Moonshiner

What Moonshiner does

Moonshiner GmbH is a Vienna-based digital agency (GmbH) founded around 2014 that delivers consulting, custom software development, e-commerce, and UX/UI design services to enterprise clients across the DACH region and beyond. The firm operates with approximately 40 employees from its headquarters in the Tech Gate tower at Donau-City-Straße 1, Vienna, under Managing Director Gian Casanova, and structures revenue around project-based professional services engagements delivered through a consultative, sales-led go-to-market motion targeting C-level stakeholders.

The agency's technical core spans React, React Native, Laravel, Shopware 6, Pimcore, WordPress (headless), Figma, and cloud platforms including Azure, Google Cloud, and Kubernetes. Moonshiner delivers a portfolio of named enterprise solutions: a white-label carsharing app for BMW integrating Invers and TechOnly SDKs, the IXI AI Platform for XXXL Digital with OpenAPI-driven model exposure, the myWINTERSTEIGER self-service portal and Easynext rental software, a Shopware 6 global e-commerce relaunch for MAM Baby (migrating 1M+ records), and headless CMS implementations for GIN Austria, Wien Energie, and Signal Iduna. It maintains certifications and partnerships with Shopware (Solution Partner), Storyblok, NEXI, Unzer, and an embedded strategic relationship with WINTERSTEIGER described as part of the corporate family.

Commercially, Moonshiner generates revenue through fixed-scope and project-based professional services with quote-based pricing (no public pricing disclosed). Customer concentration is anchored by a small set of large enterprise clients in telecom, energy, insurance, automotive, retail, and healthcare/non-profit verticals. The firm differentiates on integration interoperability (ERP/PIM/CRM connectors, headless architectures, accessibility compliance) and on a decade of delivery track record, rather than on proprietary technology or proprietary data assets. AI capabilities exist primarily as client-facing consulting and platform integration work, most notably the IXI Platform for XXXL Digital, but no disclosed revenue concentration in AI.

Name

Moonshiner

Legal name

Moonshiner GmbH

Website

https://moonshiner.at

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Moonshiner is a Vienna-based digital agency with ~40 employees serving enterprise clients across DACH with consulting, custom software, e-commerce, and UX/UI services anchored in React, Shopware 6, Pimcore, and Laravel, delivered via project-based engagements for marquee brands like BMW, A1, and UNIQA.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Service Desk & ITSM Outsourcing (BPAEAMAF)

akta.pro secondary industry

Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC) (BPAEAIAF)

Keywords

• Digital agency services
• Custom software development
• E-commerce solutions
• UX/UI design
• Digital transformation consulting

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Digital Consulting Services: IT consulting engagements covering digital transformation strategy, system audits, architecture planning, and vendor selection
2. Custom Software Development: Bespoke software development including web applications, mobile apps, and enterprise solutions delivered as project-based engagements
3. E-Commerce Solutions: Shopware 6 and Shopify implementations including setup, migration, theme development, and ongoing optimization
4. UX/UI Design Services: User experience design, design systems, prototyping, testing, and accessibility implementation

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Moonshiner is a Vienna-based digital agency providing four core professional service lines to enterprise clients: (1) IT Consulting covering digital health checks, architecture planning, and vendor selection; (2) Custom Software Development for web, mobile, and enterprise applications using an API-first methodology; (3) E-Commerce solutions including Shopware 6 and Shopify implementations, ERP/PIM integration, and migration services; and (4) UX/UI Design including design systems, prototyping, and accessibility. All engagements are delivered as bespoke project-based services.

Product overview

Moonshiner is a Vienna-based digital agency offering a comprehensive portfolio of professional services rather than a single unified product. The core service lines are Consulting, Custom Software Development, E-Commerce, and UX/UI Design. Custom Software projects include specialized solutions such as the Multi-Brand Carsharing App for BMW (with Invers/TechOnly SDK integration), the IXI AI Platform for XXXL Digital, the SCI Trials Finder platform, and the Easynext Rental Software for WINTERSTEIGER. E-Commerce delivery encompasses Shopware 6 implementations (MAM Baby, 0815.at), WordPress headless setups, and the A1 Digital Marketplace. Headless CMS work includes Pimcore implementations (GIN Austria, WINTERSTEIGER website) and WordPress headless (Wien Energie). Design System expertise is demonstrated through the Signal Iduna framework-independent system using Lit.dev Web Components. These named solutions and service modules collectively form the agency's offerings, with technology selection (React, Laravel, Pimcore, Shopware 6) tailored to each client's specific requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Consulting Services Strategic IT consulting including Digital Health Check, discovery and scoping, architecture and integration planning, RFP and vendor selection, workshops and enablement, interim tech leadership, compliance and security reviews, and TCO and budget planning for enterprise clients undertaking digital transformation.
• Custom Software Development Bespoke software development covering digital transformation, API and microservices architecture, data and PIM systems, AI and automation, QA and test automation, and operational monitoring and SLAs. Delivered through frontend and backend development with API-first approach for enterprise clients.
• E-Commerce Services End-to-end e-commerce solutions covering shop setup and migration, UX and theme development, custom features and plugins, ERP/PIM/CRM integration, performance optimization and SEO, conversion experimentation, internationalization and compliance, and operational SLA management using platforms such as Shopware 6 and Shopify.
• UX/UI Design Services User experience and interface design services including UX audits, design systems and UI kits, prototyping and testing, information architecture, conversion optimization, accessibility and technical SEO, content design, and development hand-off and enablement.

Quantifiable outcome

• 50x synchronization performance improvement for e-commerce platform
• +3 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• ShopwarecoreTechnology or IntegrationSolution Partner status. Shopware is a leading e-commerce platform; Moonshiner has certified partnership for implementing Shopware 6 solutions including setup, migration, and custom development.
• WINTERSTEIGERcoreStrategic or Co-development PartnerOngoing strategic partnership with multiple projects including website relaunch, myWINTERSTEIGER customer portal, and Easynext rental software. Moonshiner is part of the WINTERSTEIGER corporate family.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moonshiner