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WSAZ NewsChannel

Full company profile

uuid000wrj1

Namestring
WSAZ NewsChannel
Legal namestring
WSAZ-TV
Websiteurl
wsaz.com
Company typeenum
Private
Founded yearint
1950
Descriptiontext

WSAZ NewsChannel (legal name WSAZ-TV, branded as NewsChannel 3) is a local television broadcast station headquartered at 645 Fifth Avenue in Huntington, West Virginia, serving the Huntington/Charleston tri-state market spanning West Virginia, Ohio, and Kentucky. Founded in the 1950s and acquired by Gray Television (NYSE: GTN) in 2002, the station operates as a wholly-owned subsidiary within Gray's portfolio of 55 stations across 44 U.S. markets. Its primary audience is the general public in the tri-state viewing area, with no specific demographic or industry segmentation beyond geographic reach.

Short descriptiontext

WSAZ NewsChannel 3 (WSAZ-TV) is a Huntington, West Virginia–based local television station owned by Gray Television, delivering news, weather, and sports coverage to the West Virginia, Ohio, and Kentucky tri-state market across broadcast television, digital streaming, and mobile platforms.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersHuntington, United States
HQ citystring
Huntington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
local television news, broadcast journalism, weather forecasting, sports coverage, investigative reporting
Industry2 codes
1Local News & Weather Stations
CodeMPABACAJPrimaryYes
2Rolling News & Breaking News Channels
CodeMPABAIAHPrimaryNo
NAICS code2 codes
  • Television Broadcasting Stations516120
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers5162
SIC code1 code
  • Television Broadcasting Stations4833
Product category
Local Broadcast Television News
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

WSAZ NewsChannel is a local television broadcast station (NewsChannel 3) serving the Huntington/Charleston, West Virginia tri-state area, providing local, regional, national, and international news coverage, weather forecasting via the First Alert Weather brand, sports reporting, and investigative journalism. The station distributes content across traditional over-the-air broadcast, digital streaming via WSAZ+, a mobile weather app, and social media, supported by Dual Doppler Radar and NextGen TV (ATSC 3.0) technology.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

WSAZ NewsChannel is a local television broadcast station serving the Huntington/Charleston, West Virginia market. The station operates as a multi-platform news organization offering traditional broadcast television alongside digital streaming services. Its product portfolio centers on the core NewsChannel 3 broadcast, supported by the First Alert Weather brand for weather forecasting (including the premium First Alert Weather+ content), and the WSAZ+ streaming service for premium original programming. Additional offerings include investigative journalism (WSAZ Investigates), sports coverage (WSAZ Sports+), and technology platforms such as the Weather App, Dual Doppler Radar interactive tool, and NextGen TV broadcast technology.

Product and service8 records
1WSAZ NewsChannel 3 Broadcast
CategoryTelevision News Broadcast
2First Alert Weather
CategoryWeather Forecasting Service
3First Alert Weather+
CategoryPremium Weather Content
4WSAZ+ Streaming Service
CategoryDigital Streaming Service
5WSAZ Weather Mobile App
CategoryMobile Weather Application
6WSAZ Investigates
CategoryInvestigative Journalism
7WSAZ Sports+
CategorySports Content
8Tri-State CW
CategoryBroadcast Sub-Channel
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1Tegna
TypeBroad incumbent
Description

Major US local television broadcaster with stations across mid-size and large markets. Directly comparable business model of operating network-affiliated local news stations with digital extensions.

2WBNS-TV
TypeRegional player
Description

CBS-affiliated local TV station in Columbus, Ohio, within WSAZ's broader regional orbit. Comparable local news and weather product offering with significantly larger market scale.

3WCHS-TV
TypeDirect peer
Description

ABC-affiliated local television station in the Charleston/Huntington market owned by Sinclair Broadcast Group. Direct in-market competitor for local news audiences and regional advertisers.

4WVAH-TV
TypeDirect peer
Description

Fox-affiliated local television station in the Charleston/Huntington DMA, competing with WSAZ for viewers and ad spend in the tri-state region.

5Nexstar Media Group
TypeBroad incumbent
Description

Largest US owner of local television stations, with national scale and centralized digital ad sales. Comparable broadcast operating model and newsroom economics, broader geographic reach.

6WTRF-TV
TypeRegional player
Description

Local TV station serving the Wheeling/Steubenville market in the northern West Virginia / Ohio panhandle area. Comparable format and audience profile to WSAZ with similar small/mid-market economics.

7WKYT-TV
TypeRegional player
Description

CBS-affiliated local TV station serving the Lexington, Kentucky market — geographically adjacent to WSAZ's tri-state footprint. Comparable local news, weather, and sports programming model with overlapping regional advertiser appeal.

8WOWK-TV
TypeDirect peer
Description

CBS-affiliated local television station serving the same Huntington/Charleston DMA, competing head-to-head with WSAZ for local news, weather, and advertising share in West Virginia, Ohio, and Kentucky.

9Sinclair Broadcast Group
TypeBroad incumbent
Description

One of the largest US local television broadcasters, operating numerous stations including WCHS-TV and WVAH-TV in WSAZ's own market. Comparable business model, broader portfolio, and overlapping capabilities.

10LocalNewsLive
TypeEmerging player
Description

Gray Television-owned streaming news network that aggregates local station content. Operates as both a sister product and a partial substitute for WSAZ's own streaming efforts, illustrating the emerging OTT competitive layer for local broadcasters.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

WSAZ NewsChannel

Local Broadcast Television Newswsaz.com

WSAZ NewsChannel 3 (WSAZ-TV) is a Huntington, West Virginia–based local television station owned by Gray Television, delivering news, weather, and sports coverage to the West Virginia, Ohio, and Kentucky tri-state market across broadcast television, digital streaming, and mobile platforms.

What WSAZ NewsChannel does

WSAZ NewsChannel (legal name WSAZ-TV, branded as NewsChannel 3) is a local television broadcast station headquartered at 645 Fifth Avenue in Huntington, West Virginia, serving the Huntington/Charleston tri-state market spanning West Virginia, Ohio, and Kentucky. Founded in the 1950s and acquired by Gray Television (NYSE: GTN) in 2002, the station operates as a wholly-owned subsidiary within Gray's portfolio of 55 stations across 44 U.S. markets. Its primary audience is the general public in the tri-state viewing area, with no specific demographic or industry segmentation beyond geographic reach.

WSAZ NewsChannel firmographics

Firmographics
Name
WSAZ NewsChannel
Legal name
WSAZ-TV
Website
https://wsaz.com
Company type
Private
Founded year
1950
Operating status
Operating
Headcount range
11–50 employees
Short description
WSAZ NewsChannel 3 (WSAZ-TV) is a Huntington, West Virginia–based local television station owned by Gray Television, delivering news, weather, and sports coverage to the West Virginia, Ohio, and Kentucky tri-state market across broadcast television, digital streaming, and mobile platforms.
Ownership category
akta.pro rank

WSAZ NewsChannel industry classification

Industry
Product category
Local Broadcast Television News
NAICS
Television Broadcasting Stations (516120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
SIC
Television Broadcasting Stations (4833)
akta.pro primary industry
Local News & Weather Stations (MPABACAJ)
akta.pro secondary industry
Rolling News & Breaking News Channels (MPABAIAH)

Keywords

  • Local television news
  • Broadcast journalism
  • Weather forecasting
  • Sports coverage
  • Investigative reporting

Where WSAZ NewsChannel is headquartered

Location

Headquarters

HQ city
Huntington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

WSAZ NewsChannel business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Distribution channels4 records

Marketing channels3 records

WSAZ NewsChannel product offering

Product offering

Core offering

WSAZ NewsChannel is a local television broadcast station (NewsChannel 3) serving the Huntington/Charleston, West Virginia tri-state area, providing local, regional, national, and international news coverage, weather forecasting via the First Alert Weather brand, sports reporting, and investigative journalism. The station distributes content across traditional over-the-air broadcast, digital streaming via WSAZ+, a mobile weather app, and social media, supported by Dual Doppler Radar and NextGen TV (ATSC 3.0) technology.

Product overview

WSAZ NewsChannel is a local television broadcast station serving the Huntington/Charleston, West Virginia market. The station operates as a multi-platform news organization offering traditional broadcast television alongside digital streaming services. Its product portfolio centers on the core NewsChannel 3 broadcast, supported by the First Alert Weather brand for weather forecasting (including the premium First Alert Weather+ content), and the WSAZ+ streaming service for premium original programming. Additional offerings include investigative journalism (WSAZ Investigates), sports coverage (WSAZ Sports+), and technology platforms such as the Weather App, Dual Doppler Radar interactive tool, and NextGen TV broadcast technology.

Differentiator

Problem solved

Functional benefit

Products and services

  • WSAZ NewsChannel 3 Broadcast
  • First Alert Weather
  • First Alert Weather+
  • WSAZ+ Streaming Service
  • WSAZ Weather Mobile App
  • WSAZ Investigates
  • WSAZ Sports+
  • Tri-State CW

Companies that use WSAZ NewsChannel

Customer profile

Segments1 record

Ideal customer profiles1 record

WSAZ NewsChannel technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

WSAZ NewsChannel partnerships and signals

Strategic signal

Recent moves6 records

Expansion highlights6 records

WSAZ NewsChannel competitors and assessment

Company assessment

Broad incumbents

  • Tegna: Major US local television broadcaster with stations across mid-size and large markets. Directly comparable business model of operating network-affiliated local news stations with digital extensions.
  • Nexstar Media Group: Largest US owner of local television stations, with national scale and centralized digital ad sales. Comparable broadcast operating model and newsroom economics, broader geographic reach.
  • Sinclair Broadcast Group: One of the largest US local television broadcasters, operating numerous stations including WCHS-TV and WVAH-TV in WSAZ's own market. Comparable business model, broader portfolio, and overlapping capabilities.

Regional players

  • WBNS-TV: CBS-affiliated local TV station in Columbus, Ohio, within WSAZ's broader regional orbit. Comparable local news and weather product offering with significantly larger market scale.
  • WTRF-TV: Local TV station serving the Wheeling/Steubenville market in the northern West Virginia / Ohio panhandle area. Comparable format and audience profile to WSAZ with similar small/mid-market economics.
  • WKYT-TV: CBS-affiliated local TV station serving the Lexington, Kentucky market — geographically adjacent to WSAZ's tri-state footprint. Comparable local news, weather, and sports programming model with overlapping regional advertiser appeal.

Direct peers

  • WCHS-TV: ABC-affiliated local television station in the Charleston/Huntington market owned by Sinclair Broadcast Group. Direct in-market competitor for local news audiences and regional advertisers.
  • WVAH-TV: Fox-affiliated local television station in the Charleston/Huntington DMA, competing with WSAZ for viewers and ad spend in the tri-state region.
  • WOWK-TV: CBS-affiliated local television station serving the same Huntington/Charleston DMA, competing head-to-head with WSAZ for local news, weather, and advertising share in West Virginia, Ohio, and Kentucky.

Emerging players

  • LocalNewsLive: Gray Television-owned streaming news network that aggregates local station content. Operates as both a sister product and a partial substitute for WSAZ's own streaming efforts, illustrating the emerging OTT competitive layer for local broadcasters.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

WSAZ NewsChannel social profiles

Digital presence

WSAZ NewsChannel financial estimates

Financial estimate

Revenue estimate

Valuation estimate

WSAZ NewsChannel leadership team

Management profile

Number of profiles

WSAZ NewsChannel funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

WSAZ NewsChannel M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WSAZ NewsChannel

What does WSAZ NewsChannel do?

WSAZ NewsChannel is a local television broadcast station (NewsChannel 3) serving the Huntington/Charleston, West Virginia tri-state area, providing local, regional, national, and international news coverage, weather forecasting via the First Alert Weather brand, sports reporting, and investigative journalism. The station distributes content across traditional over-the-air broadcast, digital streaming via WSAZ+, a mobile weather app, and social media, supported by Dual Doppler Radar and NextGen TV (ATSC 3.0) technology.

Is WSAZ NewsChannel a public or private company?

WSAZ NewsChannel is a private company. It is classified as corporate owned and is currently operating.

When was WSAZ NewsChannel founded?

WSAZ NewsChannel was founded in 1950. It employs 11 to 50 people.

Where is WSAZ NewsChannel based?

WSAZ NewsChannel is headquartered in Huntington, United States, in the North America region.

Who are WSAZ NewsChannel's main competitors?

Broad incumbents on record are Tegna, Nexstar Media Group and Sinclair Broadcast Group. Regional players are WBNS-TV, WTRF-TV and WKYT-TV. Direct peers are WCHS-TV, WVAH-TV and WOWK-TV. LocalNewsLive is listed as an emerging player.

Does WSAZ NewsChannel have an API?

No public API is recorded for WSAZ NewsChannel.

What industry is WSAZ NewsChannel in?

WSAZ NewsChannel's product category is Local Broadcast Television News. Its primary akta.pro industry code is MPABACAJ, Local News & Weather Stations, with a secondary code of MPABAIAH, Rolling News & Breaking News Channels. Its NAICS code is 516120 and its SIC code is 4833.

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