SEISETA

What SEISETA does

SEISETA is an Italian manufacturer of professional hair extensions, founded in 1984 and headquartered in Giugliano in Campania, Italy. The company designs, produces, and distributes 100% Remy human hair extensions across multiple application methods — including Keratin Fusion, Tape-in, Weft, Micro Ring I-Tips, Clip Ins, and Invisible Clip Ins — under the umbrella of its premium sub-brand THE ONE, which features proprietary "Double Drawn" stranding technology. All products are made in Italy with cuticles intact and silicone-free processing, and are offered in over 50 shades (including rooted, ombre, and vivid options) and a range of lengths. The company emphasizes handmade craftsmanship by a team of more than 50 specialists.

SEISETA sells through a three-channel go-to-market: direct-to-consumer e-commerce via seiseta.us, B2B sales to professional hairstylists and salons, and a distributor/reseller network. The professional channel is supported by dedicated training courses, professional tools (hot fusion, tape-in, micro ring tools, color charts), and a partner program for stylists and distributors. Operational infrastructure spans four offices — Campania (HQ), Miami (fulfillment), New York (sales, 470 Lenox Ave #12MN), and Germany (regional) — supporting stated presence in 40 countries. Marketing channels include Facebook, Instagram, YouTube, an editorial blog, and the e-commerce storefront; pricing for B2B orders is quote-based and not publicly disclosed.

SEISETA is privately held, has not raised disclosed funding, and reports no M&A or leadership changes. The company is the US operating entity "SEISETA USA Hair Extensions INC" with Italian parent ownership; revenue, headcount beyond the stated 51–100 range, and customer logos are not publicly disclosed. The company appears to be actively operating with no indication of distress, IPO, or acquisition activity.

Name

SEISETA

Legal name

SEISETA USA Hair Extensions INC

Website

https://seiseta.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

SEISETA is an Italian manufacturer of 100% Remy human hair extensions, serving professional hairstylists, distributors, and individual consumers across 40 countries via DTC e-commerce, B2B, and reseller channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Giugliano In Campania

HQ country

Italy

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hair Extension Product Sales: One-time purchase of professional-grade hair extensions including keratin fusion, tape-in, weft, I-tip, clip-in, and invisible extensions. Products are available in various lengths and over 50 shades.
2. Professional Tools and Accessories: Sales of professional kits, hot fusion tools, tape-in tools, micro ring tools, brushes, combs, and color charts for hairstylists.
3. Professional Training Services: Dedicated training courses covering every aspect of hair extension application, maintenance, and styling for professional stylists and distributors.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

SEISETA manufactures and sells 100% Remy human hair extensions crafted in Italy, including keratin fusion, tape-in, weft, micro ring I-tip, clip-in, and invisible clip-in extensions available in over 50 shades and various lengths. The company serves professional hairstylists, distributors, and individual consumers through e-commerce, B2B sales, and reseller networks, with complementary accessories, application tools, and professional training services.

Product overview

SEISETA is a professional hair extensions company offering a comprehensive portfolio of 100% Remy human hair extension products crafted in Italy. The product line centers on THE ONE, a premium sub-brand featuring Double Drawn technology for superior length, thickness, and volume. Core products span multiple application methods including Keratin Fusion (hot fusion), Tape-ins (semi-permanent adhesive), Weft (sewn-in tracks), MICRO RING I-TIPS (heat-free metal ring), Clip Ins (temporary), and Invisible Clip Ins (proprietary seamless design). The company also offers accessories including brushes, combs, professional kits, and application tools (hot fusion tools, tape-in tools, micro ring tools, color charts). Products are available in over 50 shades including deep dark tones, light shades, vivid colors, ombre, and rooted options, with various lengths to meet market demands. SEISETA serves professional hairstylists and distributors with dedicated training and support.

Differentiator

Problem solved

Functional benefit

Brands

• THE ONE: Premium hair extension line featuring Double Drawn stranding for exceptional length, thickness and volume. Includes Keratin Fusion, Tape-in, and Weft variants.
• THE ONE Keratin Fusion
• THE ONE Tape-in
• THE ONE Weft

Products and services

• THE ONE Premium Hair Extensions Premium hair extension line featuring Double Drawn stranding technology, providing exceptional length, thickness, and volume. Available in multiple application methods including Keratin Fusion, Tape-in, and Weft variants. For professional hairstylists and distributors.
• Keratin Fusion Extensions Professional-grade keratin fusion hair extensions using hot fusion technology for permanent attachment. Crafted from 100% Remy human hair. For professional hairstylists.
• Tape-in Extensions Professional tape-in hair extensions enabling complete application in approximately 20 minutes. Semi-permanent method using adhesive tape. For professional hairstylists.
• Weft Extensions Professional weft hair extensions sewn into tracks for adding thickness and volume. Available in multiple application styles. For professional hairstylists.
• Micro Ring I-Tips Extensions Micro ring (I-tip) hair extensions applied using small metal rings for heat-free, glue-free attachment. Reusable and adjustable method. For professional hairstylists.
• Clip-in Extensions Remy human hair clip-in extensions for temporary, non-professional application. Easily attachable for instant length and volume. For individual consumers.
• Invisible Clip-in Extensions Proprietary invisible clip-in hair extensions designed to blend seamlessly with natural hair. Allows users to change color, volume, and length without chemicals. For individual consumers.
• Professional Accessories and Tools Professional hair extension tools and supplies including brushes, combs, professional kits, hot fusion tools, tape-in tools, micro ring tools, and color charts. For professional hairstylists.
• Hair Extensions Care Products Care and maintenance products for hair extensions, including specialized brushes, combs, and professional-grade tools. For hairstylists and end consumers.
• Professional Training Courses Dedicated training courses covering every aspect of hair extension application, maintenance, and styling. Equips professional stylists and distributors with skills to deliver client results. For professional hairstylists and distributors.

Quantifiable outcome

• 20-minute complete application for tape-in extensions
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hairdreams: Austrian premium hair extensions manufacturer with a similar 100% Remy human hair positioning and global professional salon distribution. Highly comparable on craftsmanship narrative and channel model.
• Donna Bella Hair: US-based hair extensions manufacturer selling direct to stylists and consumers. Comparable product mix (I-tip, tape-in, clip-in) and similar multi-channel distribution model.
• Hotheads Hair Extensions: US-founded professional tape-in hair extensions brand. Directly comparable on professional application method, salon distribution model, and stylist training programs.
• Socap Original: Italian professional hair extensions manufacturer with strong European salon network. Direct overlap on Made-in-Italy positioning, professional channels, and 100% Remy human hair products.
• Beauty Works: UK-based hair extensions brand offering clip-ins, tape-ins, and professional lines with strong DTC and pro channels. Direct overlap with SEISETA on product range, color breadth, and target customers.
• Great Lengths: Italian-founded premium professional hair extensions brand, widely considered the category leader. Direct product overlap (multiple application methods, Remy hair) and identical target customer (professional stylists and distributors).
• Hairdressers' Brand (Cinderella Hair Extensions): European hair extensions brand offering professional application methods across multiple product lines. Direct overlap with SEISETA on professional channel and human hair extensions.
• Glam Seamless: Premium hair extensions brand with strong e-commerce and professional stylist channels. Overlaps on Remy hair products, tape-in and seamless clip-in technology, and pro-grade positioning.

Broad incumbents

• HairUWear: Large North American hair extensions and wigs manufacturer/distributor with multiple brands. Overlaps with SEISETA on hair extensions products and professional channels, but operates at much broader scale.
• Balmain Hair (Henkel): Premium hair extensions and hair care brand owned by Henkel, with broad luxury beauty portfolio. Comparable on premium positioning and Remy hair extensions, but operates at significantly larger scale and broader scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@seisetahairextensions2879
• Facebookfacebook.com/seisetahairextensions
• Instagraminstagram.com/seisetahairextensions
• Xx.com/seiseta_usa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEISETA