International Marketing And Promotion Service

What International Marketing And Promotion Service does

Imapros (legal name: International Marketing And Promotion Service) is a Belgian family-owned visual communication and signage manufacturer founded in 1989 and headquartered in Jumet near Charleroi, with a secondary office near Liège. The company designs, fabricates, and installs illuminated signs (caissons lumineux, neon, and backlit letters), 3D relief letters, roof signage, advertising panels, totems and pylons, illuminated display panels, canopies and facade cladding, and pharmacy and medical/veterinary crosses. It also offers large-format printing on banners, vehicle wraps, workwear, and promotional items, and has brand-segmented a dedicated LED screen business (Imapros-LED) covering interior, exterior, and trailer-mounted screens on both sale and rental terms.

Name

International Marketing And Promotion Service

Legal name

Imapros

Website

https://imapros.be

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Commercial Signage Manufacturing

NAICS

Indoor and Outdoor Display Advertising (54185), Indoor and Outdoor Display Advertising (541850)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Audible-Visual Alarms & Notification Devices (Sounders, horns, siren/strobe combos for industrial use) (IMAGAIAF)

Keywords

• Illuminated signage manufacturing
• Commercial sign installation
• Large format printing services
• LED screen solutions
• Vehicle lettering wrapping

Headquarters

HQ city

Montignies-sur-sambre

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Signage Products and Installation: One-time sale and installation of luminous signs, letters in relief, totems, panels, and other visual communication products. Includes on-site installation services.
2. Printing Services: Printing on various substrates including banners, vehicle wraps, work clothing, and promotional items.
3. Financing/Leasing: Financial leasing services for signage investments, allowing customers to pay over 18-60 months with minimum amounts of 1000 EUR.
4. Maintenance Contracts: Annual cleaning and maintenance contracts ensuring signage remains in optimal condition.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Imapros designs, manufactures, installs, and maintains commercial visual communication products, primarily illuminated signs, 3D relief letters, advertising panels, totems/pylons, roof signage, pharmacy and medical crosses, and LED screens. It also provides large-format printing on vehicles, banners, workwear, and promotional items, and supports customers with cleaning/maintenance contracts and 18–60 month leasing. The company serves local and regional businesses across Belgium, France, the Netherlands, and Luxembourg.

Product overview

Imapros is a family-owned visual communication company founded in 1989, specializing in illuminated signage and advertising solutions. The product portfolio centers on illuminated signs (caissons lumineux), 3D raised letters (lettres en relief), totems/pylons, and advertising panels. The company also offers a complementary range of printing services including vehicle lettering, printed banners, promotional gadgets, and branded workwear. LED screen solutions (both outdoor and indoor) are available for sale or rental. Support services include annual maintenance contracts (Omnium), cleaning services, and leasing/financing options. The company operates primarily in Belgium, France, Netherlands, and Luxembourg.

Differentiator

Problem solved

Functional benefit

Brands

• Imapros-LED: LED screen solutions for exterior and interior advertising with sale and rental options
• Enseigne Pharmacie

Products and services

• Illuminated Signage (Enseignes) Custom-designed, manufactured, and installed illuminated signage for storefronts, including caissons lumineux (light boxes), 3D raised letters (lettres en reliefs), advertising panels, roof-mounted signs, totems and pylons, illuminated display panels, canopies/porticos/facade cladding, pharmacy and medical/veterinary crosses, and classic neon signs. Targeted at retail, hospitality, healthcare, and commercial businesses in Benelux and northern France.
• Lettering and Printing Services (Lettrages et Impressions) Custom lettering for vehicles and storefronts, large-format printed banners and solar protection, branded promotional gadgets, and personalized workwear. Targeted at businesses that need brand expression on vehicles, building wraps, workwear, and promotional items.
• LED Screen Solutions (Ecran LED) Sale and rental of interior, exterior, and trailer-mounted LED screens for day-and-night visual communication. Targeted at event organisers, retailers, and businesses needing mobile or fixed digital displays.
• Wayfinding Signage (Signalétiques) Signage panels and wayfinding solutions to guide visitors on commercial and industrial sites. Targeted at businesses needing on-premise navigation and informational signage.
• Signage Leasing and Financing (Financement-Leasing) Financial leasing service for signage investments, allowing customers to spread payments over 18 to 60 months with a minimum financed amount of 1,000 EUR. Targeted at SMBs with limited upfront capital.
• Annual Maintenance Contract (Contrat d'entretien) Recurring annual maintenance and cleaning service to keep signage in optimal condition. Targeted at existing Imapros signage customers who want ongoing upkeep.
• Omnium Full-Service Maintenance Package (Services de nettoyage) Comprehensive maintenance package including annual inspection, repairs, LED replacement, and cleaning, with a 10-day repair guarantee. Targeted at customers wanting complete peace of mind for their signage assets.

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Groupe IMAPROSminorOthersGroupe IMAPROS is the parent company overseeing multiple brands: Imapros (main signage company), Imapros LED (LED screen specialists at imapros-led.be), and Enseigne Pharmacie (pharmacy signage at enseignepharmacie.be).

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Spandex Group: Pan-European distributor and converter of sign-making, digital-print, and vehicle-graphic materials with fabrication services. Highly comparable given Imapros' combination of signage fabrication plus wide-format printing on banners, vehicle lettering, and branded apparel across the same European geographies.
• Allen Signs: UK-based independent fabricator of illuminated signage, totems, and architectural signage with installation crews. Similar scale and full-service model (design-fabricate-install-maintain) for commercial and retail customers, providing a comparable reference point in the UK market.
• Prismaflex International: France-headquartered producer of visual-communication signage, large-format digital print, and outdoor display structures. Directly comparable product set (light boxes, totems, printed banners) and a stronger scale to benchmark Imapros' European growth path.
• Hexis: French manufacturer of self-adhesive vinyl, wrapping, and digital-printing films used in vehicle lettering, signage, and customized workwear applications. Closely comparable on the printing/film side of Imapros' offering, including vehicle wraps, banners, and branded apparel.
• Signaux Girod: French signage manufacturer and installer of illuminated signs, totems, and pylons for retail and roadside applications across France and French-speaking Belgium. Closest functional analogue to Imapros in terms of product mix and Benelux/France footprint.

Broad incumbents

• FASTSIGNS International: Large North-American-franchise network producing and installing custom signage, banners, vehicle graphics, and LED displays through hundreds of franchisees. Comparable end-customers and product scope, but operates at materially greater scale across many geographies rather than a single regional base.
• Signarama: Global franchise network specializing in custom signs, vehicle wraps, banners, and digital signage for SMB and enterprise customers. Comparable offering across the same product categories Imapros sells, useful as a global benchmark even though Signarama is franchise-distributed rather than a single regional operator.
• Agfa-Gevaert: Belgian-headquartered imaging, inkjet, and large-format-print technology company whose materials, inks, and printers underpin the print-on-substrate workflows used by Imapros and signage peers. A broader incumbent whose products Imapros likely consumes and whose commercial-print focus overlaps with the printing-services arm of Imapros.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/imapros
• LinkedInlinkedin.com/company/imapros

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Marketing And Promotion Service