Novaterra
Novaterra is the integrated real estate development arm of Mauritius's Terra Group, building and managing the 228-hectare Beau Plan Smart City and a diversified portfolio of residential, commercial, agricultural, and heritage properties in northern Mauritius for local families, international investors, and SMEs.
- Company typePrivate
- Founded2017
- HeadquartersBeau Plan, Mauritius
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Novaterra does
Novaterra is the integrated real estate development arm of Mauritius-based Terra Group (Terra Mauricia Ltd), operating as Terragri Ltd from its headquarters at Beau Plan Business Park in Pamplemousses. Founded in 2017 (rebranded from Sagiterra) and now employing approximately 100 staff across 9 specialised departments, the company develops and manages residential, commercial, agricultural, and heritage real estate across northern Mauritius. Its core asset is the 228-hectare Beau Plan Smart City \u2014 a Smart City Scheme-certified master development combining apartments, serviced residential land, EDGE-certified offices, a retail promenade, schools, cultural venues, and leisure facilities \u2014 backed by parent-controlled landholdings of approximately 6,900 hectares.
The product platform spans five lines: built-up residential (Mango Village, Indigo apartments at Rs 6.6M-15.25M), serviced residential land subdivisions (Cl\u00e9mentine, Les Muguets, Souvenir, from Rs 2.1M per lot), commercial land and offices (The Strand EDGE-certified offices from Rs 35k/month, Beau Plan Business Park at 100% leased, Business District plots from Rs 13.1M), agricultural land (Domaine de Cr\u00e8ve-C\u00e6ur, 73 lots from Rs 2.5M), and heritage conservation projects (Creative Park, Mon Rocher, HEI Schools, Themis International School, L'Aventure du Sucre). The company combines one-time property sales with recurring leasing (40+ retail tenants, 100+ total tenants) and managed services (syndic, landscaping, maintenance, asset management).
The go-to-market is direct and high-touch: dedicated Sales & Leasing Executives are assigned to specific projects, supported by on-site sales offices, a bilingual (English/French) consumer website, WhatsApp/phone inquiry handling, and content marketing via an Insights/news platform. Customer segments include international investors and expatriates acquiring residency-linked properties through the Smart City Scheme and Property Development Scheme (from USD 375,000), Mauritian families seeking quality housing in planned communities, SMEs needing office or retail space, and agricultural investors. The business relies on land supplied by Terra Group, regulatory advantages from Smart City certification, and a heritage-rehabilitation track record as primary differentiators; revenue is not publicly disclosed and there are no indications of independent funding or capital structure changes.
Novaterra firmographics
Firmographics- Name
- Novaterra
- Legal name
- Terragri Ltd
- Website
- https://novaterra.mu
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Novaterra is the integrated real estate development arm of Mauritius's Terra Group, building and managing the 228-hectare Beau Plan Smart City and a diversified portfolio of residential, commercial, agricultural, and heritage properties in northern Mauritius for local families, international investors, and SMEs.
- Ownership category
- akta.pro rank
Novaterra industry classification
Industry- Product category
- Real Estate Development
- NAICS
- Lessors of Real Estate (5311), Rental and Leasing Services (532)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
- akta.pro secondary industries
- Mixed-Use Property Management (BPAJAGAE), Regional & Land Use Planning (BPAHAKAE)
Keywords
Where Novaterra is headquartered
LocationHeadquarters
- HQ city
- Beau Plan
- HQ country
- Mauritius
- HQ region
- Africa
Offices1 record
Markets served
Novaterra business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Property Sales - Residential: Sale of residential units including apartments, duplexes, and land parcels in residential subdivisions. Revenue generated from VEFA (off-plan) sales and completed developments.
- Property Sales - Commercial: Sale of commercial land, office spaces, and retail properties in business districts and commercial zones.
- Agricultural Land Sales: Sale of agricultural land parcels for investment and farming purposes.
- Office and Retail Leasing: Rental income from office spaces (The Strand, Business Park) and retail properties (Mahogany Shopping Promenade), providing recurring revenue from commercial tenants.
- Property Management Services: Syndic services, landscaping, maintenance, and asset management for completed developments and tenant support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Agricultural land - Crève-Cœur |
| Unit Pricing | Pay-as-you-go | Apartments - Indigo Phase 1 (100% sold) |
| Unit Pricing | Pay-as-you-go | Apartments - Indigo Phase 2 |
| Unit Pricing | Pay-as-you-go | Apartments - Mango Village Phases 1 & 2 (100% sold) |
| Unit Pricing | Pay-as-you-go | Apartments - Mango Village Phase 3 |
| Unit Pricing | Pay-as-you-go | Residential land - Clémentine |
| Unit Pricing | Pay-as-you-go | Residential land - Les Coteaux de Belle Vue (100% sold) |
| Unit Pricing | Pay-as-you-go | Commercial land - Business District |
| Subscription | Monthly | Office space - The Strand |
| Subscription | Monthly | Office space - Beau Plan Business Park (100% leased) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Novaterra product offering
Product offeringCore offering
Novaterra develops and sells residential units (apartments, duplexes), serviced residential plots, commercial land, offices, retail space, and agricultural land in northern Mauritius, anchored by the 228-hectare Beau Plan Smart City. The company also provides recurring office and retail leasing, syndic property management, and heritage-conservation redevelopment of colonial and industrial sites. Its customer base spans Mauritian families, international investors seeking residency, SMEs, and agricultural investors.
Product overview
Novaterra is a real estate development company operating in Mauritius, structured as a platform-plus-modules architecture. The core offerings include the Beau Plan Smart City development (approximately 228 hectares) serving as the flagship integrated development, complemented by distinct product lines: built-up residential (apartments/duplexes), residential land subdivisions, commercial/office/retail properties, agricultural land, and heritage conservation projects. Key named products include Mango Village and Indigo (residential), The Strand and Business District (commercial), Mahogany Shopping Promenade (retail), and heritage sites like Mon Rocher, Creative Park, and L'Aventure du Sucre museum. The company leverages its parent Terra Group's 6,900 hectares of land holdings to develop properties across northern Mauritius, with a focus on sustainable development and heritage rehabilitation.
Differentiator
Problem solved
Functional benefit
Products and services
- Beau Plan Smart City An integrated, sustainable city designed on a human scale under the Smart City Scheme, covering nearly 228 hectares in northern Mauritius with residential, commercial, educational, leisure, and heritage components. Developed for residents, businesses, and international investors.
- Built-up Residential (Apartments and Duplexes) Off-plan (VEFA) and completed apartments and duplexes in well-planned, controlled environments with modern architecture and access to community amenities. Targeted at Mauritian families, expatriates, and international investors.
- Residential Land (Serviced Plots) Strategic residential land parcels with modern infrastructure in planned subdivisions, sized from 8.6 perches to 1,284m², offering opportunities for custom home building in master-planned communities. Targeted at Mauritian families and individuals.
- Commercial Land, Offices & Retail Commercial properties including office spaces, retail locations, and commercial land plots (minimum 2,039m², G+2 height, 70% plot coverage) within the Smart City. Targeted at SMEs, enterprises, and retail brands needing commercial premises in northern Mauritius.
- Agricultural Land Agricultural land parcels for investment or farming purposes, including the Domaine de Crève-Cœur project with 73 agricultural lots from 71 perches. Targeted at farmers and investors seeking strategically located agricultural real estate.
- Heritage Conservation Rehabilitation and enhancement of historical and cultural assets, including heritage buildings converted into museums, schools, boutique spaces, and cultural venues. Targeted at cultural institutions, schools, retailers, and the broader community.
- Mango Village Residential complex in the heart of Beau Plan featuring apartments, duplexes and penthouses with shared pool and pool house. Phase 3 includes 33 units ranging from Rs 15.25M with sizes from 114-179m².
- Indigo Contemporary apartment project in Beau Plan with 1 to 3 bedroom units around a communal pool and landscaped garden. Phase 1: 57 units from Rs 6.6M. Phase 2: 63 units from Rs 6.99M, sizes 53-92m².
- The Strand EDGE-certified office buildings offering modern workspaces from 35m², located near Mahogany Shopping Promenade with sustainable construction and energy efficiency features. Targeted at SMEs and enterprises.
- Mahogany Shopping Promenade Shopping center overlooking the Beau Plan lake with 40+ retail outlets, food court, and lakeside dining experience. Winner of 'Best Retail Architecture - Mauritius' award at the International Property Awards 2022. Targeted at retail brands and consumer shoppers.
- Business District Serviced commercial land along the northern highway for building offices or showrooms, with 11 plots available starting from Rs 13.1M and minimum 2,039m² plots. G+2 height, 70% plot coverage.
- Beau Plan Business Park Office space for SMEs ranging from 12-600m² starting from Rs 35k/month, surrounding a water feature with lush vegetation in a peaceful setting.
- Clémentine Residential subdivision in Pamplemousses with 99 lots ranging from Rs 2.1M, sizes 8.6-13 perches, offering balance between natural charm and urban living.
- Domaine de Crève-Cœur Agricultural estate with 73 lots starting from Rs 2.5M, from 71 perches, ideally located near Terre Rouge Verdun axis with panoramic mountain views.
- Souvenir Completed residential subdivision behind Mon Rocher at Beau Plan with 50 lots (847-1,678m²), near Greencoast school.
- Property Management & Syndic Services Recurring syndic services, landscaping, maintenance, and asset management for completed developments (residential subdivisions, commercial properties, and office buildings).
Quantifiable outcome
- Over 150 homes delivered with plans for 2,400 residential units at full Beau Plan Smart City build-out
- +3 more outcomes
Companies that use Novaterra
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
Novaterra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Novaterra partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered community, minor and core.
- Mediclown AssociationcommunityNovaterra renews its partnership with Mediclown, supporting their three-year development plan to increase medical clown intervention from 6 to 18 hours per week at SSRN Hospital in Pamplemousses. The partnership supports child well-being and demonstrates Novaterra's commitment to social responsibility in the region.
- Dale Carnegie InstituteminorCollaboration with Dale Carnegie Institute to deliver the 'EmpowerHer: Leadership Development' training program for 14 women participants across Terra Group entities. Coaches Shabnam Haji Esmaël and Anuradha Appadoo facilitated 10 sessions covering leadership, communication, and team management skills.
- Architects StudiocoreArchitectural firm collaborated on major projects including The Strand offices and Mahogany Shopping Promenade, and more recently on heritage rehabilitation projects such as HEI Schools Mauritius. Long-standing collaboration on large-scale construction and renovation projects.
- Mourant Global ServicesminorProfessional services company operating from The Strand offices at Beau Plan, representing a significant commercial tenant relationship.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Novaterra competitors and assessment
Company assessmentDirect peers
- Medine Limited: Mauritian group with significant land holdings in western Mauritius, operating sugarcane, education (Charles Telfair Campus), and real estate (La Cambuse, Cascavelle). Directly comparable on integrated land-development-plus-mixed-use master-planning model.
- Terra Mauricia Ltd: Listed Mauritian conglomerate and Novaterra's parent company. Operates a 6,900-hectare land portfolio (sugarcane + real estate) in northern Mauritius, providing the integrated real-estate + agriculture model that Novaterra runs within. Most directly comparable on land bank, geographic footprint, and diversified-property strategy.
Broad incumbents
- Emaar Properties: UAE-based international master developer of integrated communities such as Downtown Dubai and Dubai Hills Estate. Comparable as a benchmark for how large-scale master-planned, mixed-use developments with international-buyer focus can scale revenue and recurring income.
- Alteo Limited: Listed Mauritian company with real estate, agribusiness, and energy operations, spun out of CIEL Group. Comparable as a diversified land-rich entity with property development alongside agriculture and similar geographic exposure.
- CIEL Group: Listed Mauritian conglomerate with real estate, financial services, and agro-industrial operations. Comparable as a diversified conglomerate with material property exposure and similar exposure to Mauritian macro and land-use dynamics.
- Aldar Properties: Abu Dhabi-listed integrated developer of master-planned communities, residential, commercial, and retail assets. Useful international comparable for the integrated developer + asset manager model Novaterra is building toward with Beau Plan.
- ENL Group (ENL Limited): Large Mauritian conglomerate with substantial real estate operations including commercial centers, business parks, and residential developments. Comparable in scale and integrated master-planned-community approach, and competes for the same pool of Mauritian and international property buyers.
- Rogers Group (Rogers and Company): Diversified Mauritian conglomerate with property development as one of its core segments, alongside hospitality and financial services. Comparable on integrated property-business model within Mauritius and similar dependence on foreign-buyer demand channels.
Emerging players
- Mah Sing Group: Malaysia-listed property developer focused on integrated townships, residential, and commercial projects across Malaysia. Comparable as a mid-cap developer of mixed-use master-planned developments targeting both owner-occupiers and investors.
Regional players
- Caudan Development Ltd: Listed Mauritian commercial-property company operating the Caudan waterfront in Port Louis. Comparable as a Mauritian real estate operator focused on commercial/leasing income, though it operates in a different geography (Port Louis vs northern Mauritius).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Novaterra social profiles
Digital presenceNovaterra compliance and trust
Trust signalCompliance4 records
Novaterra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Novaterra leadership team
Management profileNumber of profiles
Profiles11 records
Novaterra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Novaterra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Novaterra
What does Novaterra do?
Novaterra develops and sells residential units (apartments, duplexes), serviced residential plots, commercial land, offices, retail space, and agricultural land in northern Mauritius, anchored by the 228-hectare Beau Plan Smart City. The company also provides recurring office and retail leasing, syndic property management, and heritage-conservation redevelopment of colonial and industrial sites. Its customer base spans Mauritian families, international investors seeking residency, SMEs, and agricultural investors.
Is Novaterra a public or private company?
Novaterra is a private company. It is classified as corporate owned and is currently operating.
When was Novaterra founded?
Novaterra was founded in 2017. It employs 101 to 250 people.
Where is Novaterra based?
Novaterra is headquartered in Beau Plan, Mauritius, in the Africa region.
How does Novaterra make money?
Five revenue lines are on record. Property Sales - Residential is the primary driver. The others are property Sales - Commercial, agricultural Land Sales, office and Retail Leasing and property Management Services.
Who are Novaterra's main competitors?
Direct peers on record are Medine Limited and Terra Mauricia Ltd. Broad incumbents are Emaar Properties, Alteo Limited, CIEL Group, Aldar Properties, ENL Group (ENL Limited) and Rogers Group (Rogers and Company). Mah Sing Group is listed as an emerging player. Caudan Development Ltd is listed as a regional player.
Does Novaterra have an API?
No public API is recorded for Novaterra.
What industry is Novaterra in?
Novaterra's product category is Real Estate Development. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities), with a secondary code of BPAJAGAE, Mixed-Use Property Management. Its NAICS code is 5311 and its SIC code is 6552.