Dimac

What Dimac does

Dimac Tooling Pty Ltd is a privately held Australian industrial distributor and light manufacturer specializing in CNC machine tool accessories and workholding solutions. Founded in 1952 (originally as Acme Engineering, renamed Dimac Tooling in 1985) and headquartered in Dandenong South, Victoria, the company has operated continuously for over 70 years and now serves manufacturers across Australia and New Zealand. Its offering is organized into five solution categories — Turning, Milling, Coolant/Swarf Management, Tool Management and Automation — spanning soft jaws, power chucks, machine vices, tool presetters, mist extractors, briquetting systems, barfeeders and robotic automation modules. Approximately 158 soft-jaw SKUs are produced in-house from 1045 carbon steel alongside imported distributed-brand products.

The technology stack is largely mechanical and hardware-centric. Dimac manufactures custom soft jaws in-house and distributes premium global brands including Kitagawa (partner since 1980), Lang Technik and ZOLLER (since 2018), Hydrafeed, Reven, OK-Vise, Mitee-Bite, Neidlein, Bison and others. Core proprietary or partner-originated technologies include Lang's Quick-Point zero-point clamping and Makro-Grip pre-stamping workholding, ZOLLER's micron-precision tool presetting with automatic data transfer, Reven's fifth-generation X-CYCLONE air cleaning with no disposable filters, and Eidos swarf briquetting at a 5:1 compaction ratio. These technologies collectively reduce CNC setup times, enable lights-out/unmanned machining and recover coolant.

Revenue is generated primarily through hardware sales (CNC accessories, workholding, automation) plus a smaller stream of professional services covering installation (~8 hours per machine), after-sales support and custom engineering. Go-to-market combines a direct sales force of former machinists acting as consultative Area Managers, an extensive state-by-state Australian distributor network, two New Zealand distributors, and a recently launched e-commerce portal for standard soft jaw and cross tenon jaw SKUs. Pricing is quote-based for custom workholding solutions and unit-based with login-gated pricing for catalog items. Customer segments span precision manufacturing, aerospace and defence, industrial engineering and CNC machine shops, with named enterprise customers including Marand Precision Engineering, Australian Precision Technologies (25-year relationship), AMP Control, AL-KO, Chamberlain Group and R & I Instrument and Gear.

Name

Dimac

Legal name

Dimac Tooling Pty Ltd

Website

https://dimac.com.au

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

11–50 employees

Short description

Dimac Tooling is a privately held Australian distributor and light manufacturer of CNC machine tool accessories and workholding solutions, serving precision manufacturers, aerospace/defence and machine shops across Australia and New Zealand via direct sales, state-level distributors and an online portal.

Ownership category

akta.pro rank

Headquarters

HQ city

Dandenong

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. CNC Accessories and Parts Sales: Direct sales of CNC machine tool accessories including power chucks, soft jaws, workholding solutions, tool presetters, coolant management systems, and automation equipment. Products sold directly to manufacturers and through distributor network.
2. Custom Manufacturing Services: In-house manufacturing of soft jaws and customization of workholding solutions. Custom solutions designed and manufactured to meet specific customer requirements.
3. Technical Support and After-Sales Service: Expert after-sales support, installation services (approximately 8 hours per machine), and ongoing maintenance services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Dimac supplies and distributes CNC machine tool accessories and workholding solutions to manufacturers across Australia and New Zealand, covering five solution categories: turning, milling, coolant/swarf management, tool management, and automation. The company manufactures custom soft jaws in-house from 1045 carbon steel, imports and distributes branded products from partners including Kitagawa, Lang Technik, ZOLLER, Hydrafeed, and Reven, and provides technical support and after-sales service. Products are sold through a direct sales team in Victoria/Tasmania, regional distributors across Australia and New Zealand, and an online ordering portal for standard SKUs.

Product overview

Dimac is a distributor and supplier of CNC machine tool accessories and workholding solutions, not a single unified software product. The portfolio consists of physical hardware products organized into five solution categories: Turning solutions (soft jaws, cross tenon jaws, power chucks, manual chucks, power collet chucks, hard jaws, gripper jaws, bar gripper jaws, pie jaws, collets, centres, holders, and Neidlein face drivers); Milling solutions (clamping elements, machine vices, pneumatic/hydraulic/manual vices, Lang Workholding zero-point systems, stamping technology, grippers, and modular workholding); Coolant/Swarf management (mist extraction, coolant recycling, tramp oil skimmers, briquetting systems, and wastewater evaporators); Tool management (ZOLLER tool presetters for tool measurement and presetting); and Automation (Hydrafeed barfeeders, Royal Rota-Rack parts accumulators, Lang Robotrexate, bar pullers, and Lang Haubex). Dimac distributes branded products from partner manufacturers including Kitagawa, Lang Technik, ZOLLER, Hydrafeed, WTO, Royal Products, Reven, Freddy Products, Mitee-Bite, OK-Vise, Neidlein, and others. The company offers both off-the-shelf products and custom workholding solutions tailored to customer needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Soft Jaws Precision soft jaws for CNC power chucks, manufactured in-house from 1045 carbon steel with options for aluminium and custom configurations, offering excellent machinability, secure clamping performance, and reliable concentricity for manufacturers requiring tailored workholding.
• Cross Tenon Jaws

Quantifiable outcome

• Setup time reduced - Zero-point clamping eliminated need for repetitive clocking in of vices and chucks
• +6 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Lang Technik GmbHcoreTechnology or Integration · 1 January 2018German global leader in workholding and machine tool automation, pioneering zero-point clamping, integrated automation solutions. Products include Quick-Point Plates, Makro-Grip Self-Centering Vices, Rail Systems, and FS Stamping Technology. Serves milling solutions, coolant/swarf management, and automation categories.
• ZOLLERcoreTechnology or Integration · 1 January 2018German manufacturer with 75+ years setting standards in presetting and measuring machines. Known for innovation, precision, low maintenance costs, and long service lives. Products enhance production processes with smart software for safer, faster, more economical operations. Serves tool management solutions.
• Kitagawa CorporationcoreTechnology or IntegrationJapanese manufacturer specializing in casting, machining techniques, power chucks and numerically controlled rotary tables. Long-standing partnership since 1980, providing reliable products that enhance product competitiveness without compromising quality. Key supplier for turning solutions and automation products.
• HydrafeedcoreTechnology or IntegrationExpert in barfeeding and automation solutions for CNC machines. Known for dependability and advanced automation that enhances productivity, efficiency, and profits. Products include servo-driven barfeeders MSV65, MSV80, MSV110. Serves automation solutions.
• RevencoreTechnology or IntegrationGerman leading expert in air pollution control and environmental technology for manufacturing industries. Renowned for energy-efficient, low-maintenance ventilation systems ensuring clean indoor air aligned with Industry 4.0. X-CYCLONE technology with internationally protected patents. Serves coolant/swarf management.
• Miller's ToolingcoreChannel Partner/ Reseller/ DistributorQueensland distributor for Dimac products with 20+ year relationship. Provides best quality CNC products and solutions with excellent service, product training and seminars. Key distributor partner in Australian network.
• Metal Cutting TechnologyminorChannel Partner/ Reseller/ DistributorSouth Australian distributor serving Salisbury region. Part of national distributor network.
• RE ToolingminorChannel Partner/ Reseller/ DistributorSouth Australian distributor in Adelaide region. Part of national distributor network for CNC products.
• Toolprocure Australia Pty LtdminorChannel Partner/ Reseller/ DistributorSouth Australian national distributor. Part of national distributor network.
• CTM Engineering SuppliescoreChannel Partner/ Reseller/ DistributorWestern Australian distributor operating as Pierre Brand. Consistent reliable supplier of exceptional quality products with outstanding customer service and unwavering support.
• Tools & Associated SalesminorChannel Partner/ Reseller/ DistributorTasmanian distributor. Part of national distributor network.
• Prime Tooling (NZ) LimitedcoreChannel Partner/ Reseller/ DistributorNew Zealand distributor serving NZ market. Part of international distribution network.
• Southern Cutting TechnologyminorChannel Partner/ Reseller/ DistributorNew Zealand distributor. Part of international distribution network.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• MSC Industrial Direct: MSC Industrial is a large US-focused broad-line industrial MRO and metalworking distributor — comparable in business model (specialised distribution to manufacturers) but vastly larger scale and broader catalogue than Dimac's niche ANZ focus.
• Guhring: Guhring is a global manufacturer of precision cutting tools and CNC tooling — a broader incumbent serving the same machine-shop customers Dimac serves through tool management (ZOLLER presetters) and workholding solutions.
• Kitagawa Corporation: Kitagawa is a Japanese global manufacturer of power chucks, rotary tables, and CNC accessories — and Dimac's longest-standing principal. While Dimac distributes Kitagawa in AU/NZ, Kitagawa's global scale and direct subsidiaries make it a broader incumbent in the same category.

Direct peers

• Lang Technik GmbH: Lang Technik is Dimac's principal supplier but also a global brand competitor in zero-point clamping, Makro-Grip vises, and automation — competing against similar offerings from Schunk, Gressel, and Hainbuch in the same end-customer accounts.
• Schunk: Schunk is a German specialist in workholding, gripping, and automation technology — directly competing with the Lang Technik and Kitagawa product ranges Dimac distributes in AU/NZ. Both target CNC lathe and machining-centre customers seeking precision clamping solutions.
• Gressel AG: Gressel is a Swiss manufacturer of precision clamping and workholding systems for milling and machining centres — directly comparable to Lang Technik Makro-Grip vises and zero-point systems Dimac distributes.
• Röhm: Röhm is a German specialist in power chucks, lathe chucks, and workholding — overlapping directly with Kitagawa power chucks and TDG clamping solutions Dimac distributes. Customers evaluating clamping force and precision would compare both brands.
• Hainbuch: Hainbuch is a German manufacturer of precision workholding, chucks, and clamping devices — competing head-to-head with the power chucks and clamping systems Dimac sells through Kitagawa and Lang. Both focus on high-precision CNC turning and milling applications.

Regional players

• Sutton Tools: Sutton Tools is an Australian family-owned cutting tool manufacturer operating from Melbourne — comparable in heritage, scale, and ANZ market focus. While Sutton makes cutting tools and Dimac distributes workholding/accessories, both compete for similar manufacturing customers and share a regional industrial DNA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dimactooling

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dimac