Speech Therapy Speech Mood
Speech Therapy Speech Mood is a speech therapy center that offers psychological counseling, training, and learning therapy services.
- Company typePrivate
- Founded2006
- HeadquartersEisenach, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Speech Therapy Speech Mood does
Logopädie Sprechlaune is a privately held German speech therapy practice (Logopädie) headquartered in Eisenach, Thuringia, with co-owners Julia Zanev and Elisabeth Göthling having operated the business for approximately 22 years (since 2003). The practice treats the full spectrum of speech, language, voice, swallowing, hearing, reading, writing, and learning disorders across all age groups — from pediatric developmental delays and stuttering to adult neurological conditions including aphasia, dysarthria, dysphagia, Parkinson's, MS, ALS, post-Covid syndromes, and tracheostomy management. Its core platform is a multi-modal therapy stack combining standard GKV-reimbursed logopedic sessions with an unusually broad set of heilkundliche (naturopathic/alternative medicine) methods — homeopathy, kinesiology, craniosacral therapy, N.I.C.E. kinesiology, creative psychotherapy, family/systemic constellation work, and TCM/correspondence theory — and a distinctive equine-assisted therapy (Reittherapie) program using four practice-owned therapy horses.
The practice operates three stationary locations in Thuringia (Eisenach, Creuzburg, Riechheim) plus a deep clinical partnership at St. Georg Klinikum Eisenach (since 2009) covering stroke, neurology, Parkinson's complex treatment, and Phase B rehabilitation 7 days per week. Service delivery formats include in-practice sessions, home visits (Hausbesuche), video therapy (Videotherapie), and intensive therapy programs (Intensivtherapie) of up to 10 sessions per week. Revenue is generated primarily through German statutory health insurance (GKV) reimbursement for standard logopedic prescriptions, supplemented by private-pay add-ons for Reittherapie (€83.41 per 45-minute session), Heilpraktiker-invoiced holistic treatments, and intensive therapy packages. Distribution relies on physician referral networks (GP, pediatrician, ENT, neurologist, dentist), a self-help group for stutterers (since 2011), a German-language website, and Facebook/Instagram presence; the Heilpraktiker pathway also enables prescription-free access for self-pay patients.
The company is a small regional service business with 11+ team members (clinical staff, a practice manager, a Schlaffhorst-Andersen voice teacher, and a riding therapist), no external investors, no funding rounds, and no disclosed M&A activity. Its strategic posture is steady incremental expansion — adding locations, broadening therapy modalities, and ongoing clinical hiring — rather than technology-platform scale-up.
Speech Therapy Speech Mood firmographics
Firmographics- Name
- Speech Therapy Speech Mood
- Legal name
- Logopedia Sprachlaune
- Website
- https://sprechlaune.de
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Speech Therapy Speech Mood is a speech therapy center that offers psychological counseling, training, and learning therapy services.
- Ownership category
- akta.pro rank
Speech Therapy Speech Mood industry classification
Industry- Product category
- Speech Therapy Services (Logopedic and Complementary Medicine)
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Home Health Care Services (62161), Other Individual and Family Services (624190)
- akta.pro primary industry
- Speech-Language Pathology (SLP) In-Home (HSABADAC)
- akta.pro secondary industries
- Swallowing (Dysphagia) & Feeding Therapy In-Home (HSABADAK), Fluency (Stuttering/Cluttering) Services (School-Age) (EDAKAEAG), Teletherapy / Remote Speech-Language Therapy (School-Age) (EDAKAEAL), Voice and Resonance Services (School-Age) (EDAKAEAH), Craniosacral Therapy (HSADAHAH)
Keywords
Where Speech Therapy Speech Mood is headquartered
LocationHeadquarters
- HQ city
- Eisenach
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
Speech Therapy Speech Mood business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Marketing or Sales, Others, Personnel
Revenue model
- Public Health Insurance (GKV) – Logopedic Therapy: Logopedic treatment covered by statutory health insurance (gesetzliche Krankenversicherung). Adults pay a co-payment of 10% plus €10 prescription fee. For a 10-session prescription, the co-payment ranges from €65–€85 depending on session length. Children are exempt from co-payment.
- Private Pay – Heilpraktiker Services: Additional services provided as self-pay/private patient services including riding therapy (Reittherapie), intensive therapy add-ons, homeopathic remedies, psychotherapeutic elements, and other heilkundliche treatments. These are billed privately via Heilpraktiker invoice.
- Private Health Insurance (PKV) Reimbursement: Patients with private insurance can submit Heilpraktiker invoices for reimbursement. Some services such as logopedic therapy on Heilpraktiker prescription are paid privately and claimed back.
- Riding Therapy Private Sessions: Reittherapie is a private therapy service. For a 45-minute session, €83.41 is charged. Can be offered as weekly therapy or as part of intensive therapy packages. Patients pay out of pocket.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Standard Logopedic Prescription – Children |
| Subscription | Multi-year contract | Standard Logopedic Prescription – Adults |
| Unit Pricing | Pay-as-you-go | Riding Therapy (Reittherapie) – 45-minute session |
| Unit Pricing | Pay-as-you-go | Intensive Therapy with Riding – Weekly Package |
| Unit Pricing | Pay-as-you-go | Heilkundliche Treatments (Homöopathie, Psychotherapie, etc.) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Speech Therapy Speech Mood product offering
Product offeringCore offering
Logopädie Sprechlaune is a multi-location speech therapy practice that delivers standard logopedic therapy for language, speech, voice, swallowing, hearing, reading, writing, and learning disorders in children and adults. Its core differentiator is the integration of complementary medicine methods (homeopathy, kinesiology, craniosacral therapy, family constellation work) and equine-assisted therapy using practice-owned horses alongside standard logopedic treatment. Services are delivered via in-practice sessions, clinic partnerships, home visits, video therapy, and intensive one- or two-week programs.
Product overview
Logopädie Sprechlaune operates as a speech therapy practice with three clinic locations in Eisenach, Creuzburg, and Riechheim, Thuringen, Germany, founded by Julia Zanev and Elisabeth Göthling. The practice offers a comprehensive portfolio of speech therapy services organized across multiple delivery formats: in-practice therapy, clinic-based care at St. Georg Klinikum Eisenach (since 2009), home visits, video therapy, and intensive therapy programs of up to 10 sessions per week. The core speech therapy services cover language, speech, voice, swallowing, hearing, reading, writing, and learning disorders for children and adults. Differentiating add-on services include equine-assisted therapy (riding therapy) using the practice's own horses (Mona, Moritz, Ronja, Raven) and a comprehensive holistic healing integration combining speech therapy with homeopathy, phytotherapy, creative psychotherapy, kinesiology, craniosacral therapy, N.I.C.E. kinesiology, and TCM-based correspondence doctrine. Specialized diagnostic tools include FEES (fiberoptic endoscopic swallowing evaluation) and voice field measurement. The practice also offers therapeutic electrical stimulation (VocaStim), app-based and PC-supported therapy, and hearing training programs (Audiva). Supporting services include psychological counseling, neuropsychological training, family constellation work, and LRS/learning therapy. Additionally, the practice provides speech therapy education, internships, and continuing education in collaboration with Loguan and SprachHeilkunst.
Differentiator
Problem solved
Functional benefit
Products and services
- Logopädische Therapie (Praxis) Standard speech therapy sessions delivered in one of three practice locations (Eisenach, Creuzburg, Riechheim) for children and adults with language, speech, voice, swallowing, hearing, reading, writing, and learning disorders.
- Logopädische Therapie (Klinik) Speech therapy services provided at St. Georg Klinikum Eisenach including stroke unit care, neurological station treatment, Parkinson's complex treatment, and Phase B rehabilitation for ventilated patients, delivered by a team of 4 colleagues 7 days per week.
- Hausbesuche (Home Visits) Home visit therapy for patients who are physically unable to travel to the practice, requiring a medical prescription indicating home-visit necessity.
- Videotherapie (Video Therapy) Video-based speech therapy sessions offered remotely as an alternative to in-person therapy for patients in quarantine or unable to attend physically.
- Intensivtherapie (Intensive Therapy) Intensive therapy format delivering up to 10 therapy sessions per week to achieve faster therapeutic outcomes. Available as a one- or two-week program, including an intensive combination with riding therapy.
- Logopädie in der Reittherapie (Combined Speech and Riding Therapy) Combined speech therapy and therapeutic riding (hippotherapy) program using the practice's own horses (Mona, Moritz, Ronja, Raven) to build trust, open patients linguistically, and improve speech outcomes. Offered as weekly combination therapy or intensive one- or two-week programs.
- Logopädie in der Heilkunde (Holistic Naturopathic Combination Therapy) Combination of speech therapy with natural healing methods including homeopathy, phytotherapy, creative psychotherapy, kinesiology, craniosacral therapy, N.I.C.E. kinesiology, TCM/correspondence doctrine, and sensitive/medial techniques, aimed at treating the root causes of chronic speech, voice, and swallowing disorders.
- N.I.C.E. Kinesiologie A specialized kinesiological treatment combining osteopathy, craniosacral therapy, applied kinesiology, and sacro-occipital technique to reorganize disturbed physiological reflex cycles, improve the central nervous system, and activate self-healing processes.
- Stimmfeldmessung (Voice Field Measurement) Objective voice diagnostics using voice field measurement and analytical methods with biofeedback for voice evaluation and rehabilitation.
- FEES (Fiberendoskopische Evaluation des Schluckens) Fiberoptic endoscopic evaluation of swallowing performed at St. Georg Klinikum for diagnosing swallowing disorders and detecting inadequate swallowing patterns, aspiration, and anatomical changes.
- VocaStim (Reizstromtherapie) Electrical stimulation therapy using the VocaStim device for treating laryngeal and facial nerve paresis, helping stimulate muscles and develop compensation mechanisms.
- Reittherapie ohne Logopädie (Standalone Riding Therapy) Therapeutic riding offered independently of speech therapy for children and adults with psychological, attentional, cognitive, postural, or stress-processing concerns, priced at €83.41 per 45-minute session.
- Ausbildung & Praktikumsangebot (Training and Internships) Training, internship placements, and continuing education for speech therapy students and professionals, in collaboration with Loguan continuing education institute and SprachHeilkunst.
Quantifiable outcome
- Intensive voice therapy: 20 sessions in 14 days resulted in complete vocal cord recovery (confirmed by ENT examination: 'Keine schlaffen Stimmlippen mehr!')
- +2 more outcomes
Companies that use Speech Therapy Speech Mood
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Speech Therapy Speech Mood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Speech Therapy Speech Mood partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Bundesvereinigung Stotterer-Selbsthilfe e.V. (BVSS)minorThe stuttering self-help group in Eisenach, supported by the practice, is affiliated with the Bundesvereinigung Stotterer-Selbsthilfe e.V. (BVSS), the national interest group for people who stutter in Germany. The group meets quarterly at the Sprechlaune practice.
- St. Georg Klinikum EisenachcoreLogopädie Sprechlaune has been a Kooperationspartner (cooperation partner) of St. Georg Klinikum Eisenach since 2009. The practice provides logopedic services 7 days a week across multiple hospital stations: Stroke Unit (acute neurology), neurological station, Parkinson-Komplexbehandlung (Parkinson complex treatment), and Phase B rehabilitation for ventilated patients. The partnership involves close interdisciplinary collaboration with physicians and nursing staff. The hospital setting feeds patients into the practice's outpatient locations after discharge.
- Loguan – Fortbildungsinstitut für SprachtherapieminorLogopädie Sprechlaune collaborates with Loguan, a continuing education institute for speech therapy. Julia Zanev supports the idea of 'Heilkunst in der Logopädie' and recommends Loguan as a continuing education provider for logopedists and speech therapists interested in further training.
- SprachHeilkunstminorThe practice supports and promotes the 'SprachHeilkunst' concept (the synthesis of heilkunst and logopedy in therapy) and directs interested colleagues to the SprachHeilkunst website for continuing education. This is a professional network/educational partnership.
- Eckhard Grosch and Ibrahim Kelmendi (Selbsthilfegruppe Stottern Eisenach)minorEckhard Grosch and Ibrahim Kelmendi are independent individuals who co-founded and lead the stuttering self-help group in Eisenach with the practice's support since 2011. The practice provides the meeting venue. The group leaders are listed as contact persons on the practice's website.
Scale indicators5 records
Recent moves8 records
Expansion highlights4 records
Speech Therapy Speech Mood competitors and assessment
Company assessmentOthers
- Loguan – Fortbildungsinstitut für Sprachtherapie: German continuing education institute for speech therapy that Sprechlaune co-owner Julia Zanev publicly recommends. Loguan is an adjacent enabling organization — it trains speech therapists (including in Sprechlaune-aligned methods like Heilkunst in der Logopädie) but does not itself deliver patient care.
- Bundesvereinigung Stotterer-Selbsthilfe e.V. (BVSS): National German self-help association for people who stutter, of which Sprechlaune's local Eisenach Stotterer-Selbsthilfegruppe is an affiliate. Comparable as a stuttering-focused community organization adjacent to Sprechlaune's fluency therapy service line.
Direct peers
- SprachHeilkunst: A German professional network/educational concept synthesizing speech therapy and 'Heilkunst' (healing arts) — the exact philosophical synthesis Sprechlaune practices. Highly comparable because it promotes the same integrative methodology and shares practitioners/educators across the Sprechlaune community.
- St. Georg Klinikum Eisenach: Hospital that has been Sprechlaune's clinical cooperation partner since 2009. Comparable as the institutional counterparty that delivers acute neurology, stroke, and rehabilitation services which Sprechlaune's clinical team supports directly.
Emerging players
- Zava (formerly DrEd): European online doctor and telehealth platform offering remote consultations and, in some markets, allied therapy referrals. Comparable as an emerging digital alternative to in-person SLP that could capture the same self-pay or video-therapy patients Sprechlaune targets.
- TeleClinic: German telehealth platform providing online doctor consultations and remote prescriptions, now part of the Docplanner group. Comparable as a digital-first entrant that addresses similar remote-therapy and prescription-free access use cases via technology rather than in-person practice.
- DoktorABC: Online health platform offering remote consultations, prescriptions, and treatment delivery across Europe. Comparable to Sprechlaune's video therapy and Heilpraktiker prescription-free pathway as an alternative digital access model for therapy-adjacent services.
Broad incumbents
- Helios Kliniken: One of Germany's largest private hospital operators (part of Fresenius), with broad rehabilitation and therapy service lines including SLP in some inpatient settings. Comparable as a broader incumbent whose therapy footprint and hospital partnerships compete for the same clinical SLP talent and referral relationships.
- Asklepios Kliniken: Large German hospital group operating acute and rehabilitation facilities across Germany, employing in-house speech and language therapy teams. Comparable as a broad incumbent offering SLP as part of a wider healthcare portfolio — competing for hospital partnership contracts and qualified therapists.
- MediClin: German clinic operator focused on acute, post-acute, and rehabilitation care, including therapy services. Comparable as a broader incumbent that delivers SLP within multi-site rehabilitation programs — the same post-acute pipeline that feeds Sprechlaune's outpatient locations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Speech Therapy Speech Mood social profiles
Digital presenceSpeech Therapy Speech Mood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Speech Therapy Speech Mood leadership team
Management profileNumber of profiles
Profiles5 records
Speech Therapy Speech Mood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Speech Therapy Speech Mood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Speech Therapy Speech Mood
What does Speech Therapy Speech Mood do?
Logopädie Sprechlaune is a multi-location speech therapy practice that delivers standard logopedic therapy for language, speech, voice, swallowing, hearing, reading, writing, and learning disorders in children and adults. Its core differentiator is the integration of complementary medicine methods (homeopathy, kinesiology, craniosacral therapy, family constellation work) and equine-assisted therapy using practice-owned horses alongside standard logopedic treatment. Services are delivered via in-practice sessions, clinic partnerships, home visits, video therapy, and intensive one- or two-week programs.
Is Speech Therapy Speech Mood a public or private company?
Speech Therapy Speech Mood is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Speech Therapy Speech Mood founded?
Speech Therapy Speech Mood was founded in 2006. It employs 1 to 10 people.
Where is Speech Therapy Speech Mood based?
Speech Therapy Speech Mood is headquartered in Eisenach, Germany, in the Europe region.
How does Speech Therapy Speech Mood make money?
Four revenue lines are on record. Public Health Insurance (GKV) – Logopedic Therapy is the primary driver. The others are private Pay – Heilpraktiker Services, private Health Insurance (PKV) Reimbursement and riding Therapy Private Sessions.
Who are Speech Therapy Speech Mood's main competitors?
Others on record are Loguan – Fortbildungsinstitut für Sprachtherapie and Bundesvereinigung Stotterer-Selbsthilfe e.V. (BVSS). Direct peers are SprachHeilkunst and St. Georg Klinikum Eisenach. Emerging players are Zava (formerly DrEd), TeleClinic and DoktorABC. Broad incumbents are Helios Kliniken, Asklepios Kliniken and MediClin.
Does Speech Therapy Speech Mood have an API?
No public API is recorded for Speech Therapy Speech Mood.
What industry is Speech Therapy Speech Mood in?
Speech Therapy Speech Mood's product category is Speech Therapy Services (Logopedic and Complementary Medicine). Its primary akta.pro industry code is HSABADAC, Speech-Language Pathology (SLP) In-Home, with a secondary code of HSABADAK, Swallowing (Dysphagia) & Feeding Therapy In-Home. Its NAICS code is 621340.