Tracy Unified School District
Tracy Unified School District is a California public K-12 school district serving over 89,000 residents in Tracy with 18-19 schools spanning TK through adult education. It is publicly funded via state LCFF allocations, property taxes, and bond measures, and offers STEM, AP, IB, CTE, and dual enrollment programs.
- Company typePublic
- Founded-
- HeadquartersTracy, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Tracy Unified School District does
Tracy Unified School District (TUSD) is a California public K-12 school district headquartered at 1875 W. Lowell Avenue in Tracy, California, serving a growing community of over 89,000 residents in the Central San Joaquin Valley approximately 60 miles east of San Francisco. The district operates a unified educational platform spanning 18-19 campuses: three comprehensive high schools (Kimball, Tracy, West), two middle schools (Monte Vista, Williams), four TK-8 schools, seven TK-5 elementary schools, one continuation high school (George & Evelyn Stein), one community day school (Duncan-Russell), one dependent charter school (Tracy Charter), and an Adult School. Core academic offerings include STEM, Advanced Placement (AP), International Baccalaureate (IB) at Tracy High, AVID, Career Technical Education (CTE), Dual Enrollment via CCAP with Los Positas College, GATE, JROTC, and specialized academies (Ag Science, Space & Engineering, Medical & Health Services, Performing Arts Magnet).
TUSD's business model is that of a publicly funded government entity rather than a commercial enterprise. The district is funded primarily through California's Local Control Funding Formula (LCFF), federal education programs, local property taxes, and voter-approved bond measures - there is no tuition charged to district residents. The district is governed by an elected seven-member Board of Education and administered by Superintendent Dr. Robert Pecot, Ed.D. (in role since 2022), with associate superintendents leading Business Services, Educational Services, and Human Resources. Revenue figures are not publicly disclosed on the district website; financial transparency is administered through LCAP documents and Board of Education meetings rather than prominent public reporting.
Operationally, TUSD runs standard K-12 administrative and instructional technology infrastructure: all schools and classrooms are internet-connected, high schools participate in the state's Digital High Schools program, and the district relies on third-party platforms including Aeries (student information system) and Parent Square (family communication). Student and family services are delivered via traditional attendance-boundary enrollment with no competitive customer-acquisition motion. The district's strategic posture is community-rooted, with long-standing partnerships to the Tracy Chamber of Commerce, Tracy Hospital Foundation, Kiwanis Club, Tracy Sunrise Rotary Club, Heirloom, Tracy Earth Project, and Los Positas College.
Tracy Unified School District firmographics
Firmographics- Name
- Tracy Unified School District
- Legal name
- Tracy Unified School District
- Website
- https://tracy.k12.ca.us
- Company type
- Public
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Tracy Unified School District is a California public K-12 school district serving over 89,000 residents in Tracy with 18-19 schools spanning TK through adult education. It is publicly funded via state LCFF allocations, property taxes, and bond measures, and offers STEM, AP, IB, CTE, and dual enrollment programs.
- Ownership category
- akta.pro rank
Tracy Unified School District industry classification
Industry- Product category
- K-12 Public Education Services
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110), Elementary and Secondary Schools (61111), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public School Districts (K–12) (EDADABAA)
- akta.pro secondary industries
- Charter Career & Technical Education (CTE) Schools (EDAJACAK), Specialized Programs & Classrooms (Autism, Emotional/Behavioral, Intellectual/Developmental, Multi-Disability) (EDAJAKAH), Charter Special Education & Inclusive Programs (EDAJACAF)
Keywords
Where Tracy Unified School District is headquartered
LocationHeadquarters
- HQ city
- Tracy
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Tracy Unified School District business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Distribution channels1 record
Marketing channels7 records
Tracy Unified School District product offering
Product offeringCore offering
Tracy Unified School District is a public K-12 school district operating 18 schools in Tracy, California, delivering core academic instruction from Transitional Kindergarten through 12th grade, alongside specialized programs such as STEM, CTE, AP, IB, AVID, Dual Enrollment, Special Education, and Adult School. Services are provided at no tuition to district residents and include student information management (Aeries), family communication (Parent Square), and district-wide technology support (ISET).
Product overview
Tracy Unified School District operates a unified educational platform consisting of multiple academic programs and support services. The district's core offerings include traditional K-12 education across 19 schools (3 high schools, 2 middle schools, 4 K-8 schools, 7 K-5 elementary schools, 1 continuation high school, 1 community day school, and 1 charter school). Key academic programs include STEM, Career Technical Education (CTE), Advanced Placement (AP), International Baccalaureate (IB), and AVID. The district provides technology support through its ISET department and uses Parent Square for family communication and Aeries for student information management. Special education services and professional learning programs support teachers and students.
Differentiator
Problem solved
Functional benefit
Products and services
- STEM Program
Quantifiable outcome
- Donated $17,500 from Rotary Club Shrimp Feed event to literacy programs at K-5 schools
Companies that use Tracy Unified School District
Customer profileSegments3 records
Ideal customer profiles1 record
Tracy Unified School District technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Tracy Unified School District partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Tracy Chamber of CommercecoreSupports local education through sponsorship of annual New Educators' Luncheon and Tracy Industry-Education Partnership, providing school-to-career programs for high school students
- Tracy Hospital FoundationminorSponsors the CPR For Kids program that teaches life-saving techniques to all students in grades 3, 7 and 9
- Tracy Kiwanis ClubminorSponsors D.A.R.E. (Drug Awareness and Resistance Education) program in district schools
- Tracy Sunrise Rotary ClubminorConducts 'Kids Who Read Succeed' fundraiser during Annual Shrimp Feed, donating $17,500 to literacy programs at K-5 schools
- HeirloomminorCarbon capturing technology company operating in Tracy; partnered with TUSD STEM department for TepTalk presentations at Tracy High, reaching over 250 students from Tracy, Kimball, and Stein High Schools
- Tracy Earth ProjectminorPartnered with TUSD STEM department for TepTalk presentations on environmental issues and career awareness
- Los Positas CollegecoreCCAP (College and Career Access Pathways) agreement providing dual enrollment opportunities for high school students
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Tracy Unified School District competitors and assessment
Company assessmentDirect peers
- Lodi Unified School District: Neighboring San Joaquin County K-12 district of comparable scale with a similar mix of elementary, middle, and high schools. Operates under identical California public school district regulatory framework and competes for overlapping commuter-belt families.
- Manteca Unified School District: Adjacent San Joaquin County public K-12 district serving Manteca and surrounding communities. Directly comparable as a similarly sized Central Valley district competing for the same regional student population and operating on the same California LCFF funding model.
- Stockton Unified School District: Larger neighboring San Joaquin County K-12 district serving Stockton. Comparable in regulatory environment and program structure, though larger in scale; represents both a competitor and a useful benchmark for operational scale.
Regional players
- Brentwood Union School District: East Bay-adjacent K-8 district serving the growing Brentwood community. Comparable as a Central Valley-adjacent growth-corridor district with similar demographic and funding dynamics, though TUSD adds the high school grades.
- Mountain House Elementary School District: Adjacent K-8 district serving the Mountain House master-planned community just south of Tracy. Comparable as a fast-growing San Joaquin Valley feeder district whose students often matriculate into Tracy-area high schools.
Broad incumbents
- Dublin Unified School District: Bay Area-adjacent K-12 district of similar profile serving a fast-growing commuter community in the Tri-Valley. Comparable as a peer on growth trajectory, modern facilities investment, and dual enrollment/college readiness programming.
- Livermore Valley Joint Unified School District: Bay Area-adjacent K-12 district of similar scale with a comparable academic portfolio including AP, IB, CTE, and AVID. Comparable in operating model and demographic profile of a growing East Bay commuter community.
Others
- Los Positas College: Community college partner of TUSD under the CCAP dual enrollment agreement. Relevant as the higher-education counterpart that enables TUSD's college credit pathway and signals the depth of its articulation partnerships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Tracy Unified School District social profiles
Digital presenceTracy Unified School District financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tracy Unified School District leadership team
Management profileNumber of profiles
Profiles10 records
Tracy Unified School District funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tracy Unified School District M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tracy Unified School District
What does Tracy Unified School District do?
Tracy Unified School District is a public K-12 school district operating 18 schools in Tracy, California, delivering core academic instruction from Transitional Kindergarten through 12th grade, alongside specialized programs such as STEM, CTE, AP, IB, AVID, Dual Enrollment, Special Education, and Adult School. Services are provided at no tuition to district residents and include student information management (Aeries), family communication (Parent Square), and district-wide technology support (ISET).
Is Tracy Unified School District a public or private company?
Tracy Unified School District is a public company. It is classified as state government owned and is currently operating.
When was Tracy Unified School District founded?
Tracy Unified School District was founded in -1. It employs 501 to 1,000 people.
Where is Tracy Unified School District based?
Tracy Unified School District is headquartered in Tracy, United States, in the North America region.
Who are Tracy Unified School District's main competitors?
Direct peers on record are Lodi Unified School District, Manteca Unified School District and Stockton Unified School District. Regional players are Brentwood Union School District and Mountain House Elementary School District. Broad incumbents are Dublin Unified School District and Livermore Valley Joint Unified School District. Los Positas College is listed as an others.
Does Tracy Unified School District have an API?
No public API is recorded for Tracy Unified School District.
What industry is Tracy Unified School District in?
Tracy Unified School District's product category is K-12 Public Education Services. Its primary akta.pro industry code is EDADABAA, Public School Districts (K–12), with a secondary code of EDAJACAK, Charter Career & Technical Education (CTE) Schools. Its NAICS code is 6111 and its SIC code is 8200.