Rio Saúde

What Rio Saúde does

Rio Saúde is a privately-held Brazilian health insurance brokerage (corretora de planos de saúde) headquartered at Rua da Conceição, 162, Centro, Niterói, Rio de Janeiro. Founded in 2000, the company operates a price-comparison and lead-conversion platform that aggregates individual, family, adhesion, MEI, corporate (PJ), and senior health insurance plans from 12+ operators active in Rio de Janeiro, including Amil, Ampla, Assim Saúde, Klini, Hapvida NotreLife, SulAmérica, Unimed Leste Fluminense, Unimed FERJ, Leve, Med-Sênior, Prevent Sênior, Samoc, and Select Saúde. Its core offering is an online price simulator that displays age-band pricing tables (ranging from approximately R$174/month for ambulatory plans in the 0–18 bracket to R$7,715/month for premium apartamento coverage at age 59+) and routes prospects to a single WhatsApp number (55 21 968116388) for quote delivery and plan selection. The company monetizes via affiliate referral commissions earned from insurance operators when customers contract plans through its broker channel. Customer acquisition is driven by SEO and content marketing through an in-house blog covering topics such as carência, portabilidade, coparticipação, MEI eligibility, and senior plan selection. Rio Saúde serves the entire state of Rio de Janeiro, with named coverage of the capital, Niterói, São Gonçalo, Campos dos Goytacazes, Petrópolis/Teresópolis, Volta Redonda, Macaé, Baixada Fluminense, and Região dos Lagos. The company is privately held with no disclosed parent, investors, subsidiaries, or management team in the source data.

Name

Rio Saúde

Legal name

Rio Saúde

Website

https://riosaude.com

Company type

Private

Founded year

2000

Operating status

Operating

Short description

Rio Saúde is a privately-held Brazilian health insurance broker (corretora) operating in Rio de Janeiro since 2000, aggregating plans from 12+ operators (Amil, SulAmérica, Unimed, Hapvida, etc.) via an online price simulator and WhatsApp sales channel for individual, family, MEI, corporate, and senior buyers across the state of RJ.

Ownership category

akta.pro rank

Headquarters

HQ city

Niterói

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Broker commissions on health insurance plan sales: Rio Saúde earns commissions from insurance operators (such as Amil, Ampla, Assim, Klini, Hapvida, SulAmérica, Unimed, and others) when customers purchase health insurance plans through their broker services. Revenue is generated on a per-sale basis as an intermediary between consumers and insurance providers.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Rio Saúde operates as a health insurance brokerage (corretora de planos de saúde) based in Niterói, Rio de Janeiro, acting as an intermediary between consumers and multiple health insurance operators. The company provides an online price simulator and quotation service that aggregates and compares health insurance plans from operators including Amil, Ampla, Assim Saúde, Klini, Hapvida, SulAmérica, Unimed, Leve, Med-Sênior, Prevent Sênior, Samoc, and Select. Sales and customer support are delivered through WhatsApp, with content marketing and SEO driving inbound traffic.

Product overview

Rio Saúde is a health insurance brokerage and comparison platform serving the Rio de Janeiro market. The company operates as a broker (Corretora RioSaúde) offering an online price simulator and quotation service that aggregates and compares health insurance plans from multiple partner operators. Their product portfolio includes individual/family plans, corporate/business plans, adhesion plans, MEI (microentrepreneur) plans, and senior-focused plans. Rio Saúde distributes plans from operators including Amil, Ampla, Assim Saúde, Klini, Hapvida, SulAmérica, Unimed (Leste Fluminense and FERJ), Leve Saúde, Med-Sênior, Prevent Sênior, Samoc, and Select Saúde, among others. The core offering is the online price comparison simulator that enables customers to compare plans by age, region, hospitals, and price to find the best cost-benefit option. Contact and sales are facilitated through WhatsApp integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Health Plan Quotation Simulator (Simulador de Cotação de Plano de Saúde RJ) Core brokerage service that enables individuals, families, and businesses in Rio de Janeiro to compare prices and coverage from multiple health insurance operators, receive instant quotes online, and obtain guided plan recommendations delivered through WhatsApp.
• Amil RJ Health Plans (Bronze, Prata, Ouro) Amil operator health insurance plans distributed via Rio Saúde, with three tiers (Bronze RJ, Prata RJ, Ouro RJ) offering national coverage and varying accommodation types.
• Ampla RJ Health Plans (200, 400, 700) Ampla operator health insurance plans offered through Rio Saúde, featuring three tier variants (Ampla 200, 400, 700) for individual and adhesion customers.
• Assim Saúde RJ Plans (A5, A20, A60) Assim Saúde operator health insurance plans available via Rio Saúde in adhesion and individual ambulatory (A5, A20, A60) configurations for the RJ market.
• Klini Saúde RJ Plans (400 AD, 600 AD, Sênior 50+) Klini operator health insurance plans distributed through Rio Saúde, including Klini 400 AD, Klini 600 AD, and Klini Sênior 50+ for older adults.
• Hapvida NotreLife RJ Plans (Smart 300, Smart 400, AMB) Hapvida NotreLife operator health insurance plans offered via Rio Saúde with Smart 300, Smart 400, and NotreLife AMB RJ ambulatory options.
• SulAmérica RJ Plans (Clássico, Especial 100, Executivo) SulAmérica operator health insurance plans distributed via Rio Saúde, featuring the Tradicional 23 product line across Clássico, Especial 100, and Executivo adhesion tiers.
• Unimed Leste Fluminense RJ Plans (Uni Max 1200, 1300, 2300) Unimed health insurance plans for the Leste Fluminense region distributed through Rio Saúde, with Uni Max 1200, 1300, and 2300 tier variants.
• Unimed FERJ RJ Plans (Essencial, Estilo, Unimed Plus RJ) Unimed FERJ regional health insurance plans distributed via Rio Saúde, including Essencial, Estilo, and Unimed Plus RJ adhesion tiers.
• Leve Saúde RJ Plans (Top 100, Top 300, Premium Sênior) Leve Saúde individual health insurance plans offered through Rio Saúde, including Leve Top 100, Leve Top 300, and Leve Premium Sênior tiers.
• Med-Sênior RJ Plans (Essencial, RJ2, Black 5) Senior-focused health insurance plans from Med-Sênior offered via Rio Saúde, with Essencial, RJ2, and Black 5 tiers designed for older adults.
• Prevent Sênior RJ Plans (MA+S) Prevent Sênior senior health insurance plans distributed through Rio Saúde with the MA+S product line.
• Samoc RJ Plans (400, 500) Samoc health insurance plans available through Rio Saúde with Samoc 400 and Samoc 500 tier variants.
• Select Saúde RJ Plans (100, Premium 120, 200) Select Saúde individual health insurance plans distributed via Rio Saúde, including Select 100, Select Premium 120, and Select 200 tiers.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Market position

Weaknesses4 records

Competitive moat2 records

Customer concentration

• Xx.com/RiosaudeRJ

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rio Saúde