Hotel Bel Horizon

What Hotel Bel Horizon does

Hotel Bel Horizon (trade name Bel'Ô) is a privately-held 3-star hotel, restaurant, and spa located at 1,050 meters altitude in Le Chambon-sur-Lignon, in the Auvergne region of Haute-Loire, France. Operated by the French company DACEL (SIRET 40146731100031) under the management of Guillaume Chazot since 1998, the property offers 28 accommodation units: 18 hotel rooms across Standard (from €110/night), Comfort (from €135), and Superior (from €145-€190) categories, plus 5 independent wooden chalets (from €150/night for a room, or €310/night for an entire chalet accommodating up to 5 people). All rooms were renovated in 2018 with co-financing from the European Union (FEADER), the Auvergne-Rhône-Alpes Region, and the Haute-Loire Department. The property is accessible to people with reduced mobility except for the fitness area.

The hotel runs multiple integrated revenue streams beyond lodging: an on-site restaurant (Bel'Ô) serving seasonal Auvergne cuisine from breakfast through dinner, a Sunday brunch buffet at €50 per person, a bar hosting Friday tapas evenings, a wellness center with sauna, hammam, massage jets, an outdoor heated pool, and spa services (Ayurvedic and Californian massages), a fitness center with cardio and weight equipment, and a 90 sq.m seminar room for up to 60 guests with full AV equipment. The property also operates as an elite athlete training center, having hosted professional French football (AS Saint-Etienne, RC Lens, Lille, AC Ajaccio, Nîmes Olympique, Clermont Foot, SC Toulon, FC Grenoble), rugby (French and Portuguese national XVs, LOU Rugby, ASM Clermont Auvergne), cycling (AG2R La Mondiale with Romain Bardet, Trek Segafredo), handball (US Créteil, Tremblay-en-France), and volleyball (French women's national team) clubs since 1998. Distribution runs primarily through the direct Reservit booking engine on belhorizon.fr, phone reservations, the KAYAK OTA, and the Bonkdo gift voucher platform, with B2B sales handled via personalized quotes for seminars and sports team camps.

The business model is asset-heavy single-property hospitality with diversified revenue streams and a horizontal segmentation across leisure families, wellness seekers, golfers, corporate seminar clients, and episodic professional sports teams. Pricing is pay-as-you-go with no subscription commitment. The core technology layer is the third-party Reservit SaaS booking platform—no proprietary technology, AI/ML capabilities, mobile app, or API are disclosed. The company is independently owned with no identified parent, no external funding rounds, and no public listing, relying instead on operational cash flow and a 2018 EU grant for capital improvements.

Name

Hotel Bel Horizon

Legal name

DACEL

Website

https://belhorizon.fr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hotel Bel Horizon (Bel'Ô) is a 3-star hotel and restaurant at 1,050m altitude in Le Chambon-sur-Lignon, France, serving leisure families, corporate seminar groups, wellness guests, and professional sports teams with 28 rooms/chalets, restaurant, spa, and training facilities.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Conference Retreat Hotels (THAGALAG), Hotel & Resort Restaurants (THAFACAH), Lounge Bars & Hotel Bars (THAFAEAI)

Keywords

• Hotel accommodation
• Restaurant and bar services
• Spa and wellness facilities
• Seminar and event hosting
• Altitude sports training camps

Headquarters

HQ city

Le Chambon-sur-lignon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Hotel room reservations: Revenue from renting 28 rooms and chalets including Standard rooms (from €110), Comfort rooms (from €135), Superior rooms (from €145-€190), and Chalets (from €150-€310). Accommodates solo travelers, couples, families (up to 5 people), and groups.
2. Restaurant dining: Revenue from the on-site restaurant serving fresh local cuisine from breakfast to dinner, featuring seasonal menus inspired by Auvergne regional produce. Includes Sunday brunch at €50 per person.
3. Sports training center: Revenue from hosting professional sports teams and elite athletes for training camps. The hotel has hosted professional football, rugby, cycling, handball, and volleyball teams since 1998.
4. Seminars and corporate events: Revenue from renting a 90 sq.m seminar room (up to 60 people) with full equipment including video projector, paperboard, screen, and coffee machine. Includes customized team building activities.
5. Spa and wellness services: Revenue from spa services including massages, beauty treatments, sauna, hammam, and access to heated outdoor pool, fitness center, and relaxation areas.
6. Golf packages: Revenue from golf stay packages (€180 for 2 people including room and breakfast, plus 10% discount on green fee) at the partner golf course La Pierre de Lune.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Hotel Bel Horizon operates a 3-star hotel-restaurant property in Le Chambon-sur-Lignon (Auvergne) at 1,050 m altitude, renting 18 renovated rooms and 5 independent chalets (28 total accommodation units), serving regional Auvergne cuisine through its on-site restaurant and bar, and providing spa, fitness, outdoor heated pool, and a 90 sq.m seminar room. It also runs a long-standing elite-athlete training-camp service hosting professional football, rugby, cycling, handball and volleyball teams at altitude since 1998.

Product overview

Hotel Bel Horizon (Bel'Ô) is a 3-star hotel and restaurant located in Le Chambon-sur-Lignon, Auvergne, at 1,050m altitude. The property offers 28 accommodation units (18 hotel rooms in three categories: Standard, Comfort, and Superior, plus 5 independent chalets with 2 bedrooms each). Dining options include the Bel'Ô restaurant serving seasonal regional cuisine, the bar with Friday tapas evenings, and Sunday brunch. Wellness facilities encompass a full spa (sauna, hammam, massage services), outdoor heated pool, and fitness center. The hotel also operates as an elite athlete training center and hosts a 90 sq.m seminar room for up to 60 guests. Package offerings include golf stays, nature and relaxation packages, sport weekends, and stage night specials. The hotel is accessible to people with reduced mobility (except the fitness area).

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Rooms (Standard, Comfort, Superior) Three categories of renovated hotel rooms within the main building for solo travelers, couples, families (up to 5 people) and seminar guests, all featuring flat-screen satellite TV, free Wi-Fi, and walk-in showers.
• Chalet Accommodations Five independent wooden chalets on the property, each with two separate bedrooms, fitted kitchenette, living room with fireplace, convertible sofa, walk-in shower and private terrace. Entire-chalet rental accommodates 4–5 guests; double/twin rooms within chalets are rentable separately from €150. Pets allowed.
• Restaurant Bel'Ô On-site restaurant serving seasonal cuisine highlighting fresh local Auvergne produce from breakfast through dinner, with a terrace and contemporary dining room. Includes a Sunday brunch buffet at €50 per person featuring charcuteries, salads, home-smoked salmon, foie gras, hot dishes, cheese, pastries and desserts.
• Bel'Ô Bar Hotel bar offering a wide selection of whiskies and cocktails, hosting tapas evenings every Friday evening for guests and visitors.
• Spa & Wellness Center Spa facility offering sauna, hammam, balneotherapy shower, outdoor heated swimming pool, solarium, Ayurvedic and Californian massages, body treatments and beauty services for hotel guests and outside visitors.
• Fitness Center Indoor gym equipped with cardio and weight-training machines, opening onto the solarium via large windows, and offering fitness courses with a professional sports trainer by reservation.
• Seminar & Meeting Facilities 90 sq.m light-filled seminar room accommodating up to 60 people in plenary configuration, fully equipped with video projector, paperboard, screen and coffee machine, with customizable team-building activities (orienteering, hiking, paintball, quad biking, mountain biking) and hosted evenings. Customized quotes provided on request.
• Elite Athlete Training Center Dedicated altitude (1,000 m) training-camp service for professional sports teams — including football (AS Saint-Etienne, RC Lens, Lille), rugby (French and Portuguese national teams, ASM Clermont Auvergne, LOU Rugby), cycling (AG2R La Mondiale, Trek Segafredo), handball and volleyball — combining full-board accommodation, fitness facilities and personalized hosting.
• Gift Vouchers Gift vouchers for stays and services at the hotel, sold via the third-party Bonkdo platform at belhorizon.bonkdo.com, enabling gift-givers to purchase hotel, restaurant, spa and package experiences for recipients.

Quantifiable outcome

• Elite athletes report faster recovery, better sleep, and improved training quality due to altitude conditions at 1,000m

Named customers17 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Golf La Pierre de LunecoreStrategic or Co-development PartnerThe hotel is a partner of Golf La Pierre de Lune, an 18-hole course (5,981 meters, Par 72) designed by Michel Gayon at the foot of Mount Mézenc. Guests receive 10% discount on green fees. The partnership is prominently featured in hotel packages and promotions, making it a key recreational offering for guests.
• Inglorious Paintball (Inglorious Sport)minorGTM or Marketing PartnerOutdoor paintball and laser tag activities offered on 4,000 hectares of forest terrain. Promoted as a team building activity for seminar clients and groups seeking adventure experiences.
• Rando Quad 3 DminorGTM or Marketing PartnerQuad biking tours and excursions promoted as a team building activity and recreational option for hotel guests.
• Intersport Saint-AgrèveminorGTM or Marketing PartnerMountain bike rental partner, including electric mountain bikes, for guests exploring the Haut-Lignon region between Haute-Loire and Ardèche.
• Moulins du BouchatminorGTM or Marketing PartnerFishing partner offering angling activities in the region, promoted for leisure guests and sports enthusiasts.
• Parcours Aventure de l'EcureuilminorGTM or Marketing PartnerTreetop adventure course (accrobranche) recommended as a family-friendly outdoor activity near the hotel.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Best Western France: Large French mid-scale hotel network with hundreds of 3-star properties in rural and mountain areas; competes for the same leisure, family, and small corporate segments in regional France.
• Logis Hôtels: France's largest independent 2-3 star hotel network with strong presence in Auvergne and rural regions; offers comparable family-run properties with restaurant operations.

Direct peers

• CNEA Prémanon (Centre National de Ski Nordique et de Moyenne Montagne): French national altitude training center in Jura offering dedicated athlete lodging and sports facilities; competes for the same elite-team pre-season camp business in the French mid-mountain segment.
• Altapura (Avoriaz): Altitude-located (1,800m) 4-star hotel with spa and sports training facilities serving professional teams; comparable positioning in altitude training and wellness segments, though at higher price point.
• Hôtel de la Poste (Le Chambon-sur-Lignon): Direct local competitor in Le Chambon-sur-Lignon offering similar 2-3 star accommodation, on-site restaurant, and family-friendly services in the same Station Verte village market.
• Le Cristal Lodge: Independent chalet-style mountain hotel in Vars ski area offering rooms, restaurant, spa, and sports amenities; comparable mid-mountain resort hotel targeting families and active travelers.
• Hôtel Le Pic Blanc (Alpe d'Huez): Altitude sports-oriented hotel in the French Alps with on-site restaurant, spa, and semi-Olympic pool hosting professional teams and wellness guests.

Regional players

• Château de Vollore: Boutique château-hotel in Auvergne offering restaurant, wellness, and small corporate event services in a rural French setting; comparable on Auvergne rural hospitality positioning and F&B-driven experience.
• Domaine de Barive: Château-hotel in northern France offering wellness, restaurant, and seminar services in a rural setting; comparable on F&B-plus-spa-plus-events mix even though geography and season profile differ.
• VVF Villages (Auvergne): Mid-scale French family vacation village network with strong Auvergne presence offering family rooms, on-site dining, and outdoor activities; comparable on family-leisure targeting and outdoor activity packages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights1 record

Customer concentration

• Facebookfacebook.com/Hotelbelhorizon
• LinkedInlinkedin.com/company/hotel-bel-horizon

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Bel Horizon