New Visual Media

What New Visual Media does

New Visual Media is a privately held advertising services company founded in 2015 and headquartered in Boise, Idaho. It specializes in end-to-end digital signage solutions for US enterprise retail customers, organized around four integrated service pillars: (1) Installation, performed by the company's own trained field team rather than third-party contractors; (2) Content Creation, delivered by an in-house creative team for design, filming, and production; (3) Network Infrastructure, covering configuration, security, and ongoing management of the underlying network; and (4) 24/7 Support, providing continuous technical assistance. The company's customer base is concentrated in grocery retail — including multiple Albertsons Companies banners (Albertsons, Safeway, Vons, Jewel-Osco, Tom Thumb, United Supermarkets, Lucky Stores, ACME) plus Market Basket and Stater Bros — and extends into quick-service restaurants via Starbucks, with additional hospitality and live-event projects (Broadway on the Rocks, Talon Tap & Spirits).

The underlying technology stack is digital signage network infrastructure paired with content management systems, but no proprietary software platform, patents, or AI/ML components are disclosed. The differentiation rests on vertical integration of services — owning the full lifecycle from hardware deployment through content production and network operations — rather than on a defensible technology asset. The business model combines one-time installation fees with recurring revenue from content, network management, and support services; pricing is custom-quoted and not publicly disclosed.

Go-to-market is direct-to-enterprise: the company's own team sells, deploys, and supports signage across multi-location retail chains within the United States. Lead generation relies on organic social presence (Instagram, LinkedIn, YouTube) combined with phone outreach and website inquiry forms. The company reports 1M+ monthly impressions across its deployed network and operates across multiple US states, with no disclosed revenue, funding, ownership, or headcount trend data.

Name

New Visual Media

Legal name

New Visual Media

Website

https://newvisualmedia.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

New Visual Media is a private Boise, Idaho-based digital signage services company that delivers end-to-end installation, content creation, network management, and 24/7 support to major US enterprise retail chains, including Albertsons-owned banners and Starbucks.

Ownership category

akta.pro rank

Product category

Digital Signage Services

NAICS

Indoor and Outdoor Display Advertising (541850), Graphic Design Services (541430)

SIC

Services-Computer Integrated Systems Design (7373), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Digital Signage & Commercial Displays (HDACADAL)

akta.pro secondary industry

Video/IMAG & LED Wall Production (MPAGAKAD)

Keywords

• Digital signage services
• Digital signage installation
• Signage content creation
• Signage network infrastructure
• Retail digital signage

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Signage Installation: One-time installation services provided by the company's own trained team for digital signage hardware.
2. Content Creation Services: Ongoing content design, filming, and creation services for digital signage displays.
3. Network Management: Recurring network infrastructure configuration, security, and management services for digital signage networks.
4. Support Services: 24/7 ongoing support services for digital signage systems.

Distribution channels1 record

Marketing channels5 records

Core offering

New Visual Media provides an end-to-end digital signage solution for retail and commercial customers, bundling four service pillars: hardware installation performed by its own trained team (not contractors), in-house creative content design and production, configuration and ongoing management of the network infrastructure powering the displays, and 24/7 technical support. Customers include major US grocery and QSR chains, and the company delivers across multiple US states with an installed base generating 1M+ monthly impressions.

Product overview

New Visual Media provides an end-to-end digital signage solution comprising four integrated service pillars: Installation (delivered by their own trained team to ensure quality standards), Content Creation (in-house creative team for design, filming, and production), Network Infrastructure (configuration, security, and management), and 24/7 Support. These services collectively address all digital signage needs from initial deployment through ongoing operations, with notable client projects including Broadway on the Rocks, Talon Tap & Spirits, and various retail display applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Signage Installation Professional installation of digital signage hardware at retail and commercial locations, delivered by New Visual Media's own trained installation team rather than third-party contractors, to ensure adherence to specifications and quality standards.
• Digital Signage Content Creation In-house creative services producing design, filming, and content for digital signage displays, delivered to retail and commercial clients as ongoing content production.
• Network Infrastructure Services Configuration, security, and ongoing management of the network infrastructure required for digital signage displays to operate reliably at retail and commercial locations.
• 24/7 Support Services Continuous 24/7 technical support for digital signage systems, covering post-deployment operations and issue resolution for retail and commercial customers, reachable via phone (+1 208 949-2951) and email ([email protected]).

Named customers11 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• BrightSign: Leading manufacturer of digital signage media players and a broader signage ecosystem serving enterprise retail and QSR. Comparable to NVM as a foundational player in the same retail signage supply chain NVM serves, although BrightSign is hardware-centric versus NVM's services-led model.
• Samsung VXT (Samsung Electronics): Display hardware OEM plus a growing cloud signage platform (VXT) for retail, QSR, and enterprise. Competes with NVM at the hardware/software layer that NVM integrates on top of, and is increasingly encroaching on services adjacent to NVM's offering.
• PPDS (Philips Professional Displays): Philips-branded professional display manufacturer offering integrated signage hardware, software, and services for retail and QSR. Comparable to NVM as a one-stop signage provider competing for the same enterprise retail deployments.

Direct peers

• Four Winds Interactive (FWI, now part of Spectrio): Provider of digital signage, on-hold messaging, and in-store media for enterprise customers. Comparable to NVM in delivering end-to-end signage programs — hardware, content, network, and support — to multi-location retail and consumer brands.
• Rise Vision: Cloud-based digital signage platform with templated content and managed display networks, often used by schools, retail, and enterprises. Comparable to NVM in providing CMS-driven signage with content services aimed at multi-location operators.
• YCD Multimedia: Digital signage CMS and solutions vendor serving retail, hospitality, and corporate clients. Directly comparable to NVM through its combination of signage software platform, content services, and enterprise retail deployments.
• Stratacache: One of the largest pure-play digital signage providers, especially dominant in retail and grocery end-markets. Comparable to New Visual Media because both sell end-to-end in-store digital signage deployments to large retail chains with installation, content, and managed services.
• Mvix (now part of Newline Interactive): Digital signage solutions provider offering hardware, content management, and managed services for retail and corporate customers. Overlaps with NVM in selling integrated signage deployments and content services to multi-site operators.
• Scala (Stratacache): Long-standing digital signage software and services platform now part of Stratacache, focused on retail and QSR digital displays. Directly comparable to NVM as a competitor offering signage CMS, content, and deployment services to enterprise retail customers.
• Reflect Systems: Digital signage and in-store media provider targeting retail and consumer-facing brands. Overlaps with NVM in retail digital signage installation, content creation, and managed network operations for enterprise chains.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@newvisualmedia327
• LinkedInlinkedin.com/company/new-visual-media
• Instagraminstagram.com/new_visual_media
• Xx.com/newvisualmedia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Visual Media