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Army Emergency Relief

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uuid000wfwg

Namestring
Army Emergency Relief
Legal namestring
Army Emergency Relief
Websiteurl
aerhq.org
Company typeenum
Private
Founded yearint
1942
Descriptiontext

Army Emergency Relief (AER) is the official nonprofit of the U.S. Army, founded in 1942 and headquartered in Arlington, Virginia. It provides zero-interest loans, grants, and educational scholarships to active-duty soldiers, retired soldiers, National Guard and Reserve members on Title 10 orders, survivors of fallen soldiers, and their immediate families. The organization distributes roughly $49.3 million in assistance annually ($41 million in non-interest loans and $8.3 million in grants), funded entirely by donations, contributions, and institutional grants.

AER's core technology is a Microsoft Power Apps Portals-based online assistance platform launched in May 2025, which allows applicants to create accounts, submit applications (including disaster-assistance requests), upload supporting documents, and track status digitally. Approved funds are disbursed via ACH, PayPal, or Zelle. Complementing the application portal are an AER Loan Portal, a Scholarships module, an Assistance Programs module, a public AER Operations Dashboard (covering assistance distribution, donations, and Financial Literacy Program metrics), and a Financial Literacy Program for long-term financial resilience. The organization maintains physical offices at Army installations alongside the digital channel, and provides phone and email support.

AER operates as a 501(c)(3) tax-exempt nonprofit with no commercial revenue stream and no fees to beneficiaries. Its business model relies on donations and contributions from individuals, organizations, and institutional funders (including a recent $10 million Lilly Endowment grant in December 2025). The go-to-market motion is community-led, anchored in Army installations, command relationships, and word-of-mouth inside the military community, and amplified by annual giving campaigns, social media, earned media, and partnerships with peer foundations such as the Bob Woodruff Foundation.

Short descriptiontext

Army Emergency Relief is the U.S. Army's official 501(c)(3) nonprofit, providing zero-interest loans, grants, and educational scholarships to active-duty, retired, reserve, and survivor soldiers and their families.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersArlington, United States
HQ citystring
Arlington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
emergency financial assistance, military family support, zero-interest loans, educational scholarships, nonprofit financial aid
Industry3 codes
1Veterans Affairs & Military Family Services
CodeBPAIAHALPrimaryYes
2Veterans & Military Family Benefits Administration
CodeBPAIAKAIPrimaryNo
3Veterans, Military & Employer/Third-Party Billing Benefits
CodeEDALAJAJPrimaryNo
NAICS code3 codes
  • Administration of Veterans' Affairs92314
  • Emergency and Other Relief Services624230
  • Community Food and Housing, and Emergency and Other Relief Services6242
SIC code2 codes
  • Federal & Federally-Sponsored Credit Agencies6111
  • Services-Social Services8300
Product category
Military Financial Assistance
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Donations and Contributions
TypeData Monetisation
Description

As a 501(c)(3) nonprofit organization, Army Emergency Relief operates entirely through donations from individuals, organizations, and government support rather than generating revenue through commercial activities. All financial assistance provided to soldiers comes from these donated funds.

Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Technology or R&D, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Army Emergency Relief provides zero-interest loans, non-repayable grants, and educational scholarships to U.S. Army soldiers, retired soldiers, and their families facing financial emergencies or pursuing higher education. The organization operates the AER Online Assistance Portal built on Microsoft PowerApps Portals to handle applications and disburse approved funds via ACH, PayPal, or Zelle.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • $49.3 million in total assistance distributed to soldiers and families in a recent year
Product overview1 text field

Army Emergency Relief operates as a single unified nonprofit platform providing financial assistance, educational scholarships, and support services to soldiers, retired soldiers, and their families. The core offering consists of an integrated online assistance portal (built on Microsoft Power Apps) that allows applicants to request grants and zero-interest loans, upload documents, and track status. This portal connects to the Loan Portal, Assistance Programs, and Scholarships modules. The AER Operations Dashboard provides transparency into assistance distribution and donation data, while the Financial Literacy Program offers ongoing education support. The platform delivers approved funds via ACH, PayPal, or Zelle.

Product and service4 records
1AER Online Assistance Portal
CategoryDigital Service Delivery Platform
Description

Web-based self-service portal that allows eligible Army soldiers, retirees, and family members to apply for AER loans, grants, and scholarships, and to receive approved funds electronically through ACH, PayPal, or Zelle.

2AER Zero-Interest Loans
CategoryEmergency Financial Assistance
Description

Interest-free, repayable financial assistance loans provided to eligible Army soldiers, retirees, and their families to cover emergency personal or family expenses; borrowers repay only principal with no interest or fees.

3AER Non-Repayable Grants
CategoryEmergency Financial Assistance
Description

Non-repayable financial grants awarded to eligible Army soldiers, retirees, and their families for emergency needs such as essential living expenses, medical costs, or other qualifying hardships.

4AER Educational Scholarships
CategoryEducational Financial Assistance
Description

Educational scholarships awarded to spouses and dependent children of eligible Army soldiers (active duty, retired, or deceased) to help fund undergraduate and graduate study.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Bob Woodruff Foundation partnered with Army Emergency Relief to support the Sgt. 1st Class John Bones case, providing co-funded assistance to soldiers facing financial hardship. This partnership combines the foundations' resources to maximize support for wounded and injured soldiers and their families.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Iconic nonprofit supporting service members and families through morale, family, and transition programs. Comparable scale, donor ecosystem, and uniformed-service audience, though programs are not financial-assistance focused.

TypeBroad incumbent
Description

Major military-family nonprofit focused on free lodging near VA medical centers and emergency funding for wounded service members. Comparable donor-base and beneficiary overlap; AER typically funds the financial piece while Fisher House funds housing.

TypeOthers
Description

Scholarship-focused nonprofit for active-duty service members, veterans, and military spouses. Comparable donor profile and scholarship program overlap with AER's education offerings.

TypeDirect peer
Description

Official nonprofit of the U.S. Air Force and Space Force, delivering emergency financial assistance, education support, and community programs to airmen, guardians, and families. Service-branch counterpart to AER.

5ReserveAid
TypeEmerging player
Description

Nonprofit providing emergency financial assistance specifically to National Guard and Reserve members - the exact segment AER's new online portal is now positioned to serve more fully.

TypeBroad incumbent
Description

Large-scale nonprofit offering physical and mental health programs, financial readiness, and direct aid to post-9/11 wounded veterans. Competes with AER for veteran donor dollars and overlapping program categories.

TypeDirect peer
Description

Private nonprofit providing financial aid, loans, and grants to Coast Guard members and their families. Operates the same zero-interest loan model as AER for a smaller uniformed service population.

TypeDirect peer
Description

National nonprofit funding programs for post-9/11 veterans, service members, and families, including direct financial assistance. Active AER partner on co-funded cases like the Sgt. 1st Class John Bones hardship grant.

TypeEmerging player
Description

National veteran-serving nonprofit (affiliated with PenFed Credit Union) providing emergency financial assistance, mental health, and transition programs. Direct overlap with AER's emergency financial aid use cases.

TypeDirect peer
Description

Official relief society of the Navy and Marine Corps, providing interest-free loans, grants, and scholarships to sailors, Marines, and families. Closest structural analogue to AER, distinguished only by service branch.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Army Emergency Relief

Military Financial Assistanceaerhq.org

Army Emergency Relief is the U.S. Army's official 501(c)(3) nonprofit, providing zero-interest loans, grants, and educational scholarships to active-duty, retired, reserve, and survivor soldiers and their families.

What Army Emergency Relief does

Army Emergency Relief (AER) is the official nonprofit of the U.S. Army, founded in 1942 and headquartered in Arlington, Virginia. It provides zero-interest loans, grants, and educational scholarships to active-duty soldiers, retired soldiers, National Guard and Reserve members on Title 10 orders, survivors of fallen soldiers, and their immediate families. The organization distributes roughly $49.3 million in assistance annually ($41 million in non-interest loans and $8.3 million in grants), funded entirely by donations, contributions, and institutional grants.

AER's core technology is a Microsoft Power Apps Portals-based online assistance platform launched in May 2025, which allows applicants to create accounts, submit applications (including disaster-assistance requests), upload supporting documents, and track status digitally. Approved funds are disbursed via ACH, PayPal, or Zelle. Complementing the application portal are an AER Loan Portal, a Scholarships module, an Assistance Programs module, a public AER Operations Dashboard (covering assistance distribution, donations, and Financial Literacy Program metrics), and a Financial Literacy Program for long-term financial resilience. The organization maintains physical offices at Army installations alongside the digital channel, and provides phone and email support.

AER operates as a 501(c)(3) tax-exempt nonprofit with no commercial revenue stream and no fees to beneficiaries. Its business model relies on donations and contributions from individuals, organizations, and institutional funders (including a recent $10 million Lilly Endowment grant in December 2025). The go-to-market motion is community-led, anchored in Army installations, command relationships, and word-of-mouth inside the military community, and amplified by annual giving campaigns, social media, earned media, and partnerships with peer foundations such as the Bob Woodruff Foundation.

Army Emergency Relief firmographics

Firmographics
Name
Army Emergency Relief
Legal name
Army Emergency Relief
Website
https://aerhq.org
Company type
Private
Founded year
1942
Operating status
Operating
Headcount range
11–50 employees
Short description
Army Emergency Relief is the U.S. Army's official 501(c)(3) nonprofit, providing zero-interest loans, grants, and educational scholarships to active-duty, retired, reserve, and survivor soldiers and their families.
Ownership category
akta.pro rank

Army Emergency Relief industry classification

Industry
Product category
Military Financial Assistance
NAICS
Administration of Veterans' Affairs (92314), Emergency and Other Relief Services (624230), Community Food and Housing, and Emergency and Other Relief Services (6242)
SIC
Federal & Federally-Sponsored Credit Agencies (6111), Services-Social Services (8300)
akta.pro primary industry
Veterans Affairs & Military Family Services (BPAIAHAL)
akta.pro secondary industries
Veterans & Military Family Benefits Administration (BPAIAKAI), Veterans, Military & Employer/Third-Party Billing Benefits (EDALAJAJ)

Keywords

  • Emergency financial assistance
  • Military family support
  • Zero-interest loans
  • Educational scholarships
  • Nonprofit financial aid

Where Army Emergency Relief is headquartered

Location

Headquarters

HQ city
Arlington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Army Emergency Relief business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

  1. Donations and Contributions: As a 501(c)(3) nonprofit organization, Army Emergency Relief operates entirely through donations from individuals, organizations, and government support rather than generating revenue through commercial activities. All financial assistance provided to soldiers comes from these donated funds.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Army Emergency Relief product offering

Product offering

Core offering

Army Emergency Relief provides zero-interest loans, non-repayable grants, and educational scholarships to U.S. Army soldiers, retired soldiers, and their families facing financial emergencies or pursuing higher education. The organization operates the AER Online Assistance Portal built on Microsoft PowerApps Portals to handle applications and disburse approved funds via ACH, PayPal, or Zelle.

Product overview

Army Emergency Relief operates as a single unified nonprofit platform providing financial assistance, educational scholarships, and support services to soldiers, retired soldiers, and their families. The core offering consists of an integrated online assistance portal (built on Microsoft Power Apps) that allows applicants to request grants and zero-interest loans, upload documents, and track status. This portal connects to the Loan Portal, Assistance Programs, and Scholarships modules. The AER Operations Dashboard provides transparency into assistance distribution and donation data, while the Financial Literacy Program offers ongoing education support. The platform delivers approved funds via ACH, PayPal, or Zelle.

Differentiator

Problem solved

Functional benefit

Products and services

  • AER Online Assistance Portal Web-based self-service portal that allows eligible Army soldiers, retirees, and family members to apply for AER loans, grants, and scholarships, and to receive approved funds electronically through ACH, PayPal, or Zelle.
  • AER Zero-Interest Loans Interest-free, repayable financial assistance loans provided to eligible Army soldiers, retirees, and their families to cover emergency personal or family expenses; borrowers repay only principal with no interest or fees.
  • AER Non-Repayable Grants Non-repayable financial grants awarded to eligible Army soldiers, retirees, and their families for emergency needs such as essential living expenses, medical costs, or other qualifying hardships.
  • AER Educational Scholarships Educational scholarships awarded to spouses and dependent children of eligible Army soldiers (active duty, retired, or deceased) to help fund undergraduate and graduate study.

Quantifiable outcome

  • $49.3 million in total assistance distributed to soldiers and families in a recent year

Companies that use Army Emergency Relief

Customer profile

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Army Emergency Relief technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Army Emergency Relief partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Bob Woodruff FoundationcoreStrategic or Co-development PartnerBob Woodruff Foundation partnered with Army Emergency Relief to support the Sgt. 1st Class John Bones case, providing co-funded assistance to soldiers facing financial hardship. This partnership combines the foundations' resources to maximize support for wounded and injured soldiers and their families.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Army Emergency Relief competitors and assessment

Company assessment

Broad incumbents

  • USO (United Service Organizations): Iconic nonprofit supporting service members and families through morale, family, and transition programs. Comparable scale, donor ecosystem, and uniformed-service audience, though programs are not financial-assistance focused.
  • Fisher House Foundation: Major military-family nonprofit focused on free lodging near VA medical centers and emergency funding for wounded service members. Comparable donor-base and beneficiary overlap; AER typically funds the financial piece while Fisher House funds housing.
  • Wounded Warrior Project: Large-scale nonprofit offering physical and mental health programs, financial readiness, and direct aid to post-9/11 wounded veterans. Competes with AER for veteran donor dollars and overlapping program categories.

Others

  • Pat Tillman Foundation: Scholarship-focused nonprofit for active-duty service members, veterans, and military spouses. Comparable donor profile and scholarship program overlap with AER's education offerings.

Direct peers

  • Air Force Aid Society: Official nonprofit of the U.S. Air Force and Space Force, delivering emergency financial assistance, education support, and community programs to airmen, guardians, and families. Service-branch counterpart to AER.
  • Coast Guard Mutual Assistance: Private nonprofit providing financial aid, loans, and grants to Coast Guard members and their families. Operates the same zero-interest loan model as AER for a smaller uniformed service population.
  • Bob Woodruff Foundation: National nonprofit funding programs for post-9/11 veterans, service members, and families, including direct financial assistance. Active AER partner on co-funded cases like the Sgt. 1st Class John Bones hardship grant.
  • Navy-Marine Corps Relief Society: Official relief society of the Navy and Marine Corps, providing interest-free loans, grants, and scholarships to sailors, Marines, and families. Closest structural analogue to AER, distinguished only by service branch.

Emerging players

  • ReserveAid: Nonprofit providing emergency financial assistance specifically to National Guard and Reserve members - the exact segment AER's new online portal is now positioned to serve more fully.
  • PenFed Foundation: National veteran-serving nonprofit (affiliated with PenFed Credit Union) providing emergency financial assistance, mental health, and transition programs. Direct overlap with AER's emergency financial aid use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Army Emergency Relief social profiles

Digital presence

Army Emergency Relief compliance and trust

Trust signal

Compliance1 record

Army Emergency Relief financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Army Emergency Relief leadership team

Management profile

Number of profiles

Profiles1 record

Army Emergency Relief funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Army Emergency Relief M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Army Emergency Relief

What does Army Emergency Relief do?

Army Emergency Relief provides zero-interest loans, non-repayable grants, and educational scholarships to U.S. Army soldiers, retired soldiers, and their families facing financial emergencies or pursuing higher education. The organization operates the AER Online Assistance Portal built on Microsoft PowerApps Portals to handle applications and disburse approved funds via ACH, PayPal, or Zelle.

Is Army Emergency Relief a public or private company?

Army Emergency Relief is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Army Emergency Relief founded?

Army Emergency Relief was founded in 1942. It employs 11 to 50 people.

Where is Army Emergency Relief based?

Army Emergency Relief is headquartered in Arlington, United States, in the North America region.

How does Army Emergency Relief make money?

One revenue line is on record: donations and Contributions.

Who are Army Emergency Relief's main competitors?

Broad incumbents on record are USO (United Service Organizations), Fisher House Foundation and Wounded Warrior Project. Pat Tillman Foundation is listed as an others. Direct peers are Air Force Aid Society, Coast Guard Mutual Assistance, Bob Woodruff Foundation and Navy-Marine Corps Relief Society. Emerging players are ReserveAid and PenFed Foundation.

Does Army Emergency Relief have an API?

No public API is recorded for Army Emergency Relief.

What industry is Army Emergency Relief in?

Army Emergency Relief's product category is Military Financial Assistance. Its primary akta.pro industry code is BPAIAHAL, Veterans Affairs & Military Family Services, with a secondary code of BPAIAKAI, Veterans & Military Family Benefits Administration. Its NAICS code is 92314 and its SIC code is 6111.

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Live signals
The Times of IndiaArunachal Pradesh cloudburst triggers massive landslide in Anini; seven Army personnel missing after flash flood, two rescuedA cloudburst in Arunachal Pradesh triggered a massive landslide in Anini, leading to the disappearance of seven Army personnel after a flash flood and causing the deaths of four individuals at a nearby construction site. Immediate rescue operations have successfully rescued two soldiers, with coordinated efforts involving the Army and local emergency services to locate the missing personnel. Rescue teams continue to work under challenging weather conditions to aid those affected by the incident.ArmyemergencyreliefArmy's nonprofit goes digital: New online system speeds financial assistanceArmy Emergency Relief, the Army's nonprofit charitable organization, launched a new online portal in May 2025 enabling soldiers and their families to apply for financial assistance, upload documents, and track requests digitally without visiting physical offices. The portal represents a major modernization for the 83-year-old charity, which has been criticized for its paper-heavy process, and is particularly beneficial for National Guard and reserve members who previously had no local AER office to visit. Last year, AER distributed $41 million in non-interest loans and $8.3 million in grants to service members facing financial hardships.Armyemergencyrelief‘I’m very thankful’: Fort Stewart Soldier uses AER grant to repair homeSgt. 1st Class John Bones and his family, stationed at Fort Stewart, Georgia, have been living in a hotel since August after Hurricane Debby caused flooding that severely damaged their Richmond Hill home, destroying everything four feet and below on the first floor with repairs estimated at $40,000, which was not covered by insurance. Army Emergency Relief, through a partnership with the Bob Woodruff Foundation, approved a $25,000 grant to help cover temporary lodging and home repairs, exceeding the typical $600 evacuation grant after AER's CEO Tony Grinston recognized the family's extraordinary need. Bones, who is transitioning out of the Army after 21 years of service, expects his family of five to return to their fully repaired home by Christmas.PR NewswirePenFed Foundation and Army Emergency Relief Partner to Support Approximately 480 U.S. Army Soldiers and Veterans Financially Impacted by COVID-19The PenFed Foundation partnered with Army Emergency Relief to distribute approximately $500,000 in grants to 480 U.S. Army soldiers and veterans financially impacted by the COVID-19 pandemic. The funds are designated to assist recipients with essential expenses such as rent, mortgages, auto loans, and utilities. This collaboration leverages AER's distribution capabilities to support military communities during the health crisis.