UCLA

Higher Educationucla.edu

UCLA is a public research university founded in 1919 in Los Angeles that delivers undergraduate, graduate, and professional education, operates the UCLA Health system, fields Big Ten athletics, and runs cultural and research subsidiaries including CAP UCLA and the Fowler Museum.

Company typePublic
Founded1919
HeadquartersLos Angeles, United States
Headcount5,001–10,000
GTM typeB2C
OfferingServices

What UCLA does

UCLA (University of California, Los Angeles) is a public research university founded in 1919 and headquartered in Los Angeles, California. It operates as part of the University of California system under The Regents of the University of California and delivers undergraduate, graduate, and professional degree programs across the arts, social sciences, STEM disciplines, and health sciences. The institution serves multiple customer segments: approximately 15,500 students in the Class of 2026 alone, graduate and professional students, international students, continuing-education learners through UCLA Extension and Summer Sessions, patients across Southern California via UCLA Health, and arts audiences through venues such as CAP UCLA, the Hammer Museum, and the Fowler Museum.

UCLA's revenue model is diversified across five streams: tuition and fees (in-state and out-of-state undergraduate plus graduate), research grants and federal/state funding, UCLA Health patient services, philanthropy and endowment gifts (exemplified by the $11 million Cunard gift in June 2026), and athletics revenue from Big Ten Conference media rights, ticket sales, and sponsorships. The university operates a portfolio of wholly-owned core subsidiaries including UCLA Health System, UCLA Athletics (UCLA Bruins), CAP UCLA, UCLA Film & Television Archive, UCLA Extension, UCLA Magazine, and the Fowler Museum, which collectively function as an integrated educational, healthcare, and cultural ecosystem.

UCLA's core technology and research infrastructure spans laboratories, libraries, clinical facilities, and specialized centers such as the Olympic Analytical Laboratory (anti-doping testing for the FIFA World Cup 2026 and the LA28 Olympics), air quality monitoring capabilities, and ancient-DNA research platforms. The institution has secured notable research outcomes including DNA extraction from 27 Neanderthal specimens dating approximately 45,000 years ago and discoveries on how childhood adversity affects mitochondria. UCLA monetizes its research reputation through grant capture, Big Ten Conference athletics distributions, licensed clinical services, and global brand-driven philanthropic fundraising.

UCLA firmographics

Firmographics

Name: UCLA
Legal name: The Regents of the University of California
Website: https://ucla.edu
Company type: Public
Founded year: 1919
Operating status: Operating
Headcount range: 5,001–10,000 employees
Short description: UCLA is a public research university founded in 1919 in Los Angeles that delivers undergraduate, graduate, and professional education, operates the UCLA Health system, fields Big Ten athletics, and runs cultural and research subsidiaries including CAP UCLA and the Fowler Museum.
Ownership category
akta.pro rank

UCLA industry classification

Industry

Product category: Higher Education
NAICS: Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131), Specialty (except Psychiatric and Substance Abuse) Hospitals (622310), Museums (712110)
SIC: Services-Hospitals (8060)
akta.pro industry: PRIMARYEDAHAAAF
Public Research Universities with Comprehensive Graduate & Professional Schools
Education/Higher Education (Colleges & Universities)/Public Research Universities
SECONDARYEDAHAAAI
Public Research Universities with Multi-Campus Systems
Education/Higher Education (Colleges & Universities)/Public Research Universities

Keywords

Higher education services
Academic research programs
Healthcare services
Continuing education
Performing arts programming

Where UCLA is headquartered

Location

Headquarters

HQ city: Los Angeles
HQ country: United States
HQ region: North America

Offices3 records

Markets served

UCLA business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

Tuition and Fees: Revenue from undergraduate and graduate tuition, with separate fee structures for in-state and out-of-state students, along with various program-specific fees.
Research Grants and Funding: Significant funding from federal, state, and private research grants supporting campus-wide research initiatives across disciplines.
Healthcare Services (UCLA Health): Revenue from UCLA Health system including hospitals, clinics, and medical services provided to patients.
Philanthropy and Donations: Gift income from alumni and supporters, including major gifts such as the $11 million from Jeffrey Cunard for the humanities division. Endowments and planned giving also contribute.
Athletics Revenue: Revenue from athletics programs including ticket sales, media rights, sponsorships, and conference distributions from Big Ten membership.

Pricing tiers

Model	Billing	Price
Subscription	Annual	Undergraduate Tuition - California Residents
Subscription	Annual	Undergraduate Tuition - Non-Residents
Subscription	Annual	Graduate Tuition

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

UCLA product offering

Product offering

Core offering

UCLA is a public research university that delivers undergraduate and graduate degree programs across arts, sciences, engineering, professional schools, and humanities. It also operates UCLA Health (hospitals and clinical care), UCLA Extension (continuing education and certificates), CAP UCLA performing arts programming, museum and archival services, and NCAA Division I athletics through the Bruins program.

Product overview

UCLA (University of California, Los Angeles) is a public research university offering educational services and programs. The institution provides undergraduate and graduate education through various colleges and professional schools, continuing education through UCLA Extension, healthcare services through UCLA Health, cultural venues including the Hammer Museum, Fowler Museum, and Center for the Art of Performance (CAP UCLA), athletic programs through UCLA Bruins, research opportunities, library services, and campus life resources. UCLA does not operate as a commercial product company; rather it offers educational, research, and cultural services to students, faculty, and the community.

Differentiator

Problem solved

Functional benefit

Products and services

UCLA Academic Programs (Undergraduate and Graduate Degrees) Undergraduate and graduate degree programs across multiple disciplines offered through UCLA's colleges and professional schools, serving students pursuing bachelor's, master's, PhD, and professional degrees.
UCLA Extension Continuing education courses, professional certificates, and summer sessions for non-traditional learners and working professionals seeking skill development and credentials.
UCLA Health Healthcare services including the Ronald Reagan UCLA Medical Center and clinical care facilities serving patients in Southern California.
UCLA Film & Television Archive Film and television preservation and archival services housed at UCLA Library, with public screenings at the Billy Wilder Theater at the Hammer Museum.
CAP UCLA (Center for the Art of Performance) Performing arts programming featuring dance, music, theater, and opera performances at Royce Hall, The Nimoy Theater, and Freud Playhouse.
Fowler Museum Museum dedicated to global arts and cultures, featuring exhibitions and educational programs for visitors and scholars.
UCLA Bruins Athletics Intercollegiate athletic programs competing in NCAA Division I and the Big Ten Conference, including basketball, football, volleyball, soccer, and other sports.
UCLA Libraries Extensive library system supporting academic research and study across multiple campus locations.

Quantifiable outcome

UCLA ranked #1 college campus nationally in Niche.com's 2026 'Best Colleges' rankings
+2 more outcomes

Companies that use UCLA

Customer profile

Named customers3 records

Segments7 records

Ideal customer profiles5 records

UCLA technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

UCLA partnerships and signals

Strategic signal

Partnerships

Twelve partnerships are on record, tiered core and minor.

World Cup Organizing CommitteecoreStrategic or Co-development PartnerUCLA's Olympic Analytical Laboratory tested 1,248 players from 48 countries competing across the U.S., Mexico and Canada for the World Cup, ensuring the competition wasn't determined by doping.
National FIFA World Cup 2026coreStrategic or Co-development PartnerPartnership to provide anti-doping analysis for athletes competing in the 2026 FIFA Men's World Cup across multiple host nations.
LA28 Olympic GamescoreStrategic or Co-development PartnerUCLA Health providing testing services for Olympic athletes as part of Los Angeles hosting the 2028 Summer Olympics.
YoungArtsminorStrategic or Co-development PartnerCAP UCLA partners with YoungArts, a national initiative identifying exceptional young artists, for programming featuring YoungArts alumni.
Beth Morrison ProjectsminorStrategic or Co-development PartnerCAP UCLA partnership for contemporary opera and music theater productions including the Black Lodge world premiere.
Fulcrum ArtsminorStrategic or Co-development PartnerPartnership with Fulcrum Arts for presenting programs including William Basinski and Bethan Kellough at The Nimoy.
Safeguarding Democracy Project at UCLA LawminorStrategic or Co-development PartnerCo-presenting events including 'Under the Gavel: The U.S. Supreme Court's Most Recent Term in Review' with the Safeguarding Democracy Project at UCLA Law.
QNAminorStrategic or Co-development PartnerPartnership with QNA for the world premiere of 'WAKE' created by Jay Carlon.
National Theatre of ParramattaminorStrategic or Co-development PartnerCo-production partnership for 'Things Hidden Since the Foundation of the World' by The Javaad Alipoor Company.
Bard CollegeminorStrategic or Co-development PartnerPartnership with Bard College for opera productions including Black Lodge.
Hammer MuseumcoreStrategic or Co-development PartnerHome of the UCLA Film & Television Archive's Billy Wilder Theater; co-located venue for screenings and public programs.
TO Live (Toronto)minorStrategic or Co-development PartnerCommissioning partnership for Ronnie Burkett's 'Wonderful Joe' puppetry production.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

UCLA competitors and assessment

Company assessment

Direct peers

Stanford University: Elite private research university in Northern California that competes with UCLA for top California admits, faculty talent, Silicon Valley research partnerships, and federal R&D funding.
Johns Hopkins University: Research university with a dominant hospital and medical research arm analogous to UCLA Health; competes directly for NIH funding, medical school applicants, and biomedical research talent.
Harvard University: Global benchmark private research university competing with UCLA on graduate admissions, faculty recruiting, federal research funding, and donor engagement.
University of Southern California (USC): Direct Los Angeles-based research university competitor with comparable graduate programs, athletic programs (also Big Ten), healthcare system (Keck Medicine), and arts institutions.
Duke University: Private research university with a strong hospital system (Duke University Health System) and NCAA Division I athletics (ACC); comparable in scale, research output, and student experience profile.
University of Michigan: Big Ten public research university peer sharing conference affiliation with UCLA, comparable scale, large hospital system (Michigan Medicine), and overlapping applicant pool.
Massachusetts Institute of Technology: Top-tier private research university competing with UCLA on STEM graduate admissions, federal research grants, and faculty recruiting in engineering and applied sciences.
University of California, Berkeley: Flagship public research university within the same University of California system, competing head-to-head with UCLA on admissions, faculty hiring, federal research grants, and Big Ten/Big Ten-adjacent athletic positioning.
University of Texas at Austin: Top-tier public research university peer in size, Big 12/Big Ten-adjacent athletics, healthcare delivery, and state-university funding dynamics.

Regional players

California Institute of Technology (Caltech): Same-region STEM-focused private research university; competes with UCLA for STEM graduate admits, JPL-adjacent research talent, and federal grants, but with a narrower disciplinary focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

UCLA compliance and trust

Trust signal

Compliance2 records

UCLA financial estimates

Financial estimate

Revenue estimate

Valuation estimate

UCLA leadership team

Management profile

Number of profiles

Profiles2 records

UCLA subsidiaries and ownership

Company hierarchy

Subsidiaries7 records

UCLA funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

UCLA M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UCLA

What does UCLA do?

Is UCLA a public or private company?

UCLA is a public company. It is classified as state government owned and is currently operating.

When was UCLA founded?

UCLA was founded in 1919. It employs 5,001 to 10,000 people.

Where is UCLA based?

UCLA is headquartered in Los Angeles, United States, in the North America region.

How does UCLA make money?

Five revenue lines are on record. Tuition and Fees are the primary driver. The others are research Grants and Funding, healthcare Services (UCLA Health), philanthropy and Donations and athletics Revenue.

Who are UCLA's main competitors?

Direct peers on record are Stanford University, Johns Hopkins University, Harvard University, University of Southern California (USC), Duke University, University of Michigan, Massachusetts Institute of Technology, University of California, Berkeley and University of Texas at Austin. California Institute of Technology (Caltech) is listed as a regional player.

Does UCLA have an API?

No public API is recorded for UCLA.

What industry is UCLA in?

UCLA's product category is Higher Education. Its primary akta.pro industry code is EDAHAAAF, Public Research Universities with Comprehensive Graduate & Professional Schools, with a secondary code of EDAHAAAI, Public Research Universities with Multi-Campus Systems. Its NAICS code is 6113 and its SIC code is 8060.