MX-5 Owners Club
MX-5 Owners Club the dedicated Club delivering opportunities, experiences and advice for enthusiasts of the Mazda, the selling sports car.
- Company typePrivate
- Founded1994
- HeadquartersWest Bay, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What MX-5 Owners Club does
MX-5 Owners Club the dedicated Club delivering opportunities, experiences and advice for enthusiasts of the Mazda, the selling sports car. Members gain a wide range of ownership benefits, discounts and great rates from the Club’s insurance partners, a UK wide network of Areas and club coordinators as well as Local, National and International events, Club magazine ‘Soft Top Hardtop’ and a forum with unrivalled ownership knowledge.
MX-5 Owners Club firmographics
Firmographics- Name
- MX-5 Owners Club
- Legal name
- MX-5 Owners Club Limited
- Website
- https://www.mx5oc.co.uk
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MX-5 Owners Club the dedicated Club delivering opportunities, experiences and advice for enthusiasts of the Mazda, the selling sports car.
- Ownership category
- akta.pro rank
MX-5 Owners Club industry classification
Industry- Product category
- Automotive enthusiast club membership
- NAICS
- Sports Teams and Clubs (711211)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)
- akta.pro primary industry
- Specialty Membership Clubs (Category-Focused) (CRAEADAI)
Keywords
Where MX-5 Owners Club is headquartered
LocationHeadquarters
- HQ city
- West Bay
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
MX-5 Owners Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Membership Subscriptions: Annual membership fees provide core revenue stream. UK membership is £46.00 for new members and £41.00 for renewals. Gift memberships available at £50.00. Members gain access to benefits including magazine, insurance, classifieds, forum, and events.
- Merchandise and Apparel Sales: Club-branded merchandise including caps, clothing, accessories, keyrings, and collectibles sold through the club shop. Price points range from £3.50 (keyring) to £18.00 (caps).
- Classified Advertising: Members can list MX-5 vehicles, parts and accessories for sale in the classifieds section. The platform facilitates transactions within the enthusiast community.
- Insurance Partnership Revenue: Exclusive insurance partnership with Peter James Insurance provides specialized MX-5 coverage exclusively for club members. While not directly generating revenue, the partnership offers member benefits through discounted rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Merchandise items |
| Subscription | Annual | UK Membership - £46.00 per year |
| Subscription | Annual | Gift Membership - £50.00 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
MX-5 Owners Club product offering
Product offeringCore offering
MX-5 Owners Club is a member-funded enthusiast club for Mazda MX-5 owners in the UK. It sells annual club memberships (£46 new / £41 renewal / £50 gift) that bundle access to an online forum, member-only classifieds marketplace, bimonthly Soft Top Hardtop magazine, exclusive specialist insurance via Peter James Insurance, and entry to 300+ local, national, and international events including track days. The club also sells branded merchandise and tickets through its online shop.
Product overview
MX-5 Owners Club is a member-based community organization established in 1994, operating as the world's largest MX-5 owners club with over 7,500 subscribed members. The core offering centers on annual membership (starting at £46 for UK members) which provides bundled access to the member forum, classifieds platform, bimonthly Soft Top Hardtop magazine, exclusive insurance schemes through Peter James Insurance, and entry to national rallies and local area events across 35 UK regions. The club's product ecosystem also includes a merchandise shop selling branded clothing and accessories, and facilitates motorsport experiences through track day partnerships. The club organizes two national events annually and attends car shows including Silverstone Classic and The Classic Motor Show at the NEC.
Differentiator
Problem solved
Functional benefit
Products and services
- Club Membership (UK Membership, UK Renewal, Gift Membership) Annual membership to the MX-5 Owners Club providing access to the online forum, member-only classifieds, bimonthly Soft Top Hardtop magazine, exclusive insurance scheme, member discounts, and entry to national rallies and local area events. UK Membership is £46 new, £41 renewal, £50 gift.
- Soft Top Hardtop Magazine Award-winning bimonthly club magazine containing MX-5 news, technical guides, how-to articles, competitions, member benefits directory, and classified advertising, with searchable archives from 2009 to present.
- Member Classifieds Member-only online marketplace for buying and selling MX-5 vehicles and parts, organised by generation (MK1 through MK4 RF). Members can list vehicles for free.
- MX-5 Owners Club Forum Online discussion forum providing MX-5 ownership knowledge, with categories for engine, transmission, exhaust, area events, and general discussion.
- MX-5 Owners Club Insurance Specialist MX-5 insurance offered exclusively to club members through Peter James Insurance, including exclusive rates, unlimited/limited mileage options, free member-to-member cover, agreed value, salvage retention, multi-vehicle options, UK/European breakdown cover, and tools/spare parts cover up to £3,000.
- Club Merchandise Shop Online storefront selling branded MX-5 Owners Club merchandise and event tickets, including Club Heritage Cap (£18), Club Number Plate Frame Surround (£10–£18), Soft Top Hardtop Storage Binder (£9.50), Club Enamel Keyring (£3.50), Area Polo Shirt (£19), and event tickets/passes.
- Club Events and Track Days Programme of 300+ events per year including the National Rally (world's largest MX-5 event at British Motor Museum), Spring Rally, regular local area meetings across 35 UK regions, and 48+ motorsport track day experiences.
Quantifiable outcome
- World's largest MX-5 community with 7,500+ subscribed members
- +2 more outcomes
Companies that use MX-5 Owners Club
Customer profileSegments2 records
Ideal customer profiles2 records
MX-5 Owners Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MX-5 Owners Club partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Peter James InsurancecoreExclusive insurance partnership providing specialized MX-5 coverage exclusively for club members. The partnership combines over 30 years of MX-5 expertise with specialist motoring insurance experience. Benefits include exclusive member rates, unlimited/limited mileage cover, free member-to-member cover, free agreed value, free salvage retention, multi-vehicle options, UK/European breakdown cover, tools and spare parts cover (up to £3000), laid up cover, and legal expenses cover. Contact: 0121 274 5390.
- Mazda Dealerships and Parts SuppliersminorMembers receive discounts on servicing, parts and accessories from selected Mazda Dealerships and parts suppliers through their membership card.
Scale indicators6 records
Recent moves5 records
Expansion highlights3 records
MX-5 Owners Club competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
MX-5 Owners Club social profiles
Digital presenceMX-5 Owners Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
MX-5 Owners Club leadership team
Management profileNumber of profiles
MX-5 Owners Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MX-5 Owners Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MX-5 Owners Club
What does MX-5 Owners Club do?
MX-5 Owners Club is a member-funded enthusiast club for Mazda MX-5 owners in the UK. It sells annual club memberships (£46 new / £41 renewal / £50 gift) that bundle access to an online forum, member-only classifieds marketplace, bimonthly Soft Top Hardtop magazine, exclusive specialist insurance via Peter James Insurance, and entry to 300+ local, national, and international events including track days. The club also sells branded merchandise and tickets through its online shop.
Is MX-5 Owners Club a public or private company?
MX-5 Owners Club is a private company. It is classified as management employee owned and is currently operating.
When was MX-5 Owners Club founded?
MX-5 Owners Club was founded in 1994. It employs 1 to 10 people.
Where is MX-5 Owners Club based?
MX-5 Owners Club is headquartered in West Bay, United Kingdom, in the Europe region.
How does MX-5 Owners Club make money?
Four revenue lines are on record. Membership Subscriptions are the primary driver. The others are merchandise and Apparel Sales, classified Advertising and insurance Partnership Revenue.
Does MX-5 Owners Club have an API?
No public API is recorded for MX-5 Owners Club.
What industry is MX-5 Owners Club in?
MX-5 Owners Club's product category is Automotive enthusiast club membership. Its primary akta.pro industry code is CRAEADAI, Specialty Membership Clubs (Category-Focused). Its NAICS code is 711211 and its SIC code is 7997.