SAMEEN

What SAMEEN does

SAMEEN is a privately held Dutch project bureau for sustainability, founded in 2012 and headquartered in Groningen, Netherlands. The company connects regional governments, educational institutions, and businesses in Northern Netherlands with a curated pool of HBO and WO (higher education) students to execute sustainability projects spanning energy transition, participation and education, hydrogen and innovation, and policy and strategy. SAMEEN's core deliverable is talent matching plus project coordination rather than a software product; named project work includes energy coaching and white goods replacement programs for municipalities, interactive sustainability lessons at primary schools, hydrogen and CAES feasibility studies for Corre Energy, and energy hub development support for Provincie Drenthe.

SAMEEN's business model is professional services, project-based, with revenue generated from fees charged to client organizations for delivering qualified student talent and project support. The company operates a direct, sales-led go-to-market with named account managers, serves roughly 50+ cumulative clients and 300+ cumulative projects, and structures its offering across six service lines: Energiearmoede, Onderzoek & Analyse, Participatie & Educatie, Technische Projecten, Marketing & Communicatie, and Organisatie Ondersteuning. Pricing is not publicly disclosed and is negotiated per project based on scope, duration, and talent requirements.

The company is founder-owned (Robert-Jan Feenstra is listed as 'Eigenaar' alongside Geoffrey McCampbell and Sjack ten Hoeve), employs 51-100 people, and completed a 'doorstart' (restart/restructuring) in February 2025 under continuing leadership. SAMEEN has no disclosed technology platform, AI capabilities, funding rounds, acquisitions, patents, or institutional investors, and operates exclusively within Northern Netherlands with no stated global footprint.

Name

SAMEEN

Legal name

SAMEEN

Website

https://sameen.nl

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

SAMEEN is a Dutch sustainability project bureau founded in 2012 in Groningen that matches regional governments, schools, and businesses in Northern Netherlands with HBO and WO students to execute energy transition, participation, hydrogen, and policy projects on a fee-for-project basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Project-based talent matching services: SAMEEN generates revenue by matching organizations (government, businesses, educational institutions) with young talent (students) for sustainability projects. The company takes on projects across areas including energy transition, participation & education, hydrogen & innovation, and policy & strategy. Revenue appears to be generated through project fees charged to clients for providing qualified student talent and project support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

SAMEEN is a sustainability project bureau that connects organizations (companies, educational institutions, and governments) with motivated young talent (HBO and WO students) to execute sustainability projects. The company matches student talent to project assignments across areas including energy transition, energy poverty alleviation, participation and education, hydrogen and innovation, and policy and strategy. SAMEEN provides flexible project staffing, research and analysis, technical support, marketing/communications, and organizational support services on a project-by-project basis.

Product overview

SAMEEN is a project bureau for sustainability that connects organizations (companies, educational institutions, and governments) with motivated young talent to execute impactful sustainable projects. The core offering is a talent pool staffing model where students are matched to project assignments. The portfolio consists of six integrated service offerings: Energiearmoede Services (energy coaching, subsidy applications, insulation advice, white goods replacement), Onderzoek & Analyse (bureau research, interviews, surveys, data analysis, feasibility studies), Participatie & Educatie (interactive lessons, workshops, participation programs), Technische Projecten (inventories, analyses, dashboards for charging infrastructure and energy monitoring), Marketing & Communicatie (content writing, campaigns, social media, newsletters), and Organisatie Ondersteuning (meeting facilitation, process optimization, project coordination, stakeholder connection).

Differentiator

Problem solved

Functional benefit

Products and services

• Duurzame Projectdiensten (Sustainable Project Services) Core offering that connects organizations (companies, educational institutions, governments) with motivated young talent (HBO/WO students) to execute impactful sustainability projects, providing flexible staffing solutions and project support on a project-by-project basis.
• Energiearmoede Services (Energy Poverty Services) Services addressing energy poverty through in-home energy coaching, subsidy applications, residential insulation advice, and white goods replacement programs (witgoedregeling). For municipalities and government organizations.
• Onderzoek & Analyse (Research & Analysis) Desk research, interviews, surveys, and data analysis services for municipalities and organizations, including feasibility studies and advisory reports.
• Participatie & Educatie (Participation & Education) Interactive lessons, workshops, citizen participation programs, and youth panels focused on sustainability topics, including lessons at elementary schools and citizen engagement projects.
• Technische Projecten (Technical Projects) Inventories, analyses, and dashboards for charging infrastructure, energy or water usage monitoring, and technical reporting for energy transition projects.
• Marketing & Communicatie (Marketing & Communications) Content writing, campaign support, social media management, newsletters, and event support for sustainable organizations.
• Organisatie Ondersteuning (Organizational Support) Support for organizational challenges including meeting facilitation and minute-taking, process optimization, project coordination, and stakeholder connection.
• Jong Talent Pool (Young Talent Pool) A curated pool of motivated HBO and WO students with diverse backgrounds (technical, legal, marketing, organizational) available for placement on sustainability projects, providing flexible capacity for organizations.

Quantifiable outcome

• 50+ opdrachtgevers bediend (clients served)
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Royal HaskoningDHV: Dutch-headquartered international engineering and project management consultancy with deep sustainability, energy, and water practices. Comparable to SAMEEN in serving Dutch public-sector clients on energy and infrastructure projects, but with permanent technical staff rather than a student talent pool.
• Brunel International: Global Dutch-headquartered staffing and project services firm with a significant energy and sustainability vertical. Comparable to SAMEEN through its talent-matching service model, though Brunel serves much larger clients globally and across multiple industries.
• Arcadis: Global design and consultancy firm with a large Dutch presence and major sustainability practice. Comparable to SAMEEN in delivering sustainability and energy transition advisory services to public and private clients, though Arcadis operates at much greater scale and depth.
• Berenschot: Dutch management consultancy with significant public-sector and energy/sustainability practices. Comparable to SAMEEN in serving Dutch municipalities and provinces on organizational and sustainability challenges, though at greater scale and with permanent consultants.
• TwynstraGudde: Dutch management consultancy with a strong public-sector and sustainability practice. Comparable to SAMEEN in serving Dutch municipalities and provinces on multi-disciplinary projects, but at significantly larger scale and with permanent staff rather than a student pool.
• KPMG Netherlands (Sustainability): Big-4 advisory firm with a major Dutch sustainability and energy transition practice. Comparable to SAMEEN in serving Dutch municipalities, provinces, and corporates on sustainability strategy and execution, though at vastly greater scale and with a broader service portfolio.

Direct peers

• Sustainer: Dutch sustainability consultancy supporting organizations with sustainability strategy, reporting, and execution. Comparable to SAMEEN in serving Dutch clients on multi-disciplinary sustainability work, though Sustainer focuses on permanent consulting staff rather than student-driven delivery.
• Metabolic: Amsterdam-based sustainability consultancy working with government, industry, and NGOs on circular economy, energy transition, and climate adaptation. Comparable to SAMEEN in providing sustainability advisory services to Dutch public and private clients, though without a student-staffing model.
• NewForesight: Dutch sustainability strategy consultancy that helps organizations transition toward sustainable business models. Comparable to SAMEEN in working with Dutch public and private clients on sustainability strategy and project execution, though with a strategy-consulting focus rather than talent-staffing model.
• CE Delft: Independent Dutch research and consultancy firm focused on sustainability, energy, and transport. Comparable to SAMEEN in delivering technical analyses and feasibility studies for Dutch public-sector clients, though CE Delft focuses on senior research staff rather than student talent.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/sameen/posts/?feedView=all
• Instagraminstagram.com/sameen_groningen
• Xx.com/sameen_energie

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SAMEEN