Wel.kom

What Wel.kom does

Wel.kom is a Dutch non-profit social welfare foundation operating across the municipalities of Roermond and Maasgouw in the province of Limburg, Netherlands. The organization delivers community-based welfare services including youth work (JongerenServicePunt+, Jongerencoaching, Opgroeien), parenting support programs (Opstapje, Moeders Ontmoeten Moeders, SUPPORT), services for adults and the elderly (volunteer matching, dementia support, neighborhood community work, ANWB AutoMaatje), and volunteer coordination through Actief Roermond. Service delivery is anchored by approximately 45 professional staff supported by 180 active volunteers operating from a network of community centers, youth centers, and neighborhood facilities in both municipalities.

The organization functions within a multi-stakeholder ecosystem: it is part of the Lentl administrative umbrella (alongside ONS welzijn, Sterker sociaal werk, and Vrijwilligerscentrale Nijmegen) and is a co-founding partner of the VIJF collaboration in Roermond with PSW, De Zorggroep, and VIGO-Vincent van Gogh for integrated welfare, mental health, elderly care, addiction, and disability support. Its legal structure comprises two foundations — Stichting Wel.kom Roermond and Stichting Wel.kom Maasgouw — both holding ANBI (Algemeen Nut Beogende Instelling) tax status and governed by a Raad van Toezicht. Technology is limited to digital case-management and client-record systems for internal operations; no proprietary technology, APIs, or AI/ML capabilities are disclosed.

Wel.kom's revenue model is entirely publicly funded through municipal commissioning: the municipalities of Roermond and Maasgouw contract the organization to deliver social-domain services transferred to local government responsibility since 2015. Services are free at the point of use for citizens. The organization supplements its commissioned revenue through ANBI-eligible donations, volunteer labor, and inter-organizational cost-sharing within the Lentl/VIJF structures. Go-to-market is community-led, relying on direct outreach, neighborhood presence, and partnership-based referral channels rather than commercial sales activity.

Name

Wel.kom

Legal name

Stichting Wel.kom Roermond en Stichting Wel.kom Maasgouw

Website

https://welkom.nu

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Wel.kom is a Dutch non-profit social welfare foundation delivering youth, parenting, elderly, and community services in the municipalities of Roermond and Maasgouw, funded by municipal commissioning and supported by 45 staff plus 180 volunteers.

Ownership category

akta.pro rank

Product category

Social Welfare Services

NAICS

Child and Youth Services (62411), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Social Services (8300)

akta.pro primary industry

Local Public Health & Human Services Administration (BPAIACAK)

akta.pro secondary industry

Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO)

Keywords

• Social welfare services
• Youth development programs
• Community support services
• Parenting support programs
• Volunteer coordination services

Headquarters

HQ city

Roermond

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Municipal government funding: Wel.kom receives funding from municipalities (Roermond and Maasgouw) to provide social welfare services. Services are commissioned by local government as part of social domain responsibilities transferred to municipalities in 2015.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Wel.kom delivers community-based social welfare services in the Dutch municipalities of Roermond and Maasgouw, including youth work and youth coaching, parenting and family support programs, integrated adult and elderly care, and volunteer coordination. Services are funded by municipal commissioning and delivered free of charge to citizens through teams of professionals and approximately 180 active volunteers embedded in local community centers, youth centers, and neighborhood locations.

Product overview

Wel.kom is a social welfare organization operating in the municipalities of Roermond and Maasgouw in the Netherlands, offering a comprehensive portfolio of community support services. The organization provides youth services (JongerenServicePunt+, youth coaching, children's work, youth work), parenting support (Opstapje, Moeders Ontmoeten Moeders, SUPPORT), services for adults and elderly, and volunteer coordination. Wel.kom functions as part of the Lentl umbrella organization and delivers services both independently and through the Vijf collaborative initiative in Roermond. Services include JSP+ (youth service point), Opgroeien (youth development), Opvoeden (parenting support), Volwassenen en Ouderen (adult/elderly services), and volunteer programs. The organization also offers internship placements and volunteer opportunities as part of its community engagement mission.

Differentiator

Problem solved

Functional benefit

Products and services

• JongerenServicePunt+ (JSP+)

Quantifiable outcome

• Wel.kom achieved the Quality Label Social Work (Kwaliteitslabel Sociaal Werk) after external audit by CIIO
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor, flagship and core.

• Buurtgezinnen, Centrum Jeugd en Gezin, MamacaféminorStrategic or Co-development Partner · 1 January 2025Joint cooperation for family support in Roermond municipality, combining expertise from each organization to strengthen families through connection and accessible support.
• LentlflagshipStrategic or Co-development Partner · 1 November 2021Lentl is a bestuurlijke koepel (administrative umbrella) formed by ONS welzijn (Oss), Sterker sociaal werk (Gelderland-Zuid), Wel.kom Roermond, and Vrijwilligerscentrale Nijmegen. Lentl facilitates strategic development, market development, innovation, operations, and governance for member organizations.
• VIJF (PSW, De Zorggroep, VIGO-Vincent van Gogh)coreStrategic or Co-development Partner · 9 September 2021VIJF is a partnership bringing together four organizations for integrated care in Roermond: PSW, Wel.kom, De Zorggroep, and VIGO-Vincent van Gogh. The name VIJF refers to the four organizations plus the fifth party: the citizens needing support. Services cover welfare, mental health, addiction care, elderly care, and disability support.
• Actief RoermondcoreStrategic or Co-development Partner · 7 December 2019Actief Roermond is part of Wel.kom and serves as the contact point for volunteering in the municipality of Roermond. Previously known as VrijwilligersCentrale Roermond, it connects active citizens with volunteer opportunities.
• Sterker sociaal werkcoreStrategic or Co-development Partner · 1 April 2019Strategic cooperation with Sterker sociaal werk from Nijmegen for joint strategic development, ICT, communication, research, and innovation. The partnership allowed Wel.kom to define a new strategic course and develop services and organization.

Scale indicators4 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• ONS welzijn: Dutch community welfare organization based in the Oss region, delivering youth, family, and elderly support services. It is a co-founder member of the Lentl umbrella alongside Wel.kom, sharing governance, ICT, and strategic development functions.
• Dock: Large Dutch social work organization (formerly Eigen Kracht) providing community welfare, youth work, and family support across multiple municipalities. Operates the same community-led welfare delivery model as Wel.kom but at national scale.
• Kwadraad: Maatschappelijk werk and welfare provider based in Maassluis serving citizens through municipal contracts. Highly comparable operating model to Wel.kom, focused on community-based social support.
• Vrijwilligerscentrale Nijmegen: Volunteer-matching nonprofit in Nijmegen focused on connecting citizens with volunteer opportunities. Fellow Lentl member and a direct functional peer to Wel.kom's Actief Roermond volunteer coordination work.
• Participe: Utrecht-based welfare organization delivering youth work, community development, and citizen support under municipal commissioning. Direct peer in the Dutch 'welzijnswerk' category with overlapping service lines to Wel.kom.
• Sterker sociaal werk: Social work organization active in Gelderland-Zuid providing community welfare services. Co-founder of Lentl alongside Wel.kom and shares the same bestuurder (Arie de Vries), making it one of the closest structural and operational peers.
• Solis: Welfare organization in the Deventer/Salland region offering youth, elderly, and community support services commissioned by local municipalities. Directly comparable municipal-funded welfare delivery model to Wel.kom.

Broad incumbents

• De Zorggroep: Major regional healthcare organization in Limburg providing elderly care, nursing, and home care. VIJF partner alongside Wel.kom and a broader incumbent that overlaps on elderly care programs.
• PSW: Larger regional care organization supporting people with disabilities in Limburg. Partner in the VIJF consortium with Wel.kom, operating as an incumbent care provider alongside Wel.kom's welfare focus.

Emerging players

• MEE Nederland: National network of independent regional foundations supporting people with disabilities and chronic conditions through information, advice, and client advocacy. Comparable in mission-adjacent community support delivery, though focused specifically on disability-related social support.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/JongerenServicePuntPlus
• Instagraminstagram.com/jsp.plus

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wel.kom