iM3 Veterinary Dental

What iM3 Veterinary Dental does

iM3 Veterinary Dental is a privately held, US-based (Vancouver, WA) manufacturer and distributor specializing exclusively in dental equipment, instruments, imaging systems, and consumables for the veterinary market. Founded in 1989 and operated under iM3 Inc (apparent Australian-incorporated parent), the company positions itself as "The Global Name in Veterinary Dentistry" and sells across the US, UK, Ireland, Australia, and additional markets through international distributors.

The product portfolio covers the full veterinary dental workflow: dental units (Evolution Range — Evolve/Advanced/Professional; Classic Range — Elite LED/Pro 2000), digital imaging (CR 7 2.0 VET image-plate scanner, VistaCam iX HD Smart intra-oral camera, Cone Beam CT, digital X-ray sensors), dental furniture (Tara, Shona, Hanna, Lia, Altra tables with motorized adjustment and warming accessories), hand instruments (Canine/Feline, iM3 Ergo, periotomes, rabbit & rodent sets), advanced dentistry modules (Vet-Tome, Piezo Surgery, dental laser, VetWelding bone welding, endodontics, composites), and consumables (burs, prophy supplies, image plate sheaths, OralVive hyaluronic acid gel, SANOS VOHC-accepted sealant). Pricing spans $18 hand instruments to $25,832 professional dental units.

The business model combines one-time capital equipment sales with recurring consumables, accessories, and instrument replacement. Go-to-market is direct-to-customer in the US via the im3vet.com e-commerce storefront, phone sales (+1 800 664 6348), catalog distribution (English/Spanish), and email/social channels; international markets are served through a distributor network and a training facility in Ireland. The company has no disclosed funding rounds, no institutional investors, and no public listing; 2025 product launches (SANOS sealant, redesigned periotomes) and the Dental Focus brand integration evidence ongoing product-line and portfolio expansion.

Name

iM3 Veterinary Dental

Legal name

iM3 Inc

Website

https://im3vet.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

iM3 Veterinary Dental designs, manufactures, and distributes specialized dental equipment, imaging systems, instruments, and consumables for veterinary practices globally, selling direct via e-commerce and through international distributors.

Ownership category

akta.pro rank

Product category

Veterinary Dental Equipment

NAICS

Dental Equipment and Supplies Manufacturing (339114)

SIC

Dental Equipment & Supplies (3843), Surgical & Medical Instruments & Apparatus (3841), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Dental & Oral Care Devices (Dental Units, Handpieces, Imaging) (HLAMAFAD)

akta.pro secondary industries

Surgical & Procedural Instruments (Scalpels, Forceps, Retractors) (HLAMAFAA), Hospital Equipment & Clinical Furniture (Tables, Cages, Lighting, Warmers) (HLAMAFAJ), Wound Care, Bandaging & Consumables (Dressings, Sutures, Staplers) (HLAMAFAF)

Keywords

• Veterinary dental equipment
• Veterinary dental instruments
• Dental imaging systems
• Veterinary x-ray equipment
• Veterinary consumables

Headquarters

HQ city

Vancouver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of dental equipment including dental units, X-ray systems, imaging equipment, dental tables, and furniture. One-time purchase model with varying price points based on unit complexity.
2. Instrument Sales: Sale of hand instruments including extraction forceps, scalers, curettes, luxators, periotomes, and surgical instruments for veterinary dental procedures.
3. Consumables: Recurring revenue from single-use consumables including dental burs, prophy paste, image plate sheaths, suction tips, plaque disclosing solutions, and disinfection solutions.
4. Accessories and Parts: Sale of equipment accessories, replacement parts, instrument trays, extension arms, and table accessories for existing equipment owners.
5. Education and Training: In-clinic training services and educational courses for veterinary professionals on dental procedures and equipment usage.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

iM3 Veterinary Dental manufactures and sells specialized veterinary dental equipment, including dental units (Evolution Range and Classic Range), digital X-ray and imaging systems (CR 7 2.0 scanner, VistaCam iX HD Smart, Cone Beam CT), motorized dental tables (Tara, Shona, Hanna, Lia, Altra), hand instruments (iM3 Ergo, periotomes, forceps, scalers, luxators), and a broad line of consumables and accessories. The company distributes directly to veterinary practices via its own e-commerce storefront and phone sales, supplemented by a global distributor network.

Product overview

iM3 Veterinary Dental is a comprehensive veterinary dentistry equipment and consumables company offering a multi-tiered product portfolio centered around dental units (Evolution Range: Evolve, Advanced, Professional; Classic Range: Elite LED, Pro 2000), digital imaging systems (CR 7 2.0 scanner, VistaCam iX HD Smart intra-oral camera, Cone Beam CT, digital X-ray), dental furniture (Tara, Shona, Hanna, Lia, Altra tables), and hand instruments. The ecosystem includes advanced dentistry products (endodontics, VetWelding, laser, composites), consumables (burs, prophy, tissue regeneration like OralVive, SANOS sealant), and specialized equipment (Vet-Tome, Piezo Surgery). The company also offers education services and the e-VDS Scoring System for standardized dental assessments. Recent additions include the acquired Dental Focus brand and new products like SANOS dental sealant and periotomes.

Differentiator

Problem solved

Functional benefit

Brands

• iM3 Ergo: Ergonomic dental instruments featuring innovative handle design with comfort and soft silicon inserts.
• Dental Focus
• VistaCam
• SANOS
• OralVive
• VetWelding

Products and services

• iM3 Evolution Range Veterinary Dental Units Complete veterinary dental units including Evolve (entry-level), Advanced (mid-range), and Professional (top-tier) models with integrated functionality for small animal dentistry, sold to veterinary practices.
• iM3 Classic Range Veterinary Dental Units Established dental unit line including Elite LED and Pro 2000 models for veterinary practices.
• iM3 CR 7 2.0 VET Image Plate Scanner High-resolution veterinary dental X-ray image plate scanner providing fast processing and detailed imaging for diagnostic dentistry in veterinary practices.
• VistaCam iX HD Smart Intra-oral dental camera with HD imaging, interchangeable heads for caries detection and plaque visualization, and motion sensor activation, targeted at veterinary dental practices.
• SANOS Veterinary Dental Sealant VOHC Accepted dental sealant for companion animals that acts as a liquid bandage to help control plaque and tartar, used by veterinary professionals in preventative dental care.
• OralVive Hyaluronic Acid Veterinary Dental Gel Veterinary medical device gel applied topically to teeth and gums supporting oral tissue and bone regeneration, used in veterinary dental procedures.
• iM3 Dental Furniture (Tara, Shona, Hanna, Lia, Altra Tables) Specialized veterinary dental tables with motorized height adjustment, V-top designs, warming options, and accessories for ergonomic patient positioning, sold to veterinary clinics.
• iM3 Vet-Tome Specialized dental unit attachment for simplified tooth extraction in veterinary dentistry.
• iM3 Piezo Surgery Unit Piezoelectric surgical system for precision bone surgery in veterinary dental procedures.
• iM3 Dental Laser Veterinary dental laser system for soft tissue procedures in companion animal dentistry.
• iM3 Hand Instruments (Canine/Feline, iM3 Ergo, Periotomes) Comprehensive range of dental hand instruments including curettes, elevators, extraction forceps, luxators, scalers, and ergonomic instrument lines for veterinary dental professionals.
• iM3 Dental Burs and Consumables Extensive range of dental burs, prophy supplies, tissue regeneration products, plaque disclosing solutions, and surgical consumables for veterinary dentistry.
• iM3 X-Ray Equipment (Cone Beam CT, Digital X-Ray, Generators) Complete veterinary dental X-ray solutions including Cone Beam CT systems (Vimago GT30, Oris, Fujifilm), digital X-ray sensors, image plates, and generators.
• iM3 Scalers and Micromotors Ultrasonic scalers and micromotor systems for veterinary dental procedures with compatible scaling tips.
• iM3 Advanced Dentistry Products Products for advanced veterinary dental procedures including composites, endodontics (H-Files, K-Reamers, rotary files), VetWelding bone welding, impressions, and orthodontics.
• iM3 e-VDS Scoring System Electronic veterinary dental scoring system for standardizing and documenting oral health assessments in veterinary practices.
• Norman Multi-Procedure Canine Dental Model Advanced veterinary dental training model for hands-on practice and education of veterinary professionals and students.
• iM3 Dental Focus (Acquired Brand) Acquired dental product line sold under iM3, focused on improving dental care for pets and enhancing the iM3 portfolio for veterinary dental practices.

Quantifiable outcome

• VOHC Accepted dental sealant for plaque and tartar control
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Dental FocusminorStrategic or Co-development PartnerDental Focus has joined the iM3 family to improve dental care for pets. This acquisition/merger expands iM3's product portfolio in veterinary dental care.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Henry Schein Animal Health:
• Midmark Corporation: Midmark is a large established veterinary and dental equipment manufacturer offering dental delivery systems, tables, and imaging used in veterinary clinics. It competes with iM3 in the broader vet dental equipment category while serving many other practice segments.
• Patterson Veterinary (Covetrus): Patterson Veterinary distributes veterinary equipment, supplies, and pharmaceuticals to practices in North America, competing with iM3's direct sales channel and offering alternative dental equipment brands.

Direct peers

• Dispomed: Dispomed manufactures veterinary equipment including dental machines, anesthesia, and surgical tables, selling directly to vet clinics globally. It is one of the closest direct competitors to iM3 in specialty veterinary equipment.
• Acteon Group: Acteon manufactures dental imaging systems, ultrasonic scalers, and intra-oral cameras (including the VistaCam line distributed by iM3). It is a key technology supplier and competitor in veterinary and human dental imaging.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iM3 Veterinary Dental