Katapult Digital

Name

Katapult Digital

Legal name

Katapult Digital

Website

https://katapultdigital.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Taguig

HQ country

Philippines

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Agency Services: Full-service digital marketing agency offering services across multiple disciplines including media planning and buying, tech services (website development, SEO), content and creatives, and data analytics. Revenue appears to be generated through project-based and/or retainer arrangements tailored to client business needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Katapult Digital is a full-service digital marketing agency that provides end-to-end campaign services spanning media planning and buying, technology (website development, SEO, e-commerce setup), content and creative production, and data analytics, supported by two proprietary tools: Sniper-Shotgun (hypertargeting media solution) and Scope by Katapult (social listening and media monitoring dashboard). Offerings are delivered as customized project-based or retainer engagements to enterprise brand clients across the Philippines and Singapore.

Product overview

Katapult Digital is a full-service digital marketing agency offering an integrated suite of services across multiple disciplines. The company operates two named core products: Sniper-Shotgun (precision media targeting with hypertargeting capabilities) and Scope by Katapult (social listening and media monitoring). Beyond these, services are organized into four main categories: Tech Services (website development, e-commerce, SEO, GA4 implementation), Media Services (planning, buying, campaign optimization), Content and Creatives Services (design, social media, influencer management, livestream), and Data and Analytics Services (dashboards, reporting, hypertargeting). The portfolio is designed to provide end-to-end digital marketing capabilities from media and tech to research and creatives.

Differentiator

Problem solved

Functional benefit

Brands

• Scope by Katapult: Social listening and media monitoring solution that delivers near real-time insights into brand conversations across digital and traditional media.
• Sniper-Shotgun

Products and services

• Sniper-Shotgun
• Scope by Katapult
• Tech Services
• Media Services
• Content and Creatives Services
• Data and Analytics Services

Named customers13 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

One partnership is on record.

• Sinag SolutionscoreStrategic or Co-development PartnerRelated entity under the same leadership (Francis Uy serves as CEO of both Katapult Digital and Sinag Solutions). Sinag Solutions offers ERP consulting and enterprise architecture services. Joseph Uy serves as Consultant, Business Architect and ERP Subject Matter Expert, providing enterprise architecture expertise to clients.

Scale indicators1 record

Recent moves1 record

Direct peers

• Wavemaker: WPP-owned global media agency offering media planning, buying, and data-driven campaign optimization. Directly comparable to Katapult's media services and Sniper-Shotgun hypertargeting offering, particularly in SEA markets.
• Starcom: Publicis-owned media agency specializing in data-driven media planning, buying, and performance marketing with established Philippines and Singapore offices.
• Carat: Dentsu's flagship media agency with strong FMCG/CPG heritage and global media planning/buying capabilities. A natural competitor for Katapult's enterprise clients like Nestlé and Royal Canin.
• Havas Media: Global media agency network offering planning, buying, content, and analytics with strong Asia-Pacific presence. Closely aligned with Katapult's integrated media + content + analytics proposition for enterprise clients.
• OMD (Omnicom Media Group): Omnicom's global media agency offering media planning, buying, and performance marketing with substantial SEA operations. Directly competes for enterprise media mandates in the Philippines and Singapore.

Regional players

• PRecious Communications: Singapore-headquartered integrated communications agency offering PR, social media, and digital marketing services across SEA. Comparable as a Singapore-anchored full-service agency competing for regional enterprise clients.

Broad incumbents

• IPG Mediabrands: Global media agency network operating in the Philippines (where Katapult's co-founder Albet Buddahim previously served as CDO). Operates at a larger scale with broader geographic reach, competing for the same enterprise media accounts.
• Dentsu: Global advertising holding group operating full-service media, creative and digital capabilities across Asia-Pacific. Competes with Katapult on enterprise RFPs in the Philippines and Singapore for integrated marketing mandates.
• GroupM: WPP's media investment group encompassing Mindshare, Wavemaker, Essence and m/SIX. Competes directly for the same enterprise media planning and buying budgets as Katapult's Media Services line.
• Publicis Groupe: Global advertising holding company with media agencies (Zenith, Starcom), digital agencies (Digitas), and creative networks competing across the same service categories Katapult offers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/katapultdigital
• LinkedInlinkedin.com/company/katapultdigital

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Katapult Digital