Crazy Rabbit
Crazy Rabbit is a French independent audiovisual production company founded in 2017 in Versailles by Xavier Steenman, producing branded content, fiction, animation, documentaries, and music videos for advertising agencies, brands, and media companies on a project-commissioned basis.
- Company typePrivate
- Founded2017
- HeadquartersVersailles, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Crazy Rabbit does
Crazy Rabbit is a privately held French audiovisual production company founded in 2017 by Xavier Steenman and headquartered in Versailles, France. The company operates as a boutique production studio with 11-50 employees, offering a diversified portfolio of content services spanning five main categories: Brand Content (advertising, corporate, and institutional films), Fiction (short films and series), Animation (animated series and shorts), Documentary (including the Légendaires combat-sports series and the Carte de France animated documentary), and Clip (music video production).
The core technology of the company centers on traditional video production, animation, and motion design capabilities, with no proprietary technology stack or AI tooling indicated. Productions are executed live-action, animated, or motion-design formats using established creative talent. The portfolio includes named projects such as L'Age de Pierre (a 16-minute dramatic comedy short scripted by Davy Mourier), Craignos (104 x 30-second absurdist comedy episodes co-produced with Kaly Production), Les Nuisibles, Gorly, C'était mieux avant, Carte de France (co-produced with Kiblind Magazine), and music videos for artists including Noir Foncé.
The business model is project-based B2B professional services revenue, generating income through client commissions for branded content, corporate films, and institutional content production, alongside co-production arrangements with partners like Kaly Production and Kiblind Magazine. The go-to-market is sales-led, targeting advertising agencies, brands, and media companies seeking outsourced video production. Distribution channels include YouTube for global digital reach, film festivals for select projects (such as L'Age de Pierre), and co-production partnerships. The company appears to be independently owned and operated with no external investment, no disclosed revenue, and no public financial information available.
Crazy Rabbit firmographics
Firmographics- Name
- Crazy Rabbit
- Legal name
- Crazy Rabbit
- Website
- https://crazyrabbit.fr
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Crazy Rabbit is a French independent audiovisual production company founded in 2017 in Versailles by Xavier Steenman, producing branded content, fiction, animation, documentaries, and music videos for advertising agencies, brands, and media companies on a project-commissioned basis.
- Ownership category
- akta.pro rank
Crazy Rabbit industry classification
Industry- Product category
- Audiovisual Production Services
- NAICS
- Independent Artists, Writers, and Performers (71151)
- akta.pro primary industry
- 3D Character Animation (MPAHACAB)
- akta.pro secondary industry
- Character & Creature Animation (MPADACAE)
Keywords
Where Crazy Rabbit is headquartered
LocationHeadquarters
- HQ city
- Versailles
- HQ country
- France
- HQ region
- Europe
Markets served
Crazy Rabbit business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Production Services: Project-based professional services revenue from producing branded content, corporate films, animated series, documentaries, fiction content, and music videos for clients. Revenue generated through client commissions and co-production arrangements.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Crazy Rabbit product offering
Product offeringCore offering
Crazy Rabbit is a French audiovisual production company that produces advertising, corporate, and institutional films (Brand Content), short fiction films and series, animated series and shorts, documentaries, and music videos. The company operates on a project-based professional services model, executing content in live-action, animation, and motion-design formats from concept through delivery for brands, agencies, and media clients, including co-productions with partners such as Kaly Production and Kiblind Magazine.
Product overview
Crazy Rabbit is a French production company offering a portfolio of audiovisual content across five main service categories: Brand Content (advertising, corporate, and institutional films), Fiction (short films and series), Animation (animated series and shorts), Documentaire (documentaries), and Clip (music videos). The company produces original content with comedic, dramatic, and satirical tones, working with collaborators such as Kaly Production and Kiblind Magazine for co-productions. The product portfolio includes named projects like L'Age de Pierre, Craignos, Pouces rouges, Légendaires, Carte de France, C'était mieux avant..., Le monde à Yeur, En vrai..., Gorly, Les nuisibles, La boite, Soluce Immo, and Noir Foncé: Égalité.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Content Full-service production of advertising, corporate, and institutional films using live-action, animation, or motion-design techniques for brands, agencies, and corporate clients.
- Fiction Production of short films and fiction series including L'Age de Pierre, C'était mieux avant…, Le monde à Yeur, En vrai…, Gorly, and Pouces rouges, for digital platforms, festivals, and media clients.
- Animation Production of animated content including Les Nuisibles, Craignos (an absurdist comedy series co-developed with Kaly Production), and Carte de France (an animated documentary series co-produced with Kiblind Magazine).
- Documentary (Documentaire) Production of documentary content including Légendaires (a series on combat sports) and Carte de France (an animated documentary series exploring French peri-urban territories, co-produced with Kiblind Magazine).
- Clip (Music Video) Music video production for artists and labels, including the Noir Foncé "Égalité" clip, integrating live-action, animation, and motion-design direction.
Companies that use Crazy Rabbit
Customer profileSegments2 records
Ideal customer profiles2 records
Crazy Rabbit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Crazy Rabbit partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Kaly ProductioncoreCo-development partner for the Craignos animated series project. Kaly Production collaborated with Crazy Rabbit on this absurdist comedy series.
- Kiblind MagazinecoreCoproduction partner for the Carte de France animated documentary series. Kiblind Magazine co-produced this project exploring French peri-urban territories.
Expansion highlights4 records
Crazy Rabbit competitors and assessment
Company assessmentEmerging players
- Kombo: Paris-based small animation studio producing animated series and short-form content for brands and broadcasters. Closely comparable to Crazy Rabbit in team scale, format mix (animation + branded content), and French-market positioning.
Broad incumbents
- Gaumont Animation: Major French studio with a dedicated animation arm producing series and films internationally. Overlaps with Crazy Rabbit in French-language animated production for global streamers and brands, but operates as part of a much broader media conglomerate portfolio.
Direct peers
- Superprod: French animation production company producing series such as Groove High for international broadcasters and platforms. Closely comparable to Crazy Rabbit in production model, target client mix (brands and broadcasters), and team scale.
- Xilam Animation: Paris-based publicly-listed animation studio producing series such as Oggy and the Cockroaches and Mr. Pickles for global broadcasters. Directly comparable to Crazy Rabbit as a French animation production company producing both original IP and content for brands/broadcasters, though operating at materially larger scale.
- Ankama: French animation and video games studio behind Wakfu and Dofus, based in northern France. Closely comparable to Crazy Rabbit as a mid-sized independent French producer developing original animated IP with branded content capabilities.
- Studio 4°C: Tokyo-based animation studio known for distinctive feature and short-form animation (Tekkonkinkreet, Mind Game). Comparable as a boutique studio with strong creative signature producing original animated content across formats.
- Cyber Group Studios: Paris-based children's and family animation studio with global co-production partnerships (Zorro, Gigantosaurus). Comparable to Crazy Rabbit in producing both commissioned branded content and original animated series for distribution, with similar mid-sized footprint.
- Cartoon Saloon: Irish animation studio behind award-winning feature films (Wolfwalkers, Song of the Sea). Comparable to Crazy Rabbit as an independently-led boutique animation studio producing distinctive original content with a strong creative signature.
- Passion Pictures: London-based independent production company with deep animation and documentary expertise, including feature-length work. Comparable to Crazy Rabbit in combining branded content services with original IP development across fiction, documentary, and animated formats.
Others
- BUF Compagnie: Paris-based VFX and post-production house serving film and advertising clients. Overlaps with Crazy Rabbit in French creative-services work for brands but specializes in VFX rather than original animation IP development.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Crazy Rabbit social profiles
Digital presenceCrazy Rabbit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crazy Rabbit leadership team
Management profileNumber of profiles
Profiles1 record
Crazy Rabbit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crazy Rabbit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crazy Rabbit
What does Crazy Rabbit do?
Crazy Rabbit is a French audiovisual production company that produces advertising, corporate, and institutional films (Brand Content), short fiction films and series, animated series and shorts, documentaries, and music videos. The company operates on a project-based professional services model, executing content in live-action, animation, and motion-design formats from concept through delivery for brands, agencies, and media clients, including co-productions with partners such as Kaly Production and Kiblind Magazine.
Is Crazy Rabbit a public or private company?
Crazy Rabbit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Crazy Rabbit founded?
Crazy Rabbit was founded in 2017. It employs 11 to 50 people.
Where is Crazy Rabbit based?
Crazy Rabbit is headquartered in Versailles, France, in the Europe region.
How does Crazy Rabbit make money?
One revenue line is on record: production Services.
Who are Crazy Rabbit's main competitors?
Kombo is listed as an emerging player. Gaumont Animation is listed as a broad incumbent. Direct peers are Superprod, Xilam Animation, Ankama, Studio 4°C, Cyber Group Studios, Cartoon Saloon and Passion Pictures. BUF Compagnie is listed as an others.
Does Crazy Rabbit have an API?
No public API is recorded for Crazy Rabbit.
What industry is Crazy Rabbit in?
Crazy Rabbit's product category is Audiovisual Production Services. Its primary akta.pro industry code is MPAHACAB, 3D Character Animation, with a secondary code of MPADACAE, Character & Creature Animation. Its NAICS code is 71151.