Organización Amparo

What Organización Amparo does

Organización Amparo (doing business as Amparo – Asesores de Seguros) is an Argentine insurance brokerage and advisory firm registered with the Superintendencia de Seguros de la Nación (SSN) under number 962. Firmographic records state a 1994 founding, while the company-history timeline dates the formal entity's establishment to 2017; the recurring "30+ years" claim in marketing copy most plausibly reflects team/operator experience rather than continuous corporate existence. The firm is headquartered in Santiago del Estero and operates six branch offices spanning Catamarca, Santiago del Estero, Córdoba, Mendoza, San Luis, and La Rioja, building a northwestern Argentine regional footprint. Its customers are split across a primary personal-lines segment (vehicle, life, family/accident cover for individuals and families) and a smaller commercial segment (business property, activity-specific commercial risk).

The product offering combines advisory-led placement with carriers, digital self-service quote tools (Cotizador for vehicles and life), and dedicated claims-handling services (Siniestros) for both personal and property lines. Revenue is generated on a transaction-fee basis: commissions paid by the underlying insurance carriers (Sancor Seguros is named as a partner, alongside other undisclosed carriers) for policies placed through Amparo's producer network. The go-to-market is sales-led and dual-channel — a recruited network of licensed Productores Asesores de Seguros operates alongside physical branches in six provinces, with the Cotizador digital tool and organic social (Facebook, Instagram) acting as top-of-funnel acquisition. Distribution is reinforced by a community-event presence in regional markets and a formal recruitment program (Red de Productores) that supplies training and commercial management tooling to affiliated agents.

The technology footprint is modest and conventional: web-based quote generation, digitally processed documentation, and standard channel marketing assets. There is no disclosed proprietary platform, no API, no software development activity, no AI/ML capability, and no integration with external systems. Growth levers to date are the multi-province branch rollout (including the 2018 expansion into San Luis), the producer recruitment program, the 2018 Sancor Seguros partnership, and 2023 advocacy work through FAPASA to expand producer advisory scope into credit- and savings-linked insurance products.

Name

Organización Amparo

Legal name

Organización Amparo

Website

https://amparoseguros.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Organización Amparo (Amparo – Asesores de Seguros) is a SSN-registered (No. 962) Argentine insurance brokerage distributing personal and commercial cover through six provincial branches and an affiliated network of licensed insurance producers across northwestern Argentina.

Ownership category

akta.pro rank

Headquarters

HQ city

Santiago Del Estero

HQ country

Argentina

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Brokerage Commissions: Operates as an insurance brokerage, earning commissions from insurance companies for placing policies. They offer both personal insurance products (vehicles, life) and commercial/business insurance (property, casualty).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Organización Amparo is an Argentine insurance brokerage (Productor Asesor de Seguros) registered with the Superintendencia de Seguros de la Nación under number 962. It intermediates personal insurance products (life, accident, vehicles) and commercial/business insurance products (property, commercial risk) from multiple leading insurance carriers, and provides personalized claims handling services (Siniestros) for both individuals and businesses across six Argentine provinces.

Product overview

Organización Amparo is an insurance advisory organization operating as an insurance broker (Productor Asesor de Seguros) in Argentina. The company offers a portfolio of personal insurance products (life insurance, accident coverage) and commercial/business insurance products (vehicle, property, and business risk coverage). The core product offering centers on quote request tools for vehicle and life insurance, complemented by comprehensive coverage options for both individuals and businesses. The company also provides claims management services for both personal and asset insurance, supported by a network of insurance producers and a social responsibility initiative. Their digital platform includes online quoting capabilities for motor and life insurance, while their business model incorporates partnerships with multiple leading insurance companies in the Argentine market.

Differentiator

Problem solved

Functional benefit

Products and services

• Coberturas para Personas (Personal Insurance Coverages)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• FAPASA (Federación de Asociaciones de Productores Asesores de Seguros de la Argentina)minorStrategic or Co-development Partner · 18 January 2023FAPASA is the national federation of insurance producer associations. They made presentations to SSN and IGJ to enable PAS to offer advisory services for insurance linked to credit and savings plans, advocating for policy changes that benefit insurance producers.
• Sancor SegurosminorChannel Partner/ Reseller/ Distributor · 1 May 2018Sancor Seguros is a major Argentine insurance company. Organización Amparo announced a joint automotive insurance campaign with Sancor Seguros, demonstrating their role as an authorized distributor/seller of Sancor's insurance products.
• Insurance Companies (Multiple)coreChannel Partner/ Reseller/ DistributorOrganization works with leading insurance companies in the Argentine market, offering products from multiple carriers to provide diverse coverage options to customers.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• San Cristóbal Seguros: Argentine mutual insurer serving individuals and businesses across multiple provinces. Comparable as a multi-line, broker-distributed insurance provider with similar personal/commercial segmentation.
• Grupo Asegurador La Segunda: Argentine mutual insurance group offering personal, vehicle, and commercial coverage. Comparable because it shares Amparo's mix of personal and business lines distributed through producer networks across Argentine provinces.
• Sancor Seguros: Leading Argentine cooperative insurer and one of Amparo's stated distribution partners. Comparable because it operates a similar multi-line, multi-province distribution model across Argentina with strong broker/producer relationships.
• Zurich Argentina: International insurance carrier operating in Argentina across personal and commercial lines. Comparable as a multi-line insurer competing for the same customer segments, often through broker intermediaries similar to Amparo.
• Federación Patronal Seguros: Argentine mutual insurer with extensive broker network and multi-province presence. Comparable in that it distributes personal and commercial coverage through a similar producer/advisor model in interior Argentine markets.
• La Caja Seguros: Argentine insurance company with broad personal and commercial product offering distributed through brokers. Comparable as a regional insurance distributor with overlapping customer segments and multi-carrier brokerage-style relationships.
• Mapfre Argentina: International insurer with significant Argentine retail and broker distribution. Comparable because it competes for the same personal and commercial insurance customers through both direct and broker channels in Argentina.

Emerging players

• Lemon Insurance Argentina: Digital-first auto insurance broker operating in Argentina with a mobile-first model. Comparable as a direct competitor in the vehicle insurance segment where Amparo offers its cotizador-based quote flow.
• MercadoLibre Seguros: Insurance distribution arm of MercadoLibre operating in Argentina across vehicle and consumer lines. Comparable as a competing digital insurance distribution channel reaching the same personal insurance buyer that Amparo targets.

Direct peers

• Bimera Seguros: Argentine digital insurance broker offering multi-line coverage through a tech-enabled platform. Comparable as a direct peer providing personal and commercial insurance brokerage with overlapping target customers and similar advisory positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/organizacionamparo
• Instagraminstagram.com/organizacionamparook

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Organización Amparo