What Anchor Bay Packaging does

Anchor Bay Packaging Corporation, founded by Mark Pierno in 1979 and headquartered in New Baltimore, Michigan, designs and manufactures custom multi-material industrial packaging for the automotive industry. Its product platform is anchored by three core packaging solutions — expendable (single-use corrugated, wood, foam, and die-cut builds), returnable (reusable plastic bins, dividers, and trays engineered for multi-trip supply chains), and the patented P2 system (a collapsible box-and-partition design reusable up to six times that maximizes pack density) — supported by six integrated services: program management, design, engineering, manufacturing, logistics, and customer support. The company engineers in corrugated, wood, chipboard, plastic, and foam materials, holds ISO 9001:2015, ISTA, EcoVadis (71st percentile), and HT-ITSPM certifications, and operates 18 manufacturing and assembly facilities across Michigan, Texas, and seven Mexican states with referenced European and Asian partnerships.

The go-to-market is enterprise B2B, with dedicated program managers serving as single points of contact across multi-year OEM programs; revenue is generated through custom-quote contracts for design, prototyping, certified lumber and corrugated manufacturing, JIT logistics, and program management. The primary vertical is automotive — Anchor Bay reports working with OEM and Tier I/II suppliers to move parts and assemblies safely through the supply chain — but it also serves EV battery and electronics, food and beverage, consumer goods, and specialty/hazardous-materials customers. Named customers include Ford, with Anchor Bay recognized as a 2026 Ford Supplier of the Year and previously as a 2019 Ford Excellence Award recipient; an in-house engineering staff of 30+ (averaging 15+ years of experience) supplies more than 80% of manufactured product internally.

Name

Anchor Bay Packaging

Legal name

Anchor Bay Packaging Corporation

Website

https://anchorbaypackaging.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

251–500 employees

Short description

Anchor Bay Packaging is a private, Michigan-based designer and manufacturer of custom multi-material industrial packaging — expendable, returnable, and patented P2 systems — for automotive OEMs and Tier I/II suppliers across the US and Mexico, with additional EV, food, consumer goods, and specialty offerings.

Ownership category

akta.pro rank

Product category

Industrial Packaging

NAICS

Corrugated and Solid Fiber Box Manufacturing (322211), Paperboard Container Manufacturing (32221), Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112)

SIC

Paperboard Containers & Boxes (2650), Miscellaneous Plastics Products (3080), Plastics Foam Products (3086)

akta.pro primary industry

Corrugated Packaging (Boxes, Sheets, Pads) (IMALACAA)

akta.pro secondary industries

Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA), Protective Paper Packaging (Honeycomb, Paper Cushioning, Paper Wrap) (IMALACAH), Mono-Material & Recyclability-Designed Packaging (Design-for-Recycling, Barrier Alternatives) (IMALAMAD)

Keywords

• Industrial packaging solutions
• Automotive packaging
• Returnable packaging systems
• Packaging engineering services
• Supply chain logistics

Headquarters

HQ city

New Baltimore

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Industrial Packaging Products: Design, engineering, and manufacturing of custom industrial packaging solutions including expendable packaging, returnable packaging, and P2 packaging products. Primarily serves automotive industry with corrugated, wood, chipboard, plastic, and foam materials.
2. Packaging Services: Comprehensive services including program management, design, engineering, manufacturing, logistics, and customer support throughout the packaging lifecycle.
3. Logistics and Just-In-Time Delivery: Packaging logistics management ensuring right materials at right time, quantity, and location. Just-in-time delivery coordination with manufacturers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Anchor Bay Packaging is a designer and manufacturer of multi-material industrial packaging solutions, primarily serving the automotive industry. The company offers three core product lines — Expendable, Returnable, and patented P2 packaging — built from corrugated, wood, chipboard, plastic, and foam materials. It supports these products with integrated services spanning program management, design, engineering, in-house manufacturing, logistics, and customer support, delivering end-to-end packaging lifecycle solutions.

Product overview

Anchor Bay Packaging offers a unified industrial packaging platform with three core packaging solutions—Expendable Packaging, Returnable Packaging, and P2 Packaging—supported by six integrated services: Program Management, Design, Engineering, Manufacturing, Logistics, and Customer Support. These products and services work together as a complete packaging lifecycle solution, from initial design and engineering through manufacturing and logistics delivery. The company also provides specialized industry-specific packaging solutions including Automotive, EV Battery, Food & Beverage, Consumer Goods, and Specialty packaging, serving primarily the automotive sector with operations across the US and Mexico.

Differentiator

Problem solved

Functional benefit

Products and services

• Expendable Packaging Solutions Single-use industrial packaging designed for domestic and overseas shipments, featuring corrugated cartons, roll-ups, die cut foam, wood assemblies, and build-up blocks optimized for efficient container utilization. Targets automotive and industrial manufacturers requiring one-trip protective packaging.
• Returnable Packaging Solutions Reusable packaging systems including plastic bins, containers, corrugated assemblies, bags, dividers, partitions, and trays engineered to lower costs for labor, storage, handling, and delivery across multiple supply chain trips. Designed for manufacturers with closed-loop or repeatable logistics operations.
• P2 Packaging
• Program Management
• Packaging Design Services
• Packaging Engineering
• Manufacturing
• Logistics
• Customer Support

Quantifiable outcome

• Products made out of 100% recyclable material
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Ford Motor CompanycoreChannel Partner/ Reseller/ DistributorFord is a major automotive customer and preferred supplier. Anchor Bay Packaging was recognized as a 2026 Ford Supplier of the Year at the Ford Supplier Awards & Summit and previously received the Ford Excellence Award in 2019.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sonoco Products: Sonoco is a large global diversified packaging manufacturer with industrial and protective packaging segments serving automotive, industrial, and consumer end-markets. It competes broadly with Anchor Bay in industrial protective and custom-engineered packaging, especially for global OEM accounts.
• Smurfit Kappa: Smurfit Kappa is one of the world's largest containerboard and corrugated packaging producers with a global manufacturing footprint. While not automotive-specialized, it competes with Anchor Bay in corrugated boxes, protective inserts, and supply-chain packaging for industrial OEMs.
• Sealed Air: Sealed Air is a global protective and food packaging company with Instapak, Bubble Wrap, and engineered foam systems. It competes with Anchor Bay's protective foam and engineered packaging offerings, particularly in automotive parts and EV component protection.
• Packaging Corporation of America: PCA is a large US containerboard and corrugated products manufacturer serving industrial and retail customers. Its converting footprint competes with Anchor Bay on standard and custom corrugated packaging used in automotive and industrial supply chains.
• Greif Inc. Greif is a global industrial packaging producer of steel, plastic, and corrugated containers, with strong presence in protective industrial packaging. Its containerboard and corrugated business directly overlaps Anchor Bay's corrugated protective packaging work for automotive and industrial customers.

Direct peers

• Menasha Packaging: Menasha Packaging is a major North American producer of corrugated and protective packaging with deep automotive and industrial customer overlap. Both companies supply Tier 1/2 automotive suppliers and OEMs with custom protective and returnable packaging solutions, making them direct competitors in the same customer programs.
• Orbis Corporation: Orbis (a subsidiary of Menasha) specializes in returnable/reusable plastic packaging, totes, and dunnage for automotive and industrial supply chains. It directly competes with Anchor Bay's Returnable and P2 packaging solutions for closed-loop automotive programs.
• UFP Industries: UFP Industries manufactures wood packaging, crates, and protective industrial packaging used heavily in automotive and heavy-equipment supply chains. The overlap with Anchor Bay's wood/HT-ITSPM-certified lumber, corrugated, and protective packaging offerings makes it a directly comparable competitor in automotive protective packaging.

Regional players

• Veritiv Corporation: Veritiv is a North American packaging and facility solutions distributor with design, printing, and supply-chain packaging capabilities. It overlaps with Anchor Bay in custom corrugated and protective packaging for industrial customers, primarily across North America.

Emerging players

• IPL Plastics: IPL Plastics (now IPL Group) is a global manufacturer of rigid plastic packaging, including returnable bulk containers and protective packaging for automotive and industrial customers. It overlaps with Anchor Bay's returnable plastic bins, containers, and protective plastic component offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Anchor Bay Packaging