What Avon Medical Practice does

Avon Medical Practice Limited is a Lagos-based multi-specialty healthcare provider operating as a portfolio company within Heirs Holdings Group. The company runs a main hospital in Surulere, an additional branch in Ikeja GRA co-located with the Avon Dialysis Centre (a state-of-the-art renal care facility launched in August 2018), and onsite corporate clinics distributed across five Nigerian states. Its service portfolio spans primary care, OB/GYN, diagnostics, surgery, specialist clinics, endoscopy, home nursing care, vaccination, and corporate offerings including healthcare retainership, medical outsourcing, wellness screening, pre-employment services, ambulance/emergency support, and HMO partnerships.

The underlying technology stack includes a central Electronic Medical Records (EMR) system, a proprietary telemedicine platform (avonmd.avonmedical.com) delivered via phone, WhatsApp, and Microsoft Teams, an online patient portal, and a Health Information Management (HIM) department established in April 2024 that supports predictive analytics for chronic disease risk and operational performance analytics. The company is NDPR-compliant and operates within Nigerian data-protection regulations overseen by NITDA.

The business model combines fee-for-service clinical care for individuals and families, recurring subscription retainership contracts and managed services for corporate organisations, per-session dialysis and telemedicine revenue, HMO partnership revenue, and packaged wellness/health-screening subscriptions. Recent capital deployment — a new ultramodern facility commissioned April 14, 2025 and a ₦200 million Enhanced ICU launched November 28, 2025 — alongside a public-private partnership with the Lagos State Government signals an active expansion phase, though the company has not publicly disclosed revenue, funding, or pricing data.

Name

Avon Medical Practice

Legal name

Avon Medical Practice Limited

Website

https://avonmedical.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Avon Medical Practice is a Lagos-based multi-specialty healthcare provider operating hospitals, a dialysis centre, telemedicine, and onsite corporate clinics for individuals, families, and businesses across five Nigerian states, backed by Heirs Holdings Group.

Ownership category

akta.pro rank

Product category

Multi-Specialty Hospital and Healthcare Services

NAICS

Offices of Physicians (62111), Ambulatory Health Care Services (621), Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Ambulatory Specialty Clinics (Multi-Specialty & Single-Specialty) (HLAFABAA)

akta.pro secondary industries

Retail & Walk-In Primary Care Clinics (HLAFAGAC), Retail & Pharmacy-Based Urgent Care Clinics (HLAFADAE)

Keywords

• Multi-specialty hospital services
• Corporate healthcare retainership
• Dialysis and renal care
• Telemedicine consultations
• Preventive wellness packages

Headquarters

HQ city

Suru-lere

HQ country

Nigeria

HQ region

Africa

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Fee-for-service clinical care (Individuals & Families): Direct fee-for-service revenue from primary care, OB/GYN, diagnostics, surgery, specialist services, clinics and specialties, endoscopy, and home nursing care delivered to private individuals and families at the Surulere main hospital and Ikeja branch.
2. Corporate healthcare retainership services: Recurring retainership contracts where corporate organisations pay ongoing fees for managed healthcare services for their employees, including access to Avon's medical professionals and infrastructure.
3. Medical outsourcing & onsite clinic management: Managed services revenue from running onsite clinics and outsourced medical services (wellness screening, pre-employment services, food handler tests, ambulance/emergency medical support, hearse services) for corporate clients.
4. Wellness & health package subscriptions: Pre-defined wellness plans (Basic/Comprehensive Male and Female plans, fertility screening, etc.) sold as package subscriptions to individuals and corporate clients, with bundled screening, consultation, and diagnostic services.
5. HMO partnership revenue: Revenue from Health Maintenance Organisation (HMO) partners who direct insured members to Avon Medical facilities for covered services. HMO Partners page is featured as a primary navigation item on the corporate website.
6. Telemedicine & drug delivery service fees: Revenue from remote consultations (phone, WhatsApp, Microsoft Teams), online drug prescription refills with delivery, and e-delivery of laboratory/radiology results via the proprietary telemedicine platform (avonmd.avonmedical.com).
7. Dialysis services revenue: Per-session revenue from the Avon Dialysis Centre (Ikeja) — a state-of-the-art renal care facility offering exceptional renal care, palliative support, and medical advisory services.
8. Vaccination services revenue: Revenue from paediatric and adult immunisation services, including travel vaccines and occupational health programmes, administered with rigorous cold-chain standards. Over 25,000 vaccinations administered to date.
9. Professional services (consultancy & advisory): Specialist medical consultations and professional advisory services delivered through Avon Medical's team of consultants and specialist physicians across gynaecology, paediatrics, surgery, internal medicine, and other specialisations.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Avon Medical Practice operates a multi-specialty hospital network in Lagos, Nigeria, delivering clinical services (primary care, OB/GYN, diagnostics, surgery, endoscopy, specialist services, home nursing care) for individuals and families, alongside corporate healthcare services (retainership, onsite clinic management, wellness screening, pre-employment screening, ambulance/emergency support, HMO partnerships). It also offers preventive Health Packages, Vaccines, an Avon Dialysis Centre, Antenatal Care, a Telemedicine Platform and a Patient Portal to extend access across Lagos, multiple Nigerian states and remote patients.

Product overview

Avon Medical Practice is a multi-specialty healthcare network headquartered in Lagos, Nigeria, offering a portfolio of integrated clinical, corporate and preventative services under one umbrella. The core clinical services for individuals and families (Primary Care, OB/GYN, Diagnostics, Surgery, Clinics and Specialties, Endoscopy, Home Nursing Care and Specialist Services) sit alongside Medical Services for Corporate Organisations (Healthcare Retainership, Onsite Clinic Services, Wellness Screening, Pre-employment Services, Ambulance Evacuation, HMO Partnerships and Hearse Services). On top of this clinical foundation, Avon Medical layers Health Packages (Wellness Plans, Basic and Comprehensive Plans for Male and Female, Fertility Screening) and a dedicated Vaccines programme that has administered over 25,000 vaccinations. Digital touchpoints include the Avon Patient Portal, the Avon Telemedicine Platform (delivered via phone, WhatsApp and Microsoft Teams) and a Drug Refill service, while back-end capabilities span an Electronic Medical Records (EMR) system, Predictive Analytics for chronic-disease risk and Operational Performance Analytics supported by a Health Information Management (HIM) department. Sub-brands include the Avon Dialysis Centre in Ikeja, and specialty programmes include the Antenatal Care (ANC) Service and the Enhanced ICU Facility.

Differentiator

Problem solved

Functional benefit

Brands

• Avon Dialysis Centre: State-of-the-art renal care facility located in Ikeja, Lagos, operated by Avon Medical as a separately branded dialysis service with its own website (avondialysis.com).

Products and services

• Clinical Services – Individuals and Families Multi-specialty clinical care covering Primary Care, OB/GYN, Diagnostics, Surgery, Clinics and Specialties, Endoscopy, Home Nursing Care, Specialist Services, Radio Diagnostics and Medical Laboratory Services for private individuals and families at the Surulere main hospital and Ikeja branch.
• Medical Services – Corporate Organisations Corporate healthcare offering including Healthcare Retainership, Medical Outsourcing & Onsite Clinic Services, Wellness Screening, Pre-employment Services, Food Handlers Test, Ambulance Evacuation & Emergency Medical Support, Hearse Services, HMO Partnerships and Home Nursing Care.
• Health Packages Preventative healthcare plans including Wellness Plans, Basic and Comprehensive Health Plans (Male and Female variants) and Fertility Screening, designed for early detection and ongoing wellbeing for individuals and corporate clients.
• Vaccines Paediatric and adult immunisation services following the NPHCDA schedule, including travel and occupational health vaccines, delivered with rigorous cold-chain standards across Avon Medical facilities.
• Avon Dialysis Centre State-of-the-art dialysis facility in Ikeja, Lagos, providing renal care, palliative support and medical advisory services, operated by a dedicated team as part of Avon Medical's portfolio.
• Avon Telemedicine Platform Online teleconsultation platform allowing Avon Medical healthcare professionals to evaluate, diagnose and treat patients via phone call, WhatsApp or Microsoft Teams, with drug prescription refill delivery and e-delivery of laboratory and radiology results.
• Avon Patient Portal Online patient portal supporting self-service appointment booking, drug refill requests and access to personal health information for Avon Medical patients.
• Antenatal Care (ANC) Service Obstetrician-led antenatal care programme delivered by a team of midwives across a 9-month pregnancy journey, with structured interactive ANC clinic days, scan days, fetal monitoring, OGTT, delivery planning and Caesarean section support.
• Endoscopy Service World-class endoscopy examinations of the stomach and digestive system using the latest technology, available through Avon Medical's Clinical Services.
• Enhanced ICU Facility ₦200 million Enhanced Intensive Care Unit (ICU) facility within the recently commissioned building extension in Lagos, expanding critical-care capacity for high-acuity patients requiring advanced monitoring and specialised intervention.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature7 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• Dr Awele Elumelu OFRflagshipStrategic or Co-development Partner · 15 April 2025Dr Awele Elumelu (Chairperson of Avon Medical Practice, affiliated with Heirs Holdings and the Tony Elumelu Foundation) delivered keynote remarks at the Avon Medical ultramodern facility launch on April 15, 2025, addressing dignitaries including the Lagos State Governor and the Honourable Minister of Health. Heirs Holdings is the parent investment group of Avon Medical Practice.
• Lagos State GovernmentflagshipStrategic or Co-development Partner · 14 April 2025Public-private sector collaboration with the Lagos State Government, formalised at the commissioning of Avon's ultramodern facility on April 14, 2025. Governor Babajide Sanwo-Olu personally commended the Avon Medical team and committed to public-private sector collaboration to boost the healthcare sector.
• Avon Dialysis CentrecoreStrategic or Co-development Partner · 1 October 2021Avon Dialysis Centre (avondialysis.com) is operated by Avon Medical as a state-of-the-art renal care facility in Ikeja, Lagos, officially launched on August 29, 2018. It is a contemporary and private ultra-modern facility offering dialysis treatment, renal care, palliative support, and medical advisory — expanding Avon's portfolio beyond general multi-specialty care.
• Heirs Life Assurance (HLA)flagshipGTM or Marketing Partner · 14 June 2021Heirs Life Assurance partnered with Avon Medical to organise a blood drive in commemoration of the 2021 World Blood Donor Day, held on Monday, June 14, 2021 at the ultramodern Avon Medical Dialysis Centre in Ikeja, Lagos. The partnership is in line with HLA's goal of promoting wholesome living and was described as the first partnership between both companies. Both companies share values held within the Heirs Holdings group portfolio.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Lagoon Hospitals: Lagos-based multi-specialty private hospital group offering tertiary care, diagnostics, and HMO partnerships. Most direct comparable to Avon's Surulere/Ikeja footprint and multi-specialty positioning in the Lagos private healthcare market.
• EKO Hospital: Long-established Lagos private multi-specialty hospital offering a comparable range of clinical specialties, diagnostics, and corporate retainership services. Direct competitor in the same Lagos private healthcare market.
• Reddington Hospital: Lagos private multi-specialty hospital group with flagship facility in Victoria Island. Comparable multi-specialty clinical services, corporate healthcare offerings, and diaspora/affluent patient target segment as Avon Medical.
• The Specialist Hospitals: Nigerian private hospital group operating multi-specialty facilities in Lagos. Comparable in scale, multi-specialty clinical offering, and corporate retainership model.
• St. Nicholas Hospital: Lagos-based multi-specialty private hospital with a similar clinical breadth and corporate healthcare offerings. Targets the same affluent Lagos patient base and HMO-referred insured patients as Avon.

Others

• Heirs Life Assurance: Fellow Heirs Holdings portfolio company in the insurance sector. Not a direct healthcare competitor but an existing cross-portfolio partner (World Blood Donor Day 2021 collaboration), illustrating the cross-sell ecosystem within the parent group.

Regional players

• AAR Healthcare: East African private healthcare network operating clinics and hospitals across Kenya, Uganda, Tanzania, and Rwanda. Comparable multi-specialty outpatient/inpatient model and corporate clinic outsourcing, though geographically distinct from Avon.
• CedaarKron Hospital: Ghanaian private multi-specialty hospital group offering tertiary care and corporate retainership. Comparable business model and target patient segment, but operates in West Africa rather than Nigeria.

Broad incumbents

• Hygeia HMO / Hygeia Group: Nigeria's largest health maintenance organisation with hospital assets (Hygeia Hospital). Overlaps with Avon in HMO-referred patient channel and corporate healthcare, but operates at broader national scale across both insurance and provider markets.

Emerging players

• Afriglobal Medicare: Nigerian healthcare group operating hospitals and diagnostic services. Comparable in multi-specialty private hospital positioning within Nigeria, though at an earlier stage of geographic expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AvonMedicalPractice
• LinkedInlinkedin.com/company/avon-medical-practice-limited
• Instagraminstagram.com/avonmedicalpractice
• Xx.com/avonmedical

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avon Medical Practice