Byron Financial Group

What Byron Financial Group does

Byron Financial Group is a Boise, Idaho-based independent financial advisory firm founded in 2000 by Andrew D. Byron. It serves individuals and businesses in Idaho with investment strategies, college funding, money management, wealth strategies, and retirement advisory services. The firm operates with a small team (1-10 employees, two named professionals) and is structured as an independent contractor affiliated with Cetera Wealth Services, LLC (broker-dealer) and Cetera Investment Advisers LLC (registered investment adviser), using these affiliations for back-office compliance, custody, and trade execution.

The firm runs two revenue streams in parallel: recurring fee-based financial planning and transaction-based securities commissions generated through its Cetera broker-dealer relationship. It does not operate proprietary software, a client portal technology platform, or any disclosed digital product beyond a content-marketing "Learning Center" that hosts calculators, articles, videos, and workshop/seminar information. There is no evidence of a proprietary technology buildout, data assets, or automation infrastructure.

Go-to-market is relationship-led and locally focused. Client acquisition is supported by educational workshops and seminars plus the Learning Center content hub, with no evidence of paid digital acquisition, partnerships beyond Cetera, or geographic expansion outside Idaho. The business model is consistent with a small, traditional independent RIA practice rather than a scaled or technology-enabled wealth management platform.

Name

Byron Financial Group

Legal name

Byron Financial Group

Website

https://moneyeducators.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Byron Financial Group is a Boise, Idaho-based independent financial advisory firm founded in 2000, serving local individuals and businesses with fee-based planning, investment advisory, retirement, and securities brokerage through its Cetera affiliations.

Ownership category

akta.pro rank

Product category

Financial Advisory Services

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Comprehensive Financial Planning (FSAEAAAA)

akta.pro secondary industries

Fee-Based Advisory (FSAEAAAM), Financial Planning Tools & Financial Coaching (Goal Setting, Apps, Advisors) (EDAAAJAN)

Keywords

• Financial planning services
• Investment advisory
• Retirement planning
• Wealth management
• Insurance brokerage

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Fee-Based Financial Planning: The firm provides fee-based financial planning services to individuals and businesses throughout Idaho, offered through Cetera Investment Advisers LLC.
2. Securities Brokerage Services: Andrew D. Byron is a Registered Representative of Cetera Wealth Services, LLC, providing brokerage services with transaction-based compensation (commissions).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Byron Financial Group is a fee-based financial planning and independent investment advisory firm based in Boise, Idaho. The firm delivers customized financial advice to individuals and businesses, covering portfolio analysis, asset allocation, tax allocation strategies, retirement analysis, insurance needs analysis, and educational needs analysis. It also offers in-person educational workshops and seminars on investment, retirement, and wealth management topics, and facilitates insurance products (long-term care, life, health, disability) and 401(k) plans through its Cetera Wealth Services and Cetera Investment Advisers affiliations.

Product overview

Byron Financial Group offers a comprehensive financial services platform consisting of educational workshops and seminars for individuals and businesses, fee-based financial planning services, and an extensive online learning center. The core offerings include in-person seminars on investment strategies, retirement planning, and wealth management topics, paired with fee-based financial planning covering portfolio analysis, asset allocation, tax strategies, and retirement analysis. The digital resource center provides financial calculators for loan, mortgage, retirement, tax, and savings planning; research articles across estates, retirement, investing, and risk management; monthly newsletters addressing current financial topics; educational videos; flipbooks; and a comprehensive financial glossary.

Differentiator

Problem solved

Functional benefit

Products and services

• Educational Workshops and Seminars In-person educational workshops and seminars on topics including Investment Strategies for the Roaring 2000s, Wealth Advantage, Savvy Social Security, Smart Women Finish Rich, College Funding, Successful Money Management, Financial Strategies for Successful Retirement, Seasons of the Economy, and @ Work, delivered to individuals and businesses.
• Fee-Based Financial Planning Comprehensive financial planning services covering Portfolio Analysis, Asset Allocation Strategies, Tax Allocation Strategies, Retirement Analysis, Insurance Needs Analysis, and Educational Needs Analysis, offered to individuals and businesses through Cetera Investment Advisers LLC.
• Long-Term Care Insurance Long-term care insurance products facilitated via online quote request forms for individuals and families planning for extended care needs.
• Life Insurance Life insurance products facilitated via online quote request forms, including survivorship life insurance options discussed in firm newsletters.
• Disability Income Insurance Disability income insurance products facilitated via online quote request forms for individuals seeking income protection.
• Group Health Insurance Group health insurance products facilitated via online quote request forms for employers and organizations.
• Individual Health Insurance Individual health insurance products facilitated via online quote request forms for individuals and families.
• 401(k) Information and Plans 401(k) information request and plan services for businesses and individuals, facilitated via online quote request forms.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Broad incumbents

• LPL Financial: Largest independent broker-dealer in the U.S., supporting thousands of independent financial advisors with brokerage and RIA infrastructure. Direct structural parallel to Byron's Cetera affiliation.
• Fisher Investments: Large independent investment advisory firm managing private wealth portfolios. Comparable as a fee-based investment advisory serving individual clients, though at materially larger scale.
• Ameriprise Financial: National financial advisory firm with a strong franchise advisor model offering both brokerage and fee-based planning. Comparable in offering mix and target customer.
• Waddell & Reed Financial Advisors (now Macquarie): Legacy financial advisory brand operating a national network of financial advisors offering comprehensive financial planning. Comparable in advisor-led retail planning model.
• Edward Jones: Large branch-based financial advisory firm serving individuals with branch offices in small and mid-sized U.S. communities. Comparable local-presence, education-driven, retail-focused advisory model.
• Northwestern Mutual: Insurance-and-wealth advisory firm with a network of financial representatives delivering comprehensive financial planning. Comparable in combining insurance, retirement, and wealth advisory under one relationship.
• Raymond James Financial Services: Broker-dealer and wealth management platform with a large independent advisor channel. Comparable as a host for fee-based and transactional advisory practices serving retail clients.
• Cambridge Investment Research: Independent broker-dealer and RIA platform supporting mid-sized advisor practices. Closely comparable to Cetera as a host platform for fee-based planners of Byron's profile.
• Cetera Financial Group: Parent broker-dealer and RIA platform that supplies Byron Financial Group's back-office, compliance, and securities execution. Directly comparable as the affiliation model for independent advisor practices of similar size.

Emerging players

• Charles Schwab (Personal Advisor Services): Schwab's hybrid robo-advisor plus human-advisor service competes for the same retail planning and portfolio-management wallet share. Relevant because it pressures fee-based economics for small RIAs like Byron.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Byron Financial Group