What Big Invest does

Big Invest (legal name: BIG ASSESSORIA DE INVESTIMENTOS LTDA) is a privately held Brazilian investment advisory firm founded in 2019 and headquartered in São Paulo. The firm operates as an accredited office ('escritório credenciado') of XP Investimentos, Brazil's largest brokerage and Latin America's leading investment platform, under CVM Resolution 178/23. Big Invest delivers personalized investment advisory services to individual investors and corporate clients through a multidisciplinary team of approximately 26 certified specialists (with ANCORD, CVM, and BOVESPA credentials) organized into functional verticals covering fixed income, variable income, foreign exchange, credit, and insurance.

The firm's core service is relationship-based investment advisory — client profiling, portfolio construction, strategy implementation, and ongoing monitoring — executed entirely through human advisors via video calls and telephone with no proprietary self-service software platform. All investment products, including fixed income instruments (Treasury Direct, CDBs, Debentures, LCIs, LCAs), variable income (B3 equities), investment funds, real estate investment funds (FIIs), structured operations certificates (COE), and private pension plans, are accessed and executed through the XP Investimentos brokerage infrastructure. Ancillary banking and lifestyle services — digital accounts, international USD accounts, Visa Infinite cashback cards, real estate and asset-backed credit, FX and international remittances, and insurance — extend the wallet per client.

The business model is commission-based: Big Invest earns transaction fees on financial products distributed to clients via the XP platform, with no direct fees charged to clients. The firm claims 100% digital service delivery available globally, though no foreign-market regulatory licensing is disclosed. As of the latest data, Big Invest reports R$1.2 billion in client assets under advisory, over 2,500 active clients, and an NPS of 93.7. Customer acquisition combines content marketing (educational blog and social media), referrals from satisfied clients, and the partnership leverage of the XP ecosystem.

Name

Big Invest

Legal name

BIG ASSESSORIA DE INVESTIMENTOS LTDA

Website

https://biginvestimentos.com.br

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Big Invest is a Brazilian investment advisory firm accredited by XP Investimentos, providing personalized investment strategies and multi-product distribution to over 2,500 individual and corporate clients with R$1.2 billion in advised assets.

Ownership category

akta.pro rank

Product category

Investment Advisory Services

NAICS

Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Portfolio Construction & Asset Allocation Advisory (FSAEAAAC)

akta.pro secondary industry

Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO)

Keywords

• Investment advisory services
• Wealth management
• Fixed income products
• Variable income trading
• Financial planning

Headquarters

HQ city

Bela Vista

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Investment Advisory Commissions: Big Invest operates as an accredited investment advisory firm that earns commissions on financial products distributed to clients through XP Investimentos platform. The firm provides personalized investment recommendations and charges no direct fees to clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Big Invest is a CVM-registered investment advisory firm accredited by XP Investimentos that delivers personalized investment advisory services to individual and corporate clients. The firm analyzes client profiles, designs tailored investment strategies across fixed income, variable income, funds, private pensions, structured products, and ancillary services (credit, FX, insurance, international accounts), and executes all transactions through the XP Investimentos brokerage platform under a distribution partnership.

Product overview

Big Invest is a financial investment advisory firm accredited with XP Investimentos (CVM Resolution 178/23), founded in 2019. The company operates as a personalized investment advisory service (not a unified software product) organized into two main segments: (1) Personal Investment Advisory — offering a comprehensive ecosystem of investment products including Renda Fixa (fixed income via Tesouro Direto, CDBs, Debêntures, LCIs, LCAs), Renda Variável (stocks/Ações on B3), Fundos de Investimento, Fundos Imobiliários (FIIs), COE (structured products), Previdência Privada, plus ancillary services like digital accounts, international USD accounts, credit solutions, Visa Infinite cashback cards, foreign exchange/remittances, and insurance; and (2) Corporate Advisory — providing business-oriented investment management, foreign exchange (câmbio), credit facilities, and commercial insurance. The firm also publishes educational blog content covering investment topics. All client accounts are maintained and executed through the XP Investimentos brokerage platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Investment Advisory (Assessoria de Investimentos Pessoais) Personalized investment advisory service for individual clients covering portfolio planning, wealth accumulation, preservation, and return maximization. Includes access to fixed income, variable income, funds, private pensions, structured products, and ancillary services. Delivered 100% digitally via video calls or telephone.
• Corporate Investment Advisory (Assessoria de Investimentos Empresariais) Corporate financial advisory services for businesses including corporate investment management, foreign exchange (câmbio), credit facilities, and commercial insurance, delivered by a specialized team to support business growth and financial sustainability.
• Fixed Income Advisory (Renda Fixa) Fixed income investment advisory covering Tesouro Direto, CDBs, Debêntures, LCIs (Letras de Crédito Imobiliário), and LCAs (Letras de Crédito do Agronegócio), offering safe and predictable returns for conservative investor profiles.
• Variable Income Advisory (Renda Variável) Variable income investment advisory covering stocks (ações) traded on the B3 exchange, offering higher return potential with increased volatility and risk exposure, suitable for aggressive investor profiles.
• Private Pension Advisory (Previdência Privada) Advisory on private pension plans offering long-term investment with potential tax benefits, supporting retirement planning and estate succession objectives.
• Investment Funds Advisory (Fundos de Investimento) Advisory on investment funds providing diversified portfolios of assets through a single investment, with various complementary strategies managed by professional fund managers.
• Real Estate Investment Funds Advisory (Fundos Imobiliários - FIIs) Advisory on real estate investment funds enabling collective investment in the real estate market with diversification benefits and recurring income through rental yields.
• Structured Operations Certificates Advisory (COE) Advisory on Structured Operations Certificates (COE) combining elements of fixed and variable income in a single product, offering capital protection options with exposure to equity or foreign market returns.
• International USD Account (Conta Internacional em Dólar) International USD-denominated account services for global investment and currency diversification, provided through the XP Investimentos platform.
• Visa Infinite Credit Card with Cashback Premium Visa Infinite credit card offering cashback rewards on spending, distributed to qualifying clients.
• Credit Solutions (Real Estate Financing and Credit-Backed-by-Investments) Credit solutions including real estate financing and credit backed by investment holdings, providing financial flexibility for property acquisition or capital needs.
• Foreign Exchange and International Remittances (Câmbio e Remessas Internacionais) Foreign exchange services including international remittances, foreign currency exchange, global account access, and overseas investment facilitation.
• Insurance (Life, Business, Health) Insurance products including life, business, and health insurance providing protection and financial security for individuals and enterprises.

Quantifiable outcome

• R$ 1.2 billion in client assets invested
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• XP InvestimentoscoreChannel Partner/ Reseller/ Distributor · 1 January 2019XP Investimentos is the largest investment brokerage in Brazil and the leading in Latin America. Big Invest operates as an accredited advisory office ('escritório credenciado') of XP, maintaining a distribution partnership for financial products. XP provides the trading platform and infrastructure while Big Invest delivers personalized advisory services. Big Invest maintains contractual distribution agreements with XP and operates under XP's regulatory framework. XP has approximately 3 million active clients and R$ 715 billion in assets under custody.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Modal Investimentos: Brazilian investment platform offering brokerage, advisory, funds, and fixed income to retail and corporate clients. Comparable in product breadth and advisory-led retail focus.
• Guide Investimentos: Brazilian investment advisory and brokerage firm serving retail and corporate clients with portfolio advisory and product distribution. Closely mirrors Big Invest's structure as a mid-sized accredited advisory firm.
• Warren Investimentos: Brazilian wealth management and investment platform serving retail clients with portfolio advisory, fixed income, funds, and stocks. Comparable in advisory-led retail wealth model and mid-market positioning.
• Órama Investimentos: Independent Brazilian investment platform serving retail clients with advisory, brokerage, and fund distribution. Closely comparable business model and customer segment to Big Invest.
• Toro Investimentos: Brazilian retail brokerage and advisory firm offering stocks, fixed income, funds, and advisory services. Comparable in target segment (retail investors), advisory-led model, and digital-first distribution.
• Rico Investimentos: Brazilian investment platform providing brokerage, advisory, and research to retail clients. Similar in combining digital delivery with advisor-led service and broad product access.
• Genial Investimentos: Brazilian investment platform offering brokerage, advisory, and wealth management services to retail and corporate clients. Directly comparable to Big Invest in offering personalized advisory backed by a full product shelf, though at significantly larger scale.

Broad incumbents

• Inter Investimentos: Investment and advisory arm of Banco Inter, a Brazilian digital bank. Comparable in offering retail advisory, brokerage, funds, credit, and insurance, but bundled into a full banking relationship.
• BTG Pactual Digital: Digital retail arm of BTG Pactual, one of Brazil's largest investment banks. Provides investment advisory, brokerage, funds, credit, and insurance to retail clients at far greater scale than Big Invest, with full-stack infrastructure.
• NuInvest (by Nubank): Investment platform of Nubank serving tens of millions of Brazilian retail clients. Overlaps with Big Invest in retail Brazilian investment advisory and product distribution, but at massive scale via its banking base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/big-investimentos
• Instagraminstagram.com/invistabig

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Invest