Hospitality Products

What Hospitality Products does

Hospitality Products Pty Ltd is an Australian-owned and operated wholesale distributor of commercial hospitality supplies, founded in 2012 and headquartered in Yatala, Queensland (registered entity: Hospitality Products Pty Ltd, Queensland jurisdiction). The company operates the e-commerce platform hospitalitywholesale.com.au and offers more than 10,000 SKUs (cited up to 16,000+ on some pages) across seven product categories: beverage service (stemware, beer glasses, barware, tea and coffee accessories), equipment (janitorial, electrical appliances, linen supplies), kitchen (knives, bakeware, cookware, utensils, storage), molecular gastronomy, packaging (eco-friendly disposables, wooden servingware), porcelain (plates, platters, bowls), and service (cutlery, buffet equipment, uniforms). Its catalog spans 100+ recognized brands including Tablekraft, Scanpan, Mundial, Global, Bormioli Rocco, Stölzle, and Churchill, alongside proprietary sub-lines such as Ryner Melamine servingware and Zuma Porcelain tableware. The underlying platform technology is a standard e-commerce stack with keyword search, attribute-based filtering (size, colour, capacity), product sets/variations grouping, 128-bit SSL-encrypted checkout, and customer account order tracking.

The business runs a hybrid go-to-market combining a self-serve e-commerce storefront with inside sales (phone at 1300 998 768, email at [email protected]) and enterprise commercial accounts. Commercial accounts serve hotels, restaurants, cafes, schools, TAFEs, and new hospitality fitouts with features such as indent ordering, multiple delivery locations, and bulk pricing quotes. The named enterprise customer Schnitz (a restaurant chain) has a dedicated branded sub-store on the company's domain. Revenue is generated primarily through one-time product sales at unit/pack pricing (typically ex-GST, ranging from approximately $1.30 to $75+ per item) with volume discounts, supplemented by a custom printing, engraving, and embroidery service priced on a quote basis with a 3-week lead time. Distribution is restricted to Australia-only shipping (no international orders accepted), with standard 5-10 working day delivery to all mainland capitals and regional areas. The company is privately held with no disclosed venture capital, private equity, or parent-company affiliation.

Name

Hospitality Products

Legal name

Hospitality Products Pty Ltd

Website

https://hospitalitywholesale.com.au

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Hospitality Products Pty Ltd is an Australian-owned wholesale distributor of commercial hospitality supplies, operating an e-commerce platform with 10,000+ products across kitchenware, glassware, equipment, porcelain, and uniforms, serving Australian restaurants, hotels, cafes, and caterers since 2012.

Ownership category

akta.pro rank

Product category

Hospitality Supplies

NAICS

Professional and Commercial Equipment and Supplies Merchant Wholesalers (4234)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Restaurant & Commercial Kitchen Equipment Wholesale (AFAIALAB)

akta.pro secondary industries

Bar & Beverage Service Supplies Wholesale (AFAIALAG), Foodservice & Hospitality Supply Marketplaces (CRAFAHAE)

Keywords

• Wholesale hospitality supplies
• Commercial kitchenware
• Restaurant equipment
• Hotel supplies
• Bakeware cookware

Headquarters

HQ city

Yatala

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Product Sales: Wholesale and retail sales of hospitality supplies including kitchenware, bakeware, cookware, cutlery, glassware, porcelain, packaging, and equipment. Products sold in various pack sizes with volume pricing.
2. Custom Printing Services: Custom branding on products including engraving on glasses and cups, embroidery on uniforms and tea towels, and custom printing on various hospitality items. Lead time of 3 weeks from artwork approval.
3. Commercial Accounts: Specialized accounts for hospitality businesses offering services like indent ordering, multiple delivery locations, and bulk pricing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Hospitality Products is an Australian wholesale distributor of commercial-grade hospitality supplies, selling over 10,000 products across categories including kitchenware, bakeware, cookware, cutlery, glassware, porcelain, packaging, equipment, and uniforms. The company operates a self-serve e-commerce storefront with phone and email sales support, Australia-wide delivery, and a custom printing/engraving/embroidery service for branded hospitality items.

Product overview

Hospitality Products is a wholesale hospitality supplies distributor operating as a multi-category e-commerce platform offering over 10,000 commercial-quality kitchenware and hospitality products. The company sells a unified catalog organized into seven main product categories: Beverage Service (glassware, barware, tea & coffee), Equipment (janitorial, electrical, linen), Kitchen (knives, bakeware, cookware, utensils), Molecular Gastronomy, Packaging (eco-friendly disposables), Porcelain (plates, platters, bowls), and Service (cutlery, buffet, uniforms). They carry multiple branded sub-lines including Ryner Melamine servingware, Zuma porcelain tableware, and Bakemaster/Frenti/Fisko bakeware, alongside an extensive cutlery and kitchen tools assortment. The business also offers custom printing and engraving services for branding purposes and delivers Australia-wide to commercial and retail customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Beverage Service Range of beverage service products including stemware, beer glasses, tumblers, cocktail glasses, barware (shakers, ice buckets, bottle openers), tea and coffee accessories, and polycarbonate drinkware for commercial hospitality use.
• Equipment Hospitality equipment including janitorial products (cleaning chemicals, mops, bins, trolleys), electrical appliances (blenders, food processors, coffee machines, toasters), and linen supplies for hospitality businesses.
• Kitchen Extensive kitchen product range covering knives (chef, boning, carving, paring), bakeware (tins, moulds, cutters, brushes), cookware (pots, pans, woks), kitchen accessories, utensils, and storage solutions for professional kitchens.
• Molecular Gastronomy Specialty products for molecular gastronomy and advanced cooking techniques, including kitchen concepts tools and mixology equipment for restaurants and bars.
• Packaging Packaging supplies including eco-friendly disposable products (plates, bowls, cutlery, clamshells), wooden servingware, tapas products, and consumables for takeaway and catering businesses.
• Porcelain Porcelain and ceramic tableware including plates (round, square, oval, deep), platters, bowls (serving, pasta, cereal, salad), and service porcelain (condiments, serving dishes, jugs) for hospitality food service.
• Service Service equipment including cutlery (various types and sets), service utensils (ladles, tongs, servers), tabletop products, buffet service equipment, and professional uniforms for hospitality operations.
• Custom Printing Service Custom branding and printing service for hospitality products, including multicolour dishwasher-resistant printing, engraving on ceramics and glassware, and embroidery on uniforms and tea towels. Lead time of 3 weeks from artwork approval.

Quantifiable outcome

• Ships to Sydney, Melbourne, Brisbane, Perth, Adelaide, Hobart, Darwin, and Canberra
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bunzl Australia & New Zealand: Bunzl is a global distribution group with a sizeable Australian foodservice and hospitality supplies business, distributing cleaning, packaging, tableware, and equipment to operators. It competes with Hospitality Products across multiple categories but at significantly greater scale and with broader institutional reach.
• Countrywide Foodservice: Countrywide is a leading Australian independent foodservice wholesaler supplying restaurants, cafes, hotels, and clubs with food and non-food supplies. Its non-food lines (smallwares, equipment, cleaning) directly overlap with Hospitality Products' catalog and customer segments.
• Bidfood Australia: Bidfood is a large Australian foodservice distributor supplying fresh, frozen, dry goods, and hospitality supplies to restaurants, cafes, hotels, and institutions. While focused on food, its non-food and equipment ranges overlap with Hospitality Products' offering, making it a broader incumbent competitor.
• Sysco / Sysco Impulse: Sysco is one of the world's largest broadline foodservice distributors, supplying food, equipment, and supplies to restaurants, healthcare, and hospitality. While primarily food-focused, its equipment and supply lines overlap with Hospitality Products' catalog and target customers, making it an incumbent competitor.

Peers

• Webstaurant Store:

Direct peers

• Nisbets: Nisbets is a leading direct-to-hospitality supplier of catering equipment, kitchenware, glassware, and tableware operating in Australia and the UK. It is the closest direct competitor to Hospitality Products, with a comparable multi-category catalog, B2B e-commerce platform, and identical target customers (restaurants, cafes, hotels).
• Reward Hospitality: Reward Hospitality is an Australian wholesaler of hospitality consumables, cleaning, kitchenware, and guest amenities, supplying hotels, motels, and accommodation providers. It is a direct peer to Hospitality Products in the Australian hospitality supply market, with overlapping product lines and customer base.
• Alpine Catering Equipment: Alpine Catering Equipment is an Australian supplier of commercial kitchen equipment, smallwares, and catering supplies to restaurants and hospitality venues. It competes directly with Hospitality Products in the equipment and kitchenware categories across Australia.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/productshosp
• Facebookfacebook.com/hospitalityproductsaustralia
• LinkedInlinkedin.com/company/3578865
• Pinterestpinterest.com/hospproducts

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hospitality Products