Delve
Delve Systems is a South African B2B SaaS company offering a modular retail analytics platform combining BI dashboards (OmniRetail), privacy-first in-store video analytics (RetailEye), and KPI management (StoreScore) for retailers from boutique brands to national chains.
- Company typePrivate
- Founded2019
- HeadquartersCape Town, South Africa
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Delve does
Delve Systems (Pty) Ltd. is a South African B2B SaaS company that provides a modular retail analytics platform purpose-built for the South African market. The company operates three core products: OmniRetail, a stackable analytics dashboard covering planning, buying, fraud, operations, marketing, finance, and executive reporting; RetailEye, a privacy-first in-store video analytics solution that processes footage locally and transmits only anonymized insights; and StoreScore, a KPI tracking and staff rewards management platform. The platform connects to a broad integration ecosystem including SAP, Sage, Shopify, NetSuite, WooCommerce, Lightspeed, Xero, Erply, Cin7, and Microsoft, with custom API integration capabilities for any backend system.
The underlying technology stack includes AI/ML-powered forecasting and anomaly detection, computer vision for foot traffic and behavior analytics, and data pipelines connecting to multiple ERP systems. Delve's go-to-market is sales-led with a demo-first acquisition model, calendar-based booking, and quote-based pricing structured across three tiers: Delve Lite (entry-level fixed price), individual OmniRetail modules (à la carte), and fully custom builds (multi-year contracts). The company serves South African retailers from boutique brands to national chains, with named customers including Freedom of Movement, Kingsmead, White House, and Arthur Ford, plus nonprofit client NSRI. Headquartered in Cape Town, Delve is privately held with no disclosed institutional funding, no parent entity, and no public ownership structure.
Delve firmographics
Firmographics- Name
- Delve
- Legal name
- Delve Systems (Pty) Ltd.
- Website
- https://delve.systems
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Delve Systems is a South African B2B SaaS company offering a modular retail analytics platform combining BI dashboards (OmniRetail), privacy-first in-store video analytics (RetailEye), and KPI management (StoreScore) for retailers from boutique brands to national chains.
- Ownership category
- akta.pro rank
Delve industry classification
Industry- Product category
- Retail Analytics Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- Retail Execution Technology & Services (SFA, Planogram, Image Recognition) (MPAAAJAM)
- akta.pro secondary industry
- ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)
Keywords
Where Delve is headquartered
LocationHeadquarters
- HQ city
- Cape Town
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Delve business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- OmniRetail Platform Subscription: Subscription-based modular analytics platform. Core analytics across all modules at one monthly price, with additional modules available a la carte. Three tiers: Delve Lite (fixed price), Module Selection (per module pricing), and Custom (tailored pricing).
- RetailEye Video Analytics: In-store video analytics subscription. Anonymous foot traffic, heatmapping, route mapping, and queue analytics.
- StoreScore Performance Management: KPI tracking and staff rewards management subscription. Includes store-level and individual staff targets with in-store dashboards.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Delve Lite - Out-of-the-box standardised dashboard |
| Subscription | Monthly | OmniRetail Modules - Pick and choose specific analytics |
| Subscription | Multi-year contract | Custom Solution - Fully tailored analytics |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Delve product offering
Product offeringCore offering
Delve offers a modular retail intelligence platform combining analytics dashboards (OmniRetail), in-store video analytics (RetailEye), and KPI/staff rewards management (StoreScore). Purpose-built for South African retailers, the platform integrates with ERP systems including SAP, Sage, Shopify, and NetSuite and provides AI-powered forecasting, fraud detection, and foot traffic analysis.
Product overview
Delve offers a unified retail intelligence platform built on a modular architecture, combining three core products: OmniRetail (comprehensive analytics dashboard), RetailEye (in-store video analytics), and StoreScore (KPI/target management). OmniRetail itself is available as Delve Lite (fixed-price entry), individual stackable modules (Planning & Forecasting, Buying & Allocation, Fraud Analytics, Retail Operations, Marketing, Finance, Executive), or fully custom builds. RetailEye provides foot traffic and behavior analytics via privacy-first video analysis. StoreScore enables staff motivation through target tracking and rewards. All products integrate with any ERP system (SAP, Sage, Shopify, NetSuite, and others) and are purpose-built for South African retail.
Differentiator
Problem solved
Functional benefit
Brands
- OmniRetail: Comprehensive analytics dashboard platform with stackable modules covering planning, buying, fraud, operations, marketing, finance, and executive reporting.
- RetailEye
- StoreScore
Products and services
- OmniRetail
Quantifiable outcome
- +23% Staff Engagement
- +3 more outcomes
Companies that use Delve
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles1 record
Delve technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability6 records
Feature5 records
Delve partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- SAPcoreEnterprise ERP integration partner. Delve connects to SAP ERP systems for data pipeline integration into the analytics platform.
- SagecoreAccounting and ERP integration partner. Sage users can connect their data to Delve analytics dashboards.
- ShopifycoreE-commerce platform integration partner. Connects Shopify store data to Delve retail analytics.
- NetSuitecoreOracle NetSuite ERP integration partner for seamless data connection to Delve analytics platform.
- Custom APIcoreCustom API integration service for building bespoke data connections to any backend system not covered by standard integrations.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Delve competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Delve social profiles
Digital presenceDelve financial estimates
Financial estimateRevenue estimate
Valuation estimate
Delve leadership team
Management profileNumber of profiles
Delve funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Delve M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Delve
What does Delve do?
Delve offers a modular retail intelligence platform combining analytics dashboards (OmniRetail), in-store video analytics (RetailEye), and KPI/staff rewards management (StoreScore). Purpose-built for South African retailers, the platform integrates with ERP systems including SAP, Sage, Shopify, and NetSuite and provides AI-powered forecasting, fraud detection, and foot traffic analysis.
Is Delve a public or private company?
Delve is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Delve founded?
Delve was founded in 2019. It employs 1 to 10 people.
Where is Delve based?
Delve is headquartered in Cape Town, South Africa, in the Africa region.
How does Delve make money?
Three revenue lines are on record. OmniRetail Platform Subscription is the primary driver. The others are retailEye Video Analytics and storeScore Performance Management.
Does Delve have an API?
No public API is recorded for Delve.
What industry is Delve in?
Delve's product category is Retail Analytics Software. Its primary akta.pro industry code is MPAAAJAM, Retail Execution Technology & Services (SFA, Planogram, Image Recognition), with a secondary code of HDAEAEAO, ERP Extensions & Add-ons (CPQ, Billing, Revenue Management). Its NAICS code is 5132.