Schaal Chocolaterie

What Schaal Chocolaterie does

Schaal Chocolaterie, formally operating as COMPAGNIE FRANÇAISE DE CHOCOLATERIE ET CONFISERIE (CFCC) SAS, is a French B2B chocolate manufacturer founded in 1871 by Monsieur Schaal in Strasbourg, Alsace. The company operates as a subsidiary of the SALPA (Société Alsacienne de Participations Agro-alimentaires) holding group and is headquartered and manufactures at a single facility in Geispolsheim, near Strasbourg, where more than 200 employees produce approximately 200 product references. Its go-to-market is built around three customer segments: artisan professionals (chocolatiers, pâtissiers, boulangers, épiceries fines, hotels, restaurants, coffee shops), gourmet brands seeking custom or private-label chocolates, and international importers/distributors in 20+ countries. The company positions itself as the 'Chocolatier des Chocolatiers' — a manufacturer serving other chocolatiers and food artisans rather than selling directly to end consumers.

The core product portfolio spans pralines and ganaches, dragéifiés (coated chocolates), gift boxes, hollow chocolates (moulages), napolitains, gourmet snacking items, and chocolate liqueurs. Production relies on a hybrid of traditional French techniques — praliné à l'ancienne made in copper cauldrons at 180°C with stone grinding, in-house bonbon shells, hand-finishing — and modern industrial equipment including enrobing, moulding, conching, and packaging lines. A 6,200-slot transstocker warehouse enables 80% of prepared products to ship the same day. Since 2020, Schaal owns a UTZ-certified cocoa plantation in Ecuador, providing direct control over its primary raw material. The company combines this heritage manufacturing with made-to-measure services for private-label clients, customized packaging, and regulatory compliance support for export markets.

Schaal's commercial model is sales-led, with field representatives across France supported by an inside sales team and a separate dedicated export team. Distribution is exclusively B2B and relies on refrigerated delivery trucks to preserve product quality. Pricing is not publicly disclosed and is handled through the sales team and catalog-based ordering, with 'attractive free-delivery thresholds' and accessible minimum order quantities targeting artisan accessibility. Marketing centers on content publishing (news articles, employee portraits, supply-chain storytelling), print and digital catalogs, social media channels, and a 'tasting ritual' where sales representatives conduct in-person product presentations with prospective clients.

Name

Schaal Chocolaterie

Legal name

COMPAGNIE FRANÇAISE DE CHOCOLATERIE ET CONFISERIE (CFCC) SAS

Website

https://schaal-chocolatier.com

Company type

Private

Founded year

1871

Operating status

Operating

Headcount range

11–50 employees

Short description

Schaal Chocolaterie is a French B2B chocolate manufacturer founded in 1871 in Alsace, producing approximately 200 chocolate references for artisan professionals, gourmet brands seeking private-label work, and international importers/distributors across 20+ countries.

Ownership category

akta.pro rank

Product category

Premium Chocolate Manufacturing

NAICS

Chocolate and Confectionery Manufacturing (31135), Chocolate and Confectionery Manufacturing from Cacao Beans (311351)

SIC

Sugar & Confectionery Products (2060)

akta.pro primary industry

Confectionery Manufacturing (Chocolate, Candy, Gum) (AFAKAAAD)

akta.pro secondary industries

Chocolate & Chocolate Confectionery (CRADABAA), Chocolate & Candy Snacks Manufacturing (AFAKAIAM)

Keywords

• Artisan chocolate manufacturing
• Private label chocolate
• Chocolate confectionery production
• Gourmet chocolate supplier
• Bulk chocolate wholesale

Headquarters

HQ city

Geispolsheim

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. B2B chocolate manufacturing for artisan professionals: Schaal manufactures and sells chocolates and confectionery directly to artisan professionals (chocolatiers, pastry chefs, bakers, delicatessens, coffee roasters, hotel/restaurant managers) who resell to end consumers through their own boutiques. Products include pralines, ganaches, coated chocolates, hollows, napolitains, dragéifiés, and gourmet snacking items sold in bulk, bags, gift boxes, or trays. This is the core revenue stream driven by the company's foundational 'Chocolatier des Chocolatiers' positioning.
2. Own-brand and custom chocolate manufacturing for gourmet brands: Schaal creates custom chocolates and private-label ('travail à façon') offerings adapted to client specifications for gourmet brands and other customers. This includes personalized recipes, customized packaging (boxes, bags, gift solutions), and tailored product assortments for seasonal occasions (Christmas, Easter, Valentine's, Mother's Day).
3. Export and distribution for international importers: Schaal serves importers and distributors across 20+ countries, providing made-to-measure packaged chocolate products with project monitoring, regulatory compliance support for national and international markets, and customized advisory on recipes and packaging for local market requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Schaal Chocolaterie is a French B2B chocolate manufacturer that produces and sells approximately 200 chocolate references — including pralines, ganaches, dragéifiés, hollow chocolates, napolitains, gift boxes, gourmet snacking items, and chocolate liqueurs — to artisan professionals (chocolatiers, pastry chefs, bakers, delicatessens), gourmet brands seeking private-label manufacturing, and international importers/distributors. The company also offers bespoke/made-to-measure chocolate manufacturing with custom recipes and packaging, delivered via its own refrigerated trucks and export network.

Product overview

Schaal Chocolaterie operates as a B2B chocolate manufacturer offering a diverse portfolio of chocolate products and custom manufacturing services. The core product range includes traditional pralines and ganaches (produced using old-fashioned copper cauldron methods), coated chocolates (dragéifiés), hollow chocolate molds, gift boxes, napolitains, gourmet snacking items, and chocolate liqueurs. The company differentiates through made-to-measure/custom chocolate manufacturing for brands and importers seeking private-label products, as well as bulk/vrac (unpackaged) solutions for retailers. Schaal also provides refrigerated delivery and bespoke packaging services. All products are manufactured in France (Alsace) since 1871, with a proprietary cocoa plantation in Ecuador ensuring supply chain control.

Differentiator

Problem solved

Functional benefit

Products and services

• Pralines and Ganaches Traditional old-fashioned pralines and ganaches made in-house using copper cauldrons (praliné à l'ancienne), featuring hazelnuts and almonds from French regions, available in bulk or as packaged products for resale by artisan chocolatiers and gourmet brands.
• Coated Chocolates (Drag éifiés) Chocolate-coated candies including dragéified almonds, hazelnuts, and seasonal specialties such as caramel eggs from Isigny with fleur de sel, sold to artisan and gourmet-brand customers.
• Gift Boxes (Écrins et Ballotins) Packaged chocolate gift boxes (écrins and ballotins) suitable for gifting occasions, available in various sizes and configurations for resale by artisan professionals and gourmet brands.
• Hollow Chocolates (Moulages) Hollow chocolate shapes including seasonal items for Easter (chocolate rabbits) and Christmas, as well as custom-made hollow pieces for B2B clients.
• Napolitains Small chocolate rectangles available in bulk or individual portions, popular for the HORECA sector (hotels, restaurants, coffee shops) and daily consumption.
• Gourmet Snacking Snacking products including chocolate-covered treats, spreads, and portioned chocolates intended for casual consumption, sold B2B to gourmet retailers and HORECA businesses.
• Chocolate Liquor (Liqueurs) Chocolate bonbons filled with alcoholic or non-alcoholic liqueurs for specialty gifting, sold to artisan professionals and gourmet brands.
• Custom/Made-to-Measure Chocolate Manufacturing Bespoke B2B chocolate manufacturing service allowing gourmet brands and importers to create personalized chocolates with custom recipes, packaging, and branding (own-brand/private-label / travail à façon).
• Refrigerated Delivery Service Temperature-controlled delivery service by refrigerated trucks ensuring optimal chocolate quality and freshness during transport to artisan clients across France.

Quantifiable outcome

• 80% of prepared products ship on the same day
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Lemaitre SécuritéminorOthersLemaitre Sécurité is an Alsatian manufacturer of safety footwear based in Val-de-Moder (Uberach and La Walck), with 50 years of market experience. Schaal's RSE team (Anne Gicqueau and Eléonore Gouin) visited the Lemaitre Sécurité factory as part of inter-company relationship building and RSE activities. The visit focused on observing safety footwear manufacturing processes, quality control laboratories, and inventory management. No formal commercial partnership is described; the relationship appears to be a peer industry collaboration and internal team-building activity between Alsatian companies.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Valrhona: French premium B2B chocolate manufacturer serving pastry chefs, chocolatiers, and gourmet restaurants globally. Closest direct analogue to Schaal in terms of B2B-only positioning, premium positioning, French heritage, and professional clientele — Valrhona is the category leader Schaal competes against.
• Belcolade (Puratos): Belgian premium B2B chocolate brand owned by Puratos, serving artisan bakers, chocolatiers, and patissiers. Comparable product range (Belgian couverture, bonbons, pralines), customer profile (artisan professionals), and emphasis on craft tradition with industrial backing.
• Felchlin: Swiss premium B2B chocolate manufacturer focused on couverture and finished pralines for confectioners and pastry professionals. Comparable in size, premium positioning, B2B-only model, and emphasis on Swiss/European craft tradition — direct competitor in the artisan channel.
• Bonnat Chocolatier: French premium chocolate maker since 1884 with single-origin chocolate bars, pralines, and bonbons sold through its own boutiques and select distributors. Comparable French heritage, traditional craft methods, and premium positioning — though Bonnat operates retail directly, unlike Schaal's pure B2B model.
• Cacao Barry (Barry Callebaut): B2B chocolate brand of Barry Callebaut serving professional chocolatiers, pastry chefs, and bakeries worldwide. Comparable product range (couverture, chocolate bonbons, pralines) and customer base (artisan professionals), though at significantly larger scale and with broader geographic reach than Schaal.
• Guittard Chocolate Company: American family-owned B2B chocolate manufacturer (since 1868) supplying artisan chocolatiers, pastry professionals, and gourmet brands. Comparable B2B-only model, long heritage, premium positioning, and craft focus — but North American rather than European market presence.
• Callebaut (Barry Callebaut): Professional chocolate brand of Barry Callebaut serving bakeries, patisseries, and chocolatiers globally. Comparable B2B-only model and professional customer base, though much larger scale and broader product portfolio than Schaal.
• Weiss Chocolate (Carambar & Co.): French heritage chocolate brand (founded 1882) producing chocolate bars, pralines, and seasonal confectionery. Comparable French heritage and traditional positioning; though Weiss sells through mass retail and consumer channels rather than Schaal's artisan B2B focus.

Broad incumbents

• Barry Callebaut: Global leader in B2B chocolate and cocoa products (parent of Callebaut and Cacao Barry). Overlaps significantly with Schaal's artisan professional customer base but operates at industrial scale across the full chocolate value chain from cocoa sourcing through finished products.
• Cargill (Cocoa Promise): Global agri-business with a major cocoa and chocolate division serving industrial and premium B2B customers. Comparable supply-chain reach and cocoa sourcing capability, though Cargill operates at vastly larger scale and across multiple food categories beyond Schaal's artisan-focused niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCia_cvMlEyTyhmark2uPC4Q/videos
• Facebookfacebook.com/Schaal.chocolatier
• LinkedInlinkedin.com/company/schaal-chocolatier

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schaal Chocolaterie