What Pitchfork Partners does

Pitchfork Partners Strategic Communications LLP is an India-based, founder-led strategic communications consultancy headquartered in Mumbai with operations across four metros (Mumbai, Pune, Delhi, Bengaluru) and international agency alliances. Founded on January 1, 2015, by Suneel Gautam (45+ years of industry experience, ex-Hanmer & Partners and MSLGROUP) and Jaideep Shergill (CEO, ~30 years of experience, ex-CEO of MSLGROUP India), the firm is positioned as India's first home-grown strategic communications consultancy focused on business, reputation, and leadership communication.

The firm sells ten core service offerings — Strategic Consulting and Transformation Advisory, Media Relations, Crisis Communications, Research and Insights, Internal Communications and Employer Branding, Social Media and Content Strategy, Branding, Influencer Marketing Strategy, Multimedia Design and Production, and Events Conceptualisation & Execution — organised around five industry verticals (Financial Services, Technology/AI/Analytics, Corporate, Auto/Travel/Mobility, and Consumer). Enterprise clients include TATA Motors, Bajaj Auto, Cloudflare, True North, Glenmark, Natural Diamond Council, Munich RE, IIFL Wealth, and Air New Zealand. Service delivery is structured around retainer and project-based mandates targeting CXOs, founders, and senior leadership.

The business model is professional services consulting — revenue is generated from retainer engagements and project mandates rather than product sales or technology licensing. Pricing is quote-based and not publicly disclosed, consistent with Indian B2B communications consultancy norms. The firm is privately held with no external institutional investment, parent company, or subsidiaries, operating as an independent LLP under its two co-founders. There are no proprietary technology products, patents, or APIs; the core asset is practitioner talent, sector specialisation, and senior client relationships.

Name

Pitchfork Partners

Legal name

Pitchfork Partners Strategic Communications LLP

Website

https://pitchforkpartners.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Pitchfork Partners is a Mumbai-headquartered, founder-led Indian strategic communications consultancy founded in 2015, offering integrated PR, digital, creative, and strategic advisory services to enterprise clients across five sectors: Financial Services, Technology/AI, Corporate, Auto/Mobility, and Consumer.

Ownership category

akta.pro rank

Product category

Strategic Communications Consulting

NAICS

Management Consulting Services (54161), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industry

Corporate Development & Strategic Partnerships Advisory (JVs, Alliances, Carve-outs) (BPAHAOAG)

Keywords

• Strategic communications consulting
• Public relations services
• Crisis communications advisory
• Media relations consulting
• Reputation management services

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Strategic Communications Consulting: Pitchfork Partners generates revenue through professional services engagements including strategic communications consulting, PR services, digital and creative services, and strategic advisory. Revenue is derived from retainer arrangements and project-based consulting mandates serving enterprise and mid-market clients across multiple sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Pitchfork Partners is a strategic communications consultancy that sells integrated communications services to enterprise and mid-market organisations in India. Its offering spans strategic consulting and transformation advisory, media relations, crisis communications, research and insights, internal communications and employer branding, social media and content strategy, branding, influencer marketing, multimedia design and production, and end-to-end event conceptualisation and execution. Engagements are delivered as retainer-based and project-based consulting mandates by consultants based across Mumbai, Pune, Delhi and Bengaluru, with sector specialisation in financial services, technology/AI, corporate, automotive/mobility and consumer industries.

Product overview

Pitchfork Partners is a strategic communications consultancy offering integrated communications solutions across PR, Digital, Creative, and Strategic Advisory. The company operates a services-based model organized into 10 core service offerings (Strategic Consulting and Transformation Advisory, Media Relations, Crisis Communications, Research and Insights, Internal Communications and Employer Branding, Social Media and Content Strategy, Branding, Influencer Marketing Strategy, Multimedia Design and Production, and Events Conceptualisation & Execution) and 5 industry sector practices (Financial Services, Technology/AI, Corporate, Auto/Travel/Mobility, and Consumer). The services are delivered through consultants across four metro markets in India (Mumbai, Pune, Delhi, Bengaluru).

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Consulting and Transformation Advisory Advisory engagement that helps CXOs, entrepreneurs and leadership teams articulate long-term vision and guides strategic communications through transformation, succession and critical inflection points. Combines diagnostic work with hands-on execution, building communication foundations and shaping narratives for investor, employee, media and regulator scrutiny.
• Media Relations Strategic media engagement service to help companies gain positive earned coverage through narrative crafting, journalist relationship management, media training and measurement. Includes media audits, narrative development, press release writing and reporting.
• Crisis Communications Reputation protection service enabling leadership teams to anticipate risks, craft precise messaging and navigate complex issues quickly. Includes crisis readiness assessments, planning, simulations, rapid response and 24/7 support.
• Research and Insights Data-driven research service combining primary research, stakeholder mapping and market analysis to uncover opportunities and mitigate risk. Includes audits, surveys, focus groups, market intelligence and data analytics.
• Internal Communications and Employer Branding Employee engagement service spanning leadership messaging, town halls, internal newsletters, handbooks and workplace campaigns. Also covers employer branding, diversity and inclusion communications, CSR communications and wellness initiatives.
• Social Media and Content Strategy Digital presence management including content framework and calendar, copywriting, SEO, SEM, paid social, podcast development, LinkedIn CXO communications, leadership branding and visual communications.
• Branding Brand identity and visual identity services including logo creation, typography, brand guidelines, tagline development, rebranding and event branding. Helps organisations define cohesive identities and visual frameworks.
• Influencer Marketing Strategy Data-driven influencer campaign service including strategy, planning, creator sourcing, negotiations, content scripting, execution management and performance metrics analysis. Focused on measurable business outcomes through authentic brand partnerships.
• Multimedia Design and Production Visual content creation spanning newspaper advertising, corporate brand videos, professional video production, corporate film scripting and ATL/BTL campaigns with OOH. Combines strategic insight with creative storytelling.
• Events Conceptualisation and Execution End-to-end event service including strategy, creative concept, venue management, logistics, on-ground execution and media/social integration. Also offers workshops on media skills, presentation skills and LinkedIn optimisation.
• Financial Services Communications Specialised communications practice for the financial sector covering private equity, venture capital, impact investment, private credit, insurance, wealth management, fintech and digital assets.
• Technology, AI and Analytics Communications Specialised communications practice for the technology sector covering enterprise SaaS, B2B software, cloud, security, infrastructure, consumer internet, marketplaces, AI and analytics, and global capability centres.
• Corporate Communications Specialised practice covering manufacturing, energy and renewables, real estate, legal and consulting sectors.
• Auto, Travel and Mobility Communications Specialised practice for the automotive and mobility sector covering passenger vehicles, auto components, aviation, electric mobility and commercial vehicles.
• Consumer Communications Specialised practice for the consumer sector covering multi-media businesses, production houses, lifestyle and luxury brands, and consumer goods companies.

Named customers21 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, major, minor and strategic.

• True NorthcoreOthersOne of India's oldest and most respected private equity and private credit firm. Pitchfork Partners provides strategic communications consulting services.
• CloudflarecoreOthersA global leader in connectivity cloud and internet security. Pitchfork Partners supports their global PR efforts and strategic communications.
• Colors (Viacom18)majorOthersA premier Hindi General Entertainment Channel (GEC) in India. Pitchfork provides media relations and brand communications support.
• GlenmarkmajorOthersA global, innovation-led pharmaceuticals company established in 1977. Pitchfork provides corporate communications services.
• Bajaj AutocoreOthersA leading Indian automaker powering mobility with reliable, fuel-efficient, and high-performance two- and three-wheelers worldwide. Pitchfork handles corporate and brand PR including launch events and hyperlocal activations.
• TATA MotorscoreOthersIndia's leading automobile giant. Pitchfork provides automotive communications support.
• Kirloskar LimitlessmajorOthersA premier Indian engineering conglomerate with a legacy of over 135 years. Pitchfork provides corporate communications services.
• Natural Diamond CouncilcoreOthersA global authority dedicated to promoting the integrity and desirability of natural diamonds. Pitchfork shapes and sustains the natural diamond narrative, builds industry credibility, and engages trade audiences.
• Navneet EducationmajorOthersA trusted Indian education leader across curriculum, content, and stationery. Pitchfork provides strategic communications and influencer marketing services for Youva and HQ brands.
• The University of ChicagominorOthersA world-leading research university known for rigorous scholarship and transformative ideas. Nature of relationship not fully detailed.
• International Agency AlliancesstrategicOthersThe firm maintains international agency alliances as part of their network, enabling global reach and capabilities.

Scale indicators2 records

Recent moves6 records

Expansion highlights1 record

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PitchforkLLP
• Facebookfacebook.com/pitchforkpartners

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pitchfork Partners