Shinsei Shoji

Name

Shinsei Shoji

Legal name

新星商事株式会社

Website

https://shinsei-shoji.co.jp

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

11–50 employees

Short description

Shinsei Shoji is a privately held Japanese trading company specializing in electrical and electronic insulation materials, sourcing specialized products from European, American, and Asian manufacturers to serve Japanese industrial manufacturers of heavy electrical equipment, electronics, and gas separation systems.

Ownership category

akta.pro rank

Product category

Specialty Industrial Materials Trading

NAICS

Electrical Equipment Manufacturing (3353)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF)

akta.pro secondary industry

Cables, Connectors & Electrical BOS Components Manufacturing (MV/HV, Subsea, Harnesses) (EUAMAHAK)

Keywords

• Electrical insulation materials
• Specialty industrial materials
• Polyimide films trading
• Separation membranes distribution
• Electric wires trading

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Specialty Materials Trading: Trading company model importing and distributing specialized electrical insulation materials, electronic materials, separation membranes, wires, and industrial equipment from global manufacturers to Japanese industrial customers. Revenue generated through product sales with no specific subscription or recurring model described.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Shinsei Shoji is a specialized Japanese trading company (shoji) that sources and distributes electrical and electronic insulation materials, polyimide films, separation membranes, electric wires, and industrial manufacturing equipment from global manufacturers across Europe, America, and Asia to Japanese industrial customers. The company operates eight product categories serving manufacturers of heavy electrical equipment, electronics, industrial gas/energy systems, and general industrial manufacturers, with the tagline "Bringing world technology to Japan, Japanese technology to the world."

Product overview

Shinsei Shoji is a specialized trading company for electrical and electronic insulation materials, operating as a trading house that connects global technologies to Japan and Japanese technologies to the world. The company offers a broad portfolio organized into eight product categories: (1) Heavy Electrical Equipment Materials — comprehensive insulation materials for generators, motors, and transformers including Mica Tape, prepreg, varnishes, and laminated plates; (2) Electronic Materials — polyimide-based films and laminates (ユーピレックス®, ユピセル™ N, エクシラム™ L, ユピア®) plus ESD protection devices; (3) Separation Membranes — UBE polyimide hollow fiber modules for nitrogen, carbon dioxide, hydrogen separation and dehumidification; (4) Electric Wires — enameled, film-wrapped, glass-wrapped, and paper-wrapped wires for electrical machines; (5) Electrical Manufacturing Equipment — European-made coil winding, taping, pressing, and stacking machines for automated production; (6) Industrial Materials — tapes, films, FRP profiles, and thermosetting laminates; (7) Polarizing Plates, Terminal Blocks & Inspection Equipment — optical films, WAGO terminal blocks, and hardness testers; and (8) Adsorbent Materials & Heat Stroke Prevention — oil adsorption, cleanroom products, and glass coatings. The company leverages a global network to source products primarily from Europe and Asia, and serves customers in energy, manufacturing, and industrial sectors.

Differentiator

Problem solved

Functional benefit

Brands

• たぶろぐ: Company blog featuring food reviews and local recommendations around the Nihonbashi area

Products and services

• Heavy Electrical Equipment Materials (重電機器用材料各種) Comprehensive range of electrical insulation materials for heavy electrical equipment manufacturers, including Mica Tape, impregnating resins, slot insulation, roll mastic, corona prevention materials, coil end materials, finishing varnishes, various prepreg materials, lead wires, laminated plates for rotating machines, various laminated products, wire protection tubes, DDP, VDMPLEX, bushings, radiators, copper and aluminum processed products, insulated spacers, and fire-resistant Mica Tape for wires. Sourced from domestic Japanese and European/American/Asian manufacturers.
• Electronic Materials (電子材料) Differentiated electronic materials including ユーピレックス® (ultra heat-resistant polyimide film), ユピセル™ N (adhesive-free flexible copper-clad laminate), エクシラム™ L (low-dielectric LCP CCL), ユピア® (polyimide precursor solution), and 帯電デバイスモデルCDM (Charge Device Model for ESD protection in soldering processes). Used in flexible printed circuit boards, LCD displays, and advanced electronics applications.
• Separation Membranes (分離膜) Specialized polymer hollow fiber membrane modules using UBE's proprietary polyimide hollow fiber technology for gas and liquid separation. Includes N₂ separators (nitrogen separation), CO₂ separators (carbon dioxide/biomethane separation), membrane dryers (dehumidification), and H₂ separators (hydrogen separation). Applications include sustainable aviation fuel, biogas processing, and industrial gas production.
• Electric Wires (電線各種) Comprehensive range of electric wires for generators, motors, and transformers. Product lineup includes enamel round wires, enamel rectangular wires, film-wrapped wires, glass-wrapped wires, Mica tape-wrapped wires, insulated paper-wrapped wires, and aramid paper-wrapped wires. Sourced primarily from European, American, and Asian manufacturers.
• Electrical Manufacturing Equipment (電工用 装置・設備) Specialized electrical coil manufacturing equipment sourced from European manufacturers. Includes looping machines, diamond coil forming machines, diamond coil taping machines, bar coil taping machines, VPI impregnating resin systems, coil press machines, core cutting & stacking lines, E-core stacking machines, horizontal and vertical wire winding machines, copper and aluminum foil winding machines, induction heating systems, and hardening furnaces.
• Industrial Materials (産業・工業用材料) Industrial-use materials for product integration and manufacturing processes. Product lineup includes hot stamp tapes, masking tapes, carrier tapes, heat-resistant labels, surface protection films, FRP pultruded profiles, thermosetting resin laminated sheets, ミオレックス (inorganic matrix heat-resistant laminated boards), and resin molded/machined products.
• Polarizing Plates, Terminal Blocks & Inspection Equipment (偏光板・端子台・検査器) Three product lines: (1) Optical polarizing plates and films for optical filters, LCD displays, and sunglasses; (2) WAGO spring clamp terminal blocks and connectors with over 25,000 product SKUs; (3) Proceq Equotip Live UCI wireless portable hardness testing machines with patented force-sensing technology, IP54 rating, and Bluetooth connectivity for industrial quality control.
• Adsorbent Materials & Heat Stroke Prevention (吸着材・熱中症対策) Industrial adsorbent and heat prevention solutions. Product lineup includes oil-adsorbent nonwoven fabrics (Orusop), cleanroom-compatible adsorption sheets, ZERO CORT glass heat-shield coating agents for thermal insulation, and Chemical Cation Pack construction method for roof cooling.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ELANTAS (ALTANA Group)coreTechnology or Integration · 8 December 2023ELANTAS is a world-leading company in electrical insulating liquid resins, with sales of approximately 100 billion yen and factories worldwide. Shinsei Shoji began selling ELANTAS products from December 2023. The company is expanding its global facilities, including new plants in Germany (Wesel) and the Netherlands (Deventer), equipment upgrades in Guangdong, China and Wallingford, NY, and land acquisition in India. ELANTAS has achieved a 70% reduction in greenhouse gas emissions over 10 years.
• Arisawa Seiso (有沢製作所)coreOthersLong-term customer and product supply partnership spanning approximately 57 years. Arisawa Seiso manufactures products at its facility in Joetsu City, Niigata Prefecture. Shinsei Shoji has supported Arisawa through corporate hometown tax donations to Joetsu City following the 2024 Noto Peninsula earthquake.
• UBE (宇部興産)coreTechnology or IntegrationUBE's proprietary polyimide hollow fiber membrane technology powers Shinsei Shoji's separation membrane product line including N₂ separators, CO₂ separators, H₂ separators, and membrane dryers. UBE membranes are used in sustainable aviation fuel, biogas processing, and industrial applications.
• Tochigi City Football Club (栃木シティフットボールクラブ)minorGTM or Marketing PartnerShinsei Shoji is a banner sponsor of Tochigi City FC since September 2017. The club won the JFL championship in 2024 (returning after 7 years) and achieved promotion to J3, then won J3 in 2025 and earned promotion to J2.
• Joetsu City, Niigata (新潟県上越市)minorOthersCorporate hometown tax donation program. Shinsei Shoji contributed to Joetsu City's disaster prevention and revitalization efforts following the 2024 Noto Peninsula earthquake, and again in 2025 to support the 100th Kenshinkai festival anniversary celebrations. Mayor Nakagawa presented gratitude letters to company president Hanai.

Scale indicators2 records

Recent moves8 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shinsei Shoji