Bontà Viva

Name

Bontà Viva

Legal name

Eurial Italia S.p.A.

Website

https://bonta-viva.it

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Dairy Products

NAICS

Dairy Product (except Frozen) Manufacturing (31151)

SIC

Dairy Products (2020)

akta.pro primary industry

Yogurt & Cultured Dairy (Yogurt, Kefir, Sour Cream, Cottage Cheese) (CRADACAB)

Keywords

• Fresh dairy products
• Yogurt manufacturing
• Italian soft cheese
• Bifidus cultured dairy
• Packaged dairy desserts

Headquarters

HQ city

Borso Del Grappa

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Dairy Product Sales: Bontà Viva generates revenue through the sale of dairy products including yogurt, bifidus, fresh cheeses, and desserts through retail distribution channels. Products are sold in various formats (individual packs, multipacks) to end consumers via supermarkets and grocery stores.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Bontà Viva manufactures and sells a range of fresh dairy products including yogurt (whole milk, fat-free, blended fruit, and creamy varieties), bifidus cultured dairy with cereals and fibre, fresh soft cheeses such as Stracchino and Robiola, and desserts including Crème Caramel and Panna Cotta. Products are produced in Italy (yogurt, bifidus, fresh cheeses) and France (desserts) and distributed via Italian retail channels. The range caters to everyday consumption as well as specific dietary needs such as lactose-free, gluten-free, and reduced-fat options.

Product overview

Bontà Viva is a dairy brand owned by Eurial Italia S.p.A. (part of the Agrial French cooperative group) offering a portfolio of fresh milk-based products across four categories: Yogurt (Intero whole milk, Magro Zero Grassi fat-free, Frutta Frullata smooth blended, and Cremoso indulgent varieties), Bifidus (Fibre cereal-enriched and Zero Grassi light cultures), Formaggi (Stracchino in classic, Light, and Senza Lattosio variants, plus Robiola), and Dessert (Crème Caramel and Panna Cotta). The range is positioned around taste and lightness for the whole family, with attention to dietary needs including gluten-free and lactose-free options.

Differentiator

Problem solved

Functional benefit

Products and services

• Yogurt Intero

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Eurial Italia S.p.A.coreOthersBontà Viva is a brand under Eurial Italia S.p.A. Eurial Italia operates as the Italian subsidiary of the larger Eurial cooperative, which is part of the Agrial group. Eurial Italia manages production facilities in Borso del Grappa producing yogurt and fresh cheeses.

Scale indicators3 records

Recent moves4 records

Direct peers

• Galbani (Lactalis): Lactalis-owned Italian fresh cheese brand (incl. stracchino) — a direct competitor to Bontà Viva's Stracchino/Stracchino Light/Stracchino Senza Lattosio range in Italian grocery.
• Müller: German dairy group with a meaningful Italian yogurt and dairy dessert presence; competes on the same chilled-dairy shelves and similar wellness/protein positioning.
• Sterzing Vipiteno (Mila): Italian yogurt brand (part of Mila cooperative) competing directly with Bontà Viva in Italian retail yogurt, particularly in the fresh/traditional yogurt segment.
• Latteria Soresina: Italian dairy cooperative producing milk, yogurt and fresh cheeses for Italian retail; comparable structure (cooperative-backed Italian dairy CPG) and overlapping product set.
• Granarolo: Italian dairy cooperative producing yogurt, fresh cheeses, milk and dairy desserts sold through Italian retail — the closest like-for-like Italian peer across the same product categories and channels as Bontà Viva.

Broad incumbents

• Danone (Italy): Global dairy and yogurt leader with a major Italian business (incl. Activia, Danette desserts); competes head-on in fresh yogurt and dairy desserts where Bontà Viva plays.
• Parmalat (Lactalis): Part of Lactalis, one of the largest dairy groups in Italy, with broad exposure to milk, yogurt and fresh cheese — overlaps directly with Bontà Viva's portfolio through Italian retail.

Emerging players

• Yeo Valley: UK-based organic/wellness yogurt brand with a similar taste-and-health positioning (including probiotic, light and free-from lines); thematically comparable on portfolio strategy though geographically separate.
• Fattorie Osella: Italian fresh and aged cheese producer with regional retail presence; comparable as a niche Italian cheese brand leveraging provenance in a market where Bontà Viva's Stracchino competes.

Regional players

• Centrale del Latte d'Italia: Italian regional dairy processor selling milk, yogurt and fresh dairy products primarily through Italian retail — a comparable but more geographically concentrated Italian peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/eurial-italia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bontà Viva