Adams Pet Care

What Adams Pet Care does

Adams Pet Care is a private pet pest control brand operating as a division of Central Garden & Pet Company (NASDAQ: CENT) under the legal entity FARNAM COMPANIES, INC. Founded in 1975 and originally distributed exclusively through veterinary clinics, the brand sells flea, tick, mosquito, and broader insect control products organized around a "Triple Line of Defense" framework that addresses pet, home, and yard environments simultaneously. The product portfolio spans approximately 13 SKUs across pet treatments (shampoos, foaming washes, sprays, spot-ons, collars, ear mite treatment), home treatments (indoor sprays, carpet powder, foggers), and yard treatments (outdoor hose-end sprays).

The underlying technology platform relies on chemical formulations built around permethrin and pyrethrins as adulticides combined with Insect Growth Regulators (Precor®/S-Methoprene and Pyriproxyfen) to interrupt the flea and tick lifecycle. Proprietary product features include the Smart Shield Applicator (a mess-free spot-on dispenser), Precor IGR inclusion in shampoos to suppress egg hatching for up to 28 days, and dual-action formulations that kill existing insects while preventing reinfestation for up to 7 months. The company does not develop software or digital platforms; its intellectual property is concentrated in trademarks (ADAMS™, ADAMSPETCARE.COM, Precor®, Spot On®) and formulation/industrial design.

Adams generates revenue through one-time consumer product sales distributed via three channels: a direct-to-consumer storefront at adamspetcare.com, mass-market physical retail (pet specialty and general merchandise), and third-party e-commerce (Amazon, Walmart). Customer segments are exclusively consumer personas — dog and cat owners, homeowners addressing indoor infestations, and yard property owners controlling outdoor pest populations. The brand operates only in the United States, does not disclose pricing on its website, and reports no financial metrics publicly.

Name

Adams Pet Care

Legal name

FARNAM COMPANIES, INC.

Website

https://adamspetcare.com

Company type

Private

Founded year

1975

Operating status

Operating

Short description

Adams Pet Care is a 1975-founded U.S. pet pest control brand and division of Central Garden & Pet, selling OTC flea, tick, and insect control products across pet, home, and yard categories to U.S. consumer pet owners, homeowners, and yard property owners through retail, Amazon, Walmart, and DTC channels.

Ownership category

akta.pro rank

Product category

Pet Care Pest Control

NAICS

Pet and Pet Supplies Retailers (45991)

akta.pro primary industry

Pet Health & Wellness Retail (Supplements, OTC, Flea/Tick) (CRALAHAC)

akta.pro secondary industries

Flea, Tick & Mite Home/Indoor Control (CRAJAHAH), Outdoor & Yard Pest Control (Lawn/Perimeter Treatments) (CRAJAHAE)

Keywords

• Flea and tick control
• Pet pest control
• Pet care products
• Pet insecticides
• Pet grooming products

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Consumer Pet Care Product Sales: ADAMS generates revenue through one-time purchase transactions of flea, tick, and pest control products. Products are sold through retail and online channels directly to pet owners. The company offers a complete product line spanning pet treatments (shampoos, sprays, collars, spot-ons), home treatments (carpet powder, foggers, home sprays), and yard treatments (garden sprays).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Adams Pet Care manufactures and sells consumer pest control products for pets, homes, and yards. The portfolio includes flea and tick shampoos, sprays, collars, spot-on treatments, ear mite treatments for dogs and cats, as well as home products (sprays, carpet powders, foggers) and outdoor yard sprays. The product line operates on a triple-defense concept protecting pets, homes, and yards simultaneously to address the complete flea and tick life cycle.

Product overview

Adams Pet Care is a division of Central Garden & Pet Company offering a portfolio of flea, tick and pest control products organized across three categories: Pet products (shampoos, sprays, collars, spot-on treatments, and ear mite treatments for dogs and cats), Home products (indoor sprays, carpet treatments, and foggers), and Yard products (outdoor yard sprays). The product line operates on a triple-defense concept where protecting the pet, home, and yard simultaneously provides comprehensive pest control, since only 5% of fleas live on pets. Key products include ADAMS™ Plus Flea & Tick Shampoo with Precor, ADAMS™ Flea & Tick Home Spray, ADAMS™ Yard & Garden Spray, ADAMS™ Plus Flea & Tick Carpet Powder, ADAMS™ Plus Flea & Tick Indoor Fogger, ADAMS™ Plus Flea & Tick Foaming Shampoos for Cats & Kittens and Dogs & Puppies, ADAMS™ Flea & Tick Cleansing Shampoo for Cats, ADAMS™ Plus Flea & Tick Spot On for Cats, ADAMS™ Plus Flea & Tick Collar for Dogs, ADAMS™ Flea & Tick Spray, and ADAMS™ Ear Mite Treatment. The brand has provided proven pest protection since 1975.

Differentiator

Problem solved

Functional benefit

Brands

• ADAMS™: A pet care brand providing flea and tick protection products for pets, homes, and yards since 1975.

Products and services

• ADAMS™ Plus Flea & Tick Shampoo with Precor A flea and tick shampoo for dogs, cats, puppies and kittens over 12 weeks old that kills fleas, flea eggs, ticks and lice on contact and prevents new fleas from maturing for up to 28 days using Precor IGR technology.
• ADAMS™ Flea & Tick Home Spray An indoor flea and tick spray that kills over 30 listed insects including fleas, ticks, bed bugs, spiders, cockroaches and mosquitoes, breaking the flea life cycle for up to 7 months of protection.
• ADAMS™ Yard & Garden Spray An outdoor flea and tick yard treatment using permethrin that kills fleas, ticks, mosquitoes, ants, Japanese beetles, fire ants and other listed insects, providing residual control for up to 4 weeks with coverage up to 5,000 square feet.
• ADAMS™ Plus Flea & Tick Carpet Powder A dual-action carpet and upholstery flea treatment using linalool, pyrethrins and pyriproxyfen that kills adult fleas and ticks on contact while preventing reinfestation for up to 12 months, treating up to 400 square feet.
• ADAMS™ Plus Yard Spray A water-based outdoor flea and tick yard spray containing permethrin that kills fleas, ticks, mosquitoes, ants, Japanese beetles, fire ants and other listed insects, providing contact and residual control for up to 4 weeks with a hose-end sprayer covering up to 5,000 square feet.
• ADAMS™ Ear Mite Treatment An ear mite relief treatment for dogs and cats 12 weeks or older, formulated with aloe and lanolin to soothe irritation, that kills ear mites on contact when applied daily for 7-10 days.
• ADAMS™ Plus Flea & Tick Foaming Shampoo & Wash for Cats & Kittens A drip-free foaming flea and tick shampoo for cats and kittens that kills fleas, flea eggs, ticks and lice on contact and prevents flea egg hatching for up to 28 days, with an aloe and cucumber fragrance.
• ADAMS™ Flea & Tick Cleansing Shampoo for Cats A flea and tick shampoo for cats and kittens over 12 weeks old that kills fleas, brown dog ticks, American dog ticks and lice while conditioning the coat and preventing flea eggs from hatching for up to 30 days.
• ADAMS™ Plus Flea & Tick Foaming Shampoo & Wash for Dogs & Puppies A gentle foaming flea and tick shampoo for dogs and puppies that kills fleas, flea eggs, ticks and lice on contact and prevents flea egg hatching for up to 28 days, with an aloe and cucumber fragrance and drip-free foaming dispenser.
• ADAMS™ Plus Flea & Tick Spot On for Cats A once-a-month topical flea and tick prevention treatment for cats that breaks the flea life cycle, prevents reinfestation for up to 30 days, kills deer ticks and kills and repels mosquitoes for up to 30 days, with 3 applications per box.
• ADAMS™ Plus Flea & Tick Collar for Dogs A water-resistant flea and tick collar for dogs using extended-release technology that continuously delivers active ingredients to the coat and skin for up to 7 months of protection against fleas, flea eggs, flea larvae, ticks and deer ticks.
• ADAMS™ Flea & Tick Spray A dual-action flea and tick spray for dogs and puppies 10 weeks and older and cats and kittens 12 weeks and older that kills adult fleas, eliminates flea eggs, kills ticks including deer ticks, and breaks the flea life cycle for up to 2 months.
• ADAMS™ Plus Flea & Tick Indoor Fogger An indoor fogger that kills fleas, ticks, cockroaches, ants, spiders, mosquitoes, silverfish and other listed insects, containing an Insect Growth Regulator to kill flea eggs and prevent infestations for up to 7 months, treating up to 375 square feet per fogger.

Quantifiable outcome

• Kills fleas within 5 minutes (home spray)
• +5 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Central Garden & Pet CompanycoreOthersADAMS is a division of Central Garden & Pet Company, a leading innovator of quality branded products for lawn, garden, and pet care. This corporate parent relationship provides ADAMS with the manufacturing scale and distribution capabilities of a major consumer products company.

Scale indicators2 records

Recent moves2 records

Expansion highlights4 records

Direct peers

• TevraPet: TevraPet offers OTC flea/tick topicals, collars, and oral soft chews with Amazon-first distribution, competing with Adams at the same mass-market OTC price tier with direct consumer positioning.
• Hartz: Hartz is a long-standing OTC pet care brand selling flea/tick collars, topicals, sprays, and home treatments through mass retail — the closest 1:1 foil to Adams in channel mix, price tier, and product format.
• PetArmor (PetIQ): PetArmor offers OTC fipronil-based flea/tick topicals positioned as a cheaper alternative to Frontline, with strong Amazon and Walmart presence and similar pet-owner targeting to Adams.
• Sergeant's Pet Care Products: Sergeant's (now under Perrigo) markets Sentry, Zodiac, and Pronyl OTC flea/tick and pet health brands across Walmart, Amazon, and pet specialty — directly competing with Adams on shelf placement and price.
• Frontline (Boehringer Ingelheim): Frontline Plus and Frontline Gold are fipronil-based OTC spot-ons for flea/tick, the dominant OTC topical competitor to Adams's spot-on and spray range.
• Zodiac Pet (Perrigo): Zodiac (formerly Sergeant's) is an OTC flea/tick brand for dogs and cats including collars, sprays, and shampoos — overlapping Adams's product structure across mass retail channels.
• Sentry Pet Care (PetIQ): Sentry sells OTC flea/tick collars, sprays, and topical treatments under the Sergeant's portfolio, targeting the same mass-market consumer as Adams across pet specialty and mass channels.
• K9 Advantix II (Elanco): K9 Advantix II is a permethrin-containing OTC topical for dogs that competes head-to-head with Adams's Plus Flea & Tick Spot On line on active ingredient and use case.

Broad incumbents

• Advantage (Elanco): Elanco/Bayer's Advantage family (Advantage II, Advantix, Credelio) covers the full flea/tick spectrum — pet topicals, collars, and oral preventives — making Elanco a broad incumbent with overlapping OTC and Rx capabilities versus Adams's OTC focus.

Emerging players

• Wondercide: Wondercide is a natural-ingredient pest control brand selling yard, home, and pet flea/tick sprays via DTC and online retail — competing on the home and yard side of Adams's Triple Line of Defense with a clean-label thesis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/adamspetcare
• Xx.com/AdamsPetCare

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adams Pet Care