Dennis Family Homes

What Dennis Family Homes does

Dennis Family Corporation Pty Ltd, doing business as Dennis Family Homes, is a privately held Australian residential land developer headquartered in Notting Hill, Melbourne. Founded in 1982, the company develops and sells land and home packages within masterplanned residential communities, with a current portfolio of eight named projects spanning Melbourne's growth corridors (Manor Lakes, Peppercorn Hill, Ashbury, Modeina, Donnybrae, Westbrook), regional Victoria (Stony Creek at Drouin), and South East Queensland (Beachside Yaroomba on the Sunshine Coast). The company also operates a "Development Relationships" service that partners with third-party landowners to unlock the development potential of their land through collaboration with Dennis Family Corporation.

The company serves residential home buyers — primarily families and individuals seeking land and homes in planned communities with integrated amenities. Revenue is generated through one-time sales of land/home packages (one-time license model), distributed directly to consumers through on-site sales offices at each development and through a layered digital presence consisting of the corporate website, eight development-specific microsites, and a LinkedIn corporate channel. Pricing is not publicly disclosed; prospective buyers must register interest or visit specific development sites. There are no disclosed technology, AI/ML, or proprietary platform components; the business is fundamentally a real-estate development operation rather than a technology company.

The operating model is direct-to-consumer across two geographic clusters (Melbourne/Victoria and South East Queensland), with regional headquarters in Brisbane supporting the Sunshine Coast development. The company is privately held (Pty Ltd structure, ABN 67 605 630 144), has 101-250 employees, and operates without disclosed funding rounds, M&A activity, or public-company financial reporting.

Name

Dennis Family Homes

Legal name

Dennis Family Corporation Pty Ltd

Website

https://www.dennisfamily.com.au/

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

101–250 employees

Short description

Dennis Family Homes is a privately held Australian residential land developer, founded in 1982, that builds and sells land and home packages across eight masterplanned communities in Melbourne, regional Victoria, and South East Queensland, serving families and individual home buyers through direct on-site and online sales.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (2372)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Residential land development
• Masterplanned communities
• Home and land packages
• Property development
• Residential real estate

Headquarters

HQ city

Notting Hill

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Residential Land Development: The company generates revenue through the development and sale of residential land and home packages in masterplanned communities across Victoria and Queensland.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Dennis Family Corporation develops masterplanned residential communities and sells land and home packages directly to residential buyers across Melbourne and South East Queensland. The company operates a portfolio of eight named community developments (Beachside Yaroomba, Stony Creek, Manor Lakes, Peppercorn Hill, Ashbury, Modeina, Donnybrae, and Westbrook), and additionally offers a Development Relationships service partnering with landowners to unlock the development potential of their land.

Product overview

Dennis Family Corporation operates as a residential land developer offering a portfolio of masterplanned residential communities across Melbourne and South East Queensland. The company's product portfolio consists of eight distinct residential community developments (Beachside Yaroomba, Stony Creek, Manor Lakes, Peppercorn Hill, Ashbury, Modeina, Donnybrae, and Westbrook) that serve different geographic markets and buyer segments. Additionally, the company offers Development Relationships services to landowners seeking to unlock the development potential of their land through partnership. The communities range from coastal locations on the Sunshine Coast to regional Victoria and various Melbourne growth corridors, targeting families seeking established neighborhoods with amenities.

Differentiator

Problem solved

Functional benefit

Products and services

• Beachside Yaroomba A beachside masterplanned residential community at David Low Way, Yaroomba QLD, targeting families seeking coastal living on the Sunshine Coast.
• Stony Creek A residential community at McGlone Road, Drouin VIC, serving the regional Victoria market with family-oriented housing.
• Manor Lakes A masterplanned residential community at 218 Manor Lakes Boulevard, Manor Lakes VIC, offering family-oriented housing in Melbourne's western corridor.
• Peppercorn Hill A residential community at 34a Albury Avenue, Donnybrook VIC, serving Melbourne's northern fringe growth area.
• Ashbury A residential community at 460 Boundary Road, Armstrong Creek VIC, serving the Geelong growth corridor.
• Modeina A residential community at 6 Lexington Drive, Burnside VIC, serving Melbourne's western suburban market.
• Donnybrae A residential community at 875 Donnybrook Road, serving Melbourne's northern growth corridor.
• Westbrook A residential community at 17 Society Boulevard, Truganina VIC, serving Melbourne's western growth corridor.
• Development Relationships A land development partnership service that helps landowners unlock the development potential of their land through strategic collaboration with Dennis Family Corporation.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Market position

Weaknesses2 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dennis-family-corporation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dennis Family Homes