What Beijing Performance & Arts Group does

Beijing Performance & Arts Group (北京演艺集团有限责任公司) is a Beijing municipal state-owned cultural enterprise established in 2009 to consolidate the city's performing arts assets. It operates as a holding structure for 9 wholly-owned professional troupes spanning Beijing Opera, dance, children's theater, acrobatics, Pingju opera, folk music, Quyi, Hebei opera, and puppetry, alongside subsidiaries in film distribution (Beijing Film Co.) and venue operations including the National Stadium. The group runs 10+ dedicated venues in Beijing such as Nanluo Theater, National Local Opera Performance Center, Jingyan Minzu Wenhua Grand Theater, and China Puppet Theater, and produces original touring productions that have reached audiences in over 30 countries.

The group's core offerings are original stage productions and live performances across traditional and contemporary Chinese performing arts genres — including award-winning works such as the dance drama Five Stars Rise from the East (Wenhua Award, Five-One Project Award), the Chinese-language musical Count of Monte Cristo, the children's play Flower Cat Sanya Climbed onto the Roof, and the anti-drug dance drama Breaking Through the Ice. It distributes performances through owned venues, third-party ticketing platforms including Damai, its own 大眼镜票务 (Daeyes) digital ticketing system, short-video channels on WeChat and Douyin, and touring productions. Talent is sourced and trained through a 2017 joint venture with Beijing Acrobatic School and Beijing City University.

Revenue mechanics are primarily transactional — ticket sales and venue operations — supplemented by corporate sponsorship arrangements (e.g., Beijing Yiqing Food sponsorship for children's theater productions) and government cultural funding consistent with its state-owned status. The group's GTM is predominantly direct-to-consumer via ticketed live performance, with institutional and government cultural-event production as a secondary business unit. Pricing varies by venue, show, and seat location without standardized public disclosure. Strategic partnerships with Beijing Publishing Group (content co-development) and Shanghai Cultural Square (premiere co-production) extend its content and distribution reach beyond Beijing.

Name

Beijing Performance & Arts Group

Legal name

北京演艺集团有限责任公司

Website

https://bjpag.com

Company type

Private

Founded year

2009

Operating status

Operating

Short description

Beijing Performance & Arts Group is a Beijing municipal state-owned cultural enterprise that operates 9 professional performing arts troupes, 10+ dedicated theater venues, and produces original stage productions across Chinese opera, dance, musicals, children's theater, and acrobatics for general audiences, institutional clients, and international tours.

Ownership category

akta.pro rank

Product category

Live Performing Arts

NAICS

Performing Arts Companies (7111), Theater Companies and Dinner Theaters (711110), Dance Companies (71112), Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Theater, Musicals & Performing Arts (THAJAFAB)

akta.pro secondary industries

Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Theater & Performing Arts Ticketing (HSACALAC), Touring & Production Services (Staging, Lighting, Sound, Video) (MPAIAFAF), Dancers, Choreographers & Dance Troupes Booking (HSACAHAD)

Keywords

• Performing arts production
• Live theater performances
• Traditional Chinese opera
• Dance drama productions
• Cultural venue management

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Ticket Sales and Performance Revenue: The primary revenue stream comes from ticket sales for theatrical performances, concerts, operas, and other cultural events presented at their venues and touring productions.
2. Venue Operations and Theater Management: Revenue from operating multiple performance venues including 南锣剧场, 全国地方戏演出中心, 京演·民族文化宫大剧院, and other theaters.
3. Production and Sponsorship: Revenue from theatrical productions with corporate sponsorship arrangements, such as the sponsorship agreement with 北京一轻食品有限公司 for the children's play 花猫三丫上房了.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Beijing Performance & Arts Group is a municipal state-owned cultural enterprise that produces, presents, and sells tickets for live performing arts — including dance dramas, musicals, children's theater, acrobatic shows, Beijing/Pingju/Hebei opera, Quyi, and ethnic-orchestra concerts — through nine affiliated professional troupes, multiple dedicated theater venues in Beijing, and a proprietary online ticketing platform (大眼眸票务). Revenue comes primarily from consumer ticket sales at owned venues, touring productions, and supplemented by corporate sponsorships and government cultural-exchange commissions.

Product overview

Beijing Performance & Arts Group (北京演艺集团) operates as a state-owned cultural enterprise under Beijing Municipality, managing a portfolio of nine performing arts troupes, multiple theaters and venues, and digital ticketing platforms. The group's offerings span dance dramas (《五星出东方》), musicals (《基督山伯爵》中文版), children's theater (《花猫三丫上房了》), acrobatic shows (杂技魅影, 《呼叫4921》), and traditional Chinese opera (Beijing opera, Pingju, Hebei opera). The group operates physical venues including 京演民族文化宫大剧院, 南锣剧场, and 全国地方戏演出中心, supported by digital platforms for ticketing (大眼睛票务), short video (京演快剧场, 京演抖剧场), and online performance content. The core product is the ticket sales platform enabling booking across all group-affiliated performances.

Differentiator

Problem solved

Functional benefit

Brands

• 京演剧场: Performance venue brand operated by the group
• 大眼睛票务

Products and services

• Dance drama 《五星出东方》 (Five Stars Rise from the East) Award-winning dance drama produced and presented by Beijing Opera and Dance Drama Theater, themed on the "Five Stars Rise from the East" brocade armguard excavated at the Niya ruins in Xinjiang; targets general audiences interested in dance, historical-cultural and stage productions.
• Musical 《基督山伯爵》 Chinese version (Count of Monte Cristo) Chinese-language adaptation of Alexandre Dumas' 《基督山伯爵》 musical; first officially authorized Chinese version in 14 years, produced by Beijing Opera and Dance Theater Music Drama Troupe; for general audiences and musical-theater patrons.
• Children's play 《花猫三丫上房了》 (Flower Cat Sanya Climbed onto the Roof) Children's play produced by Beijing Children's Art Theater, adapted from Ye Guangqin's award-winning children's literature; depicts Yaya and her flower cat Sanya growing up in Beijing's hutong neighborhoods; for families and children.
• Dance drama 《破冰》 (Breaking Through the Ice) China's first anti-drug themed dance drama, produced by the group and adapted from the TV series 《破冰行动》 and real "Thunder 扫毒" anti-drug operations; for general adult audiences.
• Dance poetry drama 《九歌》 (Nine Songs) Dance poetry drama inspired by the 《楚辞》 (Songs of Chu) poetry collection, using dance and Eastern philosophy to explore themes of the divine and humanity; for general audiences interested in literary and dance adaptations.
• Acrobatic drama 《呼叫4921》 (Calling 4921) Original reality-themed acrobatic drama produced by China National Acrobatic Troupe, telling the story of a young heroic police officer and his father; for general audiences and acrobatic-show patrons.
• Acrobatic themed show 《杂技魅影》 (Acrobatic Charm Show) Acrobatic themed show produced by China Acrobatic Troupe, integrating circus arts with music, dance, theater and elaborate stage design; for general audiences, tourists and family viewers.
• Large-scale panoramic sci-fi residency performance 《远去的恐龙》 (Dinosaurs Long Gone) Large-scale panoramic sci-fi residency dinosaur-themed performance staged at National Gymnasium, targeting families, children and tourist audiences.
• Fifth New Year Performance Season (第五届新春贺岁演出季) Annual seasonal showcase comprising dozens of performances across nine art disciplines over the spring festival period, presented across the Beijing-Tianjin-Hebei region.
• 大眼眸票务 Daeyes online ticketing and membership platform Online ticketing and membership management platform (大眼眸票务 / daeyes.com.cn) supporting ticket booking, order management and user accounts for performances across the group's venues and productions.
• Nanluo Theater (南锣剧场) Theater venue under the group's management, hosting Beijing-style children's plays and other performing arts; primary physical distribution channel for the group's productions.
• National Local Opera Performance Center (全国地方戏演出中心) Dedicated performance center for local Chinese operas from across the country, part of the group's venue network and used for traditional opera productions.
• Jingyan Minzu Wenhua Grand Theater (京演·民族文化宫大剧院) Theater venue managed by the group for performances, events and cultural presentations, hosting dance-drama, opera and concert productions.
• China Puppet Theater (中国木偶艺术剧院) Theater venue operated by the group for puppet-theater performances and family programming, serving children and family audiences.

Quantifiable outcome

• Productions have won major national awards including 文华大奖 (Wenhua Award), 五个一工程奖 (Five-One Project Award), and 荷花奖 (Lotus Award)

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Shanghai Cultural Square Theatre Management Co., Ltd. (上海文化广场剧院管理有限公司)coreStrategic or Co-development Partner · 2 December 2022Co-production partnership for the Chinese version of musical Count of Monte Cristo (基督山伯爵), with Shanghai Cultural Square as the premiere venue.
• Beijing Publishing Group (北京出版集团)coreStrategic or Co-development PartnerStrategic collaboration between Beijing Performance & Arts Group and Beijing Publishing Group for children's literature adaptations, including the production of children's play 花猫三丫上房了 based on author Ye Guangqin's works.
• Beijing Yiqing Food Co., Ltd. (北京一轻食品有限公司)minorGTM or Marketing PartnerSponsorship cooperation agreement signed between Beijing Children's Art Theater and Beijing Yiqing Food Co., Ltd., bringing together food brand and performing arts.

Scale indicators4 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• Poly Culture Group (保利文化):
• China Performing Arts Agency (中国对外文化集团): State-owned cultural enterprise under China's Ministry of Culture focused on international cultural exchange, performing arts tours, and event management. Comparable as a national-level state-owned performing arts organization operating across multiple genres and international markets, though with a broader international-export mandate rather than domestic venue operation.

Regional players

• Jiangsu Performing Arts Group (江苏演艺集团): Provincial-level state-owned performing arts conglomerate in Jiangsu, similar in structure to Beijing Performance & Arts Group with multiple troupes and venues. Comparable as a municipal/provincial state-owned arts conglomerate but serving the Jiangsu market rather than Beijing.

Others

• Damai (Alibaba's ticketing platform): China's largest third-party ticketing platform and Beijing Performance & Arts Group's distribution partner. Comparable as a complementary channel partner in the live entertainment ecosystem — enables wider ticket distribution for the subject company's productions while also representing a competitive marketplace.

Direct peers

• Shanghai Cultural Square Theatre Management: Operator of one of China's premier musical theater venues and a co-production partner for musicals like Count of Monte Cristo. Directly comparable as a tier-1 Chinese performing arts venue operator and production partner, with overlapping musical theater programming and co-development relationships with Beijing Performance & Arts Group.
• Beijing People's Art Theatre (北京人民艺术剧院): Beijing's most prestigious theater company, famous for spoken drama productions and adaptations of Lao She's works. Comparable as a Beijing-based state-affiliated theater producer operating in the same city and genre space, and even cross-linked via the subject company's website.

Emerging players

• China National Acrobatic Troupe affiliates and competitors: Various regional acrobatic troupes and private acrobatic production companies (e.g., Wuqiao Acrobatic Troupe, provincial acrobatic schools). Comparable in the acrobatic performance niche, which is one of Beijing Performance & Arts Group's core genres via its China Acrobatic Troupe subsidiary.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beijing Performance & Arts Group