What Catapulta Editores does

Catapulta Editores is a Latin American independent publishing house founded around 2000 in Buenos Aires, Argentina, and now in its 25th year of operation. The company produces illustrated trade books across four primary verticals: children's literature (through the Catapulta Junior imprint), educational activity books (Abremente, targeting ages 0-12 with multiple sub-formats including pocket, fan, and write-and-erase editions), gastronomy and wine titles (featuring celebrity chefs such as Damián Betular, Donato De Santis, and Maru Botana, plus sommeliers including Alejandro Vigil and Paz Levinson), and art/photography collections. The company also holds licensing partnerships with LEGO (for activity and building books including Harry Potter-branded titles) and Vogue (for coloring books), and produces hybrid physical-digital products such as the SENTTIA recipe-card series with QR-linked video tutorials.

The publisher operates a multi-country footprint spanning Argentina, Brazil, Spain, Chile, Uruguay, and Peru, supported by localized websites in Spanish, Portuguese, and Catalan. Distribution is omnichannel: direct-to-consumer e-commerce via the country-specific catapulta.net storefronts, third-party independent bookstores and chains across the region, third-party online retailers such as todostuslibros.com and librum.com.ar, and downloadable digital PDF catalogs. Marketing is concentrated on website content, email newsletter acquisition, organic social media, and physical book-fair participation (Buenos Aires, São Paulo).

The business model is a conventional trade-publishing revenue stream: one-time-purchase book sales, with retail prices observed in the €14.90-€90.90 range per title at third-party retailers (the company does not publicly disclose its own pricing). Headcount is stated as 11-50 employees. No proprietary technology platform, API, AI/ML capability, or app exists; the SENTTIA QR-code feature is the only digital product integration. The company is privately held, with no disclosed funding rounds, acquisitions, parent entity, or leadership team information available in the source material.

Name

Catapulta Editores

Legal name

CATAPULTA EDITORES ®

Website

https://catapulta.net

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Catapulta Editores is a Buenos Aires-based independent publisher producing illustrated children's, educational, gastronomy, and art books in Spanish and Portuguese across six Latin American and European markets under multiple sub-brands and global licensing partnerships.

Ownership category

akta.pro rank

Product category

Book Publishing

NAICS

Book Publishers (513130), Book Publishers (51313), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Books: Publishing Or Publishing & Printing (2731), Book Printing (2732), Miscellaneous Publishing (2741)

akta.pro primary industry

Picture Book Publishing (MPAJAFAA)

akta.pro secondary industries

Children’s Activity & Practice Books (Workbooks, Puzzles, Handwriting) (EDAGAIAE), Humor, Gift & Specialty Format Books (Journals, Coloring, etc.) (MPAJAAAN), Children’s Nonfiction Educational (Science, History, Nature) (EDAGAIAC)

Keywords

• Children's book publishing
• Illustrated book publishing
• Educational activity books
• Gastronomy cookbook publishing
• Spanish language publishing

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Book Sales: Traditional book publishing and direct retail sales through company website. Revenue generated from sale of published books across multiple genres including children's literature, gastronomy, art, and general interest titles.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Catapulta Editores is a Latin American publishing house that produces and sells illustrated books across multiple genres for readers of all ages. The core catalog spans children's literature (Catapulta Junior imprint), educational activity books (Abremente series), gastronomy and wine titles featuring celebrity chefs and sommeliers, art and photography collections, and general adult fiction. Books are sold through country-specific websites across Argentina, Brazil, Spain, Chile, Uruguay, and Peru, with production spanning multiple formats including hardcover, flexicover, and interactive editions with digital features such as QR-coded video tutorials.

Product overview

Catapulta Editores is a multi-regional publishing house (Argentina, Brazil, Spain, Chile, Uruguay, Peru) publishing books in Spanish and Portuguese. The company operates through three main product lines: Catapulta Editores (general interest for adults covering gastronomy, wine, and art), Catapulta Junior (children's and YA), and Abremente (educational activity books). Additional specialized collections include SENTTIA recipe cards with QR video access, Clube de Arte Infinita art activities, Contos Magnéticos magnetic stories, and Burundi illustrated stories. The company publishes notable works by celebrity chefs like Damián Betular and international authors, with books available in multiple formats including hardcover, flexicover, and interactive editions with digital features.

Differentiator

Problem solved

Functional benefit

Brands

• Abremente: Educational activity book series for children featuring wipe-clean pages, puzzles, and age-appropriate learning activities.
• Catapulta Junior
• SENTTIA

Products and services

• Catapulta Editores Main publishing imprint for general interest books including gastronomy, wine, art, and illustrated works targeted at adult readers across Latin American and Spanish markets.
• Catapulta Junior Children's and young adult book imprint featuring illustrated stories, activity books, magnetic stories, and interactive reading experiences designed for young readers.
• Abremente Educational activity book series for children featuring age-specific titles (0-1, 3-4, 5-6, 7-8, 9-10, 11-12 years) with write-and-erase, pocket, fan, and challenge formats covering routines, learning activities, and developmental content.
• SENTTIA Recipe card series featuring 12 cards per box with QR codes linking to step-by-step video tutorials, accompanied by a small book with product information, seasonality, and conservation tips for ingredients including Avocado, Eggplant, Lemon, Corn, Strawberry, and Tomato.
• Clube de Arte Infinita Art activity book series for children featuring various art formats including Collage, Painting, Stencils, Chalk, and Tempera designed to stimulate creativity and child development.
• Contos Magnéticos Magnetic story book series featuring classic tales like Little Red Riding Hood and The Three Little Pigs with magnetic characters that can be rearranged by children to create and change scenes.
• Gastronomy and Wine Books Extensive catalog of cookbooks, pastry books, and wine guides featuring renowned chefs and sommeliers including Damián Betular, Donato De Santis, Laura Catena, and Alejandro Vigil.
• LEGO Licensed Books Licensed LEGO activity and building books including Mini Mascotas, Construye y pega Espacio, Harry Potter Construcciones en 5 minutos, and Construcciones en 5 minutos series for children.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Editorial Planeta: Major Spanish-language trade publisher with a broad catalog covering adult fiction/nonfiction and children's. Comparable in multi-country Spanish-language reach and in competing for celebrity-driven cookbook and lifestyle titles.
• Grupo Anaya: Spanish publisher with a significant educational and children's book division. Overlaps with Catapulta's activity book and educational offerings (similar in spirit to Abremente) and shares the Spain-plus-LatAm distribution profile.
• Santillana: One of the largest Spanish-language educational publishers, with deep presence across Latin America and Spain. Competes with Catapulta in the educational activity book and children's literature segments but operates at significantly greater scale.
• Penguin Random House (Spain & Latin America): Global publishing leader with a major Spanish-language imprint (Penguin Libros) and extensive Latin American distribution. Overlaps with Catapulta in adult literary titles, gastronomy, and children's segments, including the Beascoa children's imprint.

Direct peers

• Edelvives: Spanish educational and children's book publisher with strong Latin American distribution. Closely comparable to Catapulta Editores given the overlap in activity books, illustrated children's titles, and educational content across Spain and Spanish-speaking LatAm markets.
• Beascoa: Penguin Random House's Spanish-language children's imprint, focused on picture books, activity books, and illustrated stories. Most directly comparable to Catapulta Junior and competes for the same shelf space and licensed-IP opportunities.

Regional players

• V&R Editoras: Argentina-based publisher focused on children's and illustrated books with regional reach. Direct overlap with Catapulta's Catapulta Junior and illustrated adult catalogs, particularly in the Argentine and broader Southern Cone market.
• Editorial Sudamericana: Historic Argentine trade publisher (Penguin Random House imprint) covering general interest adult titles including gastronomy. Comparable in Argentine footprint and in the adult literary and lifestyle category overlap with Catapulta.
• Ediciones Urano: Independent Spanish/Argentine publisher with multi-country distribution across Latin America and Spain. Comparable regional scale and breadth of adult non-fiction and illustrated titles to Catapulta's general interest imprint.
• Altea (Penguin Random House): Spanish-language children's imprint within Penguin Random House focused on illustrated and early-reader books. Overlaps with Catapulta Junior in the illustrated children's category across Spanish-speaking markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/catapulta.es
• Xx.com/catapultalibros
• LinkedInlinkedin.com/company/catapulta-editores

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catapulta Editores