Latin American Association

What Latin American Association does

Latin American Association (LAA) is a 501(c)(3) nonprofit organization founded in 1972 and headquartered in Atlanta, Georgia, that delivers wraparound social services to the Latino community across the state. Its core service lines are Immigration Legal Services (run by licensed attorneys and DOJ Partially Accredited Representatives), Family Stabilization and Well-being (food distribution, housing assistance, domestic-violence support), Economic Empowerment (workforce training, employment placement, small-business support), and Youth Services and Education (college advising, mentoring, summer and leadership programs). LAA delivers these services through a physical network of four outreach centers — Atlanta (HQ), two sites in Dalton, and a Norcross location in Gwinnett County — supplemented by off-site delivery at partner organizations across central and South Georgia.

The organization is mission-driven rather than technology-driven; its core "platform" is a credentialed bilingual service workforce (attorneys, accredited representatives, case managers) combined with a multi-site physical footprint and community trust accumulated over five decades. Underlying operational assets include accredited immigration-legal authority, documented court precedent in Special Immigrant Juvenile Status matters, a Charity Navigator Four Star Charity rating, and partnership relationships including a Google-backed digital marketing program for small businesses preparing for FIFA World Cup 2026.

LAA is funded primarily through charitable contributions from individuals, corporations, and foundations, with seasonal fundraising campaigns and recurring monthly donations; pricing is not applicable as services are free or low-cost to eligible community members. The go-to-market model is community-led direct service delivery — in-person consultations, workshops, community forums, and media outreach — rather than digital or transactional channels. Customer segments are vertically aligned to the Georgia Latino community: low-income families, immigrants seeking legal status, Latino youth, and Latino entrepreneurs.

Name

Latin American Association

Legal name

Latin American Association

Website

https://thelaa.org

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

The Latin American Association (LAA) is a 501(c)(3) nonprofit founded in 1972 in Atlanta, Georgia, delivering immigration legal services, family stabilization, economic empowerment, and youth education to the Latino community through four outreach centers across the state.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Other Individual and Family Services (624190), Individual and Family Services (6241), Educational Services (611), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Legal Services (8111), Services-Educational Services (8200)

akta.pro primary industry

Integration & Inclusion Services (Housing, Education, Employment) (BPADAHAI)

akta.pro secondary industries

Immigrant & Refugee Rights Advocacy (BPAGAFAG), Migrant & Refugee Legal Aid and Documentation Services (BPADAHAE), Family & School System Navigation (Parent Engagement, Youth Services) (EDAAADAH)

Keywords

• Immigration legal services
• Community nonprofit services
• Workforce development programs
• Family stabilization services
• Youth education programs

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Donations and Charitable Contributions: LAA operates as a 501(c)(3) nonprofit organization (EIN: 58-1237316) funded primarily through charitable donations from individuals, corporations, and foundations. The organization runs seasonal fundraising campaigns and accepts monthly recurring donations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

LAA provides free or low-cost community services to Latino immigrants and families across Georgia through four outreach centers in Atlanta, Dalton (2), and Norcross/Gwinnett. Its core services fall into four pillars: Immigration Legal Services (consultations, victim relief, removal defense, juvenile status cases), Family Stabilization and Well-being (food pantry, housing assistance, domestic violence support), Economic Empowerment (job training, employment placement, adult education), and Youth Education (college advising, LYLA Summer Program, mentoring, leadership conferences).

Product overview

The Latin American Association (LAA) is a 501(c)(3) nonprofit organization serving the Latino community in Georgia through a multi-service platform. The organization offers four core service pillars: Immigration Legal Services (affordable immigration law, victim relief, removal defense), Family Stabilization & Well-being (food security, housing assistance, domestic violence support), Economic Empowerment (job training, employment services, workforce development), and Youth Services/Education (summer programs, mentoring, leadership conferences). These core services are supplemented by event programs including the Job Fair, Health Expo, Career Expo, Latin Fever Ball, and Youth Leadership Conference. The LAA operates multiple outreach centers in Atlanta, Dalton, and Gwinnett, serving as a comprehensive community resource hub for immigrant integration and Latino empowerment across Georgia.

Differentiator

Problem solved

Functional benefit

Products and services

• Immigration Legal Services Affordable immigration legal services including general immigration law, immigration relief for victims, removal defense, and Permanent Resident Card assistance for Latino immigrants in Georgia. LAA has conducted over 1,000 consultations and set legal precedent in Immigration Court for juvenile immigration cases.
• Family Stabilization and Well-being Programs supporting stable, healthy Latino families including emergency food support (food pantry and food distribution), housing financial assistance to prevent eviction/foreclosure, and safety plans for domestic violence victims.
• Economic Empowerment Programs empowering Latinos to achieve economic self-sufficiency including job trainings, employment services, entrepreneurship support for women, and workforce development with documented outcomes for graduates receiving raises, new jobs, or promotions.
• Youth Services and Education Year-round services preparing Latino students for academic success through college advising, mentoring, and the Latino Leadership Conference, complemented by the LYLA Summer Program for youth enrichment.
• Avanzando Juntas Empowerment Program Empowerment program for women offered in Atlanta and Northwest Georgia, focused on economic self-sufficiency and entrepreneurship support.

Quantifiable outcome

• 250 graduates received new job, raise, or promotion after workforce development program completion
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GooglecoreGTM or Marketing Partner · 2 May 2026Google partnered with LAA to support the Digital Marketing Grant program facilitated through Showcase Atlanta. The program helps small businesses near Mercedes-Benz Stadium prepare for FIFA World Cup 2026 by providing digital marketing skills, hands-on coaching, virtual training, and peer-to-peer experience.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• UnidosUS: Largest national Latino civil rights and advocacy organization, formerly NCLR, with a network of affiliate community-based organizations. Establishes national policy and funding flows relevant to LAA's mission and donor ecosystem.
• National Immigration Forum: National advocacy organization promoting immigration policies and supporting state and local immigrant integration initiatives. Operates at policy/coalition level relevant to LAA's civic engagement and advocacy work.
• Hispanic Federation: National Hispanic advocacy and community development nonprofit operating across multiple states with grants, civic engagement, and direct services. Functions as a funder/network umbrella that local affiliates, including Georgia-based orgs like LAA, often plug into.
• International Rescue Committee: Large international humanitarian organization running refugee resettlement, employment, and immigration legal services programs across U.S. cities including an Atlanta presence. Competes on refugee casework and workforce development in the same metro.

Direct peers

• Coalition for Humane Immigrant Rights (CHIRLA): Los Angeles-based immigrant rights organization offering legal services, advocacy, and community education across multiple sites. Comparable in service mix and accredited-representation staffing model to LAA, though operating in a different state.
• CASA: Mid-Atlantic Latino immigrant services organization offering legal aid, workforce development, and youth education through multiple Maryland and Virginia offices. Direct operating analogue to LAA's four-pillar wraparound model.
• Catholic Charities Atlanta: Atlanta-based faith-affiliated social services nonprofit providing immigration legal services, refugee resettlement, and family support. Competes directly with LAA on immigration caseload and family stabilization services in metro Atlanta.
• New American Pathways: Atlanta-based refugee and immigrant services nonprofit providing legal, employment, and youth programming in the same metro as LAA. Closest geographic peer competing head-to-head for the same Atlanta-area clients and donor base.

Regional players

• Georgia Latino Foundation: Georgia-focused Latino philanthropic and community foundation that funds education, health, and economic empowerment initiatives. Functions in the same donor/community ecosystem as LAA without directly delivering social services.
• GALEO: Georgia Association of Latino Elected Officials, a civic engagement and advocacy organization serving the same Latino community in Georgia. Overlaps with LAA on civic engagement, leadership development, and youth programming but does not deliver direct legal or social services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TheLAA
• YouTubeyoutube.com/user/AtlantaLAA
• Facebookfacebook.com/LAAatlanta
• LinkedInlinkedin.com/company/latin-american-association
• Instagraminstagram.com/thelaa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Latin American Association