YES
- Company typePrivate
- Founded2019
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
YES firmographics
Firmographics- Name
- YES
- Legal name
- YES (Pay-TV Service)
- Website
- https://yes.al
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
YES industry classification
Industry- Product category
- Pay-TV and Streaming Subscription Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Broadcasting and Content Providers (516)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG)
- akta.pro secondary industries
- Satellite DTH Pay-TV Operators (MPABAGAB), Wholesale/White-Label Pay-TV Platform Operators (MPABAGAE)
Keywords
Where YES is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
YES business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Technology or R&D, Operations, Marketing or Sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | HBO Max standalone subscription |
Distribution channels1 record
YES product offering
Product offeringCore offering
YES is the pay-TV arm of Israeli telecommunications operator Bezeq, providing subscription-based pay-TV and streaming services to consumers in Israel. The service distributes premium video content including HBO, Warner Bros. Pictures, DC, and Max Originals via a partnership with HBO Max, and operates a new TV streaming collaboration with Partner Communications supported by Synamedia's OTT and cloud technologies.
Differentiator
Problem solved
Functional benefit
Products and services
- HBO Max Streaming Service Standalone HBO Max streaming subscription available to YES subscribers, providing access to HBO, Warner Bros. Pictures, Warner Bros. Television, DC, and Max Originals content, including major franchises such as Dune, The Batman, and Harry Potter.
- YES Pay-TV Service Subscription pay-TV service operated by Bezeq's YES division for Israeli consumers, now extended through a new TV streaming collaboration with Partner Communications using Synamedia's OTT and cloud infrastructure.
Companies that use YES
Customer profileSegments1 record
Ideal customer profiles1 record
YES technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
YES partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- HBO Max (Warner Bros. Discovery)coreYes, the pay-TV arm of Israeli operator Bezeq, serves as a distribution partner for HBO Max in Israel. Yes subscribers receive six months of HBO Max for free, after which the service costs NIS 49.90 per month. The platform combines HBO, Warner Bros. Pictures, Warner Bros. Television, DC, and Max Originals content.
- Partner CommunicationscoreYES collaborates with Partner Communications on a new TV service. Synamedia supports this collaboration with OTT and cloud technologies. This partnership enables YES to expand its streaming service offerings and customer experience through Partner's telecommunications infrastructure.
- SynamediacoreSynamedia extended its agreement with YES to support YES's collaboration with Partner Communications on a new TV service. The deal involves using Synamedia's OTT and cloud technologies to enhance streaming services and customer experience.
Recent moves4 records
Expansion highlights3 records
YES competitors and assessment
Company assessmentRegional players
- beIN Media Group: Qatar-based pay-TV and sports streaming operator serving the MENA region. Comparable to YES as a premium-content pay-TV/streaming hybrid in the broader Middle East, with similar reliance on exclusive content rights and OTT evolution from a satellite DTH base.
- OSN (Orbit Showtime Network): Middle East and North Africa pay-TV operator delivering premium international content via satellite and streaming. Comparable to YES as a regional premium-content pay-TV/OTT hybrid, serving a similar (though non-overlapping) geography with overlapping content partnerships (HBO, Warner Bros.).
Direct peers
- Partner Communications: Israeli telecommunications operator offering its own pay-TV / IPTV service and simultaneously YES's stated collaboration partner for a new TV service. Overlapping customer base, similar product offerings (TV + telecom bundles), and direct competitive overlap make Partner a hybrid competitor/peer whose trajectory directly shapes YES's strategic options.
- Cellcom TV: Mobile and fixed-line Israeli operator that has expanded into pay-TV / streaming services. Comparable to YES as a telecom-bundled pay-TV offering serving Israeli consumers, competing for the same household share-of-wallet as YES's Bezeq-bundled service.
- DirecTV: US satellite DTH pay-TV operator that has similarly transitioned to a streaming-led hybrid model. Comparable to YES as a satellite-legacy pay-TV operator in the process of OTT transformation, with comparable challenges around cord-cutting and content-cost economics.
- HOT (HOT Telecommunication Systems): Israel's dominant cable pay-TV operator and YES's primary direct competitor in the Israeli pay-TV market. Both offer multi-channel pay-TV bundles, on-demand libraries, and premium-content partnerships to overlapping Israeli households, making HOT the most directly comparable peer to YES in product and customer base.
- Canal+: International pay-TV operator with a hybrid linear + streaming model and a content-led strategy. Comparable to YES in the combination of premium content ownership/distribution and subscriber-funded OTT evolution, particularly relevant where Canal+ operates in MENA markets adjacent to Israel.
Broad incumbents
- Sky Group: One of the largest global pay-TV and OTT operators, with a hybrid linear + streaming (Sky Glass / NOW) model. Comparable to YES as a satellite/cable pay-TV operator that has evolved into a streaming-forward business on comparable content and technology infrastructure.
- Dish Network / Sling TV: US satellite pay-TV operator that also operates Sling TV, an early OTT pay-TV service. Comparable to YES as a satellite pay-TV operator that has invested in OTT streaming to defend subscriber economics against cord-cutting.
Others
- Synamedia: OTT and video infrastructure technology vendor that provides the cloud and OTT platform underpinning YES's streaming collaboration with Partner Communications. Relevant as the technology enabler whose roadmap and product capabilities directly shape YES's OTT evolution.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
YES financial estimates
Financial estimateRevenue estimate
Valuation estimate
YES leadership team
Management profileNumber of profiles
Profiles1 record
YES funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
YES M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about YES
What does YES do?
YES is the pay-TV arm of Israeli telecommunications operator Bezeq, providing subscription-based pay-TV and streaming services to consumers in Israel. The service distributes premium video content including HBO, Warner Bros. Pictures, DC, and Max Originals via a partnership with HBO Max, and operates a new TV streaming collaboration with Partner Communications supported by Synamedia's OTT and cloud technologies.
Is YES a public or private company?
YES is a private company. It is classified as corporate owned and is currently operating.
When was YES founded?
YES was founded in 2019. It employs 1 to 10 people.
Where is YES based?
YES is headquartered in New York, United States, in the North America region.
Who are YES's main competitors?
Regional players on record are beIN Media Group and OSN (Orbit Showtime Network). Direct peers are Partner Communications, Cellcom TV, DirecTV, HOT (HOT Telecommunication Systems) and Canal+. Broad incumbents are Sky Group and Dish Network / Sling TV. Synamedia is listed as an others.
Does YES have an API?
No public API is recorded for YES.
What industry is YES in?
YES's product category is Pay-TV and Streaming Subscription Services. Its primary akta.pro industry code is MPABAGAG, Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps), with a secondary code of MPABAGAB, Satellite DTH Pay-TV Operators. Its NAICS code is 51621 and its SIC code is 4841.