Goodpoint

What Goodpoint does

Goodpoint is a Swedish sustainability consultancy founded in 1981, operating as part of Knightec Group following the Semcon-Knightec merger. The firm serves approximately 150 clients annually with a deliberately balanced mix of private and public sector organizations, primarily medium-to-large Swedish enterprises and municipal or governmental bodies. Service delivery is organized into six interconnected expert areas: Sustainable Business Development, ESG & Sustainability Reporting (aligned to CSRD, CSDDD, ESPR, and Green Claims Directive), Climate & Biodiversity (covering SBTi, GHG Protocol Scopes 1-3, LCA, EPD, and TCFD), Business Ethics & Human Rights, Chemicals & Lifecycle Analysis, and Management Systems & Quality Assurance, supplemented by a flexible interim consulting offering that places senior advisors at 20-60% of full-time capacity.

The firm operates from offices in Stockholm, Göteborg, and Malmö, with delivery led by a team of named senior advisors (Magnus Boman as Managing Director), several of whom hold 25-30 years of domain experience and external credentials such as ISO 14001 committee membership and university research backgrounds. There is no proprietary technology platform; the offering is human-expert advisory, and the firm explicitly markets itself as 'Sveriges ledande hållbarhetsbyrå' (Sweden's leading sustainability consultancy).

Revenue is generated through project-based professional services engagements and interim staffing assignments on a quote-based pricing model not publicly disclosed. The go-to-market motion is sales-led and direct-to-client B2B, supported by thought leadership content on goodpoint.se. Customer relationships span named enterprise clients (Quintus Technologies, Roxtec, Sunpine, Varberg Energi, Office Depot, Clemondo, Lekolar, Tyrolit Construction), government bodies (Trafikverket, Stockholms stad, Göteborgs Stad), and industry associations (Byggvarubedömningen, Svenska Träskyddsföreningen, LRF Mjölk), with growing evidence of multi-year engagements such as the PIKAB three-year sustainability mandate.

Name

Goodpoint

Legal name

Goodpoint

Website

https://goodpoint.se

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Goodpoint is a Swedish sustainability consultancy founded in 1981 and part of Knightec Group, serving roughly 150 private and public sector clients annually with senior advisory services across ESG reporting, climate and biodiversity, business ethics, chemicals/lifecycle analysis, and management systems.

Ownership category

akta.pro rank

Product category

Sustainability Consulting

NAICS

Management, Scientific, and Technical Consulting Services (5416), Other Scientific and Technical Consulting Services (54169), Environmental Consulting Services (54162)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Sustainability & ESG Consulting (BPAHACAK)

akta.pro secondary industries

Sustainability, ESG & Climate Risk Advisory (BPAHAJAH), EHS Management Systems & ISO Consulting (ISO 14001/45001) (BPAHAJAF), Sustainability & ESG Reporting (GRI/SASB/ISSB/CSRD) (EUAHAJAB)

Keywords

• Sustainability consulting
• ESG advisory
• Climate strategy
• Life cycle assessment
• Chemicals management

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Sustainability Consulting Services: Goodpoint generates revenue through professional consulting engagements, including sustainability strategy development, ESG reporting, climate and biodiversity advisory, business ethics and human rights consulting, chemicals and lifecycle analysis, and management systems. Services are delivered through project-based consulting assignments and interim staffing solutions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Goodpoint is a Swedish sustainability consultancy that delivers strategic advisory and implementation services across six expert areas: sustainable business development, ESG and sustainability reporting, climate and biodiversity, business ethics and human rights, chemicals and life cycle analysis, and management systems. The firm serves approximately 150 clients annually across private and public sectors, with engagements spanning analysis, strategy, execution, and reporting, often in close dialogue with client management. It also offers flexible interim sustainability consultants at 20-60% of full-time.

Product overview

Goodpoint is a strategic sustainability consulting firm organized as a unified advisory practice rather than a modular software platform. The firm delivers services through six interconnected expert areas: Hållbar affärsutveckling (sustainable business development and strategy), ESG & Hållbarhetsrapportering (sustainability reporting and compliance with CSRD/CSDDD/ESPR), Klimat & Biologisk Mångfald (climate strategy and biodiversity), Affärsetik & Mänskliga Rättigheter (business ethics and human rights due diligence), Kemikalier & Livscykelanalys (chemicals management and LCA/EPD), and Ledningssystem & Kvalitetssäkring (management systems and quality). Services are complemented by flexible Interim consulting solutions. The portfolio serves approximately 150 clients across private and public sectors, ranging from strategy and analysis through implementation and reporting, delivered by expert consultants with deep domain knowledge.

Differentiator

Problem solved

Functional benefit

Products and services

• Sustainable Business Development Advisory (Hållbar affärsutveckling) Strategic consulting helping companies and organizations integrate sustainability into their core operations, navigate regulatory requirements, identify opportunities for long-term value creation, and support clients from mapping and analysis through strategy, planning, reporting and communication.
• ESG & Sustainability Reporting (ESG & Hållbarhetsrapportering) Advisory for developing ESG-integrated strategies and ensuring accurate, transparent sustainability reporting aligned with EU directives including CSRD, CSDDD, ESPR, and the Green Claims Directive (GCD). Includes materiality and GAP analyses, policy development, regulatory monitoring, and reporting communication.
• Climate & Biodiversity Advisory (Klimat & Biologisk Mångfald) Expert advisory on climate impact reduction and biodiversity protection, including climate calculations, SBTi applications, GHG reporting (Scope 1, 2, and 3), environmental assessments, life cycle analyses (LCA), Environmental Product Declaration (EPD), TCFD-aligned climate risk and opportunity mapping, and biodiversity integration into sustainability work.
• Business Ethics & Human Rights Advisory (Affärsetik & Mänskliga Rättigheter) Support in developing and implementing ethical guidelines ensuring respect for human rights across the value chain, with expertise in due diligence (e.g., CSDDD), labor rights, diversity, equal treatment, occupational health and safety, and workplace security compliance.
• Chemicals & Life Cycle Analysis (Kemikalier & Livscykelanalys) Analysis and minimization of chemical environmental and health impacts through a life cycle perspective on products and processes, including initial regulatory compliance analysis, material flow and supply chain optimization, and development of strategies for non-toxic and safe materials. Expertise spans REACH, ecotoxicology, PFAS, and circularity.
• Management Systems & Quality Assurance (Ledningssystem & Kvalitetssäkring) Development of management systems that ensure high quality and continuous improvement while integrating sustainability into operations, including ISO 14001 environmental management systems.
• Interim Sustainability Consulting Flexible interim staffing providing access to Goodpoint's expert sustainability consultants at 20-60% of full-time, for both short-term and long-term assignments, available in multiple locations or remotely.

Named customers18 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Knightec GroupcoreOthersGoodpoint is part of Knightec Group, which was formed through the merger of Semcon and Knightec. Together, they form a leading actor in Northern Europe within product and digital service development. This affiliation provides Goodpoint access to broader engineering and digital service capabilities.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Anthesis Group: Global pure-play sustainability advisory firm providing ESG strategy, reporting, climate, and supply-chain sustainability consulting. Comparable because it competes for the same mid and large private sector mandates around CSRD, double materiality, and climate strategy that anchor Goodpoint's service offering, especially for Nordic and European multinationals.
• AFRY (ÅF): Leading Northern European engineering and design consultancy with substantial sustainability, environment, and climate services across Sweden and the Nordics. Comparable because it pursues the same corporate and public-sector buyers for sustainability strategy, ESG reporting, and decarbonization advisory as Goodpoint, while offering broader engineering scale.
• Ramboll: Large Nordic-rooted engineering and sustainability consultancy with a dedicated sustainability practice covering ESG strategy, climate, and biodiversity across Northern Europe. Directly comparable because it offers overlapping sustainability advisory to Nordic enterprise and public-sector clients, and Bella Blomqvist joined Goodpoint from Ramboll Management Consulting, evidencing talent flow between the two.
• Sweco: Major Swedish engineering, design, and sustainability consultancy with extensive ESG and climate advisory services for municipalities, energy, and industrial clients. Comparable because it is a Nordic-headquartered firm combining engineering scale with sustainability strategy and reporting services targeting overlapping Swedish enterprise and public-sector buyers.
• South Pole: Global climate strategy and ESG advisory firm offering climate risk assessment, target setting, and sustainability reporting services to corporates. Comparable because it targets the same climate strategy, GHG accounting, and sustainability advisory workstreams that Goodpoint's Climate & Biodiversity practice delivers to Nordic enterprises.
• EcoAct: European sustainability consultancy specializing in climate strategy, carbon accounting, and TCFD reporting for corporates. Comparable because it competes for the same climate and ESG advisory mandates that Goodpoint's Climate & Biodiversity expert area pursues, particularly for European-headquartered enterprise clients reporting under CSRD and TCFD.
• WSP Sverige: Global engineering consultancy with a strong Swedish and Nordic presence providing sustainability, climate, and environmental advisory to enterprise and public-sector clients. Comparable because its Swedish practice offers ESG strategy, climate reporting, and lifecycle assessment services in direct competition for the same Swedish mid and large customer base.

Broad incumbents

• KPMG Sweden: Big Four firm operating a dedicated ESG and sustainability advisory practice in Sweden covering CSRD readiness, climate risk, and assurance. Comparable as a broader incumbent targeting the same Swedish mid and large corporate sustainability compliance mandates, including overlapping audit and assurance adjacency once limited-assurance requirements phase in.
• Deloitte Sweden: Big Four professional services firm with a Sustainability and Climate practice in Sweden delivering CSRD advisory, assurance, and ESG strategy. Comparable as a broader incumbent competing for the same Swedish enterprise sustainability mandates, with the added advantage of global delivery capacity, audit, and assurance adjacency.

Regional players

• 2050 (consulting): Nordic sustainability and climate strategy consultancy headquartered in Denmark serving private and public sector clients with strategy, reporting, and transformation advisory. Comparable as a regional peer pursuing the same type of sustainability strategy, ESG reporting, and climate transition mandates for Nordic enterprise and public-sector buyers, although primarily Denmark-focused rather than Sweden-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/goodpointse
• Facebookfacebook.com/goodpointkonsulter
• LinkedInlinkedin.com/company/goodpoint-ab

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goodpoint