Friosur
Friosur is a Chilean vertically integrated fishing and seafood processor founded in 1985, operating a three-vessel fleet and two plants to produce premium whitefish (Merluza Austral, Hoki, Reineta, Congrio Dorado, Cojinova) for Chilean retail, foodservice, and institutional buyers, plus exports to seven countries via its Vigo-based European trading subsidiary.
- Company typePrivate
- Founded1985
- HeadquartersPuerto Chacabuco, Chile
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Friosur does
Friosur (legal name Pesquera Friosur) is a vertically integrated Chilean fishing and seafood processing company founded in 1985 in Puerto Chacabuco, Aysén Region. The company operates a three-vessel freezer fleet (Friosur IX, Friosur X, and the 2024-built Friosur XI at 1,345 GT) using midwater trawl nets and runs two processing plants — the main facility in Puerto Chacabuco and the Grimar plant in Coronel (Bío Bío Region) — producing fresh and frozen whitefish products centered on five core species: Merluza Austral (Australis Hake), Hoki, Reineta (Angel Fish), Congrio Dorado (Kingklip), and Cojinova Moteada (Silver Warehou). Quality assurance runs on a HACCP-based program with 100% production compliance, supported by MSC Chain of Custody certification for Southern Hake and BRC food safety certification, enabling access to demanding European and other international markets.
The company serves a dual-channel customer base. Domestically, it leads the Chilean market through its subsidiary Friosur Alimentos del Mar (FAM), supplying supermarkets, foodservice operators, restaurants, hotels, casinos, concessionaires, and institutional buyers, with three company-owned retail stores in Coyhaique, Santiago, and Punta Arenas. Internationally, it exports to Spain, Portugal, Poland, the United States, Mexico, and Brazil, using its wholly-owned trading subsidiary Europacífico Alimentos del Mar (EAM) in Vigo, Spain as the commercial anchor for Iberian markets. Ownership is split between the Friosur Workers' Cooperative (majority, established 2020) and Icelandic fishing company Brim hf (50%, partner since 1992 via Grandi hf), giving the company a distinctive cooperative-strategic ownership structure anchored in Aysén Patagonia.
Friosur firmographics
Firmographics- Name
- Friosur
- Legal name
- Pesquera Friosur
- Website
- https://friosur.cl
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Friosur is a Chilean vertically integrated fishing and seafood processor founded in 1985, operating a three-vessel fleet and two plants to produce premium whitefish (Merluza Austral, Hoki, Reineta, Congrio Dorado, Cojinova) for Chilean retail, foodservice, and institutional buyers, plus exports to seven countries via its Vigo-based European trading subsidiary.
- Ownership category
- akta.pro rank
Friosur industry classification
Industry- Product category
- Seafood Processing and Distribution
- NAICS
- Seafood Product Preparation and Packaging (311710), Fish and Seafood Merchant Wholesalers (42446)
- SIC
- Prepared Fresh Or Frozen Fish & Seafoods (2092), Food And Kindred Products (2000)
- akta.pro primary industry
- Finfish Processing (Filleting, Portioning, Trimming) (AFANADAB)
- akta.pro secondary industries
- Shellfish Wholesale (Crustaceans & Mollusks) (AFAIADAF), Seafood Markets & Fishmongers (CRAHAHAC)
Keywords
Where Friosur is headquartered
LocationHeadquarters
- HQ city
- Puerto Chacabuco
- HQ country
- Chile
- HQ region
- Latin America
Offices3 records
Markets served
Friosur business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Seafood Product Sales: Friosur generates revenue through the sale of fresh and frozen seafood products including Merluza Austral, Hoki, Reineta, Congrio Dorado, and Cojinova Moteada. Products are sold to domestic Chilean markets (retail, supermarkets, foodservice, restaurants, institutional) and exported to international markets including Spain, Portugal, Poland, United States, Mexico, and Brazil.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Friosur product offering
Product offeringCore offering
Friosur catches and processes premium whitefish species from Patagonian waters—including Merluza Austral, Hoki, Reineta, Congrio Dorado, and Cojinova Moteada—into fresh and frozen formats (fillets, portions, HGT, whole fish). The company distributes these seafood products through B2B channels to retail chains, supermarkets, foodservice operators, restaurants, hospitality, and institutional buyers in Chile, while exporting to Spain, Portugal, Poland, the United States, Mexico, and Brazil.
Product overview
Friosur is a Chilean fishing and seafood processing company founded in 1985, based in Puerto Chacabuco, Aysén Region. The company produces healthy, high-quality seafood products in both fresh and frozen formats, derived from various marine species from Chilean Patagonia. The core product portfolio includes five main whitefish species: Merluza Austral (Australis Hake), Hoki, Reineta (Angel Fish), Congrio Dorado (Kingklip), and Cojinova Moteada (Silver Warehou). These products are marketed as fillets, portions, HGT (Headed, Gutted, Tailed), and whole fish, serving both domestic (Chile) and international markets including Spain, Portugal, Poland, United States, Mexico, and Brazil. The company operates a fishing fleet and processing plants, with quality assurance based on HACCP systems and certifications including MSC and BRC.
Differentiator
Problem solved
Functional benefit
Products and services
- Merluza Austral (Australis Hake) Merluza Austral (Merluccius australis), a premium white fish considered the queen of its family, caught year-round between parallels 40°S and 55°S. It features very white flesh, firm texture, and delicate flavor, with an average weight of 3.5 kg per unit. Highly sought after in Southern Europe, particularly Spain, Portugal, and France. Sold to B2B retail, foodservice, and export markets.
- Hoki Hoki (Macruronus Magellanicus), a deep-water fish species representing Friosur's largest wild catch volume. Known worldwide, it has white, tender meat with delicate flavor. Inhabits deep waters from 200 to 800 meters and can live up to 20 years. Fishing season runs from June to September with a closed season in August. Sold to retail, foodservice, and international markets.
- Reineta (Angel Fish) Reineta (Brama Australis), also known as palometa or Angel Fish, has its main fishing area between parallels 36°S and 45°S. Characterized by very firm texture and delicate flavor, weighing between 1 and 1.5 kg per unit. Its exploitation in Chilean commerce began in the 1990s. Sold to retail, foodservice, and export buyers.
- Congrio Dorado (Kingklip) Congrio Dorado (Genypterus Blacodes), also known as Rosada or Abadejo, is fished year-round between parallels 35°S and 55°S. Average weight is 3.5 kg. Known for very firm white flesh and fine flavor. Highly appreciated in Chilean, Spanish, and Portuguese markets with strong fillet demand in South America and the U.S. Sold as fillets, HGT, and whole fish to retail, foodservice, and institutional buyers.
- Cojinova Moteada (Silver Warehou) Cojinova Moteada (Seriolella Punctata), also known as Gin Hirasu in Japan, is caught between parallels 35°S and 55°S. Features firm texture and high fat content. Average size is 2 kg. Very white flesh with delicate flavor. Highly sought after in the Japanese market as fillets or HGT, with growing acceptance in other markets.
Quantifiable outcome
- 90% of selectivity in catches
- +2 more outcomes
Companies that use Friosur
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles3 records
Friosur technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Friosur partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Europacífico Alimentos del Mar (EAM)coreTrading company in Vigo, Spain that handles Friosur's commercial activities in Spain and Portugal. Vigo is the center of the Iberian Peninsula's fishing industry.
- Centro de Estudios Pesqueros (CEPES)coreFriosur provides unwavering support for the research work carried out by CEPES aimed at protecting marine resources and understanding sustainable capture levels each season.
- Friosur Alimentos del Mar (FAM)coreSubsidiary positioned as the undisputed leader in the Chilean domestic market, covering segments such as supermarkets, foodservice, restaurants, hospitality, institutional sales, and various distributors.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Friosur competitors and assessment
Company assessmentDirect peers
- Camanchaca: Compañía Pesquera Camanchaca is a vertically integrated Chilean fishing and seafood company with wild-catch, aquaculture, processing, and international distribution — directly comparable to Friosur across species, geography, and business model.
- Blumar: Blumar is a Chilean fishing company operating wild-catch fleets and processing plants producing frozen seafood (hake, jack mackerel, sardines) for export — directly comparable to Friosur on catch, processing, and export activity.
- Pesquera Australis (Multi X / MultiFoods): Multi X is a Chilean seafood group with salmon and trout farming plus processing and international sales — a regional peer with similar scale, vertical integration, and export orientation to Chilean markets and Asia.
- Pescanova: Pescanova is a Spanish vertically integrated fishing and seafood processor with global operations across capture, aquaculture, and processing — comparable to Friosur in catching, processing, and selling whitefish globally, and operating in Iberian Peninsula where Friosur has its EAM arm.
- Orizon (formerly Itata): Orizon is a Chilean fishing and seafood company focused on jack mackerel and anchovy for human consumption and fishmeal — a domestic peer with similar fleet-and-plant operations and overlapping export markets.
Broad incumbents
- High Liner Foods: High Liner Foods is a North American value-added seafood company selling frozen and prepared seafood to retail and foodservice — comparable in product form (frozen, packaged whitefish) and customer base (US/Canadian retail and foodservice).
- Thai Union Group: Thai Union is a global seafood incumbent with branded and B2B seafood products across multiple species — operates at much larger scale than Friosur and competes in similar retail and foodservice channels globally.
- Lerøy Seafood Group: Lerøy is a large Norwegian seafood group with wild catch, aquaculture, processing, and global distribution — broader incumbent with overlapping whitefish and value-added product capabilities versus Friosur's portfolio.
- Austevoll Seafood: Austevoll Seafood is a Norwegian seafood group with wild catch (incl. whitefish through Leroy), processing, and aquaculture — broader incumbent comparable on integrated fishing/processing model.
Others
- Brim hf: Brim hf is the Icelandic fishing company that owns 50% of Friosur and supplies technology/process expertise. It is a partner and parent entity rather than a competitor, but its own fishing/processing operations make it a reference comparable for fleet economics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Friosur social profiles
Digital presenceFriosur compliance and trust
Trust signalCompliance3 records
Friosur financial estimates
Financial estimateRevenue estimate
Valuation estimate
Friosur leadership team
Management profileNumber of profiles
Profiles2 records
Friosur subsidiaries and ownership
Company hierarchySubsidiaries3 records
Friosur funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Friosur M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Friosur
What does Friosur do?
Friosur catches and processes premium whitefish species from Patagonian waters—including Merluza Austral, Hoki, Reineta, Congrio Dorado, and Cojinova Moteada—into fresh and frozen formats (fillets, portions, HGT, whole fish). The company distributes these seafood products through B2B channels to retail chains, supermarkets, foodservice operators, restaurants, hospitality, and institutional buyers in Chile, while exporting to Spain, Portugal, Poland, the United States, Mexico, and Brazil.
Is Friosur a public or private company?
Friosur is a private company. It is classified as management employee owned and is currently operating.
When was Friosur founded?
Friosur was founded in 1985. It employs 501 to 1,000 people.
Where is Friosur based?
Friosur is headquartered in Puerto Chacabuco, Chile, in the Latin America region.
How does Friosur make money?
One revenue line is on record: seafood Product Sales.
Who are Friosur's main competitors?
Direct peers on record are Camanchaca, Blumar, Pesquera Australis (Multi X / MultiFoods), Pescanova and Orizon (formerly Itata). Broad incumbents are High Liner Foods, Thai Union Group, Lerøy Seafood Group and Austevoll Seafood. Brim hf is listed as an others.
Does Friosur have an API?
No public API is recorded for Friosur.
What industry is Friosur in?
Friosur's product category is Seafood Processing and Distribution. Its primary akta.pro industry code is AFANADAB, Finfish Processing (Filleting, Portioning, Trimming), with a secondary code of AFAIADAF, Shellfish Wholesale (Crustaceans & Mollusks). Its NAICS code is 311710 and its SIC code is 2092.