CESVIMAP
- Company typePrivate
- Founded1983
- HeadquartersÁvila, Spain
- Headcount101–250
- GTM typeB2B
- OfferingServices
CESVIMAP firmographics
Firmographics- Name
- CESVIMAP
- Legal name
- CENTRO DE EXPERIMENTACIÓN Y SEGURIDAD VIAL MAPFRE, S.A.
- Website
- https://cesvimap.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
CESVIMAP industry classification
Industry- Product category
- Automotive Research, Testing and Repair Services
- NAICS
- Testing Laboratories and Services (54138)
- SIC
- Services-Testing Laboratories (8734)
- akta.pro primary industry
- Vehicle Diagnostics & Fault Code Scanning Services (TLAKANAA)
Keywords
Where CESVIMAP is headquartered
LocationHeadquarters
- HQ city
- Ávila
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
CESVIMAP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Professional Training Courses: CESVIMAP generates revenue through fee-based professional training courses spanning electric vehicles, ADAS, bodywork, painting, appraisal, accident reconstruction, and workshop management. Courses range from 4 to 525 hours, offered online, in-person, or hybrid formats. Revenue is generated per course enrollment, with pricing from €200 to €950+ per participant. Additional services include certification exams and university-recognized credentials in partnership with UCAV.
- Consulting Services: CESVIMAP provides specialized consulting to insurers, dealerships, workshops, authorized treatment centers (CAT), and fleet operators. Services include process audits, viability studies, profitability consulting (PROMASS), workshop certification (TQ), and fleet optimization. Revenue is generated through project-based engagements and retainer contracts with B2B clients.
- Cesviteca Subscription: Annual subscription library providing access to technical documentation, repair manuals, and sector publications. Offered at €8.99–€9.89/month via annual, quarterly, or monthly payment plans.
- Research and Testing Services: Contract research, crash testing, and technology testing services for OEMs, automotive suppliers, and equipment manufacturers. Services include product prototype testing, validation studies, and technical consulting.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Basic Electric Vehicle Course - 4 hours, online |
| One time/ perpetual license | Pay-as-you-go | Complete Electric Vehicle Course - 16 hours, online |
| One time/ perpetual license | Pay-as-you-go | Safe Work with Hybrid and Electric Vehicles - 6 hours, 1 day, in-person |
| One time/ perpetual license | Pay-as-you-go | Traffic Accident Reconstruction (RAT) Course - 18 hours, 3 days, in-person |
| One time/ perpetual license | Pay-as-you-go | Carbon Fibre Repair Course - 12 hours, 2 days, in-person |
| One time/ perpetual license | Pay-as-you-go | Headlight Repair Course - 6 hours, 1 day, in-person |
| One time/ perpetual license | Pay-as-you-go | Plastics Repair Course - in-person |
| Subscription | Annual | Cesviteca Annual Subscription - annual payment |
| Subscription | Multi-year contract | University Degree in Car Appraisal (PDA) - 525 hours, 21 ECTS, online/hybrid |
| Subscription | Multi-year contract | University Expert in Aftermarket Management (GPA) - 475 hours |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
CESVIMAP product offering
Product offeringCore offering
CESVIMAP is MAPFRE's R&D center providing crash testing, vehicle safety research (including ADAS, electric vehicles, telematics, and computer vision), traffic accident reconstruction, and consulting for insurers, dealerships, workshops, authorized treatment centers, and fleet operators. It also delivers professional training courses, university-recognized degree programs, and workshop certifications (TQ, Move2Green) through its Campus CESVIMAP e-learning platform and Cesviteca subscription library.
Product overview
CESVIMAP (Centro de Experimentación y Seguridad Vial MAPFRE) is MAPFRE's R&D center offering a comprehensive portfolio of research, testing, consulting, and training services for the automotive and insurance sectors. The core offerings include CrashTest services, Research & Testing across 14 specialized areas (bodywork, painting, electromchanics, electric vehicles, autonomous vehicles/ADAS, urban mobility, telematics, cybersecurity, artificial intelligence), traffic accident reconstruction (RAT), and consulting services for insurers, dealerships, workshops, and fleets. The portfolio includes certifications TQ (workshop quality) and Move2Green (environmental sustainability). Training services are delivered through Campus CESVIMAP (online platform), university programs (Cátedra CESVIMAP with Universidad Católica de Ávila), professional courses (ADAS, electric vehicles, bodywork, painting, appraisal), and publications. Additional services include multimedia production, event facilities, and CESVIrecambios for end-of-life vehicle treatment. The company publishes the CESVIMAP Magazine and produces podcasts on automotive mobility topics.
Differentiator
Problem solved
Functional benefit
Brands
- Move2Green: Environmental certification system for repair workshops recognizing their commitment to sustainability and environmental protection.
- TQ (Taller de Calidad)
Products and services
- CrashTest
- Investigación y Ensayos
- Consultoría
- RAT - Reconstrucción de Accidentes de Tráfico
- Certificación TQ
- Certificación Move2Green
- CESVIrecambios
- Formación - Vehículos Híbridos y Eléctricos
- Formación - ADAS
- Formación - Electromecánica, Carrocería y Pintura
- Formación - Peritación
- Formación - RAT e Incendios
- Formación - Gestión del Taller
- Curso Superior de Peritación de Automóviles (PDA)
- Experto Universitario en Gestión de la Posventa de Automoción (GPA)
- Cesviteca
- Campus CESVIMAP
- Productora Multimedia
- Instalaciones para Eventos
Quantifiable outcome
- 48% labor insertion rate for Peritación de automóviles graduates
- +5 more outcomes
Companies that use CESVIMAP
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles5 records
CESVIMAP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature8 records
CESVIMAP partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered major, minor and core.
- Posventa Iberia 2026 Industry PartnersmajorPosventa Iberia 2026 (14-15 September 2026) is expected to bring together 400+ representatives from vehicle manufacturers, automotive equipment suppliers, insurers, and major workshop groups. The congress serves as the premier Iberian aftermarket event for high-value networking, knowledge exchange, and business development, with CESVIMAP as the organizing entity.
- Aprotalleres, CETRAA, Conepa, Faconauto, Fagenauto, GanvammajorMajor automotive sector associations in Spain — Aprotalleres, CETRAA, Conepa, Faconauto, Fagenauto, and Ganvam — participate as key stakeholders in the III Gala de Talleres 2026 (12 June 2026). These associations represent repair shops, trade businesses, dealerships, and aftermarkets, making the Gala a cross-sector industry gathering for recognition and networking.
- Gala de Talleres Sponsors (Certified First, Enterprise, Indasa, LeaseWay, Mapfre, Mewa, Roberlo, Sika, Usi Iberia)minorNine industry suppliers and insurance companies sponsor the III Gala de Talleres 2026, each awarding category-specific prizes to workshop excellence. Sponsors include Certified First, Enterprise Mobility, Indasa Abrasives, LeaseWay, Mapfre, Mewa, Roberlo, Sika, and Usi Iberia. The gala recognizes workshop quality, green practices, innovation, and customer orientation.
- EVU SpaincoreEVU Spain (European Association for Road Safety Experts - Spain chapter) co-organizes the International Traffic Accident Research Congress with CESVIMAP. The congress (22-24 October 2025) attracted 250+ experts from 9 countries and featured crash tests, ADAS demonstrations, and scientific sessions. The partnership positions CESVIMAP as the premier accident research venue in Spain.
- Universidad Católica de Ávila (UCAV)coreThe Cátedra-Empresa CESVIMAP was created in 2009 under a collaboration agreement with UCAV. Activities include curriculum development, teaching by CESVIMAP experts, final degree project supervision, professional practices development, doctoral program participation in sustainable development, and organization of conferences including the Ciclo de Conferencias CESVIMAP. CESVIMAP-provided courses carry UCAV's own-degree status.
- MAPFRE Group EntitiescoreCESVIMAP operates within the MAPFRE Group and MAAPFRE Open Innovation (MOI) model. It collaborates with various MAPFRE Group entities for data sharing, service provision, and the integrated management of insurance and mobility services. The company can communicate customer data to other MAPFRE Group companies for service provision and centralized relationship management.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
CESVIMAP competitors and assessment
Company assessmentBroad incumbents
- Bureau Veritas: International TIC (testing, inspection, certification) provider with automotive industry services including vehicle inspection, certification, and laboratory testing. Comparable as a broad incumbent in vehicle testing/certification.
- DEKRA: Global testing, inspection, and certification organization with vehicle inspection, homologation, and training services. A broader incumbent whose automotive practice intersects with CESVIMAP's workshop certification scope.
- TÜV SÜD Auto Service: Global testing, inspection, and certification giant with deep automotive practice. Overlaps with CESVIMAP's testing/certification lines but operates at a much broader portfolio scale, including non-automotive verticals.
Direct peers
- UTAC CERAM: French vehicle testing, certification, and homologation laboratory offering crash testing, ADAS evaluation, and aftermarket certification — comparable to CESVIMAP's research and testing service lines.
- Calspan: US-based independent crash testing and vehicle research provider with crash test facilities, occupant protection research, and ADAS evaluation — comparable to CESVIMAP's crash testing and research operations.
- Thatcham Research: UK-based motor insurance research center owned by the insurance industry; conducts crash testing, repair research, and ADAS calibration standards — a near-perfect functional analog to CESVIMAP within MAPFRE's ecosystem.
- Centro Zaragoza: Spanish insurance research institute serving the Spanish insurance sector (including MAPFRE competitors); offers vehicle appraisal training, repair cost studies, and certification. Directly competitive with CESVIMAP in the Spanish market.
- AZT Automotive (Allianz Zentrum für Technik): The R&D center of Allianz Germany; performs crash testing, repair cost analysis, and insurance-led automotive research. Directly comparable to CESVIMAP as an insurer-owned R&D and training hub in continental Europe.
- Applus+ IDIADA: Spain/Catalonia-based automotive testing, certification, and engineering services provider with crash test facilities, proving grounds, and ADAS capabilities — overlapping significantly with CESVIMAP's testing and certification scope.
Others
- RCAR (Research Council for Automobile Repairs): International consortium of insurer-backed automotive research centers (CESVIMAP is a member). Operates as a peer network / standards body rather than a competitor, but represents the global peer set CESVIMAP benchmarks against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
CESVIMAP social profiles
Digital presenceCESVIMAP compliance and trust
Trust signalCompliance4 records
CESVIMAP financial estimates
Financial estimateRevenue estimate
Valuation estimate
CESVIMAP leadership team
Management profileNumber of profiles
CESVIMAP subsidiaries and ownership
Company hierarchySubsidiaries1 record
CESVIMAP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CESVIMAP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CESVIMAP
What does CESVIMAP do?
CESVIMAP is MAPFRE's R&D center providing crash testing, vehicle safety research (including ADAS, electric vehicles, telematics, and computer vision), traffic accident reconstruction, and consulting for insurers, dealerships, workshops, authorized treatment centers, and fleet operators. It also delivers professional training courses, university-recognized degree programs, and workshop certifications (TQ, Move2Green) through its Campus CESVIMAP e-learning platform and Cesviteca subscription library.
Is CESVIMAP a public or private company?
CESVIMAP is a private company. It is classified as corporate owned and is currently operating.
When was CESVIMAP founded?
CESVIMAP was founded in 1983. It employs 101 to 250 people.
Where is CESVIMAP based?
CESVIMAP is headquartered in Ávila, Spain, in the Europe region.
How does CESVIMAP make money?
Four revenue lines are on record. Professional Training Courses are the primary driver. The others are consulting Services, cesviteca Subscription and research and Testing Services.
Who are CESVIMAP's main competitors?
Broad incumbents on record are Bureau Veritas, DEKRA and TÜV SÜD Auto Service. Direct peers are UTAC CERAM, Calspan, Thatcham Research, Centro Zaragoza, AZT Automotive (Allianz Zentrum für Technik) and Applus+ IDIADA. RCAR (Research Council for Automobile Repairs) is listed as an others.
Does CESVIMAP have an API?
No public API is recorded for CESVIMAP.
What industry is CESVIMAP in?
CESVIMAP's product category is Automotive Research, Testing and Repair Services. Its primary akta.pro industry code is TLAKANAA, Vehicle Diagnostics & Fault Code Scanning Services. Its NAICS code is 54138 and its SIC code is 8734.