KJS Marketing
KJS Marketing is a privately held manufacturer's representative firm that has provided field-sales coverage across 13 upper-Midwest US states since 1970, representing unnamed principal manufacturers of test equipment, embedded computing, and RF/fiber-optic components to military/aerospace, telecom, and medical customers.
- Company typePrivate
- Founded1970
- HeadquartersMaplewood, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What KJS Marketing does
KJS Marketing is a privately held manufacturer's representative firm founded in 1970 and headquartered in Crystal Lake, Illinois, with a satellite sales office in Maplewood. The firm provides outsourced field-sales representation to high-technology component and equipment manufacturers, covering 13 states across the upper-Midwest United States (Illinois, Indiana, Iowa, Kansas, Michigan, Missouri, Minnesota, Nebraska, North Dakota, Ohio, Pennsylvania, South Dakota, and Wisconsin) through a network of regional offices and dedicated territory representatives. KJS Marketing's go-to-market is a commission-based enterprise field-sales motion: representatives are recruited directly from the industries they serve, and are assigned to defined geographic territories where they engage engineering and procurement decision-makers at OEM and end-customer accounts.
The firm represents multiple unnamed "industry-leading" principal manufacturers across three product groups: Test Equipment (RF, analog, fiber-optic, and digital test gear, telemetry, data recorders, and environmental chambers); Embedded Computing (single-board computers, graphics boards, I/O systems, chassis, enclosures, backplanes, and power supplies); and RF Microwave and Fiber-Optic Components (RF-over-fiber solutions from 5 kHz to 40 GHz, connectors, cables, and integrated assemblies). KJS Marketing also offers custom-engineering solutions. The three primary end-verticals served are military/aerospace (defense contractors and military procurement), telecommunications (network equipment manufacturers), and medical (medical-device OEMs requiring medical-grade electronic components).
KJS Marketing earns revenue via transaction-based commissions on sales generated by its principals within its assigned geography; it does not hold inventory or fulfill orders directly. The firm is led by President Mark Hanusin and Business Development Manager Lynnette Hanusin at the Crystal Lake headquarters, supported by regional representatives covering discrete Midwest sub-territories. With 11-50 employees and no public revenue, funding, or ownership disclosures, the business appears to be a small, family-operated, founder-owned rep firm whose principal asset is 45+ years of accumulated customer relationships across defense, telecom, and medical OEMs.
KJS Marketing firmographics
Firmographics- Name
- KJS Marketing
- Legal name
- KJS Marketing
- Website
- https://kjsmarketing.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KJS Marketing is a privately held manufacturer's representative firm that has provided field-sales coverage across 13 upper-Midwest US states since 1970, representing unnamed principal manufacturers of test equipment, embedded computing, and RF/fiber-optic components to military/aerospace, telecom, and medical customers.
- Ownership category
- akta.pro rank
KJS Marketing industry classification
Industry- Product category
- Manufacturer's Representative Services
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (42343), Miscellaneous Durable Goods Merchant Wholesalers (4239)
- SIC
- Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Supplier Performance, Quality & Development (BPAHAHAI)
Keywords
Where KJS Marketing is headquartered
LocationHeadquarters
- HQ city
- Maplewood
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
KJS Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Commission-based sales representation: As a manufacturer's representative firm, KJS Marketing earns commissions on sales of products from their principal manufacturers to customers within their assigned geography.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
KJS Marketing product offering
Product offeringCore offering
KJS Marketing is a manufacturer's representative firm that sells high-tech electronic components and equipment on behalf of multiple principal manufacturers to customers in the military/aerospace, telecom, and medical markets across 13 upper-Midwest US states. The firm focuses on three product groups — Test Equipment, Embedded Computing, and RF Microwave/Fiber-optic Components — and earns commissions on sales generated through its regional field sales representatives.
Product overview
KJS Marketing is a manufacturer's representative firm serving the upper-Midwest region, specializing in three primary product groups: Test Equipment (RF, analog, fiber optic, and digital test equipment, telemetry solutions, data storage and recorders), Embedded Computing (embedded solutions, single board computers, graphics boards, chassis, enclosures, backplanes, power supplies), and RF Microwave/Fiber-optic Components (RF over fiber solutions from 5 kHz to 40 GHz, connectors, cables, components, and integrated assemblies, along with environmental testing chambers). The company provides custom solutions and represents industry-leading manufacturers recognized as top-tier suppliers in military/aerospace, telecom, and medical markets.
Differentiator
Problem solved
Functional benefit
Products and services
- Manufacturer's Sales Representation Services
- Test Equipment Representation
- Embedded Computing Representation
- RF Microwave and Fiber-Optic Components Representation
- Custom Engineering Solutions Representation
Companies that use KJS Marketing
Customer profileSegments3 records
Ideal customer profiles3 records
KJS Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
KJS Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Principal Manufacturers (various)coreKJS Marketing serves as manufacturer's representative for multiple high-tech manufacturing companies. The principals are described as 'industry leaders' and 'recognized by our customers as top tier suppliers', though specific company names are not listed on the website. Product categories represented include RF over Fiber Solutions, connectors, RF and electrical cables, embedded solutions, test equipment, sensors, power supplies, displays, and telemetry solutions.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
KJS Marketing competitors and assessment
Company assessmentDirect peers
- FusionPoint Sales: Technical sales representative for electronic components and subsystems including RF, embedded, and power products — comparable in function, technical sales motion, and target verticals.
- CC Sales Associates: Electronic components representative firm with US Midwest and broader regional sales coverage, focused on RF, microwave, and power products for military/aerospace and commercial markets.
- Norvell Electronics: Independent electronic component manufacturer's representative firm serving military, aerospace, and industrial OEMs with technical field sales — directly comparable in model, though generally not Midwest-specific.
- Jerome Industries (JRT): Multi-line manufacturer's representative in electronic, electromechanical, and industrial components across the US, serving a similar mix of customers as KJS Marketing.
- e2L Holdings (formerly Effective2Live): Specialized manufacturer's representative focused on aerospace, defense, and harsh-environment electronics with US field sales coverage — direct comparable in customer verticals and product mix (embedded, RF, test).
- QuadRep: Electronic components and test & measurement manufacturer's representative with multi-region US coverage and a focus on RF/microwave, embedded, and test product lines serving defense and commercial customers — comparable in product mix to KJS.
- Trident Components: Manufacturer's representative for electronic components including RF/microwave, interconnect, and embedded products serving defense, aerospace, and industrial markets across multiple US regions.
- Technical Marketing Inc. (TMI): Long-established electronic components manufacturer's representative firm covering multiple US regions with technical field sales for military, aerospace, telecom, and industrial OEMs — directly analogous to KJS Marketing's business model and verticals.
- Beta Sales Group: Electronic components representative firm offering field sales coverage across multiple US regions for RF/microwave, embedded, and test products in defense and commercial markets.
Broad incumbents
- Heico Companies (Electronic Components Division): A diversified industrial conglomerate that owns multiple electronic component and subsystem manufacturers with their own rep networks; relevant as an upstream principal/customer ecosystem participant and an acquirer of rep-aligned businesses.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
KJS Marketing social profiles
Digital presenceKJS Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
KJS Marketing leadership team
Management profileNumber of profiles
Profiles5 records
KJS Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KJS Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KJS Marketing
What does KJS Marketing do?
KJS Marketing is a manufacturer's representative firm that sells high-tech electronic components and equipment on behalf of multiple principal manufacturers to customers in the military/aerospace, telecom, and medical markets across 13 upper-Midwest US states. The firm focuses on three product groups — Test Equipment, Embedded Computing, and RF Microwave/Fiber-optic Components — and earns commissions on sales generated through its regional field sales representatives.
Is KJS Marketing a public or private company?
KJS Marketing is a private company. It is classified as family owned and is currently operating.
When was KJS Marketing founded?
KJS Marketing was founded in 1970. It employs 11 to 50 people.
Where is KJS Marketing based?
KJS Marketing is headquartered in Maplewood, United States, in the North America region.
How does KJS Marketing make money?
One revenue line is on record: commission-based sales representation.
Who are KJS Marketing's main competitors?
Direct peers on record are FusionPoint Sales, CC Sales Associates, Norvell Electronics, Jerome Industries (JRT), e2L Holdings (formerly Effective2Live), QuadRep, Trident Components, Technical Marketing Inc. (TMI) and Beta Sales Group. Heico Companies (Electronic Components Division) is listed as a broad incumbent.
Does KJS Marketing have an API?
No public API is recorded for KJS Marketing.
What industry is KJS Marketing in?
KJS Marketing's product category is Manufacturer's Representative Services. Its primary akta.pro industry code is BPAHAHAI, Supplier Performance, Quality & Development. Its NAICS code is 42343 and its SIC code is 5084.