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House of Borse

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uuid000wel6

Namestring
House of Borse
Legal namestring
Noor Capital UK Limited
Company typeenum
Private
Founded yearint
2012
Descriptiontext

House of Borse operates through its legal entity Noor Capital UK Limited, an FCA-authorised and regulated broker (FRN 631382) headquartered in Mayfair, London. The firm operates a matched-principal ECN brokerage model that routes all client trades through to the market, eliminating principal conflict of interest, and aggregates Tier-1 bank and institutional liquidity to deliver ultra-low spreads across multiple asset classes. Founded in 2012, it is registered in England and Wales under company number 09137156 and serves professional and corporate clients globally, with explicit exclusion of US residents.

The product stack is built entirely on third-party MetaTrader infrastructure: MetaTrader 4 and MetaTrader 5 are available across Windows, Mac, WebTrader, iOS, and Android, with FIX API providing institutional-grade algorithmic and direct-market-access trading. Asset coverage spans forex, indices, commodities, equities (CFD and cash), ETFs, and futures. Account types include Standard and Interest Free (Sharia-compliant) accounts. The firm extends its infrastructure externally through a White Label program, Money Manager services, and a Referring Partner program, effectively packaging its brokerage stack as a B2B platform.

Revenue mechanics are spread- and commission-based on CFD/FX/Cash Equities trading, supplemented by licensing and service fees from white-label and institutional partnership programs. Go-to-market is digital-first via the firm's website with WhatsApp live chat and multi-language support (English and Arabic), targeting professional traders, corporate clients, money managers, and white-label partners. The firm is privately held with no disclosed funding, parent company, management team, or financial performance.

Short descriptiontext

House of Borse (Noor Capital UK Limited) is an FCA-regulated London-based ECN broker offering professional and corporate clients multi-asset trading via MetaTrader 4/5, WebTrader, mobile apps, and FIX API, with white-label and money-manager programs.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retail forex brokerage, CFD trading services, institutional liquidity, MetaTrader platforms, FCA regulated broker
Industry1 code
1BaaS Platforms & Sponsor Bank Enablement
CodeFSAGALAAPrimaryYes
NAICS code1 code
  • Securities and Commodity Contracts Intermediation and Brokerage5231
SIC code2 codes
  • Security Brokers, Dealers & Flotation Companies6211
  • Security & Commodity Brokers, Dealers, Exchanges & Services6200
Product category
Retail and Institutional Brokerage Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1CFD Trading
TypeTransaction Fee
Description

Revenue generated from spreads and commissions on Contract for Difference products including forex, indices, commodities, and equities.

noorcapital.co.uk
2FX Trading
TypeTransaction Fee
Description

Spread-based revenue from foreign exchange trading with ultra-low spreads from Tier 1 liquidity providers.

noorcapital.co.uk
3Institutional Services
TypeLicensing Royalties
Description

White label and institutional partnership programs generating licensing and service fees.

noorcapital.co.uk
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Pricing details1 tier
1Standard Trading Account
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Ultra-low spreads with competitive market pricing. Commission details available through Trade Cost Guide.

noorcapital.co.uk
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 of 2 records shown
1NC UK MT5
Description

The company's proprietary MetaTrader 5 trading platform offering.

noorcapital.co.uk
+1 more record
Core offering1 text field

House of Borse (operating as Noor Capital UK Limited) is an FCA-authorised broker providing professional and corporate clients trading access to forex, indices, commodities, equities, ETFs, futures, and cash equities through MT4/MT5 platforms, WebTrader, and mobile apps. The firm operates as a matched-principal ECN, aggregating Tier-1 bank liquidity to deliver ultra-low spreads and low-latency execution, and supplements trading with institutional, white label, and money manager services.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

House of Borse (operated through Noor Capital UK Limited) offers a multi-platform trading ecosystem consisting of MetaTrader 4 and MetaTrader 5 trading platforms, WebTrader browser-based access, and FIX API for institutional connectivity. The platform provides access to multiple asset classes including Forex, Indices, Commodities, Equities, ETFs, Futures, and Cash Equities through CFD instruments. Account types include Standard Accounts and Interest Free (Islamic) accounts. The firm operates as an ECN broker with direct market access through Tier-1 bank aggregation, offering ultra-low spreads and low-latency execution. Institutional services, white label solutions, and money manager programs are available for professional clients.

Product and service15 records
1MT5 Trading Platform
CategoryTrading Platform
Description

Primary multi-asset trading platform providing access to forex, indices, commodities, equities, ETFs, and futures through MetaTrader 5, available on Windows, Mac, WebTrader, iOS, and Android with support for click-and-trade and algorithmic trading. Aimed at professional and corporate clients.

2MT4 Trading Platform
CategoryTrading Platform
Description

Legacy MetaTrader 4 trading platform providing access to financial markets including forex, indices, commodities, and equities, with algorithmic trading and expert advisor support.

3WebTrader
CategoryTrading Platform
Description

Browser-based trading platform accessible without software installation, enabling trading across all supported asset classes via any modern web browser.

4Mobile Trading
CategoryTrading Platform
Description

iOS and Android trading applications that enable access to trading accounts on mobile phones and tablets.

5FIX API
CategoryTrading Platform
Description

Institutional-grade application programming interface enabling algorithmic and automated trading strategies with direct market access through the FIX protocol to Tier-1 bank liquidity pools.

6Forex Trading
CategoryAsset Class Trading
Description

Foreign exchange trading with access to major, minor, and exotic currency pairs with ultra-low spreads and fast execution via Tier-1 liquidity providers.

7Indices CFDs
CategoryAsset Class Trading
Description

Contract for Difference trading on global stock indices including EU Stocks 50, Japan 225, UK 100, US 30, and US 500.

8Commodities CFDs
CategoryAsset Class Trading
Description

CFD trading on commodities including precious metals (gold, silver) and energy products (UK Oil, US Oil).

9Equities CFDs
CategoryAsset Class Trading
Description

Contract for Difference trading on individual company stocks including major US companies such as AAPL, AMZN, TSLA, META, and GE.

10ETFs
CategoryAsset Class Trading
Description

Exchange-traded fund CFDs including popular ETFs such as QQQ, BND, TQQQ, ACWI, and others.

11Cash Equities
CategoryAsset Class Trading
Description

Direct equity trading for actual share ownership rather than CFD instruments.

12Futures CFDs
CategoryAsset Class Trading
Description

Contract for Difference trading on futures contracts across various asset classes.

13Institutional Services
CategoryInstitutional Services
Description

Tier-1 bank aggregation services providing deep liquidity access for institutional and professional clients, supporting institutional trading and corporate accounts.

14White Label Solutions
CategoryInstitutional Services
Description

Partnership program enabling third parties to offer trading services under their own branding using the firm's FCA-regulated infrastructure, technology, and liquidity.

15Money Manager Services
CategoryInstitutional Services
Description

Services for professional money managers including multi-client account management, allocation tools, and infrastructure for managing client funds.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeTechnology or Integration
Description

Provides MetaTrader 4 and MetaTrader 5 trading platforms as the primary trading infrastructure. Platforms available on Windows, Mac, WebTrader, iOS, and Android with full feature support including algorithmic trading capabilities.

Strategic tierCoreTypeTechnology or Integration
Description

Aggregator of Tier-1 Banks providing deep liquidity and broad range of liquidity providers for tight spreads and reliable execution across all trading instruments.

Strategic tierCoreTypeOthers
Description

UK financial regulator providing authorization and regulation (FRN 631382). Ensures highest standards of consumer protection and customer service compliance.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
Yes

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

House of Borse

Retail and Institutional Brokerage Serviceshouseofborse.com

House of Borse (Noor Capital UK Limited) is an FCA-regulated London-based ECN broker offering professional and corporate clients multi-asset trading via MetaTrader 4/5, WebTrader, mobile apps, and FIX API, with white-label and money-manager programs.

What House of Borse does

House of Borse operates through its legal entity Noor Capital UK Limited, an FCA-authorised and regulated broker (FRN 631382) headquartered in Mayfair, London. The firm operates a matched-principal ECN brokerage model that routes all client trades through to the market, eliminating principal conflict of interest, and aggregates Tier-1 bank and institutional liquidity to deliver ultra-low spreads across multiple asset classes. Founded in 2012, it is registered in England and Wales under company number 09137156 and serves professional and corporate clients globally, with explicit exclusion of US residents.

The product stack is built entirely on third-party MetaTrader infrastructure: MetaTrader 4 and MetaTrader 5 are available across Windows, Mac, WebTrader, iOS, and Android, with FIX API providing institutional-grade algorithmic and direct-market-access trading. Asset coverage spans forex, indices, commodities, equities (CFD and cash), ETFs, and futures. Account types include Standard and Interest Free (Sharia-compliant) accounts. The firm extends its infrastructure externally through a White Label program, Money Manager services, and a Referring Partner program, effectively packaging its brokerage stack as a B2B platform.

Revenue mechanics are spread- and commission-based on CFD/FX/Cash Equities trading, supplemented by licensing and service fees from white-label and institutional partnership programs. Go-to-market is digital-first via the firm's website with WhatsApp live chat and multi-language support (English and Arabic), targeting professional traders, corporate clients, money managers, and white-label partners. The firm is privately held with no disclosed funding, parent company, management team, or financial performance.

House of Borse firmographics

Firmographics
Name
House of Borse
Legal name
Noor Capital UK Limited
Website
https://houseofborse.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Short description
House of Borse (Noor Capital UK Limited) is an FCA-regulated London-based ECN broker offering professional and corporate clients multi-asset trading via MetaTrader 4/5, WebTrader, mobile apps, and FIX API, with white-label and money-manager programs.
Ownership category
akta.pro rank

House of Borse industry classification

Industry
Product category
Retail and Institutional Brokerage Services
NAICS
Securities and Commodity Contracts Intermediation and Brokerage (5231)
SIC
Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
akta.pro primary industry
BaaS Platforms & Sponsor Bank Enablement (FSAGALAA)

Keywords

  • Retail forex brokerage
  • CFD trading services
  • Institutional liquidity
  • MetaTrader platforms
  • FCA regulated broker

Where House of Borse is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

House of Borse business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

  1. CFD Trading: Revenue generated from spreads and commissions on Contract for Difference products including forex, indices, commodities, and equities.
  2. FX Trading: Spread-based revenue from foreign exchange trading with ultra-low spreads from Tier 1 liquidity providers.
  3. Institutional Services: White label and institutional partnership programs generating licensing and service fees.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goStandard Trading Account

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

House of Borse product offering

Product offering

Core offering

House of Borse (operating as Noor Capital UK Limited) is an FCA-authorised broker providing professional and corporate clients trading access to forex, indices, commodities, equities, ETFs, futures, and cash equities through MT4/MT5 platforms, WebTrader, and mobile apps. The firm operates as a matched-principal ECN, aggregating Tier-1 bank liquidity to deliver ultra-low spreads and low-latency execution, and supplements trading with institutional, white label, and money manager services.

Product overview

House of Borse (operated through Noor Capital UK Limited) offers a multi-platform trading ecosystem consisting of MetaTrader 4 and MetaTrader 5 trading platforms, WebTrader browser-based access, and FIX API for institutional connectivity. The platform provides access to multiple asset classes including Forex, Indices, Commodities, Equities, ETFs, Futures, and Cash Equities through CFD instruments. Account types include Standard Accounts and Interest Free (Islamic) accounts. The firm operates as an ECN broker with direct market access through Tier-1 bank aggregation, offering ultra-low spreads and low-latency execution. Institutional services, white label solutions, and money manager programs are available for professional clients.

Differentiator

Problem solved

Functional benefit

Brands

  • NC UK MT5: The company's proprietary MetaTrader 5 trading platform offering.
  • NC UK WebTrader

Products and services

  • MT5 Trading Platform Primary multi-asset trading platform providing access to forex, indices, commodities, equities, ETFs, and futures through MetaTrader 5, available on Windows, Mac, WebTrader, iOS, and Android with support for click-and-trade and algorithmic trading. Aimed at professional and corporate clients.
  • MT4 Trading Platform Legacy MetaTrader 4 trading platform providing access to financial markets including forex, indices, commodities, and equities, with algorithmic trading and expert advisor support.
  • WebTrader Browser-based trading platform accessible without software installation, enabling trading across all supported asset classes via any modern web browser.
  • Mobile Trading iOS and Android trading applications that enable access to trading accounts on mobile phones and tablets.
  • FIX API Institutional-grade application programming interface enabling algorithmic and automated trading strategies with direct market access through the FIX protocol to Tier-1 bank liquidity pools.
  • Forex Trading Foreign exchange trading with access to major, minor, and exotic currency pairs with ultra-low spreads and fast execution via Tier-1 liquidity providers.
  • Indices CFDs Contract for Difference trading on global stock indices including EU Stocks 50, Japan 225, UK 100, US 30, and US 500.
  • Commodities CFDs CFD trading on commodities including precious metals (gold, silver) and energy products (UK Oil, US Oil).
  • Equities CFDs Contract for Difference trading on individual company stocks including major US companies such as AAPL, AMZN, TSLA, META, and GE.
  • ETFs Exchange-traded fund CFDs including popular ETFs such as QQQ, BND, TQQQ, ACWI, and others.
  • Cash Equities Direct equity trading for actual share ownership rather than CFD instruments.
  • Futures CFDs Contract for Difference trading on futures contracts across various asset classes.
  • Institutional Services Tier-1 bank aggregation services providing deep liquidity access for institutional and professional clients, supporting institutional trading and corporate accounts.
  • White Label Solutions Partnership program enabling third parties to offer trading services under their own branding using the firm's FCA-regulated infrastructure, technology, and liquidity.
  • Money Manager Services Services for professional money managers including multi-client account management, allocation tools, and infrastructure for managing client funds.

Companies that use House of Borse

Customer profile

Segments2 records

Ideal customer profiles2 records

House of Borse technology and API

Technology

Technology focussed No

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

House of Borse partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • MetaQuotes (MetaTrader)coreTechnology or IntegrationProvides MetaTrader 4 and MetaTrader 5 trading platforms as the primary trading infrastructure. Platforms available on Windows, Mac, WebTrader, iOS, and Android with full feature support including algorithmic trading capabilities.
  • Tier-1 Banks and Institutional Liquidity ProviderscoreTechnology or IntegrationAggregator of Tier-1 Banks providing deep liquidity and broad range of liquidity providers for tight spreads and reliable execution across all trading instruments.
  • Financial Conduct Authority (FCA)coreOthersUK financial regulator providing authorization and regulation (FRN 631382). Ensures highest standards of consumer protection and customer service compliance.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

House of Borse competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

House of Borse social profiles

Digital presence

House of Borse compliance and trust

Trust signal

Compliance1 record

House of Borse financial estimates

Financial estimate

Revenue estimate

Valuation estimate

House of Borse leadership team

Management profile

Number of profiles

House of Borse funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

House of Borse M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House of Borse

What does House of Borse do?

House of Borse (operating as Noor Capital UK Limited) is an FCA-authorised broker providing professional and corporate clients trading access to forex, indices, commodities, equities, ETFs, futures, and cash equities through MT4/MT5 platforms, WebTrader, and mobile apps. The firm operates as a matched-principal ECN, aggregating Tier-1 bank liquidity to deliver ultra-low spreads and low-latency execution, and supplements trading with institutional, white label, and money manager services.

Is House of Borse a public or private company?

House of Borse is a private company. It is classified as unknown and is currently operating.

When was House of Borse founded?

House of Borse was founded in 2012. It employs 1 to 10 people.

Where is House of Borse based?

House of Borse is headquartered in London, United Kingdom, in the Europe region.

How does House of Borse make money?

Three revenue lines are on record. CFD Trading is the primary driver. The others are FX Trading and institutional Services.

Does House of Borse have an API?

Yes. FIX API enables algorithmic trading, click-and-trade functionality, and direct market access for institutional and professional clients. Allows connection to deep liquidity pools through Tier-1 banks and institutions.

What industry is House of Borse in?

House of Borse's product category is Retail and Institutional Brokerage Services. Its primary akta.pro industry code is FSAGALAA, BaaS Platforms & Sponsor Bank Enablement. Its NAICS code is 5231 and its SIC code is 6211.

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