Nautisports
Nautisports is a French direct-to-consumer e-commerce retailer (Lyon, founded 2008) specializing in nautical clothing, safety equipment, and boat accessories, aggregating 200+ brands for individual boaters, sailors, and water sports enthusiasts across six European languages.
- Company typePrivate
- Founded2008
- HeadquartersLyon, France
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Nautisports does
Nautisports, operated under the legal entity TANGO SPORTS SAS, is a French direct-to-consumer e-commerce retailer specializing in nautical equipment, marine clothing, and boat accessories. Founded in 2008 and headquartered in Lyon, the company runs a single online storefront (nautisports.com) that aggregates more than 200 brands across technical sailing apparel (jackets, salopettes, oilskins, drysuits, wetsuits), safety equipment (life jackets, harnesses, distress beacons), marine electronics (GPS, VHF, radar, fishfinders), boat hardware and rigging, maintenance products (antifouling, paints, varnishes), and water sports gear (SUP, wakeboard, towables). The platform supports six European languages and multi-currency checkout with flexible payment options including 4x interest-free installments via PayPal.
The technology stack is a standard Magento-based e-commerce platform (evidenced by the /static/frontend/Solwin/freego/ path) extended for multi-language localization, multi-carrier delivery integration (Colissimo, Chronopost, DPD, Mondial Relay), and a content marketing layer built around structured buying guides, comparison tools, and a dedicated YouTube channel. Pricing is unit-based across a €39 to €1,600 range, with year-round promotional activity (French Days, Black Friday, Summer Sales) offering discounts of 15% to 60%, a €100 free-shipping threshold, and a 100-day return policy. Customer service is delivered by phone and email rather than automated channels.
The business model is straightforward multi-brand resale: Nautisports purchases inventory from third-party brands (Helly Hansen, Musto, Gill Marine, Guy Cotten, Plastimo, Osculati, Zhik, Spinlock, Jobe, Ortlieb, Wichard, among others) and resells it to end consumers and a smaller public-sector procurement channel across Europe. The company reports a 4.6/5 customer rating and a cumulative milestone of more than 500,000 orders shipped. Headcount is reported at 1-10 employees, indicating a lean operation that has scaled GMV primarily through digital channels and supplier breadth rather than workforce expansion. Revenue, funding history, and ownership details beyond the SAS structure are not disclosed.
Nautisports firmographics
Firmographics- Name
- Nautisports
- Legal name
- TANGO SPORTS SAS
- Website
- https://nautisports.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nautisports is a French direct-to-consumer e-commerce retailer (Lyon, founded 2008) specializing in nautical clothing, safety equipment, and boat accessories, aggregating 200+ brands for individual boaters, sailors, and water sports enthusiasts across six European languages.
- Ownership category
- akta.pro rank
Nautisports industry classification
Industry- Product category
- Nautical Equipment Retail
- NAICS
- Sporting Goods Retailers (45911)
- SIC
- Wholesale-Misc Durable Goods (5090)
- akta.pro primary industry
- Marine Apparel & Footwear Retail (Wetsuits, Rash Guards, Deck Shoes) (CRAMAIAJ)
- akta.pro secondary industries
- Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB), Diving & Snorkeling Retail (Scuba Gear) (CRAMAIAF), Water Sports Equipment Retail (Wake, Ski, Tow, Tubes) (CRAMAIAC), Docking, Anchoring & Mooring Equipment Retail (CRAMAIAI), Water Sports & Marine Recreation Gear Distribution (CRAOAJAD)
Keywords
Where Nautisports is headquartered
LocationHeadquarters
- HQ city
- Lyon
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Nautisports business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Product Sales: Direct e-commerce sales of nautical equipment, marine clothing, boat accessories, and water sports gear through the Nautisports.com online store. Revenue is generated through one-time product transactions with various payment options including 4x interest-free via PayPal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wide product range from budget to premium |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Nautisports product offering
Product offeringCore offering
Nautisports is a French online retailer specializing in nautical gear and apparel, selling technical marine clothing (waterproof jackets, salopettes, oilskin jackets, wetsuits, drysuits), safety equipment (life jackets, dry bags), boat hardware and rigging, marine electronics, maintenance products, and watersports gear from over 200 brands. The platform serves individual boaters, professional mariners, and public sector buyers across Europe with multi-language support, expert buying guides, and direct-to-consumer e-commerce.
Product overview
Nautisports is a French online e-commerce platform specializing in marine equipment and nautical clothing. The company offers a comprehensive portfolio of maritime products including technical clothing (waterproof jackets, salopettes, oilskin jackets, spray tops, wetsuits, drysuits), boat safety equipment (life jackets, rafts, distress beacons), waterproof luggage and bags, marine electronics (GPS, VHF, radar), boat hardware and rigging, maintenance products (paints, antifouling), and water sports equipment (SUP, wakeboard). The product range is organized around two core categories: technical clothing for various sailing conditions (coastal, semi-offshore, offshore, racing) and boat equipment/accessories. Nautisports operates as a multi-brand retailer featuring major nautical brands including Helly Hansen, Musto, Gill Marine, Guy Cotten, Plastimo, Zhik, and Osculati.
Differentiator
Problem solved
Functional benefit
Products and services
- Vestes de quart (technical sailing jackets) Technical waterproof and breathable jackets for sailors, designed for offshore and coastal navigation protection against wind and water. Product line targeted at men, women, and sailing programs ranging from coastal to offshore.
- Salopettes de quart (waterproof sailing bibs) Waterproof sailing bibs / overalls providing wind and water protection for the lower body during maritime activities. Designed to be worn with quarter jackets for full-body protection.
- Vareuses (spray tops) Alternative to quarter jackets, these waterproof spray tops offer flexibility and protection for recreational sailing, dinghy sailing, and fishing.
- Cirés marins (oilskin / PVC jackets) Traditional PVC-coated waterproof jackets offering superior rain protection and extended durability for maritime use, including professional fishing and coastal sailing.
- Combinaisons néoprènes (wetsuits) Wetsuits for water sports providing thermal protection, buoyancy, and freedom of movement for diving, surfing, dinghy sailing, and paddle sports.
- Combinaisons sèches (drysuits) Waterproof drysuits designed for extreme maritime conditions providing full waterproof protection for offshore sailing and cold-water activities.
- Gilets de sauvetage (life jackets) Life jackets and personal flotation devices for maritime safety, including automatic, inflatable, and foam models from brands such as Spinlock and Jobe.
- Sacs étanches (waterproof dry bags) Waterproof dry bags and backpacks for keeping belongings dry during water activities, available in various sizes from 1L to 150L, including Ortlieb brand offerings.
- Electronique marine (marine electronics) Marine electronics including GPS, AIS, fishfinders, VHF radios, radar, and autopilot systems for boats.
- Accastillage (boat hardware and rigging) Boat hardware including shackles, carabiners, blocks, cleats, rigging accessories, and deck hardware from brands like Osculati and Wichard.
- Cordage marin (marine ropes) Marine ropes and rigging including mooring lines, halyards, and sheets in materials like Dyneema, nylon, and polyester.
- Peintures et antifouling (boat paints and antifouling) Boat paints, antifouling coatings, varnishes, and maintenance products for hull care and winterization.
- Stand Up Paddle (SUP) equipment Paddle boards and accessories including inflatable SUPs, paddles, leashes, pumps, and carts for paddle sports enthusiasts.
- Chaussures bateau (boat shoes and boots) Boat shoes including deck shoes, boat boots, waterproof boots, and neoprene boots for sailing and watersports activities.
- Wakeboard et sports tractés (towed water sports) Towed water sports equipment including towable tubes, wakeboards, water skis, and tow ropes from brands such as Jobe.
Companies that use Nautisports
Customer profileSegments3 records
Ideal customer profiles3 records
Nautisports technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nautisports partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major and minor.
- Helly HansencoreFlagship featured brand specializing in performance sailing jackets and technical marine clothing. Featured prominently on the homepage and dedicated brand page with premium product showcase.
- MustocoreKey brand partner offering premium technical sailing clothing including offshore jackets, salopettes, and Gore-Tex Pro products. Regularly featured with dedicated brand pages.
- Guy CottencoreFrench heritage brand specializing in oilskin jackets (cirés) and traditional maritime clothing. Featured as a flagship brand for traditional marine fashion and professional fishing gear.
- Gill MarinemajorPremium brand offering technical offshore jackets and sailing clothing. Featured with dedicated brand page and full product catalog on Nautisports.
- PlastimomajorFeatured brand offering boat equipment, rigging, and safety products. Comprehensive product range including life jackets and electronic equipment.
- OsculatimajorItalian brand partner specializing in marine hardware, rigging equipment, and boat accessories. Featured as a flagship brand in the accastillage category.
- ZhikminorPerformance sailing brand offering technical clothing and gear for competitive sailors. Featured as a premium brand for high-performance sailing equipment.
- SpinlockminorSafety equipment specialist offering life jackets, harnesses, and personal flotation devices. Featured in the safety equipment category.
- JobeminorWatersports brand specializing in towable water sports equipment, life jackets, and paddle gear. Featured for summer watersports and leisure activities.
- OrtliebminorGerman specialist in waterproof bags and dry bags for outdoor and nautical use. Featured in the bagagerie (luggage) category.
- WichardminorMarine hardware specialist offering stainless steel fittings, blocks, and rigging hardware. Featured in the accastillage (rigging) category.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Nautisports competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Nautisports social profiles
Digital presenceNautisports financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nautisports leadership team
Management profileNumber of profiles
Nautisports funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nautisports M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nautisports
What does Nautisports do?
Nautisports is a French online retailer specializing in nautical gear and apparel, selling technical marine clothing (waterproof jackets, salopettes, oilskin jackets, wetsuits, drysuits), safety equipment (life jackets, dry bags), boat hardware and rigging, marine electronics, maintenance products, and watersports gear from over 200 brands. The platform serves individual boaters, professional mariners, and public sector buyers across Europe with multi-language support, expert buying guides, and direct-to-consumer e-commerce.
Is Nautisports a public or private company?
Nautisports is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nautisports founded?
Nautisports was founded in 2008. It employs 1 to 10 people.
Where is Nautisports based?
Nautisports is headquartered in Lyon, France, in the Europe region.
How does Nautisports make money?
One revenue line is on record: product Sales.
Does Nautisports have an API?
No public API is recorded for Nautisports.
What industry is Nautisports in?
Nautisports's product category is Nautical Equipment Retail. Its primary akta.pro industry code is CRAMAIAJ, Marine Apparel & Footwear Retail (Wetsuits, Rash Guards, Deck Shoes), with a secondary code of CRAMAIAB, Marine Parts, Accessories & Maintenance Supplies Retail. Its NAICS code is 45911 and its SIC code is 5090.