Workwear: Dutch workwear brand selling functional and fashionable workwear through retail and B2B channels in Benelux. Directly comparable to Vespo's Santino/Matterhorn workwear arm on geographic overlap, brand-led GTM, and retail distribution.
• Alsico: Belgian-headquartered workwear and corporate apparel manufacturer/wholesaler with B2B focus across Europe. Closely comparable to Vespo's Santino and Custom Choice workwear business on customer base (uniform programs), private-label capability and multi-country sourcing.
• Klopman International: European leader in technical fabrics for workwear and corporate uniforms, headquartered in Italy with pan-European distribution. Comparable as an adjacent textile specialist serving the same corporate-apparel and workwear end markets that Vespo's Custom Choice and B&C programs address.
• Dassy Workwear: Belgian workwear specialist serving tradespeople and corporate accounts across Europe through dealer networks. Peer to Vespo's workwear division on product positioning, dealer channel model and Benelux heritage.

Broad incumbents

• Engelbert Strauss: German family-owned workwear and corporate apparel specialist with strong own-brand retail and B2B presence across Europe. Comparable to Vespo on family-owned positioning, own-brand strength in workwear, and multi-channel retail/wholesale GTM.
• Beter Bed: Dutch-listed bedding and sleep-products retailer with broad Benelux distribution. Comparable as a home-textiles Benelux incumbent operating where Vespo supplies similar categories (bed, bath) into retail.
• JYSK: Scandinavian home-goods retailer with a large private-label assortment in bedding, bath and kitchen textiles across Europe. Comparable to Vespo on the home-textiles assortment category, European retail footprint and private-label-heavy retail model.
• CWS Workwear: Large European provider of workwear rental, laundering and uniform services with textile-supply depth. Comparable to Vespo on corporate- and workwear-supply capability, though CWS is far larger and centered on service contracts rather than wholesale.
• H&M Home / H&M Group: Global apparel retailer with an expanding H&M Home line covering bedding, bath and kitchen textiles. Comparable to Vespo's home-textiles business on consumer-facing home-textile merchandising and global retail scale.
• IKEA (home textiles range): Global home-furnishings retailer with a substantial in-house home-textiles assortment. Comparable as a broad incumbent with scale sourcing and sustainability commitments in the same consumer home-textile categories Vespo competes in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vespobv
• LinkedInlinkedin.com/company/vespo-groep

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vespo