Fremax
Fremax is a 40-year-old Brazilian manufacturer of brake discs and drums, operating as a brand within the Frasle Mobility group. It supplies OEMs and the aftermarket across seven countries, holding ECE R90II and ONAC certifications unique among Brazilian brake-component makers.
- Company typePrivate
- Founded1986
- HeadquartersJoinville, Brazil
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Fremax does
Fremax is a Brazilian manufacturer of brake discs and brake drums, founded in 1986 and headquartered in Joinville, Santa Catarina. The company operates as a brand within the Frasle Mobility group, which also includes Fras-le, Nakata, and Controil, and functions as both an OEM supplier to major automakers for assembly-line production and an aftermarket supplier through a network of distributors and retailers. Fremax sells its products across at least seven countries (Brazil, USA, Netherlands, Mexico, China, Colombia, Argentina) via affiliated Fras-le sales offices, with a manufacturing facility in Pinghu, China serving the Asian market.
The company's core technology is centered on high-carbon metallic alloy casting and precision machining, with proprietary differentiating features branded as Carbon+ (high-carbon content for heat dissipation), Painted Disc (rust-protective coating), Ready To Go (proprietary protective oil that preserves brake pads and eliminates pre-installation cleaning), Kit Fremax (complete bundled installation kits unique in the Brazilian market), and Stop and Go (concentric groove finishing to reduce noise and vibration). Fremax holds IATF 16949, ISO 9001, ISO 14001, ECE R90II (European), and ONAC (Colombian) certifications, and claims to be the only Brazilian brake disc and drum manufacturer with the latter two international certifications.
Fremax's go-to-market combines enterprise field sales for OEM contracts, a channel/reseller network for aftermarket distribution, and a digital self-serve catalog (Auto Experts) for product discovery. The company generates revenue through one-time sales of OEM brake discs/drums, aftermarket replacement parts, and bundled Kit Fremax solutions, with motorsport (20 consecutive seasons as official supplier to Porsche Cup Brasil) serving as a brand-building and product-validation channel. The company recently extended into circular-economy services with the 2025 launch of Recycle Max, a reverse-logistics program for recycling used brake components.
Fremax firmographics
Firmographics- Name
- Fremax
- Legal name
- Fremax
- Website
- https://fremax.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Fremax is a 40-year-old Brazilian manufacturer of brake discs and drums, operating as a brand within the Frasle Mobility group. It supplies OEMs and the aftermarket across seven countries, holding ECE R90II and ONAC certifications unique among Brazilian brake-component makers.
- Ownership category
- akta.pro rank
Fremax industry classification
Industry- Product category
- Automotive Brake Components
- NAICS
- Motor Vehicle Brake System Manufacturing (33634), Motor Vehicle Brake System Manufacturing (336340)
- akta.pro primary industry
- Aftermarket Brake Components Manufacturing (Pads/Rotors/Calipers/Lines) (IMACANAB)
Keywords
Where Fremax is headquartered
LocationHeadquarters
- HQ city
- Joinville
- HQ country
- Brazil
- HQ region
- Latin America
Offices7 records
Markets served
Fremax business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- OEM/Original Equipment Supply: Supply of brake discs and drums to automotive manufacturers for assembly line production
- Aftermarket/Replacement Parts: Sale of brake discs and drums through distributors and retailers for vehicle maintenance and repair market
- Kit Fremax Complete Solutions: Bundled kits containing all components needed for brake installation per vehicle
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Fremax product offering
Product offeringCore offering
Fremax manufactures high-carbon metallic alloy brake discs and brake drums, supplying these components to automotive OEMs for assembly line production and to the aftermarket through distributors and retailers. The portfolio includes the proprietary Kit Fremax complete installation solution and differentiated technologies such as Carbon+ alloy, painted disc protection, protective oil coating, and concentric groove finishing, complemented by the Auto Experts digital catalog platform.
Product overview
Fremax is a manufacturer of brake discs and brake drums, operating as part of the Fras-le Mobility group. The core product portfolio consists of Disco de Freio (Brake Discs) and Tambores de Freio (Brake Drums), complemented by differentiating technologies including Carbon+ (high-carbon alloy), Painted Disc (rust protection finish), Ready To Go (protective oil coating), Stop and Go (groove finishing), and the exclusive Kit Fremax bundled solution. The company also offers the Auto Experts digital catalog platform. Fremax supplies original equipment to major automakers and serves the aftermarket through distributors.
Differentiator
Problem solved
Functional benefit
Brands
- Auto Experts: A platform for consulting the complete product catalog in PDF format, providing easier access to Fremax brake disc and drum listings.
Products and services
- Disco de Freio (Brake Discs) Brake discs manufactured with high-carbon metallic alloy (Carbon+ technology) for OEM assembly line supply and aftermarket replacement. Designed for automotive manufacturers and the vehicle maintenance market, providing superior heat dissipation, longer brake life, and international certification compliance.
- Tambores de Freio (Brake Drums) Brake drums designed for safety and durability in vehicle braking systems, manufactured for OEM assembly line supply and the aftermarket replacement market. ONAC-certified for the Colombian market.
- Kit Fremax (Complete Installation Solution) Exclusive complete solution in the Brazilian market that bundles all components necessary for brake disc and drum installation according to each vehicle, saving time, money, and warehouse space. Sold as a bundled kit through distributors and retailers.
- Auto Experts Digital Catalog Platform
Quantifiable outcome
- Best brake disc brand for 10 consecutive years
- +1 more outcomes
Companies that use Fremax
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Fremax technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Fremax partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and major.
- Porsche Cup BrasilcoreOfficial and exclusive supplier of brake discs for Porsche Cup Brasil for 20 consecutive racing seasons. This partnership provides real-world motorsport testing and validation of brake technology, while establishing Fremax as a premium brand in the racing market.
- Frasle MobilitycoreFremax is part of the Frasle Mobility group, a mobility company that brings together strong brands and innovation. The group includes Fras-le, Nakata, and Controil brands, enabling shared distribution, technology development, and market presence across global regions.
- Fras-lecoreSister company within the Frasle Mobility group. Fras-le has operations in North America, Europe, Mexico, Asia, Panamerica, and Argentina, providing international reach for Fremax products.
- NakatamajorFellow brand within the Frasle Mobility group. Fremax, Nakata, Fras-le and Controil collaborate on technical presentations at industry events like Autonor 2025 and Brazilian Mechanic Congress.
- ControilmajorFellow brand within the Frasle Mobility group. Collaborates with Fremax on technical presentations at industry events like Autonor 2025 and Brazilian Mechanic Congress.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Fremax competitors and assessment
Company assessmentDirect peers
- Brembo: Italian global leader in brake disc, drum, and caliper manufacturing for OEMs and aftermarket; directly comparable product mix, OEM homologation model, and premium motorsport positioning (F1, MotoGP).
- Fras-le: Sister company within Frasle Mobility, producing brake friction materials (linings, pads, discs) for OEM and aftermarket; directly comparable channel model, customer base, and geographic footprint.
- Wagner Brake (Federal-Mogul / DRiV): North American aftermarket brake components brand offering rotors, drums, and pads; directly comparable product line and independent mechanic channel.
- Nakata: Fellow brand within Frasle Mobility producing steering and suspension components; directly comparable OEM/aftermarket business model, distribution channels, and customer base in Latin America.
- EBC Brakes: UK-based manufacturer of aftermarket brake discs, pads, and rotors for passenger and motorsport applications; directly comparable go-to-market in the replacement parts channel.
- Akebono Brake Industry: Japanese Tier-1 supplier of brake discs, drums, and calipers serving global OEMs and aftermarket; directly comparable product portfolio and OEM homologation business model.
- Stoptech (Brembo subsidiary): Aftermarket and motorsport high-performance brake disc and pad brand owned by Brembo; directly comparable premium/performance positioning and motorsport brand strategy.
Broad incumbents
- ZF Friedrichshafen (TRW Aftermarket): Large German Tier-1 auto supplier with broad brake system portfolio (TRW, ATE, Lemförder) covering OEM and aftermarket globally; direct product overlap on brake discs and drums but delivered as part of a much wider portfolio.
- Bosch (Brake Discs): Global automotive supplier offering brake discs and drums in its chassis components portfolio; direct product overlap as part of a much broader mobility and aftermarket parts offering.
- Continental AG (ATE Brakes): Global automotive supplier with the ATE premium brake brand; directly competes in OEM and aftermarket brake discs and drums as part of broader chassis and safety portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Fremax social profiles
Digital presenceFremax compliance and trust
Trust signalCompliance7 records
Fremax financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fremax leadership team
Management profileNumber of profiles
Fremax funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fremax M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fremax
What does Fremax do?
Fremax manufactures high-carbon metallic alloy brake discs and brake drums, supplying these components to automotive OEMs for assembly line production and to the aftermarket through distributors and retailers. The portfolio includes the proprietary Kit Fremax complete installation solution and differentiated technologies such as Carbon+ alloy, painted disc protection, protective oil coating, and concentric groove finishing, complemented by the Auto Experts digital catalog platform.
Is Fremax a public or private company?
Fremax is a private company. It is classified as corporate owned and is currently operating.
When was Fremax founded?
Fremax was founded in 1986. It employs 501 to 1,000 people.
Where is Fremax based?
Fremax is headquartered in Joinville, Brazil, in the Latin America region.
How does Fremax make money?
Three revenue lines are on record. OEM/Original Equipment Supply is the primary driver. The others are aftermarket/Replacement Parts and kit Fremax Complete Solutions.
Who are Fremax's main competitors?
Direct peers on record are Brembo, Fras-le, Wagner Brake (Federal-Mogul / DRiV), Nakata, EBC Brakes, Akebono Brake Industry and Stoptech (Brembo subsidiary). Broad incumbents are ZF Friedrichshafen (TRW Aftermarket), Bosch (Brake Discs) and Continental AG (ATE Brakes).
Does Fremax have an API?
No public API is recorded for Fremax.
What industry is Fremax in?
Fremax's product category is Automotive Brake Components. Its primary akta.pro industry code is IMACANAB, Aftermarket Brake Components Manufacturing (Pads/Rotors/Calipers/Lines). Its NAICS code is 33634.